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Product Presentation Examples | 2024 Ultimate Guide
Ellie Tran âą 07 April, 2024 âą 20 min read
Are you looking for product launch presentation example? The headlines below are just a tiny part of what you can find in the media just a couple of days after these brands delivered their product presentation . They all made it a success.
- â Teslaâs next-gen Roadster stole the show from the electric truck â, Electrek .
- â Moz unveils Moz Group, new product ideas at MozCon â, PR Newswire .
- â 5 mind-boggling tech sneaks from Adobe Max 2020 â, Creative Bloq .
So, what did they do both on stage and behind the scenes? How did they do it? And how can you nail your own product presentation just like them?
If youâre looking for answers to these questions, youâre in the right place. Take a look at the full guide for how to make a successful product presentation.
Ready to dive in? Letâs get started!
What is the goal of the product presentation? | Match out customer's needs and features and benefits of product |
What are the 5 P's in product presentation? | Planning, preparation, practice, performance, and passion |
What a good product presentation should be? | Lots of colors and visuals |
Table of Contents
What is a product presentation.
- Why Is It Important?
- 9 Things in the Outline
- 6 Steps to Host
In A Few WordsâŠ
Frequently asked questions, tips from ahaslides.
- Marketing presentation
- Business presentation
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A product presentation is a presentation you use to introduce your companyâs new or renovated product, or a newly developed feature, for people to get to know more about it.
In this type of presentation , youâll take your audience through what it is, how it works, and how it helps solve their problems.
For example, the Tinder pitch deck and Tesla's Roadster launch are both fascinating product presentations used in different ways. The former presented their product idea and the latter unveiled their final product .
So, who will you present for? As you can do this kind of presentation at different stages while developing your product, there are some common groups of audience:
- Board of directors, shareholders/investors - To this group, typically youâll pitch a new idea to ask for approval before the whole team starts working on it.
- Colleagues - You can show a trial or beta version of the new product to other members of your company and collect their feedback .
- The public, potential & current customers - This can be a product launch, which shows your target audience everything they need to know about the product.
The person in charge of presenting is actually quite flexible and not necessarily the same one or role in every situation. That could be a product manager, a business analyst, a sales/customer success manager or even the CEO. At times, more than one person can be hosting this product presentation.
Why Is Product Presentation Examples Important?
A product presentation gives your audience a closer look at and deeper understanding of the product, how it works and what values it can bring. Here are some more benefits that this presentation can offer you:
- Raise awareness and grab more attention - By hosting an event like this, more people will know about your company and product. For example, Adobe hosts MAX (a creativity conference to announce innovations) in the same format every year, which helps to build the hype around their products.
- Stand out in the cutthroat market - Having great products isnât enough as your company is in a tight race against other competitors. A product presentation helps set you apart from them.
- Leave a deeper impression on your potential customers - Give them another reason to remember your product. Maybe when theyâre on the go and see something similar to what youâve presented, it would ring a bell for them.
- A source for external PR - Ever noticed how Moz dominates the media coverage after their annual professional âmarketing campâ MozCon? CEO at the WhenIPost guest posting agency says: "You can get the source of external PR (but to a lesser extent, of course) by building better relationships with the press, your potential and current customers as well as other stakeholders."
- Boost sales and revenue - When more people have the chance to know about your products, it can bring you more customers, which also means more revenue.
9 Things in a Product Presentation Outline
To put it simply, a product presentation often involves a talk and slideshows (with visual aids like videos and images) to describe the features, benefits, market fit, and other relevant details of your product.
Letâs take a quick tour of a typical product presentation đ
- Introduction
- Company Information
- Product Information
- Benefits of the Product
- Positioning Map
- Examples and Testimonials
- Call to Action
#1 - Introduction
An introduction is the first impression people have of your product presentation, thatâs why you should start strong and show people what they can expect to hear.
Itâs never easy to blow the audienceâs mind with an introduction ( but you still can) . So at least, try to get the ball rolling with something clear and simple, like introducing yourself in a friendly, natural and personal way ( hereâs how ). A great start can boost your confidence to nail the rest of your presentation.
If you want to make this product presentation super-duper clear, you can give your audience a preview of what theyâre going to see. This way, they will know how to follow better and not miss any important points.
#3 - Company Information
Again, you donât need this part in every one of your product presentations, but itâs best to give the newcomers an overview of your company. This is so they can know a bit about your team, the field your company is working in or your mission before digging deeper into the product.
#4 - Product Introduction
The star of the show is here đ Itâs the main and most important section of your product presentation. In this part, you need to present and highlight your product in a way that wows the whole crowd.
There are many approaches when it comes to introducing your product to the crowd, but one of the most common and effective is the problem-solution method .
As your team has invested massive amounts of time in developing your product to meet the marketâs demands, itâs essential to prove to your audience that this product can solve their problems.
Do some research, discover your customersâ pain points, list out some potential consequences and here comes a hero to the rescue 𩾠Emphasise that your product can do wonders for the situation and make it shine bright like a diamond, just like how Tinder did in their pitch deck many years ago.
You might give other approaches a try when presenting your product. Talking about its strengths and opportunities, which can be taken out from the familiar SWOT analysis , probably works well too.
Or you can answer the 5W1H questions to tell your customers all the basics of it. Try using a starbursting diagram , an illustration of these questions, to help you delve more deeply into your product.
#5 - Benefits of the Product
What else can your product do, aside from solving that particular problem?
What values can it bring to your customers and the community?
Is it a game-changer?
How is it different from other decent similar products on the market?
After grabbing the audience's attention on your product, poke into all the good things that it can bring about. Itâs also vital to spotlight your productâs unique selling point to distinguish it from others. Your potential customers can then have a deeper understanding of what it can do for them and why they should use this product.
đ Check out: 21+ Icebreaker Games for Better Team Meeting Engagement | Updated in 2024
#6 - Positioning Map
A positioning map, which tells people the position of your product or service in the market compared to competitors, can help your company stand out in a product pitch. It also acts as a takeaway after laying out all the descriptions and benefits of your product and saves people from getting lost in loads of information.
If a positioning map doesnât fit your product, you can choose to present a perceptual map, which illustrates how the consumers perceive your product or service.
In both of these maps, your brand or product is rated based on 2 criteria (or variables). It can be quality, price, features, safety, reliability and so on, depending on the type of product and the field itâs in.
#7 - Real-Life Product launch Presentation Examples and Testimonials
Everything youâve said to your audience so far can sound like theories that go in one ear and out the other. Thatâs why there should always be a section of examples and testimonials to put the product in its real setting and etch it into the memories of your audience.
And if possible, let them see it in person or interact with the new product right away; itâll leave a lasting impression on them. To make it more engaging, you should use more visuals on your slides during this phase, such as pictures or videos of people using, reviewing the product or mentioning it on social media.
â We have some real-life examples for you too!
#8 - Call to Action
Your call to action is something you say to encourage people to do something . It actually depends on who your audience is and what you want to achieve. Not everyone writes it on their face or says something directly like â you should use it â to persuade people to purchase their product, right?
Of course, itâs still crucial to tell people what you expect them to do in a few short sentences.
#9 - Conclusion
Donât let all your effort from the beginning stop in the middle of nowhere. Reinforce your key points and end your product presentation with a quick recap or something memorable (in a positive way).
Quite a huge load of work. đ” Sit tight; weâll walk you through everything in the simplest way possible to get you prepared.
6 Steps to Host a Product Presentation
Now you get what should be included in your product presentation, itâs time to start making one. But from where? Should you jump right into the first part of the stuff we outlined above?
The outline is a roadmap for what you will say, not what you will do to prepare. When there are a lot of things that need to be done, it can easily get you into a mess. So, check out this step-by-step guide to keep yourself from feeling overwhelmed!
- Set your goals
- Define audience needs
- Make an outline & prepare your content
- Choose a presenting tool & design your presentation
- Anticipate questions & prepare the answers
- Practice, practice, practice
#1 - Set your goals
You can define your goals based on who your audience members are and the purposes of your product presentation. These two factors also are your background to establish the style youâre going for and the way you present everything.
To make your goals more clear and achievable, set them based on the SMART diagram.
For example , at AhaSlides, we have product presentations among our big team quite often. Letâs imagine weâre having another one real soon and we need to set a SMART goal.
Hereâs Chloe, our Business Analyst đ©âđ» She wants to announce a recently developed feature to her colleagues.
Her audience is made up of colleagues who donât directly build the product, like the ones from the marketing and customer success teams. This means that theyâre not experts in data, coding or software engineering, etc.
You might think of a general goal, such as âeveryone understands thoroughly about the developed featureâ. But this is pretty vague and ambiguous, right?
Hereâs the SMART goal for this product presentation:
- S (Specific) - State what you want to achieve and how to do so in a clear and detailed way.
đŻ Ensure that marketing & CS team members understand the feature and its values by giving them a clear introduction, a step-by-step guide and data charts.
- M (Measurable) - You need to know how to measure your goals afterwards. Numbers, figures or data can be of great help here.
đŻ Ensure that 100% of marketing & CS team members understand the feature and its values by giving them a clear introduction, a step-by-step guide and the key results of 3 important data charts (i.e. conversion rate, activation rate & daily active user).
- A (Attainable) - Your goal can be challenging, but donât make it impossible. It should encourage you and your team to try and achieve the goal, not put it totally out of reach.
đŻ Ensure that at least 80% of marketing & CS team members understand the feature and its values by giving them a clear introduction, a step-by-step guide and the key results of 3 important data charts.
- R (Relevant) - Have a look at the big picture and check whether what youâre planning on doing will hit your goals directly. Try to answer why you need these goals (or even the 5 whys ) to ensure everything is as relevant as possible.
đŻ Ensure that at least 80% of marketing & CS team members understand the feature and its values by giving them a clear introduction, a step-by-step guide and the key results of 3 important data charts. Because when these members know the feature well, they can make proper social media announcements and assist our customers better, which helps us build stronger relationships with customers.
- T (Time-bound) - There should be a deadline or a time frame to keep track of everything (and steer clear of any tiny bit of procrastination). When you finish this step, youâll have the ultimate goal:
đŻ Ensure that at least 80% of marketing & CS team members understand the feature and its values before the end of this week by giving them a clear introduction, a step-by-step guide and the key results of 3 important data charts. This way, they can further work with our customers and maintain customer loyalty.
A goal can get quite big and sometimes make you feel too much. Remember, you donât have to write down every part of your goal down; try and write it into one sentence and keep the remainder of it in mind.
You can also consider chunking down a long goal into smaller objectives to do one by one.
Check out: Use idea boards to brainstorm better for your next presentation!
#2 - Define audience needs
If you want your audience to stay focused and engaged in your presentation, you need to give them what they want to hear. Think about their expectations, what they need to know and what can keep them following your talk.
First thing first, you should discover their pain points via data, social media, research or any other reliable sources to have a solid background on the things you definitely need to mention in your product presentation.
In this step, you should sit down with your team and work together (maybe try a session with right brainstorm tool ) to develop more ideas. Even though only a few people will be presenting the product, all the team members will still prepare everything together and will need to be on the same page.
There are some questions you can ask to understand their needs:
- What are they like?
- Why are they here?
- What keeps them up at night?
- How can you solve their problems?
- What do you want them to do?
- See more questions here .
#3 - Make an outline & prepare your content
When you know what you should say, itâs time to draft the main points to have everything in hand. A careful and coherent outline helps you stay on track and avoid overlooking anything or going too deep into a particular part. With this, you can have better flow and a good sense of time management, which also means fewer chances to go off-topic or deliver a wordy, rambling speech.
After finishing your outline, go through each point and decide exactly what you want to show your audience in that section, including images, videos, props or even sounding and lighting arrangements, and prepare them. Make a checklist to ensure that you and your team wonât forget anything.
#4 - Choose a presenting tool & design your presentation
Talking is not enough on its own, especially in a product presentation. Thatâs why you should give the audience something to look at, and maybe interact with, in order to liven up the room.
With slide decks, itâs not that easy to create something aesthetically pleasing or to create content that is interactive for your audience. Many online tools offer you some help with the heavy lifting of making, designing and customising an appealing presentation.
You can have a look at AhaSlides to create a more creative product presentation compared to using traditional PowerPoint. Besides slides with your content, you can try adding interactive activities that your audience can join easily with just their phones. They can submit their responses to random team generator , word cloud , online quiz , polls , brainstorming sessions, Q&As tool , spinner wheel and more.
đĄLooking for more Powerpoint product presentation templates or alternatives? Check them out in this article .
#5 - Anticipate questions & prepare the answers
Your participants, or maybe the press, can ask some questions during your Q&A session (if you have one) or sometime after that. It would be really awkward if you couldnât answer all questions related to the product that youâve created, so try your best to avoid that situation.
Itâs a good practice to put yourself in the audienceâs shoes and look at everything from their perspective. The whole team can imagine being the audience members in that pitch and predicting what the crowd will ask, and then finding the best way to answer those questions.
đ Check out: 180 Fun General Knowledge Quiz Questions and Answers [2024 Updated]
#6 - Practice, practice, practice
The old saying still rings true: practice makes perfect. Practice speaking and rehearse a few times before the event takes place to make sure that your presentation is smooth.
You can ask a few colleagues to be your first audience and collect their feedback to revise your content and polish your presentation skills. Remember to have at least one rehearsal with all your slideshows, effects, lighting and sound system too.
5 Product Presentation Examples
Many giant companies have delivered great product presentations throughout the years. Here are some great real-life success stories and the tips we can learn from them.
#1 - Samsung & the way they started the presentation
Imagine sitting in a dark room, staring at the space in front of your eyes and boom! The light, the sounds, and the visuals hit all your senses directly. Itâs loud, itâs eye-catching, and itâs satisfying. That is how Samsung made great use of video and visual effects to begin their Galaxy Note8 product presentation.
Alongside videos, there are many ways to start , like asking an intriguing question, telling a compelling story or using performance. If you canât come up with any of these, donât try too hard, just keep it short and sweet.
Takeaway: Start your presentation on a high note.
#2 - Tinder & how they laid out problems
As youâre presenting your product to âsellâ them to a cohort of people, itâs important to find out the thorns in their side.
Tinder, with their first pitch deck back in 2012 under the very first name Match Box, successfully pointed out a big pain point for their potential customers. Then they pledged that they could provide the perfect solution. Itâs simple, impressive and canât be any more entertaining.
Takeaway: Find the true problem, be the best solution and drive your points home!
#3 - Airbnb & how they let the numbers speak
Airbnb also used the problem-solution tactic in the pitch deck that granted this start-up a $600,000 investment a year after it first launched. A significant thing that you can notice is they used quite a lot of numbers in their presentation. They brought to the table a pitch that investors couldnât say no to, in which they let their data gain trust from the audience.
Takeaway: Remember to include data and make it big & bold.
#4 - Tesla & their Roadster appearance
Elon Musk might not be one of the best presenters out there, but he definitely knew how to wow the whole world and his audience during Tesla's product presentation.
At the Roadster launch event, after a few seconds of impressive visuals and sounds, this new classy electric car appeared in style and took the stage to cheers from the crowd. There was nothing else on stage (except for Musk) and all eyes were on the new Roadster.
Takeaway: Give your product a lot of spotlights ( literally ) and make good use of effects.
#5 - Apple & the tagline for Macbook Air presentation in 2008
Thereâs something in the Air.
This was the first thing Steve Jobs said at MacWorld 2008. That simple sentence hinted at the Macbook Air and immediately caught everyone's attention.
Having a tagline reminds people of your productâs characteristics. You can say that tagline right at the beginning like Steve Jobs did, or let it appear a few times throughout the event.
Takeaway: Find a tagline or slogan that represents your brand and product.
Other Product Presentation Tips
đš Stick to one slide theme - Make your slides uniform and follow your brand guidelines. Itâs a good way to promote your companyâs branding.
đ” Donât cram too much information on your slides - Keep things neat and clean, and donât put walls of text on your slide. You can try the 10/20/30 rule : have a maximum of 10 slides; maximum length of 20 minutes; have a minimum font size of 30.
đ Know your style and delivery - Your style, body language and tone of voice matter greatly. Steve Jobs and Tim Cook had different styles on stage, but they all nailed their Apple product presentations. Be yourself, everyone else is already taken!
đ· Add more visual aids - Some pictures, videos or gifs can help you grab peopleâs attention. Make sure that your slides also focus on the visuals, rather than overfilling them with text and data.
đ± Make it interactive - 68% of people said they remember interactive presentations longer. Engage with your audience and turn your presentation into a two-way conversation. Using an online tool with exciting interactivities could be another great idea to get your crowd pumped up.
Feeling snowed under with all the information in this article?
There are a lot of things to do when presenting your product, whether itâs in the form of an idea, a beta version or a ready-to-release one. Remember to highlight the most important benefits that it can bring and how it helps people solve their problems.
If you forget anything, head to the step-by-step guide or reread some key takeaways from the product presentation examples of behemoths like Tinder, Airbnb, Tesla, etc. and give yourself more motivation to make yours a massive success.
A product presentation is a presentation you use to introduce your companyâs new or renovated product, or a newly developed feature, for people to learn more about it.
Why product presentation is important?
Effectively product presentation helps to (1) raise awareness and grab more attention (2) Stand out in the cutthroat market (3) Leave a deeper impression on your potential customers (4) A source for external PR and (5) Boost sales and revenue
What a good product presentation should be?
A great product presentation blends between the presenter's delivery of the information and the visuals that illustrate the product itself, to impress listeners, including investors, colleagues and public in general
A lifelong learner, a traveller and content creator eager to explore the best of both worlds: the real and virtual one full of interactive activities with AhaSlides.
Tips to Engage with Polls & Trivia
More from AhaSlides
Make a Product Launch Presentation (+ Examples & Templates)
Master how to make a product launch presentation with our guide. Explore examples usable as templates to outshine competitors and captivate your audience.
9 minute read
helped business professionals at:
Short answer
What makes an effective product launch presentation?
An effective product launch presentation captivates with a clear value proposition, engages with compelling storytelling, and persuades with data-driven results.
It's visually appealing, audience-focused, and concludes with a strong call-to-action, setting the stage for market success.
Most new products fail - does yours have what it takes to succeed?
Think about this: every year, over 30,000 new products try to make their mark, yet 95% of them don't catch on.
Most new products fail to launch because they fail to grab attention with a compelling product launch presentation.
In a sea of competition, only the most compelling, clear, and persuasive presentations manage to break through the noise.
So, how do you make sure your product doesn't become just another statistic?
In this blog post, I’ll walk you through real, actionable strategies and examples to make your product launch presentation a hit.
Let’s get started!
What is the purpose of a product launch presentation?
Capture attention: Immediately engage your audience with a striking introduction that makes them want to learn more.
Highlight value: Directly address how your product solves a specific problem or fulfills a need, making it indispensable to your audience.
Drive action: Motivate your audience to take the next step, be it purchasing, subscribing, or sharing, by presenting a clear and compelling call to action.
How to structure a product launch presentation?
Introduction: Begin with an impactful opening that immediately captures interest. Use a compelling question, a relatable problem, or a striking statistic to draw your audience in and set the tone for what’s to come.
Problem statement: Articulate the specific problem or need your product addresses. This is where you connect with your audience by highlighting a universal challenge they face.
Solution presentation: Unveil your product as the solution to the problem identified. Detail its features and benefits, emphasizing how it offers a practical and innovative solution.
Market analysis: Provide an overview of the current market landscape. This includes trends, consumer behavior, and market needs, establishing the context in which your product enters the market.
Competitive analysis: Dive into how your product stands out from the competition. Discuss your product’s unique selling points (USPs) and how these differences position it as a superior choice.
Customer testimonials or case studies: Share success stories or endorsements from early users or beta testers. Real-world examples add credibility and illustrate the tangible impact of your product.
Pricing and packages: Provide clear, straightforward information about pricing and any packages or deals. Make it easy for your audience to understand what they're getting.
Marketing strategy: Before you call your audience to action, outline your marketing strategy. This shows how you plan to support the product post-launch, reassuring your audience of its longevity and value.
Call to Action (CTA): Conclude with a compelling CTA. Direct your audience towards a specific action, whether it’s making a purchase, signing up for a demo, or following your brand for more updates.
Interactive product launch presentation templates
Starting from scratch on a product launch presentation can feel like a huge task, especially when so much depends on this one moment.
Interactive product launch presentation templates offer a structured starting point. They come packed with features that are optimized to engage and guide your audience through the story of your product.
Grab one and create your best deck yet.
What does a product launch presentation look like?
A product launch presentation is a dynamic and interactive deck that captivates your audience, making them feel like active participants rather than passive listeners. It does more than just share information; it creates an experience.
Here’s what a modern product launch presentation looks like:
What makes a successful product launch presentation?
Engaging storytelling: It starts with a story that resonates. This narrative weaves through the entire presentation, making the problem, solution, and benefits of your product felt on a personal level.
Visual impact: High-quality images, embedded videos, and data visualization components bring your product and its benefits to life. These elements work together to create a visual story that complements your spoken words.
Interactivity : Interactive elements like narrated design, surveys, and clickable demos involve the audience, transforming your presentation into a two-way conversation.
Strong Call to Action: The presentation ends with a clear and compelling call to action. Whether it's signing up for a trial, making a purchase, or simply learning more, the CTA is direct and easy for the audience to follow.
How to make a product launch presentation?
In a world where the majority of new products struggle to make an impact, your presentation is the golden ticket to standing out. Let's explore how to craft a product launch presentation that not only showcases your product but also makes it irresistible.
1) Know your audience
Understanding your audience is the cornerstone of a successful presentation. Dive deep into their world—what challenges do your ideal customers face? What solutions have they tried and found wanting?
Personalizing your presentation to address these specific concerns makes your audience feel seen and valued, significantly boosting the relevance and impact of your message.
2) Define your presentation goals
Clarity in your presentation's purpose is crucial. Are you aiming to ignite interest, drive pre-orders, or secure investment?
This goal will dictate your presentation's structure, content, and call to action. It acts as a guiding light, ensuring every element of your presentation is aligned with achieving this objective.
3) Start with a bang
Your first words are your first impression. Start with something that sticks—a startling statistic, a compelling story, a question that piques curiosity, or a bold statement that challenges conventional wisdom.
For example:
"In a world where every second counts, we've found a way to give you hours back."
piques curiosity and positions your product as a revolutionary solution from the outset.
4) Highlight the problem
David Ogilvy's insight, “More often new products fail because they are not new enough,” underscores the importance of highlighting a genuine problem.
Make your audience feel the pinch of the issue your product resolves, making your solution not just wanted, but needed.
Illuminate the problem your product solves in a way that your audience can feel the pain. This creates a context for your product's introduction and underscores its necessity. Remember, the more relatable the problem, the more desirable the solution.
It's about striking a balance—your product shouldn't be so ahead of its time that it's alien, nor should it be so familiar that it fails to excite.
Here's a great example of a problem slide:
5) Unveil the solution
When introducing your product, clarity and simplicity are key. Explain how it addresses the problem you've outlined, focusing on features that translate directly into benefits.
This is where your product moves from being a concept to a tangible solution in the minds of your audience.
6) Highlight the benefits
Features tell, but benefits sell. Articulate how your product enriches or simplifies life for your customer. Whether it's saving time, reducing costs, or enhancing well-being, benefits that resonate on an emotional level are incredibly compelling.
Here's a great example of solution and benefits slides:
7) Conduct solid research
Akio Morita once famously said:
“We don’t believe in market research for a new product unknown to the public. So we never do any.”
While this may have worked for Sony, today's market demands solid research. Understanding your market, competition, and consumer behavior is non-negotiable for crafting a presentation that hits home.
Here's a great market research slide:
8) Incorporate interactive elements
Enhancing your presentation with interactive elements can transform a standard pitch into an engaging, memorable experience.
For instance, embedding interactive charts allows your audience to explore data points relevant to your product's success in real-time.
Interactive timelines can illustrate your product's development journey or future roadmap in a visually dynamic way, inviting the audience to engage with your content at their own pace.
Additionally, incorporating clickable sections within your presentation can lead viewers to more detailed information, videos, or testimonials, enriching their understanding and appreciation of your product without overwhelming them with information all at once.
These interactive elements keep your audience engaged and provide a deeper, more personalized exploration of what your product has to offer.
Here's a great example of an interactive slide:
9) Demonstrate your product in action
A live demo or a well-crafted video demonstration can be incredibly persuasive. It offers proof of concept and allows your audience to see your product in action. This tangible experience can be the push your audience needs to move from interest to action.
10) Personalize your presentation
Personalization can significantly increase the impact of your presentation.
Tailoring content to reflect your audience's specific industry, interests, or challenges shows that you understand and care about their unique needs, making your product more relevant and appealing.
Here's how you can easily personalize your presentation using Storydoc:
11) Provide social proof
Incorporating social proof lends credibility to your product. It's the difference between taking your word for it and seeing evidence of your product's impact. This builds trust and can significantly influence decision-making.
For new products, traditional forms of social proof like user testimonials may not be readily available. However, you can leverage beta tester feedback, expert endorsements, or pilot study results as powerful forms of social proof.
By using influencer search tools you can engage with industry influencers to review your product or secure a seal of approval from a reputable authority within your field. This can also serve as compelling evidence of your product's value and effectiveness.
Even highlighting the number of pre-orders or waitlist signups can act as social proof, showcasing demand and anticipation for your product.
Example of a social proof slide:
12) Present your marketing strategy
When it comes to your product launch presentation, unveiling your marketing strategy is like showing the roadmap of how you plan to introduce your product to the world.
It's not just about the product itself but how you're going to make sure it reaches the right people, in the right way, at the right time.
This part of your presentation should clearly outline the channels you'll use, whether it's social media, email marketing, influencer partnerships, or traditional advertising.
Explain how each channel fits into your overall strategy and the role it plays in engaging your target audience. This is your chance to show that you've not only created a great product but that you also have a solid plan to ensure it's a success.
Here's a great example of a marketing strategy slide:
13) Create a compelling call to action
Your conclusion should be a clear, compelling invitation to take the next step—whether that's to learn more, sign up, or make a purchase. Make this action as simple and straightforward as possible, removing any barriers to engagement.
Here's a great example of a CTA slide:
Winning product launch presentation examples
When it comes to product launches, standing out is everything. A successful presentation goes beyond facts and figures; it captivates, convinces, and converts.
Let's dive into some product launch presentation examples that do just that, leveraging interactivity to outshine the competition.
Product launch proposal
This deck showcases how interactivity can elevate a product launch presentation from good to great, engaging the audience in a way that traditional slides simply can't match.
What makes this product launch presentation great:
Engaging and interactive: The presentation uses an interactive format, inviting the audience to actively participate in the journey of discovering the product.
Clear value proposition: It effectively communicates the unique selling points of the headphones, such as advanced noise cancellation and intuitive controls, making it clear why they set a new standard in audio excellence.
Compelling narrative: The presentation tells a story of innovation and passion, from the problem statement to the solution, and wraps up with a vision for the future, making it memorable and impactful.
Light mode product newsletter
This feature launch within the light mode product newsletter is a game-changer for businesses looking to deepen engagement and track the effectiveness of their communications.
Personalization using dynamic variables: It introduces the ability to personalize using dynamic variables. This means businesses can now tailor their messages to each recipient, making communications more relevant and engaging.
Access to analytics panel: With the panel, businesses gain real-time insights into how readers are interacting with their newsletters. It tracks opens, clicks, and engagement time on each slide, providing valuable data to optimize future decks.
Clickable links: You can incorporate clickable links throughout the presentation. These links offer the audience the opportunity to explore additional information, access detailed resources, or even sign up for product demos.
SaaS product demonstration presentation
This product demonstration presentation effectively communicates the value of the company’s solution, making a strong case for why businesses should consider their platform to revolutionize their operations.
Clean design: The presentation leverages a clean design with ample white space, making it easy for viewers to focus on key information without feeling overwhelmed.
The option to embed videos: The option to embed a product demo video directly into the deck allows potential customers to see the product in action within the context of the presentation.
Clear pricing package overview: The presentation includes a clear overview of pricing packages, making it easy for potential customers to understand their options and make informed decisions.
Physical product demo presentation
This product launch presentation aims to bridge the gap between traditional business processes and modern efficiency, highlighting a physical product's role in streamlining workflows and enhancing productivity.
Option to extract branding from a website: One of the standout features is the ability to extract branding elements directly from a website, ensuring that the presentation is consistent with the company's branding.
Access to analytics panel: The presentation includes access to an analytics panel that provides insights into how viewers are interacting with the deck.
Option to edit details post-send: This presentation allows for the editing of details even after it has been sent. This ensures that the information remains up-to-date, reflecting any changes in the product, pricing, or other critical details.
Software demo presentation
Through a detailed walkthrough of the software's capabilities, this presentation aims to illustrate the seamless integration of tasks, the automation of workflows, and the facilitation of real-time collaboration, all designed to optimize performance and eliminate inefficiency.
Option to embed links to case studies: This feature allows viewers to explore in-depth examples of how your software has been successfully implemented in various businesses, providing tangible evidence of its effectiveness and versatility.
CRM integrations: The presentation leverages CRM integrations, enabling it to pull live data directly into the deck.
Responsive design: The presentation is designed with responsiveness in mind, ensuring that it looks and functions flawlessly across a variety of devices and screen sizes.
ERP software demo presentation
This product launch presentation is designed to showcase how the offered solution can revolutionize business operations by integrating various processes into a single, efficient system.
It aims to demonstrate the software's ability to streamline workflows, enhance collaboration, and significantly improve operational efficiency across the board.
Quirky design: The presentation employs a quirky and engaging design that mirrors the dynamic and multifaceted nature of the ERP industry.
Use of grayed-out content to direct attention: Strategic use of grayed-out content effectively directs viewers' attention to the most critical information, ensuring that key features and benefits of the ERP software are highlighted.
Logo placeholders: The presentation includes customizable logo placeholders, empowered by a logo finder feature, allowing for seamless integration of your or partner branding directly into the presentation.
Modern product launch
This product launch presentation introduces a groundbreaking solution designed to revolutionize how companies operate. It promises to streamline operations and boost efficiency through innovative features tailored for the digital era.
Interactive approach: Using an interactive platform, the presentation engages the audience directly, making the exploration of the product an immersive experience.
Clear solution to a common problem: It effectively communicates how the product addresses the pressing needs of businesses looking to enhance collaboration and automate processes in a rapidly evolving corporate landscape.
Visionary and inspirational message: The presentation focuses on the product's features but also shares a compelling vision for the future, emphasizing the transformative impact on businesses and the industry as a whole.
Light mode product launch
This approach to the product launch educates the audience about the product's capabilities and gets them excited about the potential for transformation in their own operations.
User-centric design: The presentation emphasizes the product's user-friendly interface, showcasing how it simplifies complex processes for everyday users, making technology accessible to all levels of technical expertise.
Direct address of business needs: The presentation zeroes in on the specific challenges faced by companies today, demonstrating how the product directly solves these issues with innovative technology.
Scalability and integration: It highlights the product's ability to scale with business growth and seamlessly integrate with existing systems, ensuring a smooth transition and long-term utility.
Dark mode product launch
This striking dark mode-themed presentation unveils a product designed to captivate and cater to modern businesses. This launch introduces a groundbreaking product with a keen eye on user experience and market demands.
Comprehensive market analysis: It dives deep into market trends, consumer behaviors, and competitive landscapes. AI product research provides a detailed view of where the product fits within the current market and how it's poised to meet emerging needs.
Segmented marketing strategies: The content is organized into tabs, each detailing strategies tailored to different segments of their target audience. This ensures that potential customers receive personalized and relevant information.
Multiple smart CTAs: The presentation features various smart Call-to-Action (CTA) buttons, guiding viewers through a journey from initial interest to taking actionable steps.
Versatile product launch presentation
In a market flooded with standard pitches, this deck sets a new standard. By leveraging the latest in presentation technology, it crafts a narrative that's not only about a product but about inviting the audience into a new ecosystem of efficiency and innovation.
Use of grayed-out content: It uses grayed-out content to subtly direct viewers' attention to key areas. This visual technique ensures that the focus is on the most important information, enhancing the audience's retention.
Embeddable videos: It comes with the option to embed videos that can be played directly within the deck. This allows you to showcase your product in action, providing an immersive experience that text and static images cannot achieve.
Data visualization components: The deck incorporates advanced data visualization components, enabling the presentation of complex data in an intuitive and easily digestible format.
Modern product demo presentation
By incorporating interactive features, this modern product demo presentation effectively captures the audience's attention and guides them through a compelling narrative, from identifying with the problem to seeing the offered product as the ideal solution.
Clear value proposition: The presentation effectively communicates the company’s value proposition, outlining how their SaaS product can transform business operations.
Problem-solution framework: The presentation is structured around a clear problem-solution framework, making it easy for the audience to understand the context and need for the offered product.
Option to embed multiple smart CTAs: The presentation enhances interactivity by incorporating the option to embed multiple smart CTAs (Calls to Action). This makes readers more likely to take the desired next step after viewing the deck.
Hi, I'm Dominika, Content Specialist at Storydoc. As a creative professional with experience in fashion, I'm here to show you how to amplify your brand message through the power of storytelling and eye-catching visuals.
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Product presentation: best practices & templates for success.
11 min read
As a product manager, itâs not enough to simply come up with a great product that you know will solve the problems of your customers or give the market something it hasnât seen before.
One of the key drivers to product success, is how the product is eventually presented to the market. Pitching your product correctly can make a success out of your hardwork. Pitching it wrong, however, can undo months (potentially years of hard work).
In this guide we take a look at the process of product presentation and outline why itâs important to your brandâs long-term success.
What is product presentation?
Product presentation is the process of bringing your product in front of your customers, whether itâs a new product, or an existing product with new features.
As the name suggests, it involves a presentation (product presentation slides) during which you take potential customers through the details of your product, including what it is, how it works, and how it helps to solve their problems.
A successful product presentation will ensure your potential customers know exactly why they should be interested in your new or updated product and can also help your sales team and marketing team with their plans for further product promotion.
Getting your product presentation right is a critical stage and there are several benefits you can generate with a powerful product presentation.
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Some of these benefits include:
A. Raise more product awareness
Giving a product presentation to potential buyers can generate far more awareness and draw attention to your product. Weâve all seen the slick product presentations by the likes of Apple that are treated as world events.
B. Help your product stand out
Whether youâre looking to entice existing customers with product updates, or establish credibility with new customers, a product presentation can help you stand out above the competition, which is particularly useful if youâre in a competitive or crowded market.
C. Reach a much larger audience
Weâve already mentioned how companies like Apple use product presentations in their marketing strategy. When Apple gives a product presentation or releases new features, it becomes a world-wide event generating interest not just from customers, but from the media.
Generating this wider media interest has many benefits and can create even more hype about your product among current customers and potential customers.
Getting your company name out in the media will help keep you front of mind when customers come to purchase – which is exactly where you want to be.
D. Generate more sales and revenue
Ultimately your product presentation is a sales presentation that sales teams can use to move buyers towards purchasing by demonstrating your product quality and providing specific product details directly to your audience.
What is the purpose of product presentation?
While product presentations can by used as sales presentations, they provide a specific purpose for product managers to help customers understand exactly why they should be interested in your product and what it can do for them.
It also provides an opportunity to be clear about what makes your product unique, but it also helps you tell the story of your product and help make a connection between the product and your customers.
Weâve all heard Simon Sinekâs âStart with Whyâ presentation, this is what your product presentation can do.
It can help customers understand why you do what you do, and provide specific examples of why your product solves their challenges.
Examples of effective product presentations
Effective product presentations can be different from company to company, but many follow the same template and will include many of the same elements.
The best product presentations will include details like:
1. Your company overview
Give customers some background and an idea of who you are as a company and why you do the things you do.
2. The problem you solve
Whether you solve a new problem or solve similar problems but in a better way, you need to be absolutely clear how you meet your customer needs and solve the problems in the market.
3. What the product is
This is your chance to outline all the benefits, features and other details of your latest product. The information you give here will help build trust with customers and increase the chances of them making a purchase.
4. Case studies
If you already developed social proof for your product with customers, then you should include details of this in your product presentation. If you can include testimonials or other instances to demonstrate how your product works, include them.
5. Call to action
Remember, your product presentation can work like a sales presentation (although it will be more focussed on the product and features than a sales presentation) so you should use a call to action to encourage customers to complete an action, like a purchase.
Here are a few examples of effective product presentations weâve seen:
Samsung galaxy note8.
Samsung made great use of visual aids and entertainment to introduce the new Samsung Galaxy Note8 in this product presentation. This goes to show that while you can be effective with a product powerpoint presentation, adding a bit of extra spark can set you apart:
AirBnBâs product presentation is a textbook example of a presentation template that hits all the main points of a great product presentation.
AirBnB keep their product presentation simple, outlining very clearly the problem they solve, where they see themselves positioned in the marketplace, and exactly how the product works.
They also include many figures for revenue, the key benefits they offer and clear use cases when their product would be used.
Tesla Roadster
Tesla is becoming as synonymous with brilliant product presentations as Apple and the presentation of the companyâs Roadster was a great example.
All the features were on full display and the audience were given the real sense they were looking at a genuine market disruptor.
Apple 2008 MacBook Air
Of course it wouldnât be right to have a guide about product presentation and not include the company that has revolutionised this product focussed sales pitch.
The MacBook Air product presentation tagline Thereâs something in the air makes sense completely in the brand guidelines of Apple too.
It creates a story around the product before diving into the details.
What not to do with your product presentation
Of course, while your product presentation slides can get your foot in the door with customers, they can just as easily end with the door slamming in your face if you get it wrong.
And thereâs plenty of examples of what you shouldnât do in a product presentation:
Ignore brand guidelines
Remember, you want customers to associate your brand along side your product so they think of both synonymously. If you prepare a product presentation that jumps around in styles and themes, youâll risk confusing customers.
Using too much information
Thereâs nothing worse than a product powerpoint presentation with big blocks of text that are hard to understand. Itâs not just powerpoint slides that can be a problem of course. While itâs important to give customers information in your product presentations, the key is to give them the relevant information.
Cramming in too much risks them losing the key points.
Having a boring presentation template
Weâve shown with AirBnBâs product presentation that a pdf format and a slide deck outlining the key product details, and a clear product roadmap make for an effective presentation.
That can work when you donât have a physical product.
But as weâve also seen with the likes of Apple, Tesla and Samsung, if you have a physical product, use it to your best advantage.
Make it all about you
This might sound counterintuitive when talking about your product, but the only reason customers are going to care about it is because they get something out of it. Be clear whatâs in it for them, and also try to include them in your product presentation. If you can engage your audience and make your product presentation more interactive thereâs a great chance it will stand out.
Product presentation templates
Your product presentation should be a reflection of your individual brand and product, but a product presentation template can help get you started, and there are plenty available:
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Product concept 12 min read, product feedback 14 min read, product metrics 17 min read, product launch 18 min read, product marketing 23 min read, product roadmap 16 min read, product analysis 13 min read, request demo.
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Home Blog Business Product Presentation Guide: Archetype, How to Adapt it to your Product & Audience
Product Presentation Guide: Archetype, How to Adapt it to your Product & Audience
Excellent product presentations have a lasting effect on people. Not only does the audience go ahead and buy the product they saw, they feel a sense of accomplishment at owning or investing in such a great product.
The thing is, though, product presentations donât come easy for everyone. So, how to present a product?Thatâs why we want to share the adaptable product presentation archetype with you. Itâs a building model you can start with and adapt for your product and audience.
With this adaptable archetype, your product presentations will be easier to create, and youâll have more time and brain space to practice your speech and sell more products!
Letâs get started.
Table of Contents
- What is a Product Presentation?
Product Presentation FAQ
Defining the target audience for a product presentation, adaptable product presentation archetype, essential characteristics of a winning product presentation, what is a product presentation.
Product presentations are essential for business communication between product owners/creators and stakeholders. A perfect product presentation is a seamless combination of a set of slides and the speech to go with it.
Typically, a product presentation showcases a productâs key features, benefits, and advantages using persuasive and engaging communication techniques to generate interest and drive sales. Depending on the business setting, a presentation can be formal or informal, and some include visual aids, live product demonstrations, and other relevant multimedia resources.
We like categorizing business presentations into three categories; informative, persuasive, and supporting. The product presentation fits the persuasive category with a pinch of the informative.
Letâs quickly cover some of your most pressing product presentation questions.
What are product presentations good for?
A product presentationâs job is to inform, convince and convert. The product presentation archetype supports these three pillars regardless of the product or audience. In short, theyâre good for getting the word out and bringing in new clients.
Why do product presentations matter?
Communicating with stakeholders about new products and features is key to higher buy-in from the client base and richer brand equity. Stakeholders appreciate being kept in the loop about new products or features that interest them. The stronger your product presentations are, the more buy-in and loyalty your brand will achieve.
When do businesses use product presentations?
There are several occasions when you need a product presentation:
- When you launch a new product.
- When you want to share about a new feature or improvement.
- When you need approval or funding from shareholders for a new product or feature.
- When you want to sell an existing product to a potential or returning customer.
This article shows you how to create product presentations using an archetype adaptable for your product and audience. So itâs important to define what possible audiences a product presentation has.
There are three major audience types. Letâs look at each stakeholder group and their differences in your product presentation.
- Shareholders, investors, and board of directors : A product presentation to this audience is likely a pitch. It’s a product presentation that asks for approval and/or funding before work begins.
- Colleagues and coworkers: Hosting a product presentation for coworkers can be for beta testing a new product or sharing pre-launch priority access. These product presentationsâ objective is generally to collect initial feedback. You can include a survey as supporting material when hosting the presentation.
- The public, current, and potential customers: The public is your product presentation’s largest potential audience. Product presentations for this audience need an extra dose of relatability, storytelling, and personalized benefits. Pinpoint two customer personas and build the product presentation for them.
The dynamics of a product presentation can take many forms, but all of them will need a structure to build up from. Thatâs where the product presentation archetype comes in. As long as you follow this structure, you can create product presentations for any product and audience.
1. Introduction
Create a strong opening slide with an attention-grabbing hook. Set the scene for the rest of the presentation. Some tried and tested opening techniques to consider are:
- When starting your product presentation speech, introduce yourself with a link-back formula or stereotype analogy . Both need a good dose of storytelling to get right.
- Start your slide deck with a captivating visual. Visual metaphors are ideal for this technique. For a physical product, create a visual showing the product in an unexpected scenario.
- Start with a hook that piques their attention . For example, a relevant joke, a surprising statistic, a thought-provoking rhetorical question, or even with silence.
2. Pain Point: Problem or Need
Identify the pain point relevant to your audience. Is it a problem or a need? Explain the issue by sharing data, facts, statistics, anecdotes, or stories to illustrate the pain point.
- In a product presentation slide deck , use an infographic slide to list the pain points visually using icons or visual metaphors.
- Create a story using customer personas and possible problems your product can solve. Use the story to create an animation or live-action footage to which the viewer can relate.
- If the problem or need your product solves isnât obvious, use the iceberg model to place the problem or need under the water’s surface. Explain how that unseen problem or need affects the obviousâwhatâs above water level.
3. Product = Solution
Frame your product as the solution to the pain point. Explain how it fulfills the need you presented in the previous section. Provide relevant evidence like case studies and user testing. Describe the product features tying them into the problem they solve.
- When your product is new, you wonât have testimonials or case studies from real customers, but you can add in-company user and beta testing.
- For products that compete with others in the same industry, use comparison slides or charts to show how your product differs and stands out.
- When using animation or live-action video , continue from the previous slide and introduce the product into the scenario. Show how the product solves the problem.
- Hint at how not using your product to solve the problem can ultimately cost the customer more money trying to solve the problem differently. Show them the cost of ânot buyingâ with real examples.
4. Personalized Benefits
Specify the benefits your product has for your audience. Tailor the explanations and stories for your target stakeholder audience. Use sales presentation techniques to emphasize further how your productâs benefits are directly related to the audience.
- For potential customers , use visuals and data to emphasize how your product will solve their problems and improve their lives.
- For returning customers , tap into how the product will make them feel. Since it solves a need, it frees up their time to enjoy or improve life. All while having your product in their trusty product stack.
- Also, for returning customers, use the opportunity to increase brand loyalty. For example, show how a new physical product complements a product they already have from the same brand or how a new digital product will improve their existing version with updates and improved plugins to optimize the software.
- If presenting to investors , highlight revenue projections, market potential, and competitive advantages. Use data visualizations that emphasize the big numbers, show trends discovered in market research, and ideal positioning.
- When presenting to partners, show how continued collaboration can lead to the productâs success. Offer ideas for ambassadors, influencers, and beta testers to share and expand the productâs reach.
- Use the selling technique called âthe cost of doing nothingâ and show the potential customer how they will end up spending more money or wasting more time by not buying your product.
5. Product Demonstration
If feasible, include a product demonstration in the presentation.
Make its importance in the presentation short and to the point. Use the Pain Point / Solution angle for the demo, showing exactly how the product fills a need. Highlight key features, effectiveness, and usability, for example, when you create a video or record a screencast. Here are some examples:
- Create a video for a physical product .
- Record a screencast for a digital product.
- In a hybrid or in-person presentation, conduct a product demo with the actual physical product and record and project closeups on the presentation screen.
- For products like machinery parts or large-scale products that canât be brought on stage, add photos or a 3D rendition of the product to a slide.
Imagine, for example, a product presentation demo video for an electric kettle. At first, we thought it sounded boring. Still, with some imagination, a simple product can be demonstrated uniquely using exciting camera angles and animation, highlighting the features and their comparable efficiencies.
How about a product demo for a digital product? A demonstration can be recorded and added to a presentation deck. But a much more efficient method is to do the demo on the spot, tailored to the audience and their questions. In a video call, simply share your screen and show the audience how to use the product, open the floor for questions, and demonstrate the answers.
6. Product Roadmap
Use a roadmap template to position the product in its current state. Overall, a product roadmap gives a birdâs eye view of the productâs lifecycle from ideation to launch. A product roadmap will differ in product presentations for investors and product presentations to the public consumer. Investors expect a product roadmap , whereas the regular consumer will not. That said, clients love seeing big brands creatively tell their origin story.
- Use a visual layout to show the steps along the road your product must pass through to become a reality.
- In a pitch product presentation , place the project at the start of the roadmap after ideation and prototypes or beta versions. On the other side of the productâs position, show whatâs coming up in the future; launch, production of a new version.
- As a product launch presentation , the location on the roadmap is at the finish line. Highlight how far your team has come to get to this point. Be proud and share that with the audience.
Closing a presentation is as vital as opening one, if not more. The closing is the last thing the audience sees or hears about your product; it must be memorable and have a lasting impact. Summarizing the key points of your presentation, as is generally suggested, isnât a make-or-break situation. This technique works fine for informative presentations but not for persuasive ones. Nothing worse than an excellent presentation ending with a summary and a low close.
Instead, you can close the presentation with a memorable quote or question. Use your product presentationâs closing to leave the ball in the audienceâs court. Inspire them to act and go ahead and buy the product youâre presenting. Finally, thank the audience for their time and attention and maybe open the stage to questions.
A presentationâs success depends on a solid foundation. The section isnât about the slides but what lies behind and beyond them. These characteristics are what make your product presentation effective and memorable.
Define a Clear Purpose, Objective, and Goal
A product presentation aims to share information about a product with an audience. Furthermore, each presentation has its own goal, objective, and purpose according to the nature of the product and the audience.
For example, a manufacturing company specializing in machine parts for medium-sized food manufacturers is releasing a modular conveyor belt system.
Their product presentation, to be hosted as a hybrid event for a group of new and existing customers, has these characteristics:
- Purpose: To create desire and interest in modular conveyor belts among potential customers and position the company as a leader in providing innovative and high-quality solutions for food manufacturing.
- Objective: To introduce the modular conveyor belts to potential customers and showcase the benefits of food manufacturing processes, all while building brand awareness with mid-size food businesses.
- Goal: To drive sales by convincing potential customers that modular conveyor belts are worth purchasing.
One of the things you can do to improve on this aspect in your presentations is to follow a SMART goals process before starting the product presentation.
Tell A Story
Storytelling can impart a relatable angle. For example, is there an origin story for this product? How did the idea arise? Use the productâs real story to tap into the audienceâs real issues.
Support the explanation for the problem/solution with a story about a personâor companyâtrying to solve a problem. Tie your product into the story as a solution. Use actual case studies as inspiration.
The creator of Raspberry Pi, the smallest working computer, created a video to sell their most inexpensive version, the $5 Raspberry Pi. He shot a video telling how it was tough to afford a computer and its parts when he was a young aspiring developer. He then ties that into how the viewer/customer probably has the same issue.
Finally, he introduces the $5 Raspberry Pi by holding it up next to two vintage keyboards that are huge in comparison. He used his personal story to build trust and visual comparison to drive the idea home.
Consider a Value Proposition with Proof
Your product presentation must have a strong value proposition with proof. This knowledge will drive the product presentation archetype to its highest power. Create a file or folder for your product with a document where you clearly define the value proposition. Try answering these questions:
- How will the product change the userâs life?
- What makes the product special and desirable?
- Why does the product matter?
Collect testimonials, case studies, and social media mentions in the folder. Include other documentation like brand values and brand vision. This folder will be the data center to fall back on when creating the slides in your product presentation.
Consider a Strategic but Natural Body Language
When hosting a product presentation, be conscious of your body language. Use body language to support your presentationâs story and connect with the people watching.
While presenting, always avoid these non-verbal mistakes:
- Hands in your pockets: Suggests a lack of transparency.
- Arms crossed close to body: Suggests fear and anxiety against the audience.
- Posture: Donât slouch your back unless you have any proven physical limitation. Otherwise, it transmits a lack of interest and an unprofessional look.
- Watching the clock: While being mindful about the remaining time in a product presentation is okay, looking at the clock while talking makes people uncomfortable.
Pay attention to how the audience reacts to your speech and slides. Make eye contact with the audience but only a little to not make them uncomfortable. Notice subconscious cues like tapping or looking away so you can reel them back in with a hook in your speech.
Make a Product Demo
You can have an OK product presentation without a product demonstration, but an excellent presentation will always have a demo. What demonstrations do that is so special, is show the audience exactly how the product will do what you say it can do. How to present a product with a Product Demo? Conducting a product demo removes any doubts the viewer might have after just listening to you about the product or seeing a few slides.
A product demo can also be mixed together with a case study. Letâs use the example of washing detergent that claims to take out all stains, even the toughest ones, out of white clothing and keep it white. Detergent brands create activations in places where there are lots of potential buyers, like in a mall. They set up a table where they invite regular people to try out the detergent by staining a crisp white shirt with difficult stains like chocolate, mud, or tomato sauce. They then wash the shirt with the detergent, showing how the stain comes out entirely.
Reaching an expert level at creating product presentations takes practice, but you will only keep improving with the proper foundation. Follow the structure archetype, apply the best practices, and youâre on your way to the top.
Use SlideModel templates with PowerPoint to create visually rich product presentations that bring in new leads, retain existing customers, and build brand equity over time. Make your product presentations a priority, and youâll see how sales improve.
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Tips To Create A Powerful Product Presentation Plus Examples
Have you ever attended a product presentation that left you feeling underwhelmed and unimpressed? Maybe the speaker was dry and uninspiring, or the product itself didn’t seem all that exciting. Whatever the reason, a lackluster product presentation can be a real letdown.
But what if there was a better way? What if you could create a PowerPoint product presentation that wows your audience and leaves them eager to learn more?
This blog will share some inspiring product presentation examples to help you take your presentations to the next level.
We’ll also provide tips and tricks to help you create an informative and memorable product presentation.
What is a Product Presentation, and why itâs important?
Product presentations are an essential part of any business, as they help showcase the features and benefits of a product to potential customers or investors. A product presentation serves as a means of communication to showcase a product’s noteworthy attributes and advantages. It also exemplifies how the product addresses a specific problem or fulfills a particular requirement.
The importance of product presentations cannot be overstated, as they play a vital role in the success of a product launch or marketing campaign. Here are some reasons why product presentations are so important:
- Captures attention: A well-executed product presentation can capture the attention of potential customers and investors, making them more likely to remember your product and consider investing in it.
- Demonstrates value: A product presentation can effectively demonstrate the value of a product, highlighting how it can solve a particular problem or meet a specific need.
- Builds credibility: A professional and engaging product presentation can help build credibility for your product and brand, making customers more likely to trust and purchase from you.
- Increases sales: A presentation for a product can help increase sales by effectively communicating the features and benefits of a product and convincing potential customers that it is worth their investment.
- Differentiates from competitors: A well-designed presentation can differentiate your product from competitors in the market, highlighting what sets it apart and making it more attractive to potential customers.
Key Elements of a Product Presentation
When it comes to creating a successful new product presentation , there are several vital elements that you should include to ensure your message is clear and compelling. Let’s explore each of these elements in more detail:
Introduction
Your introduction should capture your audience’s attention and give them a reason to listen. Consider starting with a thought-provoking question, a startling statistic, or a personal anecdote related to the problem your product solves.
Company Overview
This is your chance to give your audience background information about your company , including your mission statement, history, and notable achievements. This helps build credibility and establish trust with your audience.
The Problem
Clearly define the problem that your product solves and why it’s crucial. Use real-world examples or statistics to help your audience understand the significance of the problem.
Product and Solution
This is the meat of your presentation, where you introduce your product and explain how it solves the problem you just defined. Use clear, concise language and visuals to demonstrate how your product works.
The Promise of Value or Benefits
Elucidate your product’s advantages and potential to enhance your customer’s life quality. Emphasize the distinctive characteristics that differentiate your product from rivals and justify why it’s a valuable investment.
Product Positioning
Describe the position of your product in the market and its comparison with similar products. Accentuate your unique selling proposition (USP) and justify why your product is the most suitable option for your intended audience.
Use Cases and Social Proof
Use real-world examples and case studies to demonstrate how your product has helped other customers. Incorporate endorsements or evaluations from contented customers to establish social proof and build trust.
Call-to-Action
End your presentation with a clear call to action, such as a website or phone number to contact for more information or to make a purchase. Simplify the process for your audience to proceed to the next step.
By including these key elements in your product presentation design , you’ll be well on your way to creating a compelling message that resonates with your audience. So, take the time to carefully craft each element and watch as your product presentation helps drive success for your business.
The 8 Steps Formula To Craft a Powerful Product Presentation
Are you ready to create a product presentation that genuinely captivates your audience and drives success for your business?Â
A robust product design presentation requires strategic planning, compelling content, and engaging PowerPoint graphics . In this section, we’ll walk you through the eight steps you must follow to create a presentation that showcases your product in the best possible light.Â
So, let’s dive in and explore the formula for crafting a robust product design presentation that leaves a lasting impression on your audience.
Start with a captivating introduction
Your introduction is your first impression of your audience , so it’s essential to make it count. Consider starting with a story, a surprising statistic, or a thought-provoking question related to your product.Â
This will aid in captivating your audience and pique their interest in what you have to communicate. You can also use your introduction to outline the key points you’ll cover in your presentation.
Stay on brand
Consistency is key in branding, and your product presentation should reflect your brand’s personality and values. Employ uniform branding components in your presentation, such as colors, fonts, and logos. This will strengthen your brand identity and render your presentation more memorable.
Leverage a product roadmap
A product roadmap can help you showcase your product’s features and benefits in a clear, organized way. Consider using a timeline template or flowchart to highlight critical milestones and show how your product has evolved.
Write promising content
Your content should focus on your product’s benefits rather than just its features. Use clear, concise language and emphasize the value your product can bring to your customers’ lives.Â
Clarify how your product resolves an issue or fulfills the necessities of your intended audience. You may also employ storytelling techniques to render your content more relatable and captivating.
Use engaging visuals
Visuals are a vital component of any product launch presentation . Utilize top-notch images, videos, and graphics to illustrate your ideas and maintain your audience’s interest.
Ensure your visuals are relevant to your content and support your key messages. In addition, you may use visual aids to separate the text and enhance the visual appeal of your presentation.
Showcase a demo
A live product demo can be a powerful way to showcase your product’s capabilities and build excitement. Consider showing your product in action to help your audience visualize how it works. Keep your demo concise and focused on the key features and benefits.
Share success stories
Use case studies or testimonials from satisfied customers to build social proof and establish credibility. This can assist in persuading your audience that your product is a valuable investment.
Use real examples relevant to your target audience and explain how your product helped solve a problem or achieve a goal.
End in an actionable way
Conclude your presentation with a distinct call to action, such as a website or phone number for further details or to make a purchase. Facilitate your audience in proceeding to the next step and converting them into customers.
You can also use your call to action to reinforce the key benefits of your product and remind your audience why they should choose your product over the competition.
Winning Product Presentation Examples That Convert and Sell
Product strategy deck powerpoint template.
This PowerPoint product strategy deck showcases the product strategy and gives a detailed insight into the customer, product, company, and competition, defining key success metrics and mapping your product vision with user personas, user journeys, and user stories. Product managers can use this deck to showcase their product strategy to senior management or investors.
New Product Presentation
This product presentation can be a great starting point for product managers to create polished and professional product presentations, giving the product an air of credibility and quality.Â
Such presentations help build trust with potential customers and make them more likely to purchase.Â
Product Features Presentation
This product presentation deck focuses on the product’s benefits. By highlighting the benefits, the presentation helps the senior management understand how the product will solve customersâ problems or meet their needs. It is crucial to map out product features with benefits to showcase how the product solves customer problems or meets their needs.
It also builds trust with the customer. The presentation shows that the company is transparent and trustworthy by providing accurate and detailed information about the product.
Collection of Product Roadmap templates
The product roadmap template helps demonstrate the product vision and the company’s plans. By showing the product’s development direction, the presentation helps stakeholders understand where it is headed and how it will evolve. This collection offers various ways of showing product roadmap for your product presentation.Â
Collection of Product Planning
Product Planning is a crucial part of product development. Use a product planning template to showcase a clear direction for the product. It helps to define the product’s goals, target market, and competitive landscape. This clarity can attract potential customers who want to know that the company has a clear plan for the product’s success.
It also illustrates the product development process and how the company plans to bring the product to market. Detailed planning helps build trust with potential customers by demonstrating the company’s well-thought-out product development plan.
Collection of Product Review
A product review template is one of the winning product presentation examples that convert and sell because they help to showcase the product’s features and benefits through the eyes of actual customers. By including customer reviews and testimonials in the product presentation, potential customers can see how others have used and benefited from the product.Â
This helps build trust and credibility with potential customers, increasing sales and conversions. Additionally, product review templates can help identify improvement areas and provide valuable feedback for the product development team.
Collection Of Product Performance
These winning product performance presentation examples are guaranteed to convert and sell by demonstrating the product’s performance in an eye-catching and engaging way.Â
Showcasing the product’s impressive performance can build trust and credibility with your audience, leading to increased sales and conversions.Â
Common mistakes to avoid while delivering a product presentation
Delivering a product presentation can be daunting, but it’s also a chance to exhibit your product and convince prospective customers to invest in it. However, several common mistakes can detract from the effectiveness of your presentation.
From failing to define your presentation goal to not scoping out the presentation venue ahead of time, we’ll cover everything you need to know to deliver a successful product presentation.
Not defining your presentation goal
One of the most prominent mistakes presenters make is not clearly defining the goal of their presentation. Before commencing the creation of your presentation, take some time to ponder on what you aim to accomplish.
Are you trying to persuade investors to fund your product?Â
Are you showcasing new features to existing customers?Â
Knowing your goal will help you structure your presentation and focus on the most critical points.
Not preparing enough for the presentation
A lack of preparation can lead to a lackluster presentation. Ensure you allocate ample time to prepare your content and practice your delivery . Practicing your presentation can also assist you in recognizing areas where modifications are required.
Not knowing who your audience is
Understanding your audience is critical to delivering an effective product launch presentation . Make sure you tailor your presentation to the interests and needs of your audience. Researching your audience beforehand can also help you anticipate their questions and concerns.
Not checking if the presentation file is working
Technical difficulties can be a significant distraction during a presentation. Make sure to test your presentation file on the equipment you’ll be using ahead of time to avoid any surprises.
Not scoping out the presentation venue ahead of time
Arriving at the presentation venue without knowing what to expect can add unnecessary stress to your presentation. Visit the venue beforehand to familiarize yourself with the space and equipment.
Too many animations
Although animations can enhance the visual appeal of your presentation, excessively using them can be disruptive. Ensure your animations are relevant to your content and don’t detract from your message. Remember that simplicity and clarity are vital to delivering an effective product presentation.
Wrapping It Up
A product presentation can make or break the success of your product launch. By implementing the key elements we discussed earlier and avoiding common mistakes, you can create a powerful presentation that will wow your audience and leaves a lasting impression.
Remember to maintain your brand image, employ captivating visuals, and exhibit your product’s unique value proposition. Also, do not hesitate to derive inspiration from the remarkable product presentation ideas we provided.
With these tips and a little creativity, you can deliver a presentation that will captivate your audience and drive sales for your product.
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How to create and deliver an impactful product presentation
As a product leader, a crucial part of your job is to communicate with and present to other teams across your company (e.g., the engineering team, the sales team, etc.).
One of the best ways to do this is to deliver a product presentation. In this guide, weâll share some tips on how to prepare and deliver an effective product presentation that cuts to the chase and aligns stakeholders on your product direction .
How to structure your product presentation
Giving a good, short, and sharp product presentation can be done in a super straightforward way that effectively follows the Pain-Agitate-Solution (PAS) framework.
This three-step framework is a great tool to help you frame a compelling story around your product strategy and align and rally the team around a common goal.
From there, based on the information presented in the first three sections, explain, in audience-appropriate terms, what you plan to do to solve customersâ problems and how you plan to do it.
Following this structure, your product presentation should flow as follows:
- What will you do?
- How will you do it?
This is your chance to set up the entire presentation and create a memorable first impression.
You want to keep this section short and to the point. In some cases, this could be your first interaction with a team, executive, investor, prospect, or customer, so make it count.
Start with an image that figuratively or literally depicts the problem and add some text. For example:
- âIs this you?â
- âThis is our customerâ
- âThis is our focus for the next quarterâ
A good example of a pain point is the way people used to seek support for their software products: They would email or call a support contact, send screenshots and attachments, and explain â often poorly â the steps they took so the agent could attempt to reproduce the problem.
Once youâve identified the problem, itâs time to agitate it â in other words, make the problem seem as big and as urgent as possible.
The goal here is to get your audience members thinking about how much better things could be if this problem were solved.
Describe the implications if the problem goes unaddressed: What are the consequences of not solving it? Again, make this relatable and digestible for your audience.
Instead of slides upon slides of market insights and trends analysis , this is a great place to drop in two or three key stats to back up your argument and highlight the problem youâre setting out to solve.
For example:
3. Solution
Finally, itâs time to introduce your solution. This is where you get to talk about how you plan to solve the customerâs problem.
Be sure to focus on the features and benefits that matter most to the customer . What makes your product unique? Why should people care?
Ideally, you should have an image that depicts â figuratively or literally â what a successful customer looks like. Bonus points if you include a quote from a real customer that explicitly indicates a cessation of the pain referenced in the first slide.
The tone you want to present is something like, âFear not! There is a product with a solution. Hereâs how it will help our users solve their problems.â
4. What will you do?
What will you do to help your customers solve their problems?
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Describe the features and benefits using language that resonates with your audience. The goal is to help them understand how your product will improve the lives of your customers.
5. How will you do it?
Finally, you get the slide that most people are after: the product roadmap .
Explain to your audience how you plan to achieve the goals and objectives outlined in your roadmap. What do you plan to focus on today, tomorrow, and beyond?
The roadmap section of your presentation is also an opportunity to showcase the product in action.
A live demonstration or video serves as an effective tool for promotion and solidifies understanding. By walking through the productâs use, you can help the audience understand how your product solves customer problems.
What is the goal of a product presentation?
Following the PAS framework when creating and delivering a product presentation will help you persuade internal stakeholders of the productâs value and gain the buy-in you need to execute your roadmap .
An effective product presentation clearly articulates the problem, agitates its implications, introduces a solution, and outlines what you will do and how you will do it. This framework is designed to help product managers rally product and cross-functional teams around common goals.
Using storytelling techniques and referencing key data points as you go through these steps helps you captivate your audience and drive home key points. This product presentation format can work for product introductions, product strategy, quarterly kick-off meetings, sales pitches, marketing briefs , and more.
Product presentation template
Click here to access the template I used to create the example presentation referenced throughout this guide.
To customize this product presentation template , select File > Make a Copy or download the file to your computer.
How to deliver an engaging product presentation: 4 tips
By this point, youâve prepared an awesome presentation. Now itâs time to deliver it.
Here are some tips on how to take that compelling presentation you created and deliver it with the oomph it deserves:
- Know your audience
- Start with a bang
- Keep it concise
- Engage with your audience
1. Know your audience
The first step to giving an effective presentation is to know your audience:
- Who are you presenting to?
- What are their needs and wants?
- How knowledgeable are they about the subject matter?
Answering these questions will help you tailor your presentation so that it resonates with your audience.
For example, if youâre presenting to a group of engineers, youâll want to focus on the technical aspects of your product . If youâre presenting to a group of salespeople, youâll want to focus on how your product can be sold effectively.
By understanding who your audience is, you can ensure that your talking points hit the right note.
2. Start with a bang
You only have one chance to make a first impression and hook the audience, so make it count by highlighting the problem in powerful, impactful terms. The first few minutes of your presentation are crucial in terms of setting the tone and grabbing your audienceâs attention.
One way to do this is to start with a strong opening statement that tells your audience exactly what to expect from your presentation.
For example, you could start by saying something punchy and ambitious, like: âOur new product has the potential to revolutionize the way we do business.â This will immediately pique the interest of your audience and set the stage for the rest of your presentation.
3. Keep it concise
When it comes to presentations, less is almost always more. No one wants to sit through a long, drawn-out presentation â theyâll tune out before you even get to the good stuff.
The product presentation template used in the example above only includes five slides; thereâs no real need to go beyond that. The template is versatile enough to be used across many different types of audiences.
Get your point across in as few words as possible. Use short sentences and bullet points instead of long paragraphs and resist the urge to include too much information.
Remember, you can always provide more details later if necessary; for the core presentation, just focus on hitting the key points.
If needed, add an appendix that you can jump to depending on the audience. For example, you might have a marketing spend breakdown, engineering resourcing by team, or more elaboration on the detail of the product roadmap.
4. Engage with your audience
An effective presentation is not a one-way street; it should be interactive and engaging.
Donât just stand at the front of the room and lecture your audience. Instead, try to get them involved in what youâre saying. Ask questions, invite input from the group, and encourage discussion.
The more engaged your audience is, the more likely they are to remember what youâve said â and, hopefully, buy into it.
Giving an effective product presentation doesnât have to be difficult â it just takes a little planning and preparation.
By following these tips, you can be sure that your next product presentation goes off without a hitch!
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20 Great Examples of PowerPoint Presentation Design [+ Templates]
Published: August 06, 2024
When it comes to PowerPoint presentation design, there's no shortage of avenues you can take.
While all that choice â colors, formats, visuals, fonts â can feel liberating, itâs important that youâre careful in your selection as not all design combinations add up to success.
In this blog post, Iâm sharing some of my favorite PowerPoint tips and templates to help you nail your next presentation.
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What makes a good PowerPoint presentation?
Powerpoint design ideas, best powerpoint presentation slides, good examples of powerpoint presentation design.
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In my opinion, a great PowerPoint presentation gets the point across succinctly while using a design that doesn't detract from it.
Here are some of the elements I like to keep in mind when Iâm building my own.
1. Minimal Animations and Transitions
Believe it or not, animations and transitions can take away from your PowerPoint presentation. Why? Well, they distract from the content you worked so hard on.
A good PowerPoint presentation keeps the focus on your argument by keeping animations and transitions to a minimum. I suggest using them tastefully and sparingly to emphasize a point or bring attention to a certain part of an image.
2. Cohesive Color Palette
I like to refresh my memory on color theory when creating a new PowerPoint presentation.
A cohesive color palette uses complementary and analogous colors to draw the audienceâs attention and help emphasize certain aspects at the right time.
Image source
Mesmerize your audience by adding some neon colors and effects to your PowerPoint slides. Adding pops of color to your presentation will create visual interest and keep your audience engaged.
What I like: Neon will add personality and depth to your presentation and will help the information you're providing stand out and be more memorable.
2. Use an interesting background image.
Do you have some interesting nature photos from a recent road trip? Or maybe a holiday passed, and you have gorgeous photos to share? If so, consider incorporating them into your PowerPoint.
What I like: PowerPoints don't have to be stuffy and boring. They can be fun and a unique or interesting background will enhance the experience of your presentation.
3. Or be minimal.
Have you ever heard of K.I.S.S.? Not the band! I mean, Keep It Simple, Sweetheart. If you're worried too many colors or visuals could take attention away from the message of your presentation, consider going minimal.
Pro tip: Stick to no more than three colors if you're going for a minimalist design in your slides.
4. Incorporate illustrations.
Illustrations are a great way to highlight or break down a point in your presentation. They can also add a bit of whimsy and fun to keep viewers engaged.
5. Use all caps.
Using all capital letters can draw your audience's eyes to where you need them, helping cement your message in their minds. It can also just be aesthetically pleasing.
Pro tip: If you choose to use all capital letters, use varying fonts so readers can tell which information is important and which are supporting details.
6. Alternate slide layouts
You don't want readers to grow bored with your presentation. So, to retain visual interest, use alternating slide layouts. The example above shows PowerPoint slides alternating between vertical and horizontal layouts.
This keeps things interesting and ensures your presentation isn't monotonous.
7. Inject a little humor.
Humor is a great way to drive a point home and help people remember the information you're presenting. People remember a good joke, so if you have a funny pun to connect to a concept in a presentation, why not use it in a slide?
Pro tip: Remember you're in a professional setting, so keep your jokes appropriate. If you're worried a joke can get you a meeting with HR, then keep it to yourself.
8. Use duotones.
Duotones (or gradience) can take the aesthetic of your PowerPoint to new levels. They can provide a calming energy to your presentation and make viewers feel relaxed and eager to stay focused.
9. Include printed materials.
Let's say you have a PowerPoint you're proud of, but you want to go that extra mile to ensure your audience understands the material. A great way to do this would be to supplement your presentation with printed materials, as such as:
- Pamphlets
- Printed slides
- Short quizzes on the material
10. Keep it to one chart or graph per slide.
This is both a design example and a warning. Graphs and charts are an excellent way of displaying quantitative data in a digestible format.
However, you should have no more than one graph or chart per slide so your presentation doesn't get too confusing or muddled.
11. Use a large font.
Just like capital letters, a large font will help your shift your audience's focus to key points in your presentation.
Pro tip: You can combine large fonts and capital letters to boost its effectiveness.
12. Include videos.
Embedding a video into your PowerPoint can help you expand on a point or effectively break down a complex topic. You can either embed a video from a platform like YouTube or TikTok or use HubSpot's Clip Creator to make your own.
Pro tip: Try to keep videos short, like, under a minute, and don't use more than one or two.
13. Use GIFs.
GIFs add more visual interest, and they can be a great way to add humor or personal touch to your PowerPoint presentation.
14. Use contrasting colors when comparing two ideas or arguments.
Contrasting colors can convey the difference between two opposing thoughts or arguments in a way that is visually appealing.
15. Add a touch of nature.
If you want your presentation to exude a calming energy to your audience, including images of trees, flowers, and natural landscapes can do the trick.
PowerPoint Theme Ideas
Atlas (theme).
Covering a more creative subject for a younger or more energetic audience? Iâd recommend using the cover slide design below. Its vibrant red color blocks and fun lines will appeal to your audience.
2. âYou Don't Suck at PowerPoint,â Jesse Desjardins
If the contrast used throughout this PowerPoint presentation design were a human, I'd marry it.
This skillful presentation from Jesse Desjardins employs the perfect color palette : balancing black and white photos with pops of fluorescent pink, yellow, and blue.
What I like: The cheeky vintage photos work to reinforce the copy on each slide, making the presentation both interesting and visually appealing.
3. âAccelerating Innovation in Energy,â Accenture
Balancing visual backgrounds with text isn't easy. More often than not, the text is formatted in a way that winds up getting lost in the image. Not for Accenture.
What I like: This presentation combated this issue by combining shapes and graphics to create contrast between the text and the background. Well done.
4. âVisual Design with Data,â Seth Familian
Whenever Iâm tasked with presenting a lot of information in a little bit of time, things can get sort of messy. To simplify this type of presentation, I like to use a visual agenda like the one shown above.
What I like: This index clearly signifies the start and finish of each section to make it easier for the viewer to follow along. The presenter takes it further by including an additional agenda for each exercise, so that the audience knows exactly what they're supposed to do.
5. âHow to Craft Your Company's Storytelling Voice,â MarketingProfs
Do you love these hand-drawn illustrations or do you love these hand-drawn illustrations? I mean, c'mon, this presentation by MarketingProf is amazing.
What I like: Certainly, it would have been easier to generate these designs online, but this approach highlights their commitment to creating an out-of-the-box piece of content. And as a result, this presentation stands out in the best way possible.
6. âBlitzscaling: Book Trailer,â Reid Hoffman
If you're going to go the minimalistic route, Iâd take note of this PowerPoint presentation example from Reid Hoffman.
This clean design adheres to a simple, consistent color scheme with clean graphics peppered throughout to make the slides more visually interesting.
What I like: Overall there are no frills or unnecessary additions, which allows the informative content to take priority.
7. âHealthcare Napkins,â Dan Roam
This presentation dates back to 2009, but the design is still as good as ever. The colorful, quirky doodles help tell the story while also serving as an interesting way to illustrate data (see slides 20 and 21).
What I like: For visual learners, this approach is much more inviting than a series of slides riddled with text-heavy bullet points.
8. âOne Can Be Diverse: An Essay on Diversity,â With Company
This presentation employs both powerful images and modern typography to illustrate the point.
What I like: While many of the slides contain long quotes, they are broken up in a way that makes them easily digestible. Not to mention all of the text is crisp, clean, and concise.
9. " 10 Things Your Audience Hates About Your Presentation ," Stinson
This simplistic presentation example employs several different colors and font weights, but instead of coming off as disconnected, the varied colors work with one another to create contrast and call out specific concepts.
What I like: The big, bold numbers help set the reader's expectations, as they clearly signify how far along the viewer is in the list of tips.
10. âPixar's 22 Rules to Phenomenal Storytelling,â Gavin McMahon
This presentation by Gavin McMahon features color in all the right places. While each of the background images boasts a bright, spotlight-like design, all the characters are intentionally blacked out.
What I like: This helps keep the focus on the tips, while still incorporating visuals. Not to mention, it's still easy for me to identify each character without the details. (I found you on slide eight, Nemo.)
11. âFacebook Engagement and Activity Report,â We Are Social
Here's another great example of data visualization in the wild.
What I like: Rather than displaying numbers and statistics straight up, this presentation calls upon interesting, colorful graphs, and charts to present the information in a way that just makes sense.
12. âThe GaryVee Content Model,â Gary Vaynerchuk
This wouldnât be a true Gary Vaynerchuk presentation if it wasnât a little loud, am I right?
What I like: Aside from the fact that I love the eye-catching, bright yellow background, Vaynerchuk does a great job of incorporating screenshots on each slide to create a visual tutorial that coincides with the tips. He also does a great job including a visual table of contents that shows your progress as you go .
13. â20 Tweetable Quotes to Inspire Marketing & Design Creative Genius,â IMPACT Branding & Design
Weâve all seen our fair share of quote-chronicling presentations but that isnât to say they were all done well. Often the background images are poor quality, the text is too small, or there isn't enough contrast.
Well, this professional presentation from IMPACT Branding & Design suffers from none of said challenges.
What I like: The colorful filters over each background image create just enough contrast for the quotes to stand out.
14. âThe Great State of Design,â Stacy Kvernmo
This presentation offers up a lot of information in a way that doesn't feel overwhelming.
What I like: The contrasting colors create visual interest and âpop,â and the comic images (slides 6 through 12) are used to make the information seem less buttoned-up and overwhelming.
15. âClickbait: A Guide To Writing Un-Ignorable Headlines,â Ethos3
Not going to lie, it was the title that convinced me to click through to this presentation but the awesome design kept me there once I arrived.
What I like: This simple design adheres to a consistent color pattern and leverages bullet points and varied fonts to break up the text nicely.
16. âDigital Transformation in 50 Soundbites,â Julie Dodd
This design highlights a great alternative to the âtext-over-imageâ display we've grown used to seeing.
What I like: By leveraging a split-screen approach to each presentation slide, Julie Dodd was able to serve up a clean, legible quote without sacrificing the power of a strong visual.
17. âFix Your Really Bad PowerPoint,â Slide Comet
When youâre creating a PowerPoint about how everyoneâs PowerPoints stink, yours had better be terrific. The one above, based on the ebook by Seth Godin, keeps it simple without boring its audience.
What I like: Its clever combinations of fonts, together with consistent color across each slide, ensure you're neither overwhelmed nor unengaged.
18. âHow Google Works,â Eric Schmidt
Simple, clever doodles tell the story of Google in a fun and creative way. This presentation reads almost like a storybook, making it easy to move from one slide to the next.
What I like: This uncluttered approach provides viewers with an easy-to-understand explanation of a complicated topic.
19. âWhat Really Differentiates the Best Content Marketers From The Rest,â Ross Simmonds
Letâs be honest: These graphics are hard not to love. I especially appreciate the authorâs cartoonified self-portrait that closes out the presentation. Well played, Ross Simmonds.
What I like: Rather than employing the same old stock photos, this unique design serves as a refreshing way to present information that's both valuable and fun.
20. âBe A Great Product Leader,â Adam Nash
This presentation by Adam Nash immediately draws attention by putting the company's logo first â a great move if your company is well known.
What I like: He uses popular images, such as ones of Megatron and Pinocchio, to drive his points home. In the same way, you can take advantage of popular images and media to keep your audience engaged.
And if you want more templates and examples, you can download them here .
PowerPoint Presentation Examples for the Best Slide Presentation
Mastering a PowerPoint presentation begins with the design itself.
Get inspired by my ideas above to create a presentation that engages your audience, builds upon your point, and helps you generate leads for your brand.
Editor's note: This post was originally published in March 2013 and has been updated for comprehensiveness. This article was written by a human, but our team uses AI in our editorial process. Check out our full disclosure to learn more about how we use AI.
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- Presentations
Product Presentation Templates
What is the story of your product? If you are hoping to successfully communicate it, you need to convey that story with as much detail as you can, without becoming boring to your audience. You need professional product presentation templates. These templates have the colors, backgrounds, and free stock images needed to not only keep the attention of your audience, but to tell your product's story with refreshing ease.
Design Tool Presentation
Use this compelling sales presentation template to highlight your SaaS company and product.
Technology Company Presentation
Put together a stunning presentation to showcase your startup, services, solutions and pricing.
Home Appliance Presentation
Create an engaging presentation for your consumer product with this impactful presentation template.
Newsletter Management Presentation
Put together a stunning software pitch deck with this creative presentation template.
Automobile Product Presentation
Present your new product or service with this high-end automotive product presentation template.
Solar Energy Product Presentation
Showcase your business idea and win over prospective clients with this product presentation template.
WorkChat Software Presentation
Pitch your productivity, collaboration or communication software with this modern SaaS presentation template.
Data Visualization Software Presentation
Create an eye-catching software presentation on a technical topic with this beautiful SaaS presentation template.
Azure Startup Presentation
Win prospective clients and investment opportunities with this startup presentation template.
SEO Tool Product Presentation
Round up all your knowledge about SEO with this mesmerizing presentation template.
Golden Business Presentation
Use this elegant business presentation template to promote a feminine or luxury brand.
Lifestyle Product Presentation
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Desert Background Product Presentation
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Technology Presentation
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Aether Presentation
Put together an irresistible business presentation using this modern slide deck template.
Rebel Presentation
Share essential business information like services and financials using this presentation template.
Fitness Presentation
Share your fitness routines, best exercises and ideal role models using this fitness presentation template.
Interior Design Company Presentation
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Comic Style Business Presentation
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Blog App Product Presentation
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Illustrated Business Presentation
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Interior Design Presentation
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Mobile App Trends Presentation
Use this mobile app presentation template to create a buzz or update your audience on recent trends.
Red Background Presentation
Create a stunning first impression in front of your audience with this simple red background presentation template.
Free Product Presentation Templates by Visme
Consumers love nothing if not a good story. You may think that your product presentation is supposed to make your offering look as appealing as possible, and to a certain extent that's true. But what you're really trying to do is tell a story. Why is this the right solution for the right consumer challenge at exactly the right time? How will the lives of your audience members be better after they've engaged with your product than they were before? These are the types of questions that your presentation needs to answer and now, thanks to Visme's presentation software , it's easier than ever to do precisely that.
Whether you're trying to convince individual consumers to make a purchase or are trying to get large retailers to stock your product on their valuable shelves, Visme and its 100s of features (not to mention incredible product presentation templates) puts all of the tools you need to accomplish your goals squarely in your hands. These templates have the colors, the backgrounds and the thousands of free stock images you need to not only earn and keep the attention of your audience, but to truly tell your product's story with a refreshing level of ease you probably haven't been able to enjoy up until now. Once you spend a few minutes using Visme's effortless drag-and-drop interface, we believe you'll quickly come to wonder how you were ever able to get by without it in the past.
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Product presentation templates
Give your product the attention it deserves with Pitchâs sleek, customizable product presentation templates. From feature highlights to product demos, our versatile slide decks let you show off your product or business idea in a way that'll wow potential customers.
A Detailed Guide on How to Create a Powerful Product Presentation
We live in an era of unlimited goods and services. Every article that we consume has many other variants in the market. In such times of cut-throat competition, it is crucial to create a competitive edge and market your products strategically with stunning product presentations.
A great product presentation is key to capturing the attention of potential clients, demonstrating the value of your products, and closing sales.
In this article, we will walk you through the steps for creating a powerful product presentation, along with some examples to inspire your own. This article covers the following topics-
- What is a Product Presentation
- What is the Importance of a Product Presentation
- How to Craft Effective Product Presentations
- Templates that You Can Use in Your Product Presentation
- Real-Life Examples of Splendid Product Presentations
What is a Product Presentation?
A product presentation is an important marketing tool that is used to raise awareness of, showcase, and promote your product to potential clients and investors. The core purpose of such a presentation is to create anticipation, excitement, and hype around the product and ultimately persuade the customer to purchase it.
A successful product presentation should always be tailored according to the needs and interests of the audience. It should cover their pain points, provide them with solutions, and also make them understand how your product fits into their demographics and culture.
Importance of Product Presentations
1. communicate your unique selling proposition (usp).
One of the most important aspects of a product presentation is to effectively communicate the benefits, unique selling propositions, and exclusive features of your product. It is especially important for complex products or services that may be difficult to understand without a visual representation.
For example, if you are a company that sells wooden and sustainable toys for kids, you can dedicate a few slides in your presentation to highlight how your toys are safe for children and the environment.
2. Showcase Your Credibility and Expertise
Product presentations are an opportunity to showcase your credibility and expertise in your industry. By demonstrating your products and services in a professional manner, you can establish yourself as a trusted source of authority in your field. You can include testimonies and reviews of existing customers and build trust amongst your potential customers.
3. Deliver a Memorable Experience
Product presentations can be more than just presentations. If delivered creatively, they can be transformed into an amazing experience that leaves a lasting impression on your target audience. It can be extremely beneficial for keeping your products in their memory lanes for a long.
4. Improves Sales
Product presentations can have a direct impact on sales performance. When your potential customers are aware of the benefits and competitive edge of the products and have trust in your company, they will not hesitate to purchase your products. Thus, product presentations can increase sales and lead to massive growth for companies.
Templates that You Can Use in Your Product Presentations
You can save much of your time and energy by using expert-designed templates in your presentations. Crafting your slides from scratch can be extremely burdensome and tedious. Thus, it is better to add customizable templates to your slides and make your presentations look more professional and stunning.
1. Product Roadmap
A product roadmap showcases the journey of your product. Right from the idea behind it to its execution, it covers all areas of how the product was brought to life. You can incorporate this template in your presentation to throw some light on the milestones of product development and showcase the release plan.
2. Geological Maps
Using maps in your product presentations can elevate the look of your slides and help you depict your brand presence. Harness the power of maps and showcase your customer base from various locations. You can also highlight areas with high demand for your product and locations where you wish to launch your next product.
3. Product Benefits
Highlight the benefits of your products and put emphasis on their value with this template. You can use it to highlight the core competence and unique features of the product that differentiate it from others in the market.
4. Product Icons
Using product icons in your presentations, you can instantly capture the attention of your audience. You can complement icons with text to increase comprehension or replace text with icons to save space on your slides for other crucial content.
5. Product Vision
By using this template in your presentation, you can visualize a roadmap for your product. It will help you display your vision for the product, how you wish to develop it, and bring it to life.
6. Product Comparison Table
The product comparison table can be used to showcase a comparison of pricing and features of products of various brands and companies. You can also use it to display how your organizationâs services and products are better than those of competitors.
7. Product Features
Highlight your productâs features and its USPs with this template, ensuring your presentation puts emphasis on the selling points and uniqueness of your products. You can also talk in detail about the productâs design, quality, functions, and much more using this deck.
How to Create an Effective Product Presentation
Let us understand a few ways how you can create effective and memorable product presentations. Here are four tips with examples that will help you.
1. Get to Know Your Audience and Identify Your Goal
The first step to creating a stunning product presentation is to know your audience well. You must identify their expectations from the presentation and get to know their needs and wants.
You can answer the following questions and analyze your audienceâs requirements-
- Are you presenting to potential investors or to customers?
- What do they expect from your presentation?
- What are their age group, gender, and background?
- Are they the right fit for your product or service?
Once you answer these questions, you can curate a presentation that would meet the expectations of your audience. It can help you keep them engaged and increase the chances of lead generation.
For example, Appleâs product presentations are an example of how you should identify the audience and the goal. The company knows that its audience is tech-savvy consumers, and its goal is to create excitement and anticipation for its latest product release.
2. Define Your Message and Create a Structure
Next, you must define the message that you wish to deliver. What is the core message that you want to communicate about your product, and how will you structure your presentation to convey it?
A well-structured presentation should have a clear beginning, a middle with the pros and cons of the product, and an end with a logical flow that guides your audience through the core message.
For instance, Teslaâs product presentations are structured around the companyâs mission. They highlight how the company aims to accelerate the worldâs transition to sustainable energy. Each presentation showcases its latest products and technology and always ties back to its overarching message.
3. Harness the Power of Visuals and Graphics
People are more likely to remember information when it is presented in a visual form. Thus, using high-quality images, videos, and infographics can add life to your slides. You can incorporate multimedia such as GIFs, showcase your products with the help of augmented reality, demonstrate online avatars with NFTs, incorporate animations, etc.
For instance, luxury fashion house Gucci became the first in its field to launch its collection with an augmented reality fashion show. It started selling its items in the form of NFT tokens and became the talk of the town. This collaboration of fashion and technology made its campaign one of the best product presentations to date.
Have a look at it here – https://vaultartspace.gucci.com/
4. Create a Sense of Exclusivity
Everybody has a fear of missing out on anything that is termed as exclusive or is available for a limited period of time. Product presentations usually create a sense of exclusivity and persuade the customer to buy the product.
Let us understand it with the example of a luxury fashion brand, Hermes, and its iconic Birkin bag. Hermes offers extremely limited quantities of the Birkin, and to own it, one needs to take an exclusive appointment with the company. The waiting list can last for up to even six years, which has increased the anticipation for Berkin even more. This strategy of exclusivity has helped the luxury brand to create massive hype and create a stunning product presentation for the world.
Real-Life Examples
Let us have a look at some of the best product presentations that have left an impeccable impression and created outstanding impacts.
1. Apple’s Product Launch EventsÂ
Apple is known for its unique product launch events. These events are not just about showcasing new products, but are also an example of what a stunning product presentation looks like.
Apple’s presentations are staged in a theater-like setting, with dramatic lighting, music, and absolutely stunning visuals. The products themselves are showcased in a way that is both informative and visually appealing. These presentations are typically delivered by the highest-level executives of Apple, such as the CEO of the company, to give importance to and highlight the value of the products.
2. Coca-Cola’s “Share a Coke” Campaign
Coca-Cola’s “Share a Coke” campaign is an excellent example of a unique product presentation. The campaign replaced the Coca-Cola logo on bottles with popular names and phrases, such as “Share a Coke with John” or “Share a Coke with a Friend.”
This unique presentation created a personalized experience for the consumer, making them believe that the entire product was created just for them. It added value to the customerâs experience and made them buy the product more often.
3. GoPro’s “Be a Hero” Campaign
GoPro’s “Be a Hero” campaign is another example of a unique product presentation and how you can create a community around your product.
In this campaign, the company encouraged customers to share footage from their GoPro. This highlighted the productâs capabilities and inspired others to use the product in creative ways. This presentation not only highlighted the product’s features but also created a sense of togetherness among GoPro users.
4. Samsungâs Galaxy Fold Launch
Samsungâs launch of the Galaxy Fold phone in 2019 was a massive success, and hereâs how the company tactfully launched the device.
Samsung started by highlighting its edge in being the latest in technology to manufacture a phone that can be compact yet useful. In its demonstration, it unveiled a sleek design and unfolded it to showcase a bigger screen that would be more comfortable for the human eye. This stunning product presentation led to huge sales for the tech giant.
Product presentations are great opportunities for companies to launch and sell their products to the world. The quality of presentations can determine the success of products in the market.
With the rise of digital platforms, presentations have become easier to create and share with a bigger audience. By using expert-designed templates and graphics , companies can make their presentations mind-blowing and demonstrate their products in an interactive manner.
We hope this article helps you in your next product presentation. Let us know what you think in the comment section below!
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How to Create a Great Product Presentation
Visual presentations can be a powerful tool for communicating new information to multiple people. The slides engage audiences visually and offer plenty of opportunities to capture their attention and dazzle their senses. Itâs no wonder why product presentations are such a popular tool for pitching a new product.
Of course, knowing you need a product presentation is only half the battle. You or your team still have to design it. What makes a great product presentation, and how can you design an effective pitch deck?
Want to create a powerful and effective product presentation? Check out these 10 tips for designing a great product presentation:
1. Plan a powerful introduction
How do you plan to introduce yourself and your product? The first few seconds can make or break your product presentation as your audience either becomes enraptured with your topic or shifts its focus elsewhere. How will you engage your viewers and capture their attention? A powerful introduction is key to an efzzwefective presentation. Be sure to create an opening slide that is heavy on visual interaction and communicates a strong statement that leaves people yearning to learn more.
2. Keep everything on brand
A professional slide deck is one that stays on brand from start to finish. You donât have to spend hours poring over the intricate design details of a PowerPoint deck. Beautiful.ai users can personalize a theme for their entire presentations, customizing all the colors and typography with just a couple of clicks. Users can even add a custom logo to appear on slides, ensuring that the entire deck stays on brand. Beautiful.aiâs Team Plan users can even lock in the right logo and brand elements across the entire organization, guaranteeing that every deck is fully on brand.
3. Use a product roadmap
Product roadmaps are perfect for bringing a vision to life since they include the essential elements of a successful pitch: vision and strategy, goals and objectives, launch timelines and more. Beautiful.ai features a product roadmap template thatâs already professionally designed to be the perfect product presentation tool. The template can help users pitch new products to investors, visualize the trajectory of research and development, as well as inform and educate sales teams about up-and-coming products. The slides are already curated; users need only customize the appropriate content, and the presentation can be completed in just a few minutes.
4. Include a demo
Product presentations are designed to demonstrate how a brand can positively influence a buyer, investor or partner. Because most people prefer to see a product in action before making a major purchase, a demonstration video serves as an effective tool for promotion. By walking your audience through a productâs use, you can help viewers understand how your product is the solution to their problems. Itâs easy to integrate a product demonstration video using Beautiful.ai, as well as a variety of other PowerPoint-alternative presentation software tools.
5. Feature engaging images
Want to engage your audience and ensure it remembers your product presentation? Add visual elements to your slides. It only makes sense: Studies show people remember about 10% of what they hear after 72 hours, but they can remember 65% if visuals are added to the oral presentation. Itâs simple to add images like photos, icons and even infographics to presentations designed using Beautiful.ai. Not only do a plethora of Smart Slides feature eye-catching infographics like bar graphs, pie charts and scattergraphs, but the platform features a vast library with thousands of free stock photos, icons and even company logos.
6. Try a design sprint
A design sprint is a time-constrained process that uses design thinking to introduce a new product better. Through a design sprint, presentation designers can answer critical questions through design, prototyping and experimenting with new ideas over a five-day period. By participating in a design sprint , teams can reduce their risks when bringing a new product to market. While a design sprint can be very effective, many teams may be unsure exactly how to conduct one. Fortunately, Beautiful.ai features a design sprint presentation template to get users started. The customizable template includes everything needed for a design sprint, including the process steps and weekly deliverables.
7. Provide success stories
The proof is in the pudding, and audiences want to hear about examples of a productâs success. While itâs important to describe a productâs features and its benefits, itâs just as crucial to provide specific examples of the new product in action. Tell specific success stories to help cement the productâs value in the minds of your audience members. Even better, feature true success stories from real-life customers. Testimonials have been a tried and true sales tool for centuries, and they can be just as powerful when included in your product presentation slide deck.
8. Create a memorable close
Nobody wants to spend time designing an otherwise stellar presentation and lose their audience with a mundane close. Some speakers will close their product presentation with a call to action, but we recommend closing with a clincher â a final story, a compelling statistic or even an inspirational quote that will leave an audience thinking long after the last slide has concluded. Beautiful.ai users can choose from all sorts of different Smart Slide templates to serve as their closing slide , and add engaging images and even video to help keep an audience interested until the very end of the product presentation and beyond.
9. Delegate with deadlines
Collaboration can be key to designing a powerful product presentation, and the Beautiful.ai Teams Plan makes it easy to get the entire team involved and on task. Delegate different slides or portions of the slide deck to specific team members, then be sure and set deadlines to keep everyone on schedule. Thereâs no need to worry about scattered slides with the Beautiful.ai Team Plan . Keep everything in one place with our single, searchable library. Slides are instantly synced when changes are made, so everyone is always working on the most current version at all times.
10. Conduct a product reflection
Also known as a project retrospective, a product reflection helps teams dive deep into completed projects, assessing what worked and what could have been better. The process helps to inform future planning, but it has the potential to be a tedious task that gets left by the wayside once a product presentation is completed. By using Beautiful.aiâs project retrospective template, however, project managers can create an effective product reflection in half the time. The customizable template features all the necessary slides for a powerful retrospective including project inventory, time investment, feedback and wins. By using the project retrospective presentation template , teams can better understand where their efforts paid off and how they can improve future projects.
Samantha Pratt Lile
Samantha is an independent journalist, editor, blogger and content manager. Examples of her published work can be found at sites including the Huffington Post, Thrive Global, and Buzzfeed.
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- Inspiration
23 presentation examples that really work (plus templates!)
- 30 Mar 2023
To help you in your quest for presentation greatness, we’ve gathered 23 of the best business presentation examples out there. These hand-picked ideas range from business PowerPoint presentations, to recruitment presentations, and everything in between.
As a bonus, several of our examples include editable video presentation templates from Biteable .
Biteable allows anyone to create great video presentations — no previous video-making skills required. The easy-to-use platform has hundreds of brandable templates and video scenes designed with a business audience in mind. A video made with Biteable is just what you need to add that wow factor and make an impact on your audience.
Create videos that drive action
Activate your audience with impactful, on-brand videos. Create them simply and collaboratively with Biteable.
Video presentation examples
Video presentations are our specialty at Biteable. We love them because they’re the most visually appealing and memorable way to communicate.
1. Animated characters
Our first presentation example is a business explainer video from Biteable that uses animated characters. The friendly and modern style makes this the perfect presentation for engaging your audience.
Bonus template: Need a business video presentation that reflects the beautiful diversity of your customers or team? Use Biteable’s workplace scenes . You can change the skin tone and hair color for any of the animated characters.
2. Conference video
Videos are also ideal solutions for events (e.g. trade shows) where they can be looped to play constantly while you attend to more important things like talking to people and handing out free cheese samples.
For this event presentation sample below, we used bright colours, stock footage, and messaging that reflects the brand and values of the company. All these elements work together to draw the attention of passers-by.
For a huge selection of video presentation templates, take a look at our template gallery .
Business PowerPoint presentation examples
Striking fear into the hearts of the workplace since 1987, PowerPoint is synonymous with bland, boring presentations that feel more like an endurance test than a learning opportunity. But it doesn’t have to be that way. Check out these anything-but-boring business PowerPoint presentation examples.
3. Design pointers
This PowerPoint presentation takes a tongue-in-cheek look at how the speakers and users of PowerPoint are the problem, not the software itself.
Even at a hefty 61 slides, the vintage theme, appealing colors, and engaging content keep the viewer interested. It delivers useful and actionable tips on creating a better experience for your audience.
Pixar, as you’d expect, redefines the meaning of PowerPoint in their “22 Rules for Phenomenal Storytelling”. The character silhouettes are instantly recognizable and tie firmly to the Pixar brand. The bright colour palettes are carefully chosen to highlight the content of each slide.
This presentation is a good length, delivering one message per slide, making it easy for an audience to take notes and retain the information.
Google slides examples
If you’re in business, chances are you’ll have come across slide decks . Much like a deck of cards, each slide plays a key part in the overall ‘deck’, creating a well-rounded presentation.
If you need to inform your team, present findings, or outline a new strategy, slides are one of the most effective ways to do this.
Google Slides is one of the best ways to create a slide deck right now. It’s easy to use and has built-in design tools that integrate with Adobe, Lucidchart, and more. The best part — it’s free!
5. Teacher education
Here’s a slide deck that was created to educate teachers on how to use Google Slides effectively in a classroom. At first glance it seems stuffy and businessy, but if you look closer it’s apparent the creator knows his audience well, throwing in some teacher-friendly content that’s bound to get a smile.
The slides give walkthrough screenshots and practical advice on the different ways teachers can use the software to make their lives that little bit easier and educate their students at the same time.
6. Charity awareness raiser
This next Google slide deck is designed to raise awareness for an animal shelter. It has simple, clear messaging, and makes use of the furry friends it rescues to tug on heartstrings and encourage donations and adoptions from its audience.
Pro tip: Creating a presentation is exciting but also a little daunting. It’s easy to feel overwhelmed — especially if the success of your business or nonprofit depends on it.
Prezi presentation examples
If you haven’t come across Prezi , it’s a great alternative to using static slides. Sitting somewhere between slides and a video presentation, it allows you to import other content and add motion to create a more engaging viewer experience.
7. Red Bull event recap
This Prezi was created to document the Red Bull stratosphere freefall stunt a few years ago. It neatly captures all the things that Prezi is capable of, including video inserts and the zoom effect, which gives an animated, almost 3D effect to what would otherwise be still images.
Prezi has annual awards for the best examples of presentations over the year. This next example is one of the 2018 winners. It was made to highlight a new Logitech tool.
8. Logitech Spotlight launch
What stands out here are the juicy colors, bold imagery, and the way the designer has used Prezi to its full extent, including rotations, panning, fades, and a full zoom out to finish the presentation.
Sales presentation examples
If you’re stuck for ideas for your sales presentation, step right this way and check out this video template we made for you.
9. Sales enablement video presentation
In today’s fast-paced sales environment, you need a way to make your sales enablement presentations memorable and engaging for busy reps. Sales enablement videos are just the ticket. Use this video presentation template the next time you need to present on your metrics.
10. Zuroa sales deck
If you’re after a sales deck, you can’t go past this example from Zuora. What makes it great? It begins by introducing the worldwide shift in the way consumers are shopping. It’s a global phenomenon, and something we can all relate to.
It then weaves a compelling story about how the subscription model is changing the face of daily life for everyone. Metrics and testimonials from well-known CEOs and executives are included for some slamming social proof to boost the sales message.
Pitch presentation examples
Pitch decks are used to give an overview of business plans, and are usually presented during meetings with customers, investors, or potential partners.
11. Uber pitch deck
This is Uber’s original pitch deck, which (apart from looking a teensy bit dated) gives an excellent overview of their business model and clearly shows how they intended to disrupt a traditional industry and provide a better service to people. Right now, you’re probably very grateful that this pitch presentation was a winner.
You can make your own pitch deck with Biteable, or start with one of our video templates to make something a little more memorable.
12. Video pitch template
This video pitch presentation clearly speaks to the pains of everyone who needs to commute and find parking. It then provides the solution with its app that makes parking a breeze.
The video also introduces the key team members, their business strategy, and what they’re hoping to raise in funding. It’s a simple, clear pitch that positions the company as a key solution to a growing, worldwide problem. It’s compelling and convincing, as a good presentation should be.
13. Fyre Festival pitch deck
The most epic example of a recent pitch deck is this one for Fyre Festival – the greatest event that never happened. Marvel at its persuasion, gasp at the opportunity of being part of the cultural experience of the decade, cringe as everything goes from bad to worse.
Despite the very public outcome, this is a masterclass in how to create hype and get funding with your pitch deck using beautiful imagery, beautiful people, and beautiful promises of riches and fame.
Business presentation examples
Need to get the right message out to the right people? Business presentations can do a lot of the heavy lifting for you.
Simply press play and let your video do the talking. No fumbling your words and sweating buckets in front of those potential clients, just you being cool as a cucumber while your presentation does the talking.
Check out two of our popular templates that you can use as a starting point for your own presentations. While they’re business-minded, they’re definitely not boring.
14. Business intro template
Modern graphics, animations, and upbeat soundtracks keep your prospects engaged as they learn about your business, your team, your values, and how you can help them.
15. Business explainer template
Research presentation examples.
When you’re giving a more technical presentation such as research findings, you need to strike the perfect balance between informing your audience and making sure they stay awake.
As a rule, slides are more effective for research presentations, as they are used to support the speaker’s knowledge rather can capture every small detail on screen.
With often dry, complex, and technical subject matter, there can be a temptation for presentations to follow suit. Use images instead of walls of text, and keep things as easy to follow as possible.
16. TrackMaven research deck
TrackMaven uses their endearing mascot to lighten up this data-heavy slide deck. The graphs help to bring life to their findings, and they ensure to only have one bite-size takeaway per slide so that viewers can easily take notes.
17. Wearable tech research report
Obviously, research can get very researchy and there’s not a lot to be done about it. This slide deck below lays out a ton of in-depth information but breaks it up well with quotes, diagrams, and interesting facts to keep viewers engaged while it delivers its findings on wearable technology.
Team presentation examples
Motivating your team can be a challenge at the best of times, especially when you need to gather them together for….another presentation!
18. Team update template
We created this presentation template as an example of how to engage your team. In this case, it’s for an internal product launch. Using colorful animation and engaging pacing, this video presentation is much better than a static PowerPoint, right?
19. Officevibe collaboration explainer
This short slide deck is a presentation designed to increase awareness of the problems of a disengaged team. Bright colors and relevant images combine with facts and figures that compel viewers to click through to a download to learn more about helping their teams succeed.
Recruitment presentation examples
Recruiting the right people can be a challenge. Presentations can help display your team and your business by painting a dynamic picture of what it’s like to work with you.
Videos and animated slides let you capture the essence of your brand and workplace so the right employees can find you.
20. Company culture explainer
If you’re a recruitment agency, your challenge is to stand out from the hundreds of other agencies in the marketplace.
21. Kaizen culture
Showcasing your agency using a slide deck can give employers and employees a feel for doing business with you. Kaizen clearly displays its credentials and highlights its brand values and personality here (and also its appreciation of the coffee bean).
Explainer presentation examples
Got some explaining to do? Using an explainer video is the ideal way to showcase products that are technical, digital, or otherwise too difficult to explain with still images and text.
Explainer videos help you present the features and values of your product in an engaging way that speaks to your ideal audience and promotes your brand at the same time.
22. Product explainer template
23. lucidchart explainer.
Lucidchart does a stellar job of using explainer videos for their software. Their series of explainers-within-explainers entertains the viewer with cute imagery and an endearing brand voice. At the same time, the video is educating its audience on how to use the actual product. We (almost) guarantee you’ll have more love for spiders after watching this one.
Make a winning video presentation with Biteable
Creating a winning presentation doesn’t need to be difficult or expensive. Modern slide decks and video software make it easy for you to give compelling presentations that sell, explain, and educate without sending your audience to snooze town.
For the best online video presentation software around, check out Biteable. The intuitive platform does all the heavy lifting for you, so making a video presentation is as easy as making a PowerPoint.
Use Biteable’s brand builder to automatically fetch your company colors and logo from your website and apply them to your entire video with the click of a button. Even add a clickable call-to-action button to your video.
Share your business presentation anywhere with a single, trackable URL and watch your message turn into gold.
Make stunning videos with ease.
Take the struggle out of team communication.
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Example Presentation Of Product Powerpoint Presentation Slides
Explore our Example Presentation of Product PowerPoint Presentation Slides. Incorporate these PPT slides to evaluate new product ideas strategies and market trends. The new product introduction compete deck comprises of content ready templates such as product ideas screening, understanding customer needs, understanding customer needs, external and internal sources of new product ideas, product roadmap, category analysis, product lifecycle, tools and techniques, BCG matrix, empathy map kano model, market analysis, product market mapping, competitive strategies, market attractiveness, development and manufacturing plans, marketing launch plan, budgeting template, repositioning strategy, building brand preference, marketing and launch cost analysis, product feasibility review, product quality check, launch monitoring dashboard and more. All slides are easy to customize. Users can add or delete content if needed. Demonstrate new product development strategy with this product Introduction PowerPoint visuals. Download NPI Presentation to successfully introduce and market your latest product or service.
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Presenting Example Presentation of Product PowerPoint Presentation Slides. This deck includes a total of 66 Slides. We have created customizable templates keeping your convenience in mind. Edit the color, text, font style at your ease. Add or delete content if needed. Download PowerPoint templates in both widescreen and standard screen. The presentation is fully supported with Google Slides. It can be easily converted into JPG or PDF format.
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Content of this Powerpoint Presentation
All businesses, small or large, need a mind-blowing presentation to make their presence felt and create a buzz around their products or services. Often, businesses invest a lot of time, effort and resources into their products, but pay little attention (even forget) to prepare for the product presentation. Hereâs how SlideTeam can help you!
Master the fundamentals of launching new products and services with SlideTeamâs best-in-class Introduction PPT Templates here.
If you want to communicate the start and the growth of your product to businesses and stakeholders, you should get our hands on our product presentation templates. These templates have attractive designs, colours, and backgrounds and are 100% customizable and editable. These product presentation templates have an easy-to-edit option to assist you in planning and drafting your presentation in a compelling and persuasive format.
Comprehensive knowledge of product introduction approaches is necessary to ensure success through a launch. Find best-in-class product introduction templates with a click here.Â
Letâs explore these slides!
Template 1: Product Idea ScreeningÂ
A product idea screening template is a structured template designed to elevate and prioritize the potential and power of your product. With this template, businesses can systematically assess the feasibility of ideas, viability, and potential success before committing resources to development. Start by introducing your new product and conducting a detailed product review while understanding what the customer needs. Jot down your internal sources of ideas and create a blueprint. Using a product concept screening template helps companies choose which ideas to invest in with excellent, in-depth knowledge, thus raising success rates and lowering instances of failure.
Template 2: New Product Detailed ReviewÂ
Thoroughly assess and evaluate your product. State a clear and systematic approach to analyse the product advantage, market attractiveness, and other technical feasibilities. Give a succinct overview of the product to emphasize distinctive or creative features that make it stand out from rivals. Analyse the product's performance and its intended purpose or primary function. Analyse the product's perceived benefits about its price to determine its value proposition. Take into account elements like perceived value for the money, cost-effectiveness, and how effectively the product satisfies customer demands and expectations. Check out this template to draft creative and compelling strategies to buckle up your product review game.
Template 3: External Sources of New Product IdeasÂ
Determine and assess prospective outside-the-organization ideas for new products or innovations. This template on external sources of new product ideas assists companies in finding new ideas for product development by leveraging sources such as competitors, suppliers, customers, industry trends, and developing technology. Examine industry reports, market research, and trend assessments to find new market possibilities, customer preferences, and possible market gaps. Examine rival companiesâ offerings, tactics, and client feedback to find areas in which your business may innovate and stand out. Be mindful of new technological developments and establish a system or platform for gathering and assessing outside product ideas. Diversify and uncover your untapped opportunities.
Template 4: Internal Sources of New Product IdeasÂ
Generate and evaluate potential innovations that originate within your business. Encourage staff members to submit suggestions for new goods or ways to improve current ones using this template. Welcome ideas and viewpoints among cross-functional teams so they can use backgrounds and experiences to develop creative product ideas. Focus on strategic planning management, innovative group meetings, driving sales force tap into research and development (R&D) efforts, and innovation initiatives within the organization. By leveraging internal sources of new product ideas, organizations can harness creativity and knowledge, and drive innovation.Â
Template 5:Â Category Analysis of ProductsÂ
Arrange and categorize data into separate groups with this PPT Template. Use this slide for category analysis to maintain consistency in categorization across contexts, expedite procedures, and make navigation easier. This template makes it easier for businesses to categorize and understand concepts. Discuss price, positioning, consumption drivers, packing formats, and materials. This template helps you navigate, identify, and discover your customers' needs.
Template 6: Porterâs Five Forces modelÂ
Use Porterâs Five Forces Model to examine the competitive dynamics of an industry. This model offers an organized method for comprehending the competing forces at work and evaluating an industry's viability from a financial standpoint. Determine how fiercely the industry is competing and, simultaneously, the obstacles to entry for potential new rivals in the market must be considered. Be mindful of elements, such as brand loyalty, legal constraints, access to distribution channels, economies of scale, and capital requirements. Determine the industry suppliers' negotiating leverage. Assess the risk of alternative goods or services from companies outside the sector. Evaluate the possible effects of alternative products on industry profitability and market demand. Determine the strategic ramifications and suggestions derived from Porter's Five Forces analysis.Â
Template 7: BCG Matrix for Product PerformanceÂ
The BCG Matrix Template is a strategic planning tool that businesses can use to evaluate a company's portfolio. Businesses can also share a vivid representation of each product and its unit. Plot each product or business unit according to its relative market share and growth rate onto a matrix of four quadrants. Based on each product or business unit's location inside the BCG matrix, create an action plan outlining each specific strategy and initiative. Establish objectives, deadlines, roles, and resource distributions for the implementation. Reassess the portfolio and make necessary strategy adjustments to adapt to shifting market conditions and opportunities.
Template 8: Competitive StrategiesÂ
Use this PPT Template to analyse your competitive business environment and help your enterprise gain a suitable advantage. Analyse your marketing positioning while describing your business and its position in the market compared to its rivals. Establish your value proposition, differentiating tactics, and target market segments. Determine where your business might flourish and provide clients with exceptional value. Design a competitive edge while establishing a low-cost provider strategy, and focus on it to determine which strategy aligns best with your company's resources, capabilities, and market opportunities.
Template 9: Market AttractivenessÂ
Use our market attractiveness template to analyse the market size using revenue, sales volume, or other pertinent data. Assess past growth rates and anticipated growth patterns to determine the market's potential for growth. Determine the significant market dynamics and trends, such as customer preferences, regulatory changes, and technology improvements. Determine areas that require strategic attention and investment and make choices regarding market entry, expansion, and diversification tactics.
Template 10: Digital Marketing Plan
This PPT Template on digital marketing plan helps businesses draft and develop a comprehensive roadmap for leveraging digital channels to achieve marketing objectives, engage with target audiences, and drive business growth. Design your content strategy with this marketing plan. Determine which digital channels are the most relevant to the target market and the company's goals. Search engines, social networking sites, email marketing, smartphone apps, and other digital touchpoints are part of this.Â
Build Credibility and Trust through Product Launch PresentationÂ
A well-defined, professional and masterful product presentation makes a good first impression on prospective clients and customers. Prepare yourself to present your positives and good about your product in the best possible way by emphasising salient characteristics, advantages, and value propositions by incorporating these product development PPT Templates. Create credibility and foster trust with stakeholders and the business community. By addressing common problems, showcasing competence, and offering precise and thorough product information, these presentations help firms inspire confidence and trust from potential clients.
PS Do you know that 95% of the new products fail? The answer to be in the 5% that succeed is a product rollout plan. Access these product rollout templates to ensure you always make the right impression. Â
Example Presentation Of Product Powerpoint Presentation Slides with all 66 slides:
Our Example Presentation Of Product Powerpoint Presentation Slides are like a fuselage. They will carry your thoughts aloft.
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20 Really Good PowerPoint Examples to Inspire Your Next Presentation
By Sandra Boicheva
3 years ago
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You might have the most amazing idea that you wish to share with the world, but you might not get the results you want if the delivery isn’t good. Although as a tool, PowerPoint is pretty easy to use and intuitive, creating a good PowerPoint presentation is not a simple task. There is a lot of things to consider when designing your slides from the words you use, to the copy structure, data visualization, and overall design. This is why today we gathered 20 really good PowerPoint examples of presentations that flawlessly deliver their messages. These creative ideas will surely inspire you to make your next presentation your best one, as they all share good design and engaging storytelling.
“If you don’t know what you want to achieve in your presentation your audience never will.” – Harvey Diamond
1. Idea to Identify: The Design of Brand
This is a long one. Here we have a 242 slides presentation that exposes the myriad facets of design and how they impact the brand identity. The presentation has a lot of data to show and spreads it throughout more than 200 slides to make it easy to read and follow. In all, this is the best way to present a lot of information: instead of overwhelming the viewers with text walls, the presenter simply adds more slides.
- Author: Sudio Sudarsan
2. Jeunesse Opportunity Presentation 2021
This is a great example of brand presentation with company profile, product system, plan, and reward. It gives a similar experience to browsing a website.
- Author: DASH2 – Jeunesse Global
3. Accenture Tech Vision 2020
A short and sweet presentation about how companies prepare for data regulation and how this impacts the customer experience.
- Author: Accenture
4. APIs as Digital Factories’ New Machines
A comparison presentation of how companies capture most of the market value. It explains well how to view the economy from a different perspective and adopt customer-centric thinking. The presentation has a lot of value, it’s well structured and it’s a good read in only 28 slides.
- Author: Apidays
5. 24 Books You’ve Never Heard Of – But Will Change Your Life
This is a great example of how repeating slides design for the same type of content isn’t a synonym for being unimaginative. It’s pretty straightforward: it promises 24 titles, an inspirational introduction, and a slide for each book that will change your life.
- Author: Ryan Holiday
6. 10 Memorable David Bowie Quotes
Not always presentations must have a specific educational or conventional goal. Sometimes, it could be a cool personal project meant to inspire your audience. And let’s be honest, who doesn’t love David Bowie? A presentation with 10 memorable quotes by him is worth watching.
- Author: Stinson
7. Creative Mornings San Diego
- Author: Anne McColl
8. Digital 2020 Global Digital Overview
A report heavy-data presentation about everything you need to know about mobile, internet, social media, and e-commerce use around the world in 2020. It’s a long read but comprehensive and well-illustrated with data visualization.
- Author: DataReportal
9. Blitzscaling: Book Trailer
One of the most well-made presentations about informative topics such as startup’s life-cycle and where the most value is created. It’s designed as a book, consistent, with lesser text as possible, and imitates animation by adding new content on copies of the same slide.
- Author: Reid Hoffman
10. Poor Self-Esteem: Just Beat It!
A very valuable presentation that takes on the reasons for low self-esteem and how to overcome it. The design is very simple and comprehensive and even suitable for social media carousel posts.
- Author: SlideShop.com
11. You Suck At PowerPoint!
This presentation is more than a decade old and still checks out. After all, you could expect great presentation design from someone who talks about design mistakes and how to overcome them. 61 slides of a fun experience and a great read.
- Author: Jesse Desjardins
12. Pixar’s 22 Rules to Phenomenal Storytelling
Pixar’s 22 Rules to Phenomenal Storytelling, originally tweeted by Emma Coats, in a 24-slides presentation with a custom design.
- Author: Gavin McMahon
13. A Complete Guide To The Best Times To Post On Social Media
A fun little presentation with great value. It takes on the most effective times to post on social media, send an email, or publish a blog.
- Author: TrackMaven
14. Fix Your Really Bad PowerPoint
The next presentation honors Seth Godin and his wisdom. It uses his book’s insights to visualize all the tips in 45 engaging slides.
- Author: HighSpark
15. 10 Lessons from the World’s Most Captivating Presenters
This presentation is for presenters who wish to become better. And what better way than getting inspired by the world’s greatest presenters and accessing some of their secrets.
- Author: HubSpot
16. Crap. The Content Marketing Deluge
For starters, this presentation has a very captivating title and opening. Winning the attention from the very start, it continues with consistent clean design and great content. It delivers exactly what it promised.
- Author: Velocity Partners
17. Displaying Data
More insightful advice and tips from professional presenters that check out to this very day. It’s a great presentation about visualizing your data in the best way possible and it also delivers it with design.
- Author: Bipul Deb Nath
18. 5 Storytelling Lessons From Superhero Stories
Custom-made presentation with illustrations made specifically for the occasion, and brilliant execution. It shows it’s definitely worth it to spend time making your presentation more personal and from scratch.
19. 10 Things your Audience Hates About your Presentation
Another custom presentation with icons-style illustrations about how to avoid cringe when making presentations.
- Author: Stinson
20. The Designer’s Guide to Startup Weekend
You will work hard all weekend long but you will also find new friends, mentors, and the chance to promote yourself. A pretty wholesome presentation with a custom design where the presenter shares her own experience in the world of startups.
- Author: Iryna Nezhynska
That’s It!
These 20 presentations prove that PowerPoint is never out of date and it’s a great tool to deliver your message across. We hope you got inspired for your next presentation and make your audience fall in love with your concepts.
In the meantime, why not take a look at the related articles to get some more inspiration or grab a couple of freebies:
- [Freebies] 17 Really Good Sources For Free Vector Images For Commercial Use
- [Inspiration] 85 Really Good T-Shirt Design Ideas to Inspire You for Your Next Project
- [Insights] The 5 Top Online Tools for Custom YouTube Banners (and YouTube Thumbnails)
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10+ Sales PowerPoint Presentation Examples To Get Inspired!
One of the biggest challenges B2B sales and marketing teams face is creating sales presentations that impress potential customers and lead to conversions.
So, what does an excellent sales presentation look like? Today, we'll explore some of the best examples to help you craft your own outstanding presentation. And thatâs not all, weâve interviewed our head of sales, Robert Juul Glaesel , to provide you with the BEST insights to unlock success. SoâŠlet's dive in!
Weâll be covering the following topics
What is a sales presentation?
Sales presentation vs. sales deck vs. pitch deck.
- Sales Presentation PPT Examples - and why they were successful
Sales Powerpoint Presentation Templates
Sales presentation video examples, get ready to create the best sales presentation: tips from our sales expert, unlock success: expert support for your sales presentation design.
Letâs start from the top! - Or, as always, you can skip to your preferred section.
A sales presentation is a crucial part of the sales process. It refers to a meeting where a sales team showcases their product or service , persuading potential customers to purchase.
This meeting typically takes place after initial contact with the prospects , either through marketing efforts, cold calls, or expressions of interest from potential customers themselves.
In this meeting, the sales team usually provides a comprehensive overview of the product or service. They address key points such as:
- What is the product or service?
- How is it used?
- What distinctive features does it have?
- What problem does it solve?
- Why is this their best option?
â Free Download: 10+ Sales PowerPoint presentation template [Access Now]
The sales presentation and sales deck are pretty similar. On one hand, a sales presentation is designed to persuade potential customers about the value of your product or service. It typically includes detailed information about your product, its features, benefits, pricing, case studies, testimonials, and more.
On the other hand, a sales deck is essentially a condensed version of a sales presentation . It is usually concise and only includes key highlights.
In contrast, a pitch deck is a presentation created for investors to secure funding. It generally contains information about the company's vision, the problem it aims to solve, market opportunities, business model, and financial projections.
Sales Presentation PPT Examples: and why they were successful
Below are several sales presentation examples you can use as inspiration to create your own. Letâs look at each of them and see exactly why they were successful.
Spendesk is a powerful spend management platform designed to help users save time and money by offering a clear view of their company expenses. Their sales presentation is the definition of a successful sales presentation: it is incredibly clear and straightforward . It clearly defines the problem it solves and introduces you to the solution, highlighting how it stands out from the competition.
As youâll see, this presentation is not overloaded with text - it's simple and easily shows you how the product works. And most importantly, itâs branded! Which is key for brand positioning and visual consistency .
To check it out, click here .
Reddit Advertisement Sales Presentation
Reddit's sales presentation is definitely one of a kind. By incorporating memes and other pop-culture images throughout their deck, they engage the audience and stay true to their brand identity . This approach not only resonates with the Reddit community but also sets them apart from mundane sales pitches.
The presentation not only provides valuable data and showcases the effectiveness of its product but also does so effortlessly, proving that a presentation does not have to be overly serious to be effective.
Click here to explore Reddit's engaging sales presentation.
Zuora, a SaaS platform for subscription billing, takes a compelling approach in its sales presentation. It starts by highlighting the industry's changing landscape , effectively showing the importance of adapting to these changes.
But Zuora doesn't stop there. Throughout their presentation, they also showcase what their platform can do for the audience and provide social proof to back it up . This includes quotes from CEOs and other business executives who have successfully used their platform to improve their subscription billing process.
See for yourself and check out one of the best sales deck examples here .
Drift, a web-based live-chat tool for sales and marketing, takes a unique approach to its sales presentation. They begin by highlighting a common problem that many businesses face : how traditional communication methods, such as email, calls, and forms, are insufficient.
The presentation then goes on to showcase how Drift can provide a solution to this problem. They demonstrate how their live chat tool offers a more personalized approach to communication that can lead to impactful results.
Check out Drift's impressive sales presentation here .
Salesforce, an integrated Customer Relationship Management (CRM) platform, provides a valuable lesson about creating sales presentations that convert . They start by explaining how the industry has undeniable changes and how we need to adapt to keep our businesses successful.
But they don't stop there. They continue showing us what things can look like, in other words, "the promised land," and how their product can change everything about how companies do things. And obviously, they finish with the greatest success stories from CEOs and clothes executives.
Click here to get inspired by the Salesforce presentation.
â Free Download: 10+ Sales PowerPoint presentation PDF [FREE]
Snapchat Advertising
Snapchat Advertising's sales presentation stands out not only for its visually appealing design but also for its unique features. The presentation begins by emphasizing the vast reach of its platform and key age demographics, providing valuable insights for those looking to make the most of their marketing campaign .
In addition, Snapchat Advertising effectively compares itself to the competition, showcasing its unique features and advantages. And, of course, the presentation is visually branded with the company's iconic ghost character , making it instantly recognizable.
Check out their captivating sales presentation here .
Klimaâs sales presentation is a special one. This climate change appâs presentation makes sure we know they are a company that focuses on âwhat truly matters.â It presents itself as a business with real, global impact.
And thatâs not all. One standout feature of Klima's sales presentation is its visually appealing design. The slides effectively showcase the app's interface and demonstrate its key features. This visual representation really helps prospects consider getting an employee benefit with purpose .
Click here to get inspired by one of the greatest b2b sales deck examples.
Are you ready to create the best Sales PowerPoint presentation? Weâve got great news for you! Discover our sales presentation templates that you can download for exactly $0 .
Any of these templates could be a GREAT starting point for your next sales presentation . And whatâs bestâŠthey are completely free for you to download at our Templates platform ! Youâll find not only these ones but also hundreds of other PowerPoint templates, for ANY industry, completely at your disposal.
Sales presentations can take various forms, including videos. Video presentations can effectively engage and captivate the audience by combining visual content, audio narration, and sometimes animations or graphics. Here are a few examples of sales presentations that are delivered in video format:
Medallia's video presentation showcases the effectiveness of using video to clearly represent their platform. The video highlights the platform's features, demonstrating how it can be a powerful tool for businesses.
By utilizing video, Medallia effectively shows viewers what the platform looks like and what they can expect to access and analyze in terms of data. The detailed exploration of each feature gives potential clients a comprehensive understanding of the platform's capabilities and how it can benefit their business.
Click here to check it out.
Moodcaster, a digital casting platform, starts with the main problem: how time-consuming castings can be and how tedious auditions are . It then shows you how they can be a great solution and how the platform works.
This video presentation truly shows what the client can expect when using the platform , by showing the process step-by-step. And if they are not convinced yet, it ends up listing all the fantastic features it has one by one, leaving the best impression.
Click here to view Moodcasterâs incredible video sales presentation.
Viable, the pioneering experience analysis platform, doesn't just identify the problem you're facing; it swiftly transitions to showcasing how they can provide the solution . They offer a real-time demonstration of how their platform works, providing concrete insights into how it can improve your business.
Finally, they conclude by highlighting all the advantages, features, and versatile applications that can benefit your specific needs.
Click here to take a look at Viableâs video sales presentation.
We know that creating the best sales presentation is key for your business. So, in order to provide valuable insights, we consulted Robert Juul Glaesel , head of sales at 24 Slides, who understands the importance of a good presentation for your business.
Letâs take a look at some insights from our head of sales:
Insight #1: Take elements out instead of adding elements in
Remember that quality is always more important than quantity . So, keep in mind not to overload your presentation with excessive text, because your audienceâs attention will go directly there, instead of your speech. In Robertâs words:
âIf you incorporate too many elements, it results in clutter, obscuring the main message and making it more challenging for the presenter to effectively convey their message.â
Insight #2: Donât rely on your slides
We know this might sound counterintuitive, given that all this article is about creating your presentation, but remember that the presentation and the story are yours . As Robert says:
âMake sure that your presentation supports your story, it shouldn't tell your story. You, as the presenter, are the storyteller. Therefore, presentations should emphasize key points.â
Bonus insight #3: Brand your sales presentation !
This is one of your most crucial presentations; it should reflect who you are . There should be consistency between what they see on your website, social media, etc., and what they will see in this presentation. So, it is extremely important that you show that you care about your image and pay close attention to detail.
Creating a sales presentation is an incredibly important task, so it's best to leave it to the experts. Here at 24Slides , we can assist you in creating an amazing sales presentation that perfectly aligns with your brand. All you need to do is share the content you want to include and your brand guidelines. In less than 48 hours, you'll have your presentation ready for sales!
Want to learn more? Check out these articles!
- The Best Sales Presentation Services for Winning Sales Decks
- How to Create the Perfect B2B Sales Presentation
- Learn How to Start an Effective Sales Presentation
- Top 20 Free Templates for Corporate and Business Presentations
- +20 Self Introduction PowerPoint Templates: Download for free!
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There are way too many bad PowerPoint presentation examples that can bore you to death. Well, today’s post is not about them. We believe that it’s always important to show the good examples out there and follow their lead. We admit it, it was pretty hard to dig out the good PowerPoint presentation examples from the mass. We’ve added our opinion on each piece and why we believe it’s worthy of being included in this collection. Let’s begin!
You may be interested in The Best Free PowerPoint Templates to Download in 2022
1. The Sketchnote Mini-Workshop by Mike Rohde
An eye-catchy PowerPoint presentation example whose content is fully hand-written. What we love about this design, is the high personalization level that is achieved via handwriting. It almost feels like the author is drawing and writing in front of the viewers’ eyes. A digital presentation that conveys a physical feeling.
2. 10 Ways to Spread The Love in The Office by Elodie A.
The following presentation is a real eye candy. We can’t help it, the cartoon style lives in our hearts. An incredibly appealing PowerPoint presentation that brings positive vibes and a good mood through vibrant cartoon illustrations. It gets bonus points for the usage of bullet points and little text.
3. The Great State of Design with CSS Grid Layout and Friends by Stacy Kvernmo
A presentation that tells a story is always a good example that everyone should follow. This PowerPoint presentation has a lot of slides that tell different mini-stories. The way they are depicted is really engaging – they almost look like a sequence of frames that make up a video. This technique really nails the viewers’ attention.
4. We live in a VUCA world by Little Dragon Films
A classy design of a PowerPoint presentation example – a dark theme and white font on top with just a single color accent – red. Such designs are really suitable for serious topics like this one. To soften the contrast between the black background and white font, the author has used a gradient on the background which gives the illusion of soft light in the middle of the design.
5. 2017 Marketing PredictionsâMarketo by Marketo
A design that was made over a year ago but it’s still really trendy. In the following PowerPoint presentation example, we can see the combination of 3D shapes, beautiful hand-written fonts, negative space techniques, and more. The overall feeling is of futuristic design. Moreover, they used the color of 2018 – Ultra Violet for their color scheme. Maybe, they did predict the future after all.
6. 10 Ways Your Boss Kills Employee Motivation by Officevibe
Who doesn’t like to see a familiar face? We know your audience does! It’s proven that if you show a familiar face to your viewers, you nail their attention and boost their engagement level. This is the technique used in the following PowePoint presentation. Moreover, the inner slides of the presentation are also cartoons with big conceptual illustrations and little text. The formula for a really good presentation.
7. How to Successfully Run a Remote Team from Weekdone.com
We haven’t really seen many PowerPoint presentation examples with top-view illustrations. The following presentation really reminded us that when presenting to an audience, you should always think: How to make your design stand out from the rest? Well, this one really caught our eye. In addition, we love the bright colors, geometric shapes, and overall flat feeling, all of which are among the graphic design trends for 2022 .
8. SXSW 2018 – Top Trends by Matteo Sarzana
People love visuals and this is an undeniable fact. The whole PowerPoint presentation is built on high-quality photos, each including a little tagline in the middle. We love the consistency, we love the factor of surprise, and we love the high engagement level this presentation creates. Just make sure to back up such presentation type with a good speech!
9. How to study effectively? by sadraus
Semi-transparent overlays, geometric shapes, a video inside… Everything about this PowerPoint presentation screams “modern”. The grayscale coloring is accompanied by a fresh green color accent. The choice of images clearly suggests that the target audience is young people. The overall feeling that we get from this PowerPoint presentation – is youthful and modern.
10. Study: The Future of VR, AR, and Self-Driving Cars by LinkedIn
A presentation about the future should look futuristic, right? The following PowerPoint presentation example is proof that you should always connect the subject of your presentation to its design. Everything in this presentation speaks of futuristic: the choice of fonts, colors, effects, and even some elements look like holograms from the future.
11. 9 things I’ve learned about SaaS by Christoph Janz
A PowerPoint presentation example created in a consistent style by using a blue theme. Why did we include this presentation? We love the fact that the author has shown an alternation of text and visuals (from slides 7 to 22). This technique is proven to hold the attention of the viewer. Moreover, the way the graphics are presented (on a napkin) draws the interest even more.
12. How To Achieve Something Extraordinary In Life by Sultan Suleman Chaudhry
A PowerPoint presentation example that shows consistency and style by using a strict color scheme: orange, beige, and deep blue. Orange and blue are one of the most popular contrasting combinations widely used in all kinds of designs. If you are not sure what colors to go with, simply choose a tested color scheme.
13. New trends to look out for 2018 winter season by FemmeConnection
Geometric shapes and negative space techniques are among the graphic design trends for 2018  which is why we see them often in PowerPoint presentation examples and other designs. In the following presentation, we can see a collection of women’s clothes presented in a very engaging way with the help of rounded geometric shapes, negative space technique, and the color pink.
14. Fear of Failure by Sultan Suleman Chaudhry
Speaking of the usage of geometric elements in the presentation’s design, let’s see another example. An elegant design decorated with circles, triangles, and more geometric details. What else we love about this presentation is that it only has one color accent – light yellow which looks classy and pleasant for the eye.
15. The Three Lies About Your Age by Sean Si
A great choice of fonts, beautiful semi-transparent geometric elements, and trendy futuristic colors. This is one of the PowerPoint presentation examples that we absolutely love. The story is engaging and the design is extremely appealing – a combination that keeps the viewers’ eyes on the screen from the beginning till the end.
16. Secrets to a Great Team by Elodie A.
Bright, fun, using lots of illustrations and cartoon characters – definitely our kind of PowerPoint presentation. Why do we love it so much? Well, cartoons are real ice-breakers between you and your audience. Moreover, cartoon characters are easier to relate to than a real human face. If you need to connect on a deeper level with your audience, this is your kind of presentation!
Youâd probably like to learn 4 Invaluable Presentation Design Tips You Wish You Knew Earlier
17. How to Build a Dynamic Social Media Plan by Post Planner
A great presentation PowerPoint example with watercolor illustrations and backgrounds that look hand-drawn. We also see semi-transparent colorful overlays, high-quality conceptual photos, and great, useful content. What more would you want from a presentation, right?
We always love to hear your opinion about stuff. So, what do you think of these PowerPoint presentation examples? Do you think that you’ve created a presentation better than these? We’d love to see your own creations in the comments below if you want to share them with us.
You may also be interested to read these related articles:
- 7 Most Popular Software for Presentations
- 4 Invaluable Presentation Design Tips You Wish You Knew Earlier
- 70 Inspiring Presentation Slides with Cartoon Designs
- Need PowerPoint Backgrounds?The Best Places to Check Out [+ Freebies]
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Iveta Pavlova
Iveta is a passionate writer at GraphicMama who has been writing for the brand ever since the blog was launched. She keeps her focus on inspiring people and giving insight on topics like graphic design, illustrations, education, business, marketing, and more.
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Jump ahead to prefered example. SaaS product one-pager Personalized product sales deck Physical product deck Digital product brochure Medical product presentation AI product presentation Product pitch deck Physical product press release AI product one-pager Light mode product pitch deck Dark mode product pitch deck.
A product presentation is a presentation you use to introduce your company's new or renovated product, or a newly developed feature, for people to get to know more about it. In this type of presentation, you'll take your audience through what it is, how it works, and how it helps solve their problems. For example, the Tinder pitch deck and ...
10 Steps to Creating a Powerful Product Presentation
Make a Product Launch Presentation ( Examples ...
Development Step 5 Launch The App Ppt Diagram Templates. Product launch goals must be measurable and attainable within a stipulated timeframe. A few practical examples of product launch goals include revenues, sales pipelines, creating awareness about your products, adoptions, customers, and reviews.
Template 1: Example Presentation About New Product PowerPoint Presentation Slides. This PPT Bundle is the gateway to showcasing your product in the most presentable way using a PPT Template. Communicate the launch of your latest product to stakeholders and clients with utmost clarity using this comprehensive PPT collection. This deck comprises ...
AirBnB. AirBnB's product presentation is a textbook example of a presentation template that hits all the main points of a great product presentation.. AirBnB keep their product presentation simple, outlining very clearly the problem they solve, where they see themselves positioned in the marketplace, and exactly how the product works.. They also include many figures for revenue, the key ...
In a product presentation slide deck, use an infographic slide to list the pain points visually using icons or visual metaphors. Create a story using customer personas and possible problems your product can solve. Use the story to create an animation or live-action footage to which the viewer can relate.
Winning Product Presentation Examples That Convert and Sell Product Strategy Deck PowerPoint Template. This PowerPoint product strategy deck showcases the product strategy and gives a detailed insight into the customer, product, company, and competition, defining key success metrics and mapping your product vision with user personas, user ...
2. Start with a bang. You only have one chance to make a first impression and hook the audience, so make it count by highlighting the problem in powerful, impactful terms. The first few minutes of your presentation are crucial in terms of setting the tone and grabbing your audience's attention.
Let's look at each one. 1. The presentation is highly relevant to the audience. A lot goes into creating presentations that hit the mark. First, I clearly define my audience. Then, I choose topics that genuinely interest them, offer actionable advice, answer their questions, or address their pain points.
20 Great Examples of PowerPoint Presentation Design ...
You need professional product presentation templates. These templates have the colors, backgrounds, and free stock images needed to not only keep the attention of your audience, but to tell your product's story with refreshing ease. Type. Industry.
1. Choose a template. Pitch offers a wide range of premium templates for any type of product presentation. Save time designing slides from scratch by choosing a template that best suits your needs ...
For example, Apple's product presentations are an example of how you should identify the audience and the goal. The company knows that its audience is tech-savvy consumers, and its goal is to create excitement and anticipation for its latest product release. 2. Define Your Message and Create a Structure
How to Create a Great Product Presentation
Product Powerpoint Templates and Google Slides Themes
We love them because they're the most visually appealing and memorable way to communicate. 1. Animated characters. Our first presentation example is a business explainer video from Biteable that uses animated characters. The friendly and modern style makes this the perfect presentation for engaging your audience.
Presentation PowerPoint Example | Slide Templates
This is a great example of brand presentation with company profile, product system, plan, and reward. It gives a similar experience to browsing a website. 3. Accenture Tech Vision 2020. A short and sweet presentation about how companies prepare for data regulation and how this impacts the customer experience. 4.
Powerpoint Sales Presentation Examples
A PowerPoint presentation example that shows consistency and style by using a strict color scheme: orange, beige, and deep blue. Orange and blue are one of the most popular contrasting combinations widely used in all kinds of designs. If you are not sure what colors to go with, simply choose a tested color scheme. 13.