thesis topics in public relations

How it works

Useful Links

How much will your dissertation cost?

Have an expert academic write your dissertation paper!

Dissertation Services

Get unlimited topic ideas and a dissertation plan for just £45.00

Order topics and plan

Get 1 free topic in your area of study with aim and justification

Yes I want the free topic

Public Relations Dissertation Topics

Published by Grace Graffin at January 4th, 2023 , Revised On May 3, 2024

Public relations is a communication process that builds a positive relationship between an organisation and its audience. In other words, a public relations professional is responsible for using strategic communication to build a positive image of an organisation or individual through unpaid and earned means. The earned channels leveraged to build a positive image include news and press, media outreach, and social media engagements.

Public relations is a lot different from advertising and is much more difficult, too. Using unpaid means and earned channels for image building is more difficult than employing paid methodologies for creating brand awareness and image.

Given its high importance for a company, a public relations professional has to be the master of his job. Choosing public relations as a career is deemed as a very excellent choice, as its demand and importance are gaining importance day by day.

You might have approached or just entered your final year of the public relations degree and may be required to start working on the dissertation. If that is the case, you may be quite nervous and slightly clueless as to where to begin your work. the entire process starts with choosing a topic that is worthy of being discussed. If you are struggling to select the right topic for your public relations dissertation , here are a few topics along with their research aims for your guidance.

Want to know what essay structure and style will work best for your assignment?

Problem fixed! We can write any type of essay in any referencing style. We ensure every essay written is beyond your expectations.

Topic 1: Investigating the role of target marketing through public relations while confronting the increasing competition in digital marketing.

Research Aim: The research examines the significance of target marketing with the help of public relations while dealing with the rising competition in digital marketing.

Objectives:

To identify the use of public relations strategies for target marketing practices.
To analyse the way companies use PR strategies for target marketing to gain competitive advantages in digital marketing activities.
To suggest ideas about how PR strategies can be used in a better way for target marketing thereby confronting competition in digital marketing.

Topic 2: Examining the role of different PR tools in improving relations between brands and customers – a study on the usefulness of newsletters.

Research Aim: The research aims to identify and assess the usefulness of different PR tools to improve the relationship between brands and customers. For analysing PR tools, this study will specifically focus on the use of newsletters.

To identify different PR tools and analyse their importance in marketing, especially newsletters.
To investigate the role of newsletters as a PR tool in improving relations between brands and customers.
To recommend strategies about how newsletters can be used more strategically to improve relations between brands and customers.

Topic 3: A study on the impact of the rising demand and trend of digital marketing on the radical changes in public relations strategies.

Research Aim: The research aim is to carry out a detailed discussion on the impacts of the growing demands and ongoing trend of digital marketing on the radical changes in public relations strategies in the modern age.

To describe how demand for digital marketing is increasing and the way it is becoming an important trend.
To examine how changes in PR strategies are driven by the trend of digital marketing and rising demands for advanced marketing practices.
To provide recommendations for advancing the PR strategies to respond to the increasing demands of digital marketing.

Topic 4: The impact of paid PR on the brand penetration of UK based tech startups through their social media platforms

Research Aim: The research aim evaluates the impact of paid PR on the brand penetration of UK-based tech startups through their social media platforms

To shed light on the concept of brand penetration and paid PR
To examine the significance of brand penetration and paid PR in UK-based tech startups
To analyse how brand penetration of UK-based tech startups has been impacted by paid PR through their social media platforms

Topic 5: An investigation into the different ways paid PR is impacting the workforce and productivity of the UK-based SMEs

Research Aim: The research aim concentrates on the different ways paid PR is impacting the workforce and productivity of UK-based SMEs.

To examine the concept of paid PR and its importance in SMEs
To identify different ways through which the workforce and productivity of the UK-based SMEs can be improved
To evaluate how paid PR in different ways is impacting the workforce and productivity of UK-based SMEs

Topic 6: Impact of social media on public relations strategies

Research Aim: Even since social media was invented, it has changed the patterns of communication in regular and corporate settings. Social media has inevitably changed how organisations interact with their audience since they are ensuring their presence on relevant platforms.

The main aim of the research will be to identify how social media has affected traditional public relations strategies.

Topic 7: The relationship between public relations and inbound marketing

Research Aim: Inbound marketing uses multiple marketing tools and techniques such as content marketing, blogs, and social media to create brand awareness and attract new business. Inbound marketing aims to build a relationship of goodwill with the customers, consumers, and prospects which somehow relates to public relations.

The aim of the research is to identify how(if ) public relations and inbound marketing are related to each other by tracing their overlapping characteristics.

Topic 8: Can Public relations and advertising go hand in hand

Research Aim: Most people confuse public relations for advertising, although they are two separate strategies employed to achieve similar goals for a business. In that regard, it is important to identify if public relations and advertising can go hand in hand and what outcomes they may cause.

Topic 9: Public relations and artificial intelligence

Research Aim: The future belongs to artificial intelligence. Artificial intelligence refers to technology that can imitate human cognitive abilities and thus perform tasks that are ascribed to humans. Since artificial intelligence is going to take over, it already has, and it will change the operation of public relations. The responses and communication generated by public relations professionals will be generated by bots geared toward artificial intelligence.

The target of the research will be identifying how and in what capacity artificial intelligence will modify the practice of public relations.

Topic 10: Differences between traditional vs modern public relation practices

Research Aim: The aim of the research will be to compare and contrast the conventional and modern practices of public relations. The researcher will evaluate the key practices employed and the channels selected today versus a couple of decades ago and highlight the key differences. The researcher can identify as many variables as possible to perform a clear and broad comparison between both strategies.

Topic 11: The evolution of the PR agency model

Research Aim: The PR agency model today is not the same as what it used to be a couple of years ago. The researcher will study and evaluate the evolution process of the PR agency model and key changes that have occurred over the period.

Topic 12: Significance of public relations for social media influencers

Research Aim: Social media influencers are gaining more importance as their influencer marketing is reaching new heights. While they play a significant role in helping brands achieve their marketing goals, they need to build public relations to keep themselves relevant, credible, and valuable to a particular niche. The aim of the research will be to identify how it is important for social media influencers to strengthen their PR strategies.

Topic 13: positive public relations- case study

Research Aim: Public relations is perceived with a negative connotation in general, although it is not like that. The aim of the research is to study and highlight positive public relations through different case studies. The researcher can choose very immediate examples or global examples.

Topic 14: public relations strategy employed by brands in the pandemic

Research Aim: While the pandemic was a shocking situation for all of us, the brands were having multiple problems in terms of managing health as well as the economic crisis at the time. During the pandemic, different responses from different brands were noted, which was a part of the public relations policy. The aim of the research is to identify how brands were able to execute their public relations strategy.

Topic 15: Public relations as an instrument to increase ROI

Research Aim: The main goal of public relations is to increase brand awareness, promote goodwill, and increase demand. The aim of the research is to identify if a public relations campaign can be oriented to increase the ROI and, if it does, How.

How Can ResearchProspect Help?

ResearchProspect writers can send several custom topic ideas to your email address. Once you have chosen a topic that suits your needs and interests, you can order for our dissertation outline service which will include a brief introduction to the topic, research questions , literature review , methodology , expected results , and conclusion . The dissertation outline will enable you to review the quality of our work before placing the order for our full dissertation writing service !

Also Read: Civil Engineering Dissertation Topics

Topic 16: Effectiveness of public relations in the health sector- case study

Research Aim: Public relations is only associated with businesses, politics, and media, but it can be used for just every sector. The research will identify how necessary public relations are and how effective they can be for the health sector by conducting a case study.

Topic 17: Uses and abuses of public relations

Research Aim: Although public relations strategies are useful and important, they have flaws of their own kind. The flaws lie in how the strategy is prepared and executed and the goals it aims to target.

The aim of the research will be to identify and analyse the uses and abuses of public relations. The researcher can evaluate in what ways public relations can be useful and in what ways they cannot.

Topic 18: Importance of public relations for political parties in the age of technology

Research Aim: The political parties rely on public relations to establish a relationship of goodwill and create a good image in front of the public. With the advent of social media, political parties have to be extra conscious as one act can ruin their established credibility. The study will aim to find out how it has become more important than ever for political parties to focus on public relations for their own benefit.

Topic 19: Public relations and journalism

Research Aim: The aim of the research is to identify how public relations is important in journalism and vice versa. The research will also identify the key similarities between public relations and journalism. The researcher can also point out to what extent public relations is misused by political leaders to influence journalism.

Topic 20: How PR programs have affected the government plans and decisions around the world

Research Aim: The research will analyse and evaluate how public relations programs run by state heads or governments have affected their decisions and plans. The researcher can take the example of successful and unsuccessful PR campaigns and their impact, respectively.

Topic 21: How technology has changed the strategies of public relations

Research Aim: The research will evaluate and figure out the changes that occurred to public relations strategies due to the technology. The researcher can evaluate the impact of different technologies to understand the impact.

Topic 22: Whistleblowers and public relations

Research Aim: Whistleblowers are individuals responsible for reporting any wrongdoings that may cause a threat to society to those in authority to rectify them. The whistleblowers thus play an important role in helping public leaders in improving public relations. The aim of the research would be to find out the wide-ranging benefits of whistleblowers for making effective public relations plans.

Topic 23: Trends in advertising and public relations to look forward to

Research Aim: The aim of the research is to find out the trends in advertising and public relations today and in the future. The research will also find the potential of each trend to evaluate how long it is expected to remain relevant in their respective fields.

Topic 24: Importance of strategic communication in PR

Research Aim: Communication is the key tool of PR. The research will find the definition of strategic communication. It will also identify and explore the importance of strategic communication in PR and the ways to improve it.

Topic 25: Tourism and public relations

Research Aim: The aim of the research is to identify the importance of public relations for tourism sectors for enhancing tourism. Tourism is not something about the tourists and destination, but it is a major government sector that can help economic growth if focused on it . It will analyse and evaluate the key elements essential for fostering tourism that is possible with public relations.

List of New & Trending Dissertation Topics on Public Relations

A Case Study Analysis on the Role of Public Relations in Crisis Management
The Influence of Social Media on Public Relations Strategies.
Corporate Social Responsibility and Its Impact on Public Relations Practices.
The Use of Influencers in Contemporary Public Relations Campaigns.
Challenges and Solutions of Public Relations Ethics in the Digital Age
The Effectiveness of Storytelling in Public Relations Campaigns.
Campaign Strategies in Public Relations and Political Communication.
Stakeholder Engagement Strategies in Public Relations
The Role of Emotional Appeal in Public Relations Messaging.
The Impact of Culture on International Public Relations Campaigns.
The Role of Public Relations in Influencing Public Policy.
Social Justice and Advocacy Campaigns in Public Relations.
Employee Engagement in Internal Public Relations Communications.
The Influence of Visual Communication in Public Relations.
Globalisation and Localisation in Public Relations Campaigns.
The Role of Public Relations in Building Trust in Financial Institutions.
The Role of Emotion in Public Relations Crisis Communication.
Public Relations Strategies for Startups and Small Businesses.
The Influence of Generation Z on Public Relations Practices.

Free Dissertation Topic

Phone Number

Academic Level Select Academic Level Undergraduate Graduate PHD

Academic Subject

Area of Research

Frequently Asked Questions

How to find public relations dissertation topics.

To discover public relations dissertation topics:

Examine recent PR challenges.
Investigate industry trends.
Analyse PR strategies’ effectiveness.
Explore ethics and social media’s role.
Consider cross-cultural PR issues.
Select a topic aligning with your passion and career objectives.

Public Relations Dissertation Topics (26 Examples) For Research

Mark Aug 15, 2021 Aug 16, 2021 Public Relations No Comments

Public relation is a practice of deliberately managing the spread of information between the organization and the public. The ability of a company to relate to the public has an impact on its reputation and position. We have listed down some of the most impressive public relations dissertation topics that you can practice on. The […]

A list Of Public Relations Dissertation Topics

Topic with mini-proposal (paid service).

Along with a topic, you will also get;

An explanation why we choose this topic.
2-3 research questions.
Key literature resources identification.
Suitable methodology with identification of raw sample size, and data collection method
View a sample of topic consultation service

Get expert dissertation writing help to achieve good grades

Writer consultation before payment to ensure your work is in safe hands.
Free topic if you don't have one
Draft submissions to check the quality of the work as per supervisor's feedback
Free revisions
Complete privacy
Plagiarism Free work
Guaranteed 2:1 (With help of your supervisor's feedback)
2 Instalments plan
Special discounts

119 Public Relations Topics

If you are writing a paper on public relations, you will need to explore the dynamic world of communication, reputation management, and strategic messaging. On this page, we’ve gathered an outstanding compilation of public relations topics that you can use for an essay, research paper, or project. With the help of our PR topics, you could reveal how public relations shape the perception of organizations in the public eye.

🏆 Best Public Relations Essay Topics

📰 Interesting Public Relation Topics

🎓 Catchy PR Topics

💡 simple public relations research topics, ❓ questions for a public relations research.

Public Relations Theories and Models
Public Relations in the Hair and Beauty Sector
Lululemon Athletica Company’s Public Relations
Public Relations, Marketing, and Advertising
Alibaba Group’s Public Relations and Responsibility
Effective Public Relations in the Fashion Industry
Public Relations Campaign

📰 10 Interesting Public Relation Topics

Public Relations and Photography Public relations are usually related to broadcasting, publicizing, photography, and promoting. The experts require time and talent to advance relations with mass media.
ABC Company’s Public Relations: Strategic Plan The strategic public relations plan seeks to help ABC Company to develop a close relationship with various strategic stakeholders.
Role of Public Relations Staff in a Sports Organization This paper highlights this very function and role of a PR staff in managing a crisis in a sports organization through his skills in effective communication and modern media management.
The Art of Persuasion and Public Relations The art of persuasion appears almost in the fields related to human interactions, such as advertising, TV, the Internet, and mass media.
Corporate Communications and Public Relations Corporate communications involve both internal and external information that the company’s management addresses to its employees, target audiences, and partners.
Public Relations from Religious Perspective The field of public relations is an excellent illustration of how utilizing your faith to direct your professional actions may produce more moral and useful outcomes.
Alcohol and Drug Foundation’s Public Relations The campaign conducted by Alcohol and Drug Foundation is a vivid example of how the theories and practices of PR can help alter people’s behavior.
Public Relations: Preparing for a Job Preparing for a job in public relations requires developing and mastering skills related to public relations. In particular, soft skills present one of the top requirements.
Measuring Public Relations and Advertising Efforts Advertising programs should be measured primarily by the organization’s internal experts. It is because “advertising is one of the main ways companies generate business”.
Cyber and Public Relations in an Organization The paper states that public relations professionals are essential to an organization. Modern technology has introduced digital corporate PR.
Emerging Technologies in Public Relations The work reveals that PR experts are presently utilizing emerging technologies to complete their research works successfully and maximize productivity.
Role of Women in Public Relations Public relations attract a significant number of women since it is necessary for specialists to work well in teams and empathize with and listen to their clients.
Public Relations in Organizations: Article Response Communication affects all aspects of an organization including management, public relations, marketing and political communication, technical communication.
Sea Shepherd: Public Relations Proposal The proposal suggests the alternatives the Sea Shepherd organization can adopt in responding to future accusations or when effectively wants to communicate to its publics.
Larry Summers’s Public Relations Advisor: Case Study This paper will analyze and discuss the final decision on whether to fire or hire Summers, which rests with the Harvard Board.
What Is the Role of Rhetoric in Public Relations Practice? In public relations, rhetoric helps PR managers and administrators to appeal to the emotions of the target audience and their internal feelings.
Coca-Cola Light: Public Relations and Marketing Coca-Cola Light is a sugar-free, low caloricity beverage. Marketing communications have meaning to the extent that a predisposition him to see, hear, or read them.
Commercial Law: Sprod v Public Relations Oriented Security In Sprod v Public Relations Oriented Security, the plaintiff was found lying in a pool of blood at the northern side of the Great Western Highway at St Marys.
Optus Company: Organizational Public Relations Problem This report presents an analysis of the organizational PR problem of the company “Optus” based on media articles that followed particular “crisis” situations providing recommendations on managing those issues.
Race and Gender in Public Relations The project evaluates the role of gender and race diversity in the field of public relations by exploring the experience of women and black people in building their careers.
Race and Gender in Public Relations Field This capstone paper examines the impact of race and gender diversity on building careers in the sphere of public relations.
Healthcare Marketing and Public Relations This paper discusses the marketing strategy of health care, including dealing with the negative reviews and managing long-term mutually beneficial relations.
What Is Public Relations? As a PR professional, I expect to play an active role in monitoring public opinion over specific issues that affect the organization or client that I represent.
The 2008 Beijing Olympics: Public Relations Issues Advertisement China did during and at the close of the Olympics was a life-changing that was able to convince the entire world that things were not as earlier thought.
Chess Girls DC: Empowering Girls Through Chess Since 2013 The key challenge encountered by Chess Girls DC is the lack of constant funding that creates a shortage of coaches and equipment for appropriate training.
Downsizing Misinterpreted Due to Administrator’s Failures In the long-term perspective, it will be significant to concentrate on the employees’ performance and the conditions to recreate the image of the hospital.
The Public Relations Practices of Tesla Motors
Public Relations and Other Corporate Functions
The Public Relations Industry
Science, Technology, and Public Relations
Public Relations Ethics Code Ethical
Southeast Asia Tourism and Public Relations Problems
New Media and Public Relations Practice
Health Care Public Relations
Public Relations Professionals Are Strategic Communicators
Difference Between Marketing and Public Relations
Hypothetical Public Relations Campaign
Education and Public Relations Within the United States
Big Business Affects Public Relations Ethics
Global Public Relations and Multicultural World
The Public Relations Firm of the Lake Anna Nuclear Power Plant
Grunig and Hunt’s Four Models of Public Relations
DIX and Eaton Public Relations Firm
Toyota Solara Public Relations Plan
Relationship Between Politics and Public Relations
The Burson-marsteller Public Relations Scandal
Public Relations and Relationship Marketing
The Subjectivity and Objectivity of Public Relations
Crisis Management and Public Relations Strategies
Public Relations and University Entrepreneurship
The Role and Importance of Public Relations at Non-Governmental Organizations
Global Public Relations Trends
The Many Different Functions in the Field of Public Relations
Marketing, Advertising, and Public Relations
Advertising and Public Relations in America
Effective Internal Public Relations
The Role and Importance of Public Relations in the University Environment
Journalism, Advertising, and Public Relations
The Relationship Between Public Relations Professionals and Journalism
The Differences Between Public Relations and Marketing
Understanding the Activities, Methods, and Importance of Public Relations
The Role and Importance of Public Relations in a Company
Successful and Unsuccessful Spin Doctoring Case in Public Relations
Toyota’s Accelerator and Public Relations Crisis
Propaganda and the Public Relations Industry
Internal Public Relations Action Plan
Public Relations Between Healthcare Organization Crisis
Advertising and Public Relations in the United States
Public Relations and the European Constitution for Greece
Historical and Contemporary Figures in Public Relations
Public Relations and Professionalism
Internal Public Relations Action Plan at Burt’s Bees Inc.
Effective Public Relations for Your Business World
Social Media and Public Relations
Science and Public Relations
Public Relations Contemporary Approaches
Connection Between Public Relations and Public Option
International and Intercultural Public Relations
The Demand for Public Relations Specialists
Public Relations Campaign for New York Animal Rescue Shelter
The Societal and Organizational Functions of Public Relations
Public Relations and Organizational Listening
Skills Needed for the Public Relations Profession
Transmedia Marketing and Re-invention of Public Relations
The Public Relations Practitioner as Cultural Intermediary
Media and Public Relations Campaigns
Why Public Relations Professionals Should Use Facebook?
What Are the Common Tools of Public Relations?
What Models of Public Relations and Communication Are There?
What Are Postmodern Values in Public Relations?
What Guidelines for Measuring Relationships in Public Relations Are There?
What Are the Definition, Dimensions, and Domain of Public Relations?
What Is the Relationship Between Culture and Public Relations?
How Do Diversity Issues Influence Public Relations?
Is Using Social Media “Good” for the Public Relations Profession?
How Did the Evolution of the Manager Role in Public Relations Practice Go?
What Does Excellence Theory in Public Relations Mean?
What Is the Organization of the Public Relations Function?
What Are Perceptions of Public Relations Education?
What Are Critical Perspectives on Public Relations?
How Feminist Values Are Changing Public Relations?
What Are the Differences Between Public Relations and Corporate Social Responsibility?
What Is the Effect of Worldviews on Public Relations Theory and Practice?
What Is the Paradigm Struggle in Public Relations?
What Is the Role of Theory in Public Relations?
How Public Relations Practitioners Actually Are Using Social Media?
What Are the Ethical Obligations of Public Relations?
What Is the Key to Successful Public Relations and Corporate Communication?
What Cultural Values Influence American Public Relations Practitioners?
Why Civil Society Is Considered as a Rhetorical Public Relations Process?
What the Public Thinks About Public Relations?

Cite this post

Chicago (N-B)
Chicago (A-D)

StudyCorgi. (2022, March 1). 119 Public Relations Topics. https://studycorgi.com/ideas/public-relations-essay-topics/

"119 Public Relations Topics." StudyCorgi , 1 Mar. 2022, studycorgi.com/ideas/public-relations-essay-topics/.

StudyCorgi . (2022) '119 Public Relations Topics'. 1 March.

1. StudyCorgi . "119 Public Relations Topics." March 1, 2022. https://studycorgi.com/ideas/public-relations-essay-topics/.

Bibliography

StudyCorgi . "119 Public Relations Topics." March 1, 2022. https://studycorgi.com/ideas/public-relations-essay-topics/.

StudyCorgi . 2022. "119 Public Relations Topics." March 1, 2022. https://studycorgi.com/ideas/public-relations-essay-topics/.

These essay examples and topics on Public Relations were carefully selected by the StudyCorgi editorial team. They meet our highest standards in terms of grammar, punctuation, style, and fact accuracy. Please ensure you properly reference the materials if you’re using them to write your assignment.

This essay topic collection was updated on June 24, 2024 .

134 Public Relations Topics for Essays & Research Papers

Looking for inspiring public relations topics? This field is really worth exploring!

🔝 Top 10 Public Relations Topics

🏆 Best PR Essay Examples

🤝 Public Relations Project Topics

🕵️ Current PR Topics to Research

👍 Interesting PR Topics to Write About

⭐ picking the best public relations ideas for an a+ essay.

🔥 Hot PR Assignment Topics
🎓 Controversial PR Research Topics
👀 Public Relations Topics for Presentation

❓ Public Relations Discussion Questions

In your public relations essay, you might want to focus on mass communication or media relations. Corporate PR is another current public relations assignment topic. In this article, we’ve gathered hot PR topics that will be suitable for essays, research papers, presentations, theses, and other projects. A collection of public relations essay examples is a nice bonus!

The Coca Cola Public Relations: PR Strategy and Examples — Case Study Example
Discussion on Grunig and Hunt’s Public Relations Model
Four Models of Public Relations
Rex Harlow as a Historical Figure in Public Relations
The Coca-Cola Company’s Public Relations
Public Relations and its importance in Modern Society
Public relations and sales promotion
Model of Excellence Theory in Public Relations Department
Public Relations and Cultural Intermediation
Public Relations

🏆 Best Public Relations Essay Examples

The Coca Cola Public Relations: PR Strategy and Examples — Case Study Example The Coca Cola Company is an international firm based in the United States and is one of the leading manufacturers of soft drinks and other related products.
Discussion on Grunig and Hunt’s Public Relations Model In regard to this model, Grunig and Hunt propose that communication is two-way between the organization and the public. In these models, the writers present communication to the public and the organization and therefore the […]
Four Models of Public Relations So, the use of the press agentry model can be considered the most harmful when applied with the purpose of gaining money whereas the application of a two-way symmetric model is considered to be the […]
Rex Harlow as a Historical Figure in Public Relations Rex Harlow is considered one of the most influential pioneers in the history of public relations. Harlow’s involvement in the Oklahoma City Chamber of Commerce and experience in publication provoked a public relations interest.
The Coca-Cola Company’s Public Relations The Coca-Cola Company uses paid, earned, shared, and owned media to advertise its products to its customers to increase its sales.
Public Relations and its importance in Modern Society Public relations is the procedure of checking the flow of information between an institution and its community. This became a success and thus led to creation of awareness to the Americans of the influence that […]
Public relations and sales promotion It will analyze them based on the regularity of the chosen strategy, the target audience which covers the customers, the potential customers and the community and also PR and its impact.
Model of Excellence Theory in Public Relations Department For the public relations department, establishing good relationship with the clients and people associated with the company is most important and more important is the way to retain this relationship.
Public Relations and Cultural Intermediation The significance of PR studies as such is both theoretical and practical; as for the narrow topic of the study, the primary importance of recognising PR as a cultural mediator, in the view of Edwards, […]
Public Relations However, it is important to understand that balancing the company’s need and those of the customer is a crucial step, and any strategy used by the company in the marketing process must be guided by […]
Toyota Company’s Public Relations and Marketing The recall crisis has led to the development of a negative perception and public image of Toyota Company. The internal society within the Toyota Company forms the first and most important stakeholders in this campaign.
Public Relations in Healthcare and Their Features Practically, healthcare PR has many objectives, the most vital of which are the improvement of the quality of care, the establishment of a good reputation, and the reduction of cost of care.
Fire and emergency public relations management The video publications are significant in the provision of information to the public and employees as well as educating the fire service employees on issues concerning fire and emergency management.
Strategic Communication in Public Relations Slogans, staged events, and being the first to reach the public and using a sustained approach to saturate the public with campaign messages are old tricks that have passed on from the informal forms of […]
Advertising, Publicity, and Public Relations Publicity is the act of drawing the attention of the media in order to improve the visibility of a brand, product or a company in the public. Second, publicity is cost-effective and provides a lot […]
Impact of Social Media on Public Relations Practice Many organizations in the modern world have employed PR personnel to improve the company image and products to the public in a bid to improve the reputation and performance of the firm.
A Public Relations Campaign Plan In the USA, for example, there have been complaints regarding increased healthcare costs, a lack of stringent rules to guide people, especially the young, on proper usage of prescribed drugs, inability to take care of […]
Public Relations and Crisis Management Link The significance of developing a CMP lies in the fact that it aids in the process of collecting the necessary information to deal with the crisis.
Public Relations Campaign To understand the problem at hand, it is important to give a brief overview of the project and the need to launch the campaign.
The Airbnb Firm’s New Public Relations Campaign As a result of this, the company is available in a majority of the countries in the world, which gives it an advantage over local entities.
“Public Relations – Strategies and Tactics” by Wilcox A public relations practitioner of a company is supposed to identify the strategy with whom the company should have relationships. The department of public relations should assure the clients that Evergreen flooring system is committed […]

Social Media and Public Relations

Social media has become a favorite tool for PR specialists. It allows them to reach an audience that would be hard to get to otherwise. PR representatives can quickly check recent trends through social media apps. Replying to comments and speaking to customers in real time is also a no-brainer with the help of such apps.

Determination Theory in Public Relations

The study of determination theory examines how PR content is created. The theory assumes that PR releases and news affect the way journalists research to prepare new material. All these processes are interdependent.

Career Path in Public Relations

Public relations offer various job opportunities for people who enjoy socializing and organizing. Digital marketing, public affairs, copywriting, and crisis management are only some of the career path options you can find in the PR sector. What you choose depends on your preferences, skills, and experience.

Public Relations and Brand Reputation Management

Brand reputation management is part of a PR specialist’s job. It usually includes supporting positive relationships between clients, employees, and the public. The manager develops and utilizes a strategy to keep the reputation on a desirable level. Another part of the manager’s job is to restore the reputation in case it’s damaged.

Public Relations Ethics

Full transparency and honesty may be the most essential qualities required from PR specialists and their clients. Manipulation and hiding information are especially damaging to public relations ethics. Honoring values and being mutually respectful is the foundation of success in this area.

🕵️ Current Public Relations Topics to Research

Public Relations and Their Functions One of the common scenarios with organizations is the characteristic of any organization trying to influence the general public hence the public relations initiatives help the organization to develop a good understanding of the organization […]
Effective Writing Skills in Public Relations Writing Same as writing style, the length of a public relations writing is determined by the nature of the message in terms of content, and the need for an in-depth explanation.
Effectiveness of Public Relations & Relationship Marketing to the Successful Promotion of Beijing 2008 Olympic Games To conclude, it is evident from the assessment that public relations and relationship marketing are effective to the successful promotion of international events.
Excellent Public Relations: Organizational Factors The chapter supports the view that PR is not only to be appreciated and valued by the C-suite but the representatives of PR departments should also be present in the dominant coalition.
Public Relations Issues in the Music Industry TikTok is at the top of the funnel, and the issue with content-based marketing is that it diverts attention from the artists and interaction with their profiles.
Henry Booth House’s Marketing and Public Relations The identified elements of a well-developed marketing and public relations plan are consistent with the current trends in business and marketing.
Public Relations Campaign for Hewlett-Packard’s Recycling Program in Britain Part of the activities of this program is the sensitization of consumers on e-waste and the recycling of computers and their components.
Burke’s Pentad: Public Relations, Social Theory, and Rhetoric On the example of one of Jeff Wall’s photographs, it is illustrated how the motivation of an actor in this paradigm can be described in different ways in terms of the viewer’s focus.
Public Relations Plan and Implementation Strategies The goal of the training will be to ensure the team develops the confidence to sell the brand to the consumers.
Zappos Corporation Public Relations Zappos is one of the corporations that have handled the issue of public relations well in the past. Being a company that was in the limelight, it needed a way to give back to the […]
Framing: Social Media and Public Relations Notably, the media echoed the impact of the government’s behavior on increasing students’ tuition fees, citing that it would limit the students’ ability to pay the debts amidst the prevailing economic problems.
Walmart: New Perspectives on International Public Relations Walmart is one of the largest multinational corporations, which uses its public relations in order to establish its brand and influence public opinion regarding the company.
Careers in Marketing, Branding & Public Relations Among the competencies of marketing, a specialist is the way of presentation of the product, the methods of informing the target audience about it, and collecting and analyzing the data for evaluating the success of […]
Public Relations Plan: Toyota In particular, the most significant among the dilemmas that have currently emerged around Toyota is in serious allegations on the level of quality of automobiles, produced by the company.
Chemco Crisis Resolution and Public Relations In the real estate case mentioned in the case study, it is fundamental to note that the real estate company is in a crisis hence the need to resolve the conflict.
Public Relations Representative Possible Strategies If Erickson decides to come to the governor, he will have to announce a request to stop the fertilizer production in order to clarify the circumstances and to address problem-solving methods.
Public Relations Agencies in Business Development As for the opinions of the heavyweight people and organizations on the agency, they seem to be undivided, and this is a result of the hard work of public relations specialists from Iris PR.
Ethics in Public Relations in Three Big Companies Lastly, Facebook claims it enlisted the help of the PR company to verify people’s negative attitudes towards the inclusion of their Facebook data in Google’s Social Circles.
Public Relations: The Four Models This is because the three models involve use of a reciprocal communication method that enables corporations to understand the public’s worries while enabling the public to appreciate the firm as a well meaning entity.
Public Relations Campaign Harbour Town Rural Council Green Gift group; why are the locals against or in support of the plan; what are the issues in conflict between the locals and the council, the green Gift and the council, the locals and […]
Public Relations. Press Release of J.Sanisbury It is precisely for gaining a larger market share and serving more customers, that JS has launched its money-saving and discount voucher schemes, off the counter to add value to client purchases and offer a […]
Public Relations Law in Australia Defamation cases in Australia are said to be too expensive in terms of time, reputation and money. Defamation cases in Australia are said to be too expensive in terms of time, reputation and money.
Public Relations and Integrated Marketing Communications in Organization Under the globalization regime, with the availability of a wide variety of tools for marketing communication to cater to a diverse target segment located in geographically diverse regions across the globe, an integrated approach is […]
What the Public Thinks About Public Relations? Public relations is one of the marketing communications disciplines, best thought of as an arsenal of weapons employed to induce adoption of an advocacy position, trial or purchase of a product or service, and assent […]
Public Relations Efforts Evaluation Taking into account the objectives of the rideshare week, it is necessary to emphasize, that the increase of participants may be defined either using the registration data of Ohio Rideshare, or arranging surveys and questionnaires […]
McDonalds-Public Relations Practice in Global Contexts Like other retail organizations, McDonald’s believed that they have a social and moral responsibility for the people around the world to produce a positive impact to the stakeholders although the bottom line is the concern […]
Public Relations: a Method to Organize and Boost Sales In any business situation, the public relations role is to harmonize the internal and external workings of an organization. To enhance the corporate image of the organization and boost the sales of the products and […]
Aramco Company’s Public Relations Department Considering this, the establishment of a public relations department in Aramco is important, and the present report aims to demonstrate why the launch of such a unit can provide the company with advantages in dealing […]
Effects of Public Relations in the United Arab Emirates Arguments made in the essay will support the premise that public relations are equally important in the strategic positioning of countries on both the global and regional levels.
Public Relations and Sponsorships: Emirates Airlines and the NFL in 2020 Super Bowl Super Bowl is often held in the first week of February and it involves the winners of the National and American Football Conferences.
Obesity: Public Relations Campaign It will aid in educating youths about the dangers of childhood obesity and the factors that expose them to the condition.
Public Relations Strategy and Campaigns The main aim of the strategy is to build a viable relationship between a company and its target audience. The main goal of the strategy was to increase the sales of soda globally.
Australian Volunteers International: Public Relations The intention of this proposal is to endorse a conservation volunteer campaign that is aimed at reducing the pollution levels in China, which is among the countries that have high levels of environmental degradation in […]
Public Relations Plan Implementation The interview is to be properly developed, the questions are to be directed at understanding why people still refuse to use the services of the company and to buy their products rather than search for […]
Sunrise Ltd.’s Public Relations Management In the aspect of the power of buyers, it is clear that Sunrise Ltd.is under threat, considering the value of the houses that are traded to the real estate clients.
Canadian Public Relations and Management Functions The functions within this specific field of study can make or break a particular person or corporation since it has been noted that the perception of the general public towards a particular entity can result […]
Augmented Reality in Public Relations Domain The rationale behind this suggestion has to do with the fact that the integration of AR into the very philosophy of PR is fully consistent with the most fundamental principles of the human brain’s functioning.
Public Relations Practice Improvement by Public Opinion In order to understand how this happens, it is necessary to define a public opinion, examine its connections to public relations, describe what improvements in public relations mean, and explain the ways in which understanding […]
Public Relations: Ethics, Technology, Communication The study addresses the problem of ethics in public relations by proving that it is a global issue and is implemented worldwide.
Press Secretary Profession in Public Relations This study aims to research the history of the public relations industry and to examine the effects of government regulations, the internet, and the international community on the industry.
The Online Public Relations Concept Organizational transparency can be measured by identifying the degree to which it shares the information and to which it allows contact with people who can provide this information.
E-Newsletters: Online Public Relations Further, the emergence of the internet has provided a wide variety of approaches that organizations can use to reach their customers and potential users of their products in the market.

How do you choose the best essay topic? By following our tips, of course! Check them out:

Make sure you like the topic. Enjoying what you write about is a secret to never-ending motivation. As a bonus, your essay will likely be well-written if you choose your favorite topic.
Choose a relevant issue. Your essay will be more engaging and exciting if the problem you discuss is up-to-date with recent trends.
Keep the topic focused. Try narrowing down the topic: you definitely don’t want to research a vague, general idea.

If you need to write about public relations, here are the most promising research areas you can look into:

Audience targeting. This area examines the tactics PR professionals use to engage the target audience. It also examines how they analyze the needs of their potential clients.
Social media marketing. The development of digital technology transformed public relations. Today, the importance of social media in PR cannot be overestimated.
B2B vs B2C. A business proving services to other business would choose a different PR strategy from a business that sells their products directly to consumers.
PR ethics. You can discuss the fundamental values that PR specialists have when it comes to their work ethics.

🔥 Hot Public Relations Assignment Topics

Job Advert for a Public Relations Manager This paper, therefore, addresses the implications of the operational gap and provides a memo to a hiring manager to solve the issue.
Etisalat’s Entrepreneurial Decisions and Public Relations The full title of the company is Emirates Telecommunications Corporation, its headquarters are situated in the UAE, and, at the moment, it appears to provide more than a half of all the telecommunication, mobile, and […]
Wind Future Company’s Public Relations Plan In support of Windy City Council marketing objectives and community relations, the following objectives of its PR plans are: To increase the council’s recognition and credibility.
Photography Company’s Public Relations Campaign The accomplishment of each aim will be performed following the specificity of the targeted audience that is supposed to be composed of the middle-class population of the Seattle Area. In the meantime, they expect that […]
Public Relations in Not-For-Profit Organisations In the context of non-profit organisations, PR departments can be viewed as semi-autonomous systems that can make their independent decisions with regard to the type of information that should be shared with the public. It […]
Public Relations in the United Arab Emirates The Middle East Public Relations Association is a not-for-profit establishment with the sole prerogative of securing the welfares of the public relations industry in the region.
Public Relations: Omnicom Group Website Analysis It is also involved in the control of the flow of information from the client to the media or the public.
Breast Cancer Public Relations Campaign Audiences It is clear that the breast cancer campaign will target at women in their 30-40s as this is one of the most vulnerable categories of women as they often pay little attention to the […]
Apple and Samsung Companies Virtual Public Relations According to Gregory, a website is like an ambassador of the firm to the world, and the impression it gives will be assumed to be the real image of the firm it represents.
How Does Internal Public Relations Impact the Employee Productivity and Loyalty in Saudi Arabia? This study therefore intends to synthesize the issue of internal public relations and how it impacts the productivity and loyalty of employees in Saudi Arabia.
Public Relations and the Big Brother Legislation The current developments in technology that have warranted the development of the internet has reduced the amount of money invested in communication as well as increased the number of people that are communicated to and […]
Solving Ethical Dilemmas in Public Relations In the case study, the main problem arises from the client’s deceit concerning the independent nature of the scientist testing the products in a bid to ensure a favorable public image of the products to […]
Public Relations and Customer Loyalty When a firm has a strong brand image in the market, the perception of the public would always be influenced positively towards the firm, and this will increase loyalty of the customers towards the firm.
Importance of Public Relations and Relationship Marketing The study also intends to incorporate relationship marketing theory to further the understanding of how the organization can manage to achieve the desired goal in a manner that would be convincing to all the stakeholders […]
Public Relations Theory And Campaign These tools assist in conveying a message to the public, and in return, the public begin to act according to the influence of the communication.
Essential Foundations of the Public Relations According to Curtin and Gaither, there exists four main criticisms of the paradigm of the public relations: “the definition of public relations as a management function; the reliance on functional, transmission models of communication; the […]
Public Relations Campaign Strategy: Newlandia Education Foundation The aim of communication campaign among people in these regions will be to enhance public awareness of NEF activities, increase public participation in activities of NEF, outline the various ways donations and support for NEF […]
Propaganda, Persuasion and Public Relations For example in the case of the Australia’s cancellation of the Fuel Watch program Senator Xenaphon utilized propaganda stating that Fuel Watch was not an effective means of helping consumers stating the need to tackle […]
Strategic Planning for Public Relations BP oil’s public relations team had to work round the clock to disseminate information, answer questions and win the hearts and minds of the people closest to the site of the accident.
Public Relations Plan – New Startup Company The revitalization of the image of the company will be helpful in attracting customers and improving the performance of the company. The chief objective of the company is to restore the image of the company […]
2011 NBA Lockout: Public Relations Failure The NBA strike began on the 1st of July, 2011 and is still in effect until the time when the NBA owners and the National Basketball Players Association will make a deal.

🎓 Controversial Public Relations Research Topics

Regent College Public Relations This includes the definition of the problem, the definition of the audience, identification of the communication avenues and finally employing the best tactics and strategies to ensure that the project is successful.
Public Relations and Ethical Decisions Basing the discussion on the fact that public relations and ethics include “the client good that is served by professionals public relations, and the principle ordering the theoretical ground of public relations the public pledge […]
The Effectiveness of Public Relations and Relationship Marketing Unlike the firms in the industries that deal with tangible goods, the firms in the service industry highly depend on their relationships with the customers in order to survive in the market.
Public Relations and Relationship Marketing The organizers of the 2011 Mobile Research conference should consider using public relations and relationship marketing in order to ensure that the event promotion is successful.
Social Media and Public Relations In addition, Wikipedia has streamlined the process of information delivery on the internet because it allows individuals to add or delete unwanted information. The media has been accused of bias in almost every instance it […]
Career Path Paper in Public Relations For an individual to successfully acquire a job opportunity in the field of public relation, the specifications depend on the level of the job.
Public Relations Strategies and Tactics The process of communication involves the sender encoding the message and sending it through a medium to the receiver, who is required to decode the message. The practitioners in this case are the senders of […]
The History of Public Relations The intention of these drives was to cultivate a favourable image in the eyes of the public and especially to the consumers and to the society in general.
Public Relations Plan for Regent’s College In Regent’s College case, the primary objective is to increase the visibility of the school to the public, as well as raise the profile of the institute.
Integrating Public Relations in Market Communication The objective of the public relations campaign was to communicate the value of Dawn to the customers as being a strong dishwasher.

There are four PR models: press agentry, public information, two-way symmetrical, and two-way asymmetrical communications. All four are considered essential for building a solid foundation of trusting communication. In turn, it helps PR specialists satisfy the varying needs of their clients. In your presentation, you can compare these models by analyzing real-life cases.

Power of Influencers for Public Relations

Social media influencers have become increasingly essential figures in PR world. Celebrities with large audiences hold the power to either ruin or improve brands’ names. Influencers can target niche markets and gain the follower’s trust, which makes them great allies. In a presentation on this topic, you can show graphs on the brands working with and without influencers’ help.

Global Public Relations and Multicultural World

Navigating various cultural norms, laws, and rules would be impossible without global PR professionals. It’s essential to know how to regulate communication between companies from different countries. What are the biggest challenges PR representatives face in this area? Discuss this question and present your findings.

Difference between Marketing and Public Relations

Simply put, marketing promotes the service or product while PR takes care of the brand’s face. Relationships with customers are the top priority for public relations specialists, but engaging new buyers is also essential. In the presentation, you can analyze PR aspects that are similar to marketing.

Crisis Management in Political Public Relations

Time is a priority during a political PR crisis. In this situation, a PR manager must address the issue before the chaos starts spreading. It’s essential to develop an effective strategy after the initial response to the crisis. A presentation on this topic can present several real-life cases of political crisis.

What Kinds of Objectives Can Be Accomplished Through Public Relations Research?
What Are the Practical, Ethical, and Legal Implications of Astroturfing for Public Relations Practitioners Under Current Australian Law?
What Are the Standard Tools of Public Relations?
What Is Secondary Research in Public Relations?
How Can the Dairy Farmers Use Public Relations Coursework?
How Has the Public Relations Changed Over the Past Decade?
Is Public Relations More Important than Marketing?
What Are the Weakness of Public Relations?
What Are the Types of Public Relations?
What Is the Main Aim of Public Relations?
What Are Public Relations Doing in a ‘Place’ Like Place Marketing?
Why Should Public Relations Professionals Use Facebook?
What Are Public Relations Research and Evaluation?
Public Relations: What Does This Job Entail?
How Do Luxury Fashion Brands Centralize Public Relations?
How Companies Use Public Relations to Launch New Products and Lessen the Effects of a Crisis?
What Is the Difference between Marketing and PR?
What Does a Career in Public Relations Look Like?
What Comes First Marketing or PR?
What Is the Difference between Journalism and Public Relations?
How Psychoanalysis Changed Society With Consumerism and Public Relations?
Did the Board Cover Any Guidelines Be a Public Relations Policy?
How Do Public Relations Programs Work?
What Are the Functions of Public Relations?
What Are the Three Dominant Approaches in Public Relations Research?
What Is Research in Public Relations and Advertising?
Why Honesty and Ethics Are Crucial for Public Relations?
How Can Teachers Motivate Students to Study Theoretical Modules in Public Relations?
How Can Public Relations Communications Theory Help Us Understand the Role of New Media?
How Gender Issues Affect Income in Public Relations?
Broadcasting Paper Topics
Communication Research Ideas
Corporate Communication Questions
Bureaucracy Paper Topics
Crisis Communication Essay Ideas
Dispute Resolution Questions
Public Speaking Research Ideas
Telecommunications Questions
Chicago (A-D)
Chicago (N-B)

IvyPanda. (2024, September 27). 134 Public Relations Topics for Essays & Research Papers. https://ivypanda.com/essays/topic/public-relations-essay-topics/

"134 Public Relations Topics for Essays & Research Papers." IvyPanda , 27 Sept. 2024, ivypanda.com/essays/topic/public-relations-essay-topics/.

IvyPanda . (2024) '134 Public Relations Topics for Essays & Research Papers'. 27 September.

IvyPanda . 2024. "134 Public Relations Topics for Essays & Research Papers." September 27, 2024. https://ivypanda.com/essays/topic/public-relations-essay-topics/.

1. IvyPanda . "134 Public Relations Topics for Essays & Research Papers." September 27, 2024. https://ivypanda.com/essays/topic/public-relations-essay-topics/.

Bibliography

IvyPanda . "134 Public Relations Topics for Essays & Research Papers." September 27, 2024. https://ivypanda.com/essays/topic/public-relations-essay-topics/.

IvyPanda uses cookies and similar technologies to enhance your experience, enabling functionalities such as:

Basic site functions
Ensuring secure, safe transactions
Secure account login
Remembering account, browser, and regional preferences
Remembering privacy and security settings
Analyzing site traffic and usage
Personalized search, content, and recommendations
Displaying relevant, targeted ads on and off IvyPanda

Please refer to IvyPanda's Cookies Policy and Privacy Policy for detailed information.

Certain technologies we use are essential for critical functions such as security and site integrity, account authentication, security and privacy preferences, internal site usage and maintenance data, and ensuring the site operates correctly for browsing and transactions.

Cookies and similar technologies are used to enhance your experience by:

Remembering general and regional preferences
Personalizing content, search, recommendations, and offers

Some functions, such as personalized recommendations, account preferences, or localization, may not work correctly without these technologies. For more details, please refer to IvyPanda's Cookies Policy .

To enable personalized advertising (such as interest-based ads), we may share your data with our marketing and advertising partners using cookies and other technologies. These partners may have their own information collected about you. Turning off the personalized advertising setting won't stop you from seeing IvyPanda ads, but it may make the ads you see less relevant or more repetitive.

Personalized advertising may be considered a "sale" or "sharing" of the information under California and other state privacy laws, and you may have the right to opt out. Turning off personalized advertising allows you to exercise your right to opt out. Learn more in IvyPanda's Cookies Policy and Privacy Policy .

Public Relations Dissertation Topics

Pr and social media dissertation topics, public relations in practice, future of public relations.

The public relations have moved their focus from traditional media such as print and radio to online, and especially to social media platforms from Facebook and Twitter to the latest favourite, Instagram. The key reason for this shift is the exponential rise in the consumption of social media by people. This section explores how the PR landscape is changing as a result of this and how it needs to adapt in order to become influential on these social media platforms.

To study the changes in public relations campaigns on social media as compared to traditional media.
To analyse the key factors for evaluating campaign success of online Public Relations on Instagram and Facebook.
To evaluate the effectiveness of influencers as a public relations tool on social media platforms.
A case study to evaluate how influencers built their own brand using social media as a PR tool.
To decipher the ROI for social media PR campaigns.
To determine the marketing and PR skills required by the new professionals in conducting successful PR campaign using social media.
To derive key determinants of crisis and reputation management on social media.
To study how mobile-based consumption of social media is affecting the PR activities of major brands.
Rise of social media based public relations: A case study of UAE/Saudi Arabia/Qatar (any Middle Eastern country).
Paid PR: How can SMEs (small and medium enterprises) achieve brand penetration on social media using paid PR?

This section deals with the challenges faced by the PR industry today as well as the challenges it needs to overcome or the areas in which it can create a real impact in a society and the role it can play in achieving this.

A case study to understand if public relations is still a male-dominated profession and what needs to be done to promote gender equality.
A study to analyse the extent of participation of a PR professional in creating marketing and branding strategy.
A study to evaluate if the digital media shift of the PR by major brands reduced the inequality and increased inclusivity of people.
To study the impact of public relations campaigns on the perceived service quality of hospitality businesses.
To understand the effectiveness of traditional media, mainly television as a PR tool in 21st Century.
A study of brands that have failed to switch their PR to digital and social media and suffered their brand reputation and identity.
To evaluate the lack of effectiveness and determinants of failure of UK government regarding the COVID-19 pandemic.

The move from print and television to digital happened a few years ago and changed the dimensions of public relations for ever. Now, with the pandemic, and the need to work from home, there has been an unprecedented rise in the OTT platforms such as Netflix, Amazon, Disney Plus and so on. These platforms are now considered to be the future of PR. This section explores research topic relating to this exciting new PR opportunity.

Are the OTT platforms the latest PR tools? A case of Netflix and how it can be used as a PR tool.
The case of how Hotstar, a local OTT platform, changed PR landscape in India.
How online platform users are creating ‘fake news’ and damaging the reputation of brands.
The role of digital PR in impacting political decision making and elections: Case of US elections of 2016 and 2020.
To determine the use of social media as a political tool by political parties in the US and UK.
To evaluate the steps taken by digital platforms to stop fake news that can damage reputation, incite violence, or create a false narrative: A case study of Twitter.
A study to understand the role big data can play in shaping the future public relations campaigns.
An explorative study to understand if public relations using digital media have lost moral and ethical values.
To study the measurement of engagement in public relations campaigns online.
To evaluate the ‘grey areas’ in digital PR and evaluate their impact on public perception of brands.
To understand how the best brands are using PR mix to maximize the engagement with their target markets: A case study of Nike.
What will be the future of public relations after pandemic and fake news? An explorative study.
To explore the role of digital media platforms in bringing social change by using them as public relations tools.

Search Close Search

Public Relations Research Library

About institute for public relations research.

Public relations research can serve to define not only what we know, but also what we don’t. The Institute for Public Relations supports PR research, and makes this knowledge widely available to practitioners, educators, researchers and the clients they serve.

The Institute’s public relations research program is guided by the Institute for Public Relations Research Fellows, the Board of Trustees, by various Institute Commissions and by colleagues in the academic and professional communities. All of our published PR research is available free through this website.

IPR RESEARCH PROGRAM

The Institute for Public Relations pursues an aggressive agenda of research studies and peer-reviewed white papers that demonstrate the value of public relations. IPR focuses on research that matters, delivering knowledge that ultimately helps business management to achieve their goals through more effective public relations. IPR has sponsored or published more than 500 studies and papers since its founding, such as the recently published paper, Using Public Relations to Drive Business Results.

Research published by IPR is read by a diverse global audience of public relations practitioners, academics, students, and colleagues working in client companies.

IPR funds high-quality research on topics relevant to current practice and in public relations education. Research results of IPR-supported studies are published on this website. Also, results appear as IPR white papers and/or as conference presentations, and subsequently as articles in journals, scholarly publications and books.

In addition to results from sponsored research, IPR solicits and reviews high-quality submissions from academics, graduate students and practitioners whether or not the original research was supported by IPR. If accepted for review, submissions of research results, white papers, case studies and similar research-based work is considered by IPR Research Fellows, by members of the IPR Commission on Public Relations Measurement and Evaluation or by ad hoc committees of scholars and practitioners who may recommend the materials be published by IPR.

Behavioral Insights Research Center

The Behavioral Insights Research Center’s (BIRC) mission is to conduct research on the factors that influence attitude and behavioral change to enable effective communication. BIRC can help professionals understanding how and why people think and behave the way they do in this ever-changing business environment.

IPR Signature Studies

These studies are composed of IPR’s best-in-class research, gold standard papers and other signature research that exemplify IPR’s mission of bringing relevant research to the public relations practice.

IPR Measurement Commission

The Institute for Public Relations Measurement Commission develops and promotes standards and best practices for research, measurement, and analytics that contribute to ethical, strategic, and effective public relations.

Organizational Communication Research Center

IPR’s Organizational Communication Research Center (OCRC) is your comprehensive source for game-changing employee communication research, best practices and measures. If you want to learn more about engaging employees, building trust and improving communication climate, this is the place.

Research Journal

of The Institute for Public Relations

Digital Media Research Center

IPR’s Digital Media Research Center is a comprehensive source for information about the social science of social media, best practices, measures and benchmarking. If you want to learn more about social media and how it is impacting the field of public relations, this is the place.

Research Library

This research library is a database of all the public relations research conducted by the Institute for Public Relations and its coalitions and commissions as well as research highlighted from other respected public relations publications.

Dr. Tina McCorkindale

Institute for Public Relations

Stacey Jones

Mark Kaplan

The Mosaic Company

Mubadala Development Company

Margery Kraus

APCO Worldwide

Kenneth Makovsky

Oscar Suris

Wells Fargo & Company

Rainer Mathes

PRIME Research International DEL: Mark Weiner

Linda Rutherford

Southwest Airlines

Dr. Juan-Carlos Molleda

University of Florida

Adele Ambrose

Frank Ovaitt

President & CEO Emeritus

Public Relations Research Paper Topics

Consensus-Oriented Public Relations
Co-Orientation Model of Public Relations
Cultural Topoi in Public Relations
Determination Theory in Public Relations
Excellence Theory in Public Relations
Intercultural Public Relations
Intereffication Approach in Public Relations
Media Influence on Public Relations
Organization–Public Relationships
Professionalization of Public Relations
Public Affairs
Public Diplomacy
Public Relations Ethics
Public Relations Evaluation
Public Relations Field Dynamics
Public Relations Planning
Public Relations Roles
Rhetorical Theory of Public Relations
Situational Theory of Publics

Nature and Image of Public Relations

In the opinion of some, public relations can be defined as the art of stealthy manipulation of public opinion, of the opinions of consumers and of politicians. As viewed by some, it consists of spinning the truth to the selfish interest of some organization or interest, issue advocate, person, or viewpoint – usually to the disadvantage of others.

Academic Writing, Editing, Proofreading, And Problem Solving Services

Get 10% off with 24start discount code.

In contrast, public relations has equally been seen as a professional practice and academic discipline dedicated to spreading rational and trustworthy information from and about an organization in order to open up the organization and its practices for those who are interested. At the same time, public relations is also seen as a professional practice and academic discipline dedicated to fostering effective two-way communication between some organization or entity, such as an industry, and persons whose opinions can make or break the future success of the sponsor. Some discussants of the nature of public relations, for example in South Africa, New Zealand, and the USA, have advocated that instead of focusing on fostering sham relationships, senior practitioners are first of all the consciences of their employers. They know better than other disciplines the moral standards by which their employers are judged. They advocate that first the organization must be good before it can be effective in its communication efforts. The core goal of public relations is then not so much to open the organization or produce good relationships as to help the organization to produce quality and acceptable strategic decisions.

Practitioners recognize both that the challenge of ethics is broad and that the devil is in the detail. Each strategic decision as well as each word that is spread can pose ethical challenges and, consequently, needs to be discussed in terms of its consequences for the well-being of the organization, of its publics, and of society at large. The first step in public relations is to create sound management policy that deserves the fruits of good will, as John W. Hill, the co-founding principal of Hill & Knowlton, argued in the mid1900s. At the time of his retirement in the late 1960s, his firm was the largest in the world. “Public confidence in the corporation as an institution must be earned and deserved. ‘Smart publicity’ will never replace sound management policies and acts in building a solid foundation of good will,” he rightly claimed (Hill 1958, 163).

History of Public Relations

To many, modern public relations was born in the USA at the end of the nineteenth century. That may be so for the naming of this phenomenon but not for the practice itself. World history in general and European history in particular offer many instances of what can be termed evidence of public relations practice, if not by that name. In Europe, public relations as practice has a long history (see for an overview, van Ruler & Vercic 2004). The period of the Enlightenment, as developed in the eighteenth century in France and Germany, strongly influenced the evaluation and practice of public relations in many European countries. In the eighteenth century, science and knowledge were no longer seen as being relevant only for the elite, but had to be diffused. One of the countries that were the first to institutionalize this concept as a practice was the Netherlands. The means for the diffusion of knowledge became known as “voorlichting,” which is a literal Dutch translation of “enlightenment.”

In the Netherlands the concept of “voorlichting” soon developed into institutionalized “giving full information to all people to enable them to mature and emancipate.” Already in the mid-nineteenth century, the administration as well as civil society organizations started to introduce “voorlichters,” specialists who traveled around to give information about health, good farming, housekeeping, sexuality, politics, etc. At the same time, the elite remained skeptical about this full enlightenment of ordinary people. That is why most of the time “voorlichting” was also used to show people how to conduct themselves as good citizens/subordinates and to control their behavior. When industrialization became a fact (late 1800s), industries started to provide information about themselves to the press as well as to the general public. The first official press departments originated in the early 1900s. The government soon followed. Dutch journalists, however, preferred to keep direct access to administrators and politicians. Thanks to the strong “pillarization” (denominational segregation ) of the society, with each pillar using its own media and therefore its own political contacts, their lobby was successful for a long time and the governmental public relations departments were forced to aim their press releases at foreign journalists only.

Directly after World War II public relations became an established part of company life. The Dutch claim to have established the first national public relations association, in early 1946. There was an enormous growth in the area during the 1980s, when US management approaches became the vogue.

In Germany also, public relations has a long history, based on the concept of “Öffentlichkeitsarbeit,” which can be translated as “work for the public sphere.” According to Bentele (1997), the first press offices engaged in politics and economics as well as in communities, associations, and organizations originated in the early 1900s. Alfred Krupp, founder of the steel company Krupp, established the first press department in a private company in 1870. The duty of this department was to read all newspapers that were considered important to the firm and at the same time to write articles, brochures, and “correspondences” in order to advertise products and the firm as a whole. As in the Netherlands, a characteristic feature of this first period is that public relations was used both to inform and to manipulate.

During the Weimar Republic (1918–1933), new social conditions arose such as the parliamentary, democratic state and an economically independent and active press; the media, no longer directed or controlled by the state, gave a boost to the growth of public relations. After the National Socialists came to power, the conditions of public relations changed abruptly. In sharp contrast with the Weimar period, the media were now controlled and manipulated by the party. After the end of World War II in 1945, not only did public relations have to redefine itself under the new conditions of a parliamentary democracy, it also had to dissociate itself from (Nazi) propaganda. The US influence on West German society was widely felt in the development of postwar public relations: besides new German advertising and public relations agencies, branches of US agencies started to settle in Germany (and in many other European countries), and today research in public relations has been established in several German-speaking universities in Germany, Switzerland, and Austria. Similar distancing occurred among US practitioners, who rejected the connection between propaganda and public relations even though they had initially embraced the connection and cut their professional teeth on propaganda efforts in support of both world wars.

Another country with early maturation of public relations is the United Kingdom . L’Etang (2004) placed the beginning of public relations in Britain in the 1920s. Emphasis focused especially on the role of local government, which contributed to public relations ideology and key concepts of professionalism. These articulated a strong public service ethos, laying the foundation of the (now Chartered) Institute of Public Relations, which was established in 1948. It all started with an emphasis on public service rather than on business activities being the roots of public relations in the UK (as well as in most of the Scandinavian countries and in Northern Ireland). Today, public relations seems more oriented toward propaganda and control, even within governmental departments.

Public relations is big business all over Europe , in the western as well as the eastern European countries. In most countries US agencies as well as US scholars have dominated the development, except for the German-speaking countries, Scandinavia, and France. In most of the eastern Europe countries public relations could only begin to flourish after the fall of the Soviet Regime in 1989. In all these countries public relations is growing rapidly and many universities provide bachelor’s as well as master’s degrees in public relations (often, however, named communication management or corporate communication). There is yet hardly any theory building in these countries and the practice has to lean on German, French, and Anglo-American approaches. Despite the US influence, robust innovations and new directions are being explored that may add important refinements to the understanding and practice of public relations internationally.

United States of America

Modern public relations in the United States started in the mid-nineteenth century. Its rise paralleled the mass media’s growth, which allowed mass-produced publicity and promotion, as well as the sort of issues management that resulted from the efforts of the robber barons to craft the public policy that was needed to support a mass production society. The practice in the USA has been dominated by public relations agencies, such as Hill & Knowlton, Burson-Marsteller, and Porter Novelli, as well as the public relations departments of major corporations. It has also been a valued tool of activism and the management of government agencies. Scott Cutlip (1994) has written in depth on the history of public relations agencies in the United States. In Cutlip’s opinion, the beginnings of modern public relations are found in the American Revolution , which brought the struggle for power between the patrician-led patriots and the commercial-propertied Tories – as well as indicting the British monarch for conditions that had become insufferable in the minds of leading colonial radicals. The twentieth-century developments in this field are directly tied to the power struggles evoked by the political reform movements led by master politicians from Theodore Roosevelt to Bill Clinton. These movements reflected strong tides of protest against entrenched power groups.

As a profession, the public relations vocation began with the establishment of the Publicity Bureau in Boston on the eve of the twentieth century and grew into large organizations. Starting with the rise of powerful monopolies, the concentration of wealth and power, and the rough-shod tactics of the robber barons in exploiting human labor and the nation’s resources, contemporary public relations emerged out of the melee of the opposing forces in this period of the nation’s rapid growth and emergence from isolationism into an imperial power, most of all for promotional and propagandistic reasons, Cutlip (1994) said. Efforts to refine the practice produced an interest in reshaping the profession as public affairs and issues management.

Although not the first pioneer in public relations, Ivy Lee remains today one of the most influential who helped define and build public relations. As a former journalist, he issued his Declaration of principles of public relations, which were, over time, to have a profound influence on the evolution of press agentry into publicity and of publicity into public relations. In an era of “the public be damned,” his declaration accentuated the positive right of the public to know:

—–This is not a secret press bureau. All our work is done in the open. We aim to supply news. This is not an advertising agency; if you think any of our matter ought properly to go to your business office, do not use it. Our matter is accurate. Further details on any subject treated will be supplied promptly, and any editor will be assisted most cheerfully in verifying directly any statement of fact . . . In brief, our plan is frankly, and openly, on behalf of business concerns and public institutions, to supply the press and public of the United States prompt and accurate information concerning subjects which it is of value and interest to the public to know about. (Cutlip 1994, 45)

Also famous worldwide is Edward Bernays, who defined public relations as propaganda and the engineering of consent in the early 1900s.

Other Parts of the World

In other parts of the world public relations has been a timeless craft and now is a growing field. As on other continents, the practice of public relations in Asia can be traced back for over a thousand years, ever since emperors realized the importance of public opinion and building harmonious relationships with people.

The use of modern public relations started in the 1970s. In China, for example, public relations became popular after President Deng Xiaoping’s decision to open China to the west. The popularity of the TV series Miss Public Relations in the late 1980s and early 1990s colored the perception of public relations among the Chinese, as the Chinese public relations scholars Flora Hung and Regina Chen detailed in Sriramesh (2004), where the development of public relations in Asia is described. The TV show, which showed young women hosting guests at expensive hotels, led most Chinese to think that public relations professionals were only involved in guest relations. In recent years, as multinational companies established a foothold in the country, Chinese practitioners and scholars wanted to incorporate western perspectives of public relations practice. The fundamental question was how to apply the western concept of public relations – brought in by young scholars who had studied in the United States – in a Chinese context. With the unique characteristic in Chinese culture of maintaining harmonious relationships with people, relationships are more critical and require more distinct obligations in China than in the west, Hung and Chen claim. That is why public relations in Asian countries can best be seen as a combination of western (USA-oriented) approaches and the so-called personal influence approach.

We cannot give here a full picture of the development of public relations in the world. We encourage our readers to familiarize themselves with overviews of public relations on the different continents, as well as The global public relations handbook (Sriramesh & Vercic 2003), the Encyclopedia of public relations (Heath 2005b), and articles in Public Relations Review on the development of public relations in specific countries, for example in Latin America and Africa.

Public Relations Research

The scholarly literature on public relations features one generic principle of public relations: It is the function that communicates for each organization and helps its management to favorably position the organization to earn the favor of targeted markets, audiences, publics, and society at large. This, however, is accomplished in different ways and guided by different theories. These theories define the different approaches to public relations, as can be found in the literature of the discipline. Some scholars seek one general theory of public relations. Perhaps it is to be seen as a proof of the effort to achieve the maturity of the discipline that so many perspectives exist and are challenged by so many researchers. Each perspective offers a unique and important contribution to theory building and valuable strategies to guide and foster ethical practice. For more details than can be provided here on theories and perspectives, see Bentele et al. (2005) (only in German), Botan and Hazleton (2006), Hansen-Horn and Neff (2007), Heath (2001b), and many other handbooks, as well as the Encyclopedia of public relations (Heath 2005b).

The Information Model

The information model of public relations focuses on the dissemination of information, which targets groups to inform (enlighten) them about the plans of the organization and the decisions made. In the former Soviet countries in Europe, one of the major topics is the education of the organization as well as the public to practice this information model, instead of the propagandistic persuasion model of the Soviet regime (Tampere 2003).

The information model is rooted in classical mass communication theories, such as the two-step flow of information (and the multi-step flow), the diffusion of innovations theory, the knowledge gap theory, the uses-and-gratifications approach, and information processing theories. Successful public relations in this approach engages in informing the right people at the right time about the plans and decisions of the organization, but most people are not easy to reach directly, and the most widely used channels to inform key, targeted members of the public and society at large are consequently the mass media. Thus, informational communication management is primarily broadcasting management.

The Persuasion Model

The persuasion model of public relations focuses on the persuasion of target groups to accept the organization’s view on relevant issues, and is also known as the corporate communication approach (van Riel & Fombrun 2007). The basis for this approach stems from Bernays’s theory of public relations as propaganda (for an overview of his ideas, see Cutlip 1994), and the expanded introduction of a psychological approach to mass communication instead of a sociological one in the study of public relations, which give this model wings. The key aspect of these theories is the seeking of control through the assumptions of asymmetrical propaganda.

John Hill (1963, 6) offered tried and true advice for practitioners to be cautious about how they seek to persuade: “It functions in the dissemination of information and facts when non-controversial matters are involved. But when controversy exists, public relations may become the advocate before the bar of public opinion, seeking to win support through interpretation of facts and the power of persuasion.” Whether such communication options on matters of controversy are propaganda or rhetoric can be examined by the extent to which the message is manipulated to obscure enlightened choice or framed to maximize it. Hill realized that propaganda could not be the rationale for public relations, but knew that organizations could not and should not avoid engaging in controversy, which starts with information and includes the interpretation of that information and the application of it to make informed and enlightened decisions.

Receiving and processing the message (which is key in the information model) is not enough here; the targeted public must also be convinced there is a predefined meaning for the situation rather than one that emerges through dialogue. Successful public relations, by this logic, means “ convinced publics,” or ensuring a positive image is held by important target groups. Since it is difficult to convince people, research is thought to be important for discovering what the publics will accept. Persuasive public relations is therefore primarily impression management . Defined by both means and ends, persuasion can corrupt public relations if it presumes only to advantage the source and to control the judgments and actions of a targeted public.

The Critical Model

Habermas (1962) claimed that the development of public relations and advertising changed open democratic discourse into a non-critical force of acclamation of the powerful elite. In light of this view, critical models of public relations have been developed, with a main tradition in the United Kingdom. Cottle (2003) edited a volume with different critical approaches (see also Davis 2002). Critical approaches to public relations are rooted in symbolic interactionism, the cultural approach of Stuart Hall, the sociology of news production, and social drama theory.

As in the persuasion model, public relations is seen as a persuasive power, tough not from the angle of the benefit of the organization, but from the angle of the benefit to (or deficit from) society as a whole. What may be successful public relations for the organization is not necessarily successful (or even detrimental) for society, these scholars argue. Critical perspectives will call public relations impression management or spinning.

The Two-Way-Symmetry Model

Grunig et al. (2002) offered a critical view, but not so much from a societal perspective as from a strategic management perspective based on the logics of systems theory. They call the scientific persuasion model an asymmetrical approach to public relations that presumes that to solve a relationship problem a key public has only to alter its view to conform to that preferred by the organization. Grunig et al. prefer a two-way-symmetrical model, in which relationships are built and maintained through interaction. The essence of the interaction is to understand the concerns of a public through research, make those concerns known to management, and seek appropriate changes in management policy. The aim of the relationship is the creation of consensus on important issues to avoid conflict and assure cooperation, for the sake of the publics as well as of the organization itself.

To accomplish this outcome, it is important to focus on communication processes not toward publics or target groups, but between interdependent parties. The premise is that communication between parties will lead to a balance of interests . Another premise is that parties are willing to act as involved and rational citizens instead of selfish consumers and producers. Theoretically this approach is rooted in balance theories of communication, e.g., co-orientation models. In this approach, successful communication management is seen as negotiating with the publics for an acceptable meaning of issues, which is a matter of balancing the give and take. By this logic, two-way-symmetrical public relations is primarily negotiation management.

The Interpersonal Model

Most public relations theories are closely associated with mass communication. As early as 1984, Ferguson promoted the use of interorganizational and interpersonal relationship as the focus in public relations theory. Yet, in most public relations literature, relationships are conceptualized for the most part as interactions between groups (“publics”) rather than individuals, Toth (2007) claimed.

Sallot was one of the first scholars to explore the rich interconnectedness of public relations practice and theory and interpersonal communication (IPC) theory in several presentations (see for an overview Sallot, 2005). Only recently (see, e.g., Botan & Hazleton 2006) have researchers started to apply IPC theory in a comprehensive manner to public relations and practice. The central logic of public relations theory derived from IPC theory is that relationship quality counts and that the quality of what is done by relational partners can increase or decrease the harmony between the partners. Harmonious relationships lead from and to an incentive to cooperate and support, to distribute resources that are available in the relationship. Disharmony results from qualitatively inferior relationships that give participants a motive to sanction relational partners.

Another typical interpersonal approach to public relations is the interpersonal influence model , developed in Asia (Sriramesh 2004) in order to feature the importance of interorganizational and interpersonal relationships in Asian countries. It is critical in this approach to make efforts to cultivate interorganizational and interpersonal relationships by exchanging gifts, favors, and hospitality and do this in an ethical manner. In this approach, successful public relations is most of all people management.

The Reflective Model

The reflective model of public relations (called communication management) is trying to integrate many of the leading perspectives on public relations. Dialogue is an important strategy to develop trust, but it is rather naïve to believe that it is an answer to all mistrust (van Ruler & Vercic 2005). First of all, it is impossible to engage all publics, let alone public opinion, in this dialogue; second, in most cases interests are fuzzy or conflicting. That is why managers use all kinds of strategies, including manipulation of frames (persuasion), in order to earn the favor of publics and get things done. The constraint on this manipulation is public legitimacy, which, because of increased public counteraction, has become increasingly necessary for business to survive.

The reflective model differentiates between the societal/institutional and the economic/ administrative roles each organization plays in its public relations. The economic role is concerned with the meso- (group) and micro- (interpersonal) level of communication among members of the organization, and between the organization and its publics in order to become legitimate in the eyes of specific publics. The societal role is concerned with the macro-level of societal legitimization. Public relations is concerned with the reproduction of the underlying principles that enable organizations to emerge, develop, and prosper. Living in an organizational society, these organizational challenges are communicatively enacted.

This model also differentiates between the organization as organization and as institution. The reflective model looks at the organization as an empirical realization of an institution in society, and the organizational dimension is subordinate to the institutional dimension when it comes to survival. That is why public relations is empirically working in and through the social construction of public identity. In this approach, public relations is primarily concerned with public legitimatization, and in order to get public license to operate, it focuses on public opinion (the public sphere) as a quantity as well as a quality. The institutional dimension of an organization triggers the reflective model of public relations, while the organizational dimension triggers the existing models, now seen as strategies of the reflective model (van Ruler & Vercic 2005).

The primary concerns of public relations from a reflective approach are an organization’s inclusiveness and preservation of the “license to operate.” As marketing is viewing organization from a market view, reflective communication management is viewing organization from a societal or public view. The basic question in this approach to communication management lies in the empirical definition of what is seen as legitimate.

The Rhetorical Model

The rhetorical model builds on what has been called the rhetorical heritage reaching back to treatises central to the humanities, crafted by Plato, Aristotle, Isocrates, Quintilian, and many others, including more recently the work of Kenneth Burke and Chaim Perelman. This body of literature continues to be a robust part of the standard curriculum of welleducated persons and vital to the democratic spirit of countries around the world (Heath 2001a, 2007).

The essence of the rhetorical model at its best is to know the strategies and forces that lead to co-created meaning, collaborative decision-making, and identification. It can also be applied to evil ends using offensive means. Enriched by reflective management and guided by the commitment to demonstrate cases through fact, weigh the values central to each case, and seek to recommend the wisest policy, public relations can apply the rhetorical heritage to increase the likelihood that interested markets, audiences, and publics can make enlightened choices as stakeholders and stakeseekers.

The essence of rhetoric is statement and counter-statement . It is advisory, invitational, and propositional, with as its basic paradigm a thoughtful contest between choices. At its best, it can lead to enlightenment and wise choice. At its worse, it obscures, obfuscates, and centers on ad hominem dispute that ultimately may be damaging (Ihlen 2002).

Thus, the theory and practice of public relations as relying on the rhetorical heritage arm it better to engage in discourse as the rationale for individual and collective decisionmaking in society. This approach allows insights into how meaning is crafted, how ideas are enlivened and framed, and the rich connections between the meanings of the actions of companies and those of other organizations, which are also part of the meaning they create, as well as yield to, in the fostering of harmonious and mutually beneficial relationships. In these endeavors, character counts, a theme that continues to be central to the rhetorical heritage. Not only does the character of the organization speaking add to or detract from the impact its opinions and information have, but the kinds of statements made, the care for the interests of others, and the efforts to achieve enlightenment and reveal good character add to the reputation of the organization.

In more current terms, the rhetorical model presumes that society is created for the collective management of risks. Each individual and organization is conjoined in this arrangement. Dialogue is the rationale for bringing information to bear on risks, but the evaluation of such information is not centered in one body, but institutionalized for the collective good of all members of the society.

The Future of Public Relations

The major work of Sriramesh and Vercic (2003), The global public relations handbook , shows that the democratization of the world, especially in the latter half of the twentieth century, goes hand in hand with an enormous growth of public relations all over the world, as well as the necessity of viewing public relations on a global scale. The rapid expansion of new communication technologies such as satellite television and the Internet has increased the dissemination of information about products, services, and lifestyles around much of the world, Sriramesh and Vercic claim. Coupled with the freedom that accompanies democratization, the result has been a significant increase in the global demand for products and services, as well as of global suppliers who can meet this demand.

As a result, countries in Africa, Asia, the Middle-East, eastern Europe, and Latin America have already become, or will soon become, major centers of manufacturing as well as consumption, requiring the organizations of these countries to trade and communicate with a global audience. The formation of multinational trading blocks has also contributed to shrinking the global market, thereby increasing organizational activities among and between trading blocks. These factors, Sriramesh and Vercic claim, have contributed to a significant spurt in global communication, placing public relations practitioners at the forefront of managing the relationships among people of varied nations and cultures on behalf of organizations of all types. For professionals to engage in strategic public relations management in a global setting, it is essential that they have knowledge of globalization and competencies in multicultural communication.

The major works of Heath (2001b) and Botan and Hazleton (2006) show how robust the discourse on public relations theory and practice has become. From the 1970s, when much of the discourse on the topic existed in a few textbooks, professional trade publications, and the emerging Public Relations Review , the discipline has grown steadily. The breadth and depth of analysis have increased. The discipline is slowly becoming less derivative and more original in its theory building. It continues to seek to make critical and practical advances that have pedagogical and real-world application.

Last but certainly not least, globalization and the necessity of corporate social responsibility will urge public relations to rethink its ethical devices and its position in the organization as well as in society. The question is how public relations, with such a tarnished image, can grow steadily into a professional and academic discipline by realizing its potential for making society more fully functional.

References:

Bentele, G. (1997). PR-Historiographie und funktional-integrative Schichtung: Ein neuer Ansatz zur PR-Geschichtsschreibung [PR historiography and functional-integral stratification: A new approach to PR historiography]. In P. Szyska (ed.), Auf der Suche nach Identität: PR-Geschichte als Theoriebaustein [The quest for identity: PR history as theoretical constituent]. Berlin: Vistas, pp. 137–169.
Bentele, G., Fröhlich, R., & Szyska, P. (eds.) (2005). Handbuch der Public Relations: Wissenschaftliche Grundlagen und berufliches Handeln [Handbook of public relations: Scientific perspectives and professional action]. Wiesbaden: VS Verlag für Sozialwissenschaften.
Botan, C. H., & Hazleton, V. (eds.) (2006). Public relations theory II . Mahwah, NJ: Lawrence Erlbaum.
Cottle, S. (ed.) (2003). News, public relations and power . Thousand Oaks, CA: Sage.
Cutlip, S. C. (1994). The unseen power: Public relations – a history . Hillsdale, NJ: Lawrence Erlbaum.
Cutlip, S. C., Center, A. H., & Broom, G. M. (2000). Effective public relations . Upper Saddle River, NJ: Prentice Hall.
Davis, A. (2002). Public relations democracy: Public relations, politics, and the mass media in Britain . Manchester and New York: Manchester University Press.
Ferguson, M. A. (1984). Building theory in public relations: Interorganizational relationships as a public relations paradigm. Paper presented to the Public Relations Division at the annual meeting of the Association for Education in Journalism and Mass Communications, Gainesville, FL.
Grunig, L. A., Grunig, J. E., & Dozier, D. M. (2002). Excellent public relations and effective organizations: A study of communication management in three countries . Mahwah, NJ: Lawrence Erlbaum.
Habermas, J. (1962). Strukturwandel der Öffentlichkeit: Untersuchungen zu einer Kategorie der bürgerlichen Gesellschaft [Change of the structure of the public sphere: Investigation into a category of citizen’s society]. Darmstadt: Luchterhand.
Hansen-Horn, T. L., & Neff, B. D. (eds.) (2007). Public relations: From theory to practice . Boston: Pearson.
Heath, R. L. (2001a). A rhetorical enactment rationale for public relations: The good organization communicating well. In R. L. Heath (ed.), Handbook of public relations . Thousand Oaks, CA: Sage, pp. 31–50.
Heath, R. L. (ed.) (2001b). Handbook of public relations . Thousand Oaks, CA: Sage.
Heath, R. (2005a). Antecedents of modern public relations. In R. L. Heath (ed.), Encyclopedia of public relations . Thousand Oaks, CA: Sage, pp. 32–37.
Heath, R.L. (ed.) (2005b). Encyclopedia of public relations . Thousand Oaks, CA: Sage.
Heath, R. L. (2007). Rhetorical theory, public relations, and meaning: Giving voice to ideas. In T. L. Hansen-Horn & B. D. Neff (eds.), Public relations: From theory to practice . Boston: Pearson, pp. 208–226.
Hill, J. W. (1958). Corporate public relations: Arm of modern management . New York: Harper.
Hill, J. W. (1963). The making of a public relations man . New York: David McKay.
Ihlen, Ø. (2002). Rhetoric and resources: Notes for a new approach to public relations and issues management. Journal of Public Affairs , 2(4), 259–269.
L’Etang, J. (2004). Public relations in Britain: A history of professional practice in the 20th century . Mahwah, NJ: Lawrence Erlbaum.
Riel, C. B. M. van, & Fombrun, C. J. (2007). Essentials of corporate communication . London and New York: Routledge.
Ruler, B. van, & Vercic, D. (eds.) (2004). Public relations and communication management in Europe . Berlin and New York: Mouton de Gruyter.
Ruler, B. van, & Vercic, D. (2005). Reflective communication management: Future ways for public relations research. In P. J. Kalbfleisch (ed.), Communication yearbook 29 . Mahwah, NJ: Lawrence Erlbaum, pp. 239–274.
Sallot, L. M. (2005). Interpersonal communication theory. In R. L. Heath (ed.), Encyclopedia of public relations . Thousand Oaks, CA: Sage, pp. 442–444.
Sriramesh, K. (ed.) (2004). Public relations in Asia: An anthology . Singapore: Thompson Learning.
Sriramesh, K., & Vercic, D. (eds.) (2003). The global public relations handbook: Theory, research, and practice . Mahwah, NJ: Lawrence Erlbaum.
Tampere, K. (2003). Public relations in a transition society 1989–2002: Using a stakeholder approach in organizational communications and relations analyses . Jyväskylä: University of Jyväskylä.
Toth, E. L. (2007). Creating public relations through interpersonal communication: A review essay. Paper presented to the Public Relations Division at the annual convention of the International Communication Association, San Francisco, May.

Back to Communication Research Paper Topics .

ORDER HIGH QUALITY CUSTOM PAPER

Dissertation Proofreading and Editing
Dissertation Service
Dissertation Proposal Service
Dissertation Chapter
Dissertation Topic and Outline
Statistical Analysis Services
Model Answers and Exam Notes
Dissertation Samples
Essay Writing Service
Assignment Service
Report Service
Coursework Service
Literature Review Service
Reflective Report Service
Presentation Service
Poster Service
Criminal Psychology Dissertation Topics | List of Trending Ideas With Research Aims
Cognitive Psychology Dissertation Topics | 10 Top Ideas For Research in 2024
Social Psychology Dissertation Topics | 10 Latest Research Ideas
Top 10 Clinical Psychology Dissertation Topics with Research Aims
Educational Psychology Dissertation Topics | 10 Interesting Ideas For Research
Customer Service Dissertation Topics | List of Latest Ideas For Students
15 Interesting Music Dissertation Topics
Business Intelligence Dissertation Topics | List of Top Ideas With Research Aims
Physical Education Dissertation Topics | 15 Interesting Title Examples
15 Top Forensic Science Dissertation Topics with Research Aims
Islamic Finance Dissertation Topics | List of 15 Top Ideas With Research Aims
Dissertation Examples
Dissertation Proposal Examples
Essay Examples
Report Examples
Coursework Examples
Assignment Examples
Literature Review Examples
Dissertation Topic and Outline Examples
Dissertation Chapter Examples
Dissertation Help
Dissertation Topics
Academic Library
Assignment Plagiarism Checker
Coursework Plagiarism Checke
Dissertation Plagiarism Checker
Thesis Plagiarism Checker
Report Plagiarism Checke
Plagiarism Remover Service
Plagiarism Checker Free Service
Turnitin Plagiarism Checker Free Service
Free Plagiarism Checker for Students
Difference Between Paraphrasing & Plagiarism
Free Similarity Checker
How Plagiarism Checkers Work?
How to Cite Sources to Avoid Plagiarism?
Free Topics
Get a Free Quote

Report Generating Service
Model Answers and Exam Notes Writing
Reflective or Personal Report Writing
Poster Writing
Literature Review Writing
Premier Sample Dissertations
Course Work
Cognitive Psychology Dissertation Topics
Physical Education Dissertation Topics
15 Top Forensic Science Dissertation Topics
Top 10 Clinical Psychology Dissertation Topics
Islamic Finance Dissertation Topics
Social Psychology Dissertation Topics
Educational Psychology Dissertation Topics
Business Intelligence Dissertation Topics
Customer Service Dissertation Topics
Criminal Psychology Dissertation Topics

Literature Review Example
Report Example
Assignment Example
Coursework Example

Coursework Plagiarism Checker
Turnitin Plagiarism Checker
Paraphrasing and Plagiarism
Best Dissertation Plagiarism Checker
Report Plagiarism Checker
Similarity Checker
Plagiarism Checker Free
FREE Topics

Get an experienced writer start working

Review our examples before placing an order, learn how to draft academic papers, public relations dissertation topics | 15 interesting ideas for research.

Renewable Energy Dissertation Topics | List of Interesting Research Ideas

Leadership Dissertation Topics | Top 15 Ideas with Research Aims

Public relations (PR) refers to the art of maintaining a strategic communication process and relationships between an enterprise and its clients or a state and its public. Public relations is crucial for business development and smooth functioning. In academics, it's now a significant part of the literature. Therefore, students must find quality public relations dissertation topics to stand unique in their research modules.

Find Out Quality Business Management Dissertation Examples

Premier Dissertations has prepared a list of dissertation topics in public relations for 2024 that capture essential concepts of public relations research.

If you would like to choose any topic from the given list, simply drop us a WhatsApp or an Email .

3-Step Dissertation Process!

Get 3+ Topics

Dissertation Proposal

Get Final Dissertation

List of new public relations research topics 2024.

Testimonials

Very satisfied students

This is our reason for working. We want to make all students happy, every day. Review us on Sitejabber

How Does It Work ?

Fill the Form

Writer Starts Working

3+ Topics Emailed!

Most researched public relations thesis topics, top research topics in public relations, the vital role of public relations in shaping a positive business image.

Public Relations (PR) is indispensable for businesses, playing a pivotal role in shaping a positive public image. Through strategic communication, PR builds credibility, fosters trust, and enhances brand reputation. By effectively managing relationships with stakeholders, addressing crises, and supporting marketing efforts, PR contributes significantly to overall business success and sustainability.

Review the Full List of Dissertation Topics

For more thesis topics in public relations, please keep visiting our website as we continue adding new topics to our existing list of titles.

Get 3+ Free Public Relations Dissertation Topics within 24 hours?

Your Number

Academic Level Select Academic Level Undergraduate Masters PhD

Area of Research

Get an Immediate Response

Discuss your requirements with our writers

WhatsApp Us Email Us Chat with Us

Discover More:

admin farhan

110 Best GIS Project Ideas for Developers in 2024

140 Creative DNA Model Project Ideas for Students

150 SAE Project Ideas for Students

Comments are closed.

Conference brain

Write better
History PhD thesis ideas
Biology dissertation topics
Pick a good dissertation topic
International education: thesis abstracts
Finding a Psychology thesis proposal
Details about a dissertation format
Crafting a defense presentation
Writing a doctoral thesis on HR management
How to choose a writing company
Writing a dissertation proposal
How to get reliable writing help
Water quality: creating a thesis
Coming up with an MBA thesis title
Master's dissertation VS PhD thesis
Advice on how to buy a quality paper
Selection of topics in finance
Finding a thesis proposal on globalization
Doctoral Dissertation Tips
Proofread your dissertation
Getting sample thesis methods
PhD thesis formats
Dress code for a dissertation defense
Preparations for the final defense
Writing an Anthropology PhD dissertation
Where to find a top-class thesis writer
How to write a sociology PhD paper
Getting a thesis proposal intro sample
Guide to creating an MLA dissertation
Choosing a reliable writing company
How to complete a thesis in microeconomics
Public relations dissertation topics
Tips on writing a thesis in philosophy
Diagnostic radiography thesis ideas
PhD dissertation cover page
Choosing topics about autism
Creating a marketing dissertation proposal

14 Relevant Undergraduate Dissertation Topics On Public Relations

The ability for a company to relate to their customers in the right way takes a specific type of training and if corporations fail to comply with these regulations, pertinent authorities would contact them. The first thing a student needs to do after choosing their topic is gather sufficient data on every section of their paper before actually starting to work on it.

The list below contains some relevant undergraduate dissertation topics on public relations that you can practice on or update yourself with the current discussion trends. Attempting the lot could greatly increase your proficiency in this field of study for the titles deal with a vast array of subject matter. Remember that the contents of these topics also possess unique rules and regulations so find these out before working on it.

Should the employee generated content be valued as very important for the internal communications of the public relations department more efficient?
How has the climate of the public relations office changed throughout the years? If there were no changes explain why.
What exactly is the role or practicality of having such a board and how does it impact the economy of the corporation?
Describe how various companies have benefited through the almost instantaneous use of social media by people the world over highlighting the good and bad decisions.
What are the major differences that currently existing public relations offices have when compared to the legacy methods of decades past?
Explain what is effective crisis and reputation management when dealing with devices other than computers for example mobile devices.
Is there a commission that oversees the transactions made by this level of business networking?
Was is costly and time consuming for the standard methods of public relations to be changed to incorporate interconnectivity and stable relationships with other corporations?
Did advancements in the overall connectivity of people around the world affect in any way the strength of the public relations office?
Prescribe the many ideas that experts say may influence the changes that this sector of the economic chain might undergo in the coming decades.
How should the public relations office deal with inbound marketing?
Do the efforts of the public relations office manage to maximize the distribution of knowledge pertaining to their products and services to their customers?
What are the prerequisites one must accumulate before entering this field looking for occupation?
Would there be reason for a small company to sacrifice one aspect of its income to facilitate a public relations office?
Detail the structure and processes of the faculty.

Expert writing help

Online essay writer

Thesis writing help

MSc dissertation tips to follow
Doctoral dissertation crafting tips
Inventing thesis topics in Economics
Chemistry PhD thesis topics
Terrorism: MSc disseration topics
Master's thesis: finding examples
Master's theses: writing tricks
A dissertation online
Finding social work dissertation samples
Outsourcing your thesis writing
Finding Doctoral dissertations online
Writing a dissertation abstract
Writing a dissertation conclusive paragraph
Observing fresh business topics
Graduate thesis defense tricks
Business dissertation paper topics
Proposal writing: Master's thesis tips
The essentials of dissertation writing
Photography dissertation subjects
Dissertation on marketing: topic tips
A choice of risk management thesis topics
Parts of your PhD dissertation paper
Purchasing a dissertation
Around-the-clock PhD paper companies
Advice on doctoral thesis
Getting some dissertation help
Avoiding problems with custom theses
APA thesis examples for free
Postgraduate dissertation writing
10 topics for marketing dissertation
How to buy a thesis on the web
Getting free dissertation writing help
Make a title for your dissertation
A doctor dissertation composing tips
What can writing services offer you
Thesis methodology examples
How to find an acknowledgement example

More guides

Bibliography
More Referencing guides Blog Automated transliteration Relevant bibliographies by topics
Automated transliteration
Relevant bibliographies by topics
Referencing guides

Public relations dissertation topics

It's dissertation season for media and public relations university students. Here are more than 40 potential areas of study.

Bachelor students are refining their topics and proposals and Masters students are working on proposals.

For the last three years I’ve been a Visiting Professor at Newcastle University, supporting the university and students through teaching and mentoring.

I'm frequently asked by public relations students at Newcastle and elsewhere for advice on choosing a dissertation topic.

Professor Benno Signitzer at the University of Salzburg wrote a chapter on this topic in Public Relations Research: An International Perspective . It’s worth seeking out. Thanks to Professor Dejan Ver?i? from the University of Ljubljana for the reference.

My answer is always to follow a passion and ideally use it as an opportunity to set yourself up for your career. The ideal is a topic aligned to a developing area of practice.

“I'd say to make it as specific to your dream career as possible. Even if career visions change in the future, you'll enjoy researching and writing it at the time and therefore won't get bored and find more motivation,” said Livi Wilkes, Digital Public Relations Executive, Aira. “My dissertation was on using public relations strategy and tactics to help raise your profile to find a job. I used my blog as a case study. It worked,” said Anne-Marie Lacey, Public Relations and Communications Director, Filament PR.

Avoid populist topics and go deep. The best dissertations are original and niche. They make a genuine contribution to the professional body of knowledge.

“Explore a very small, easily defined area and use rigorous academic research methods to establish new knowledge or explore a topic from a new perspective,” said Liz Bridgen, Principal Lecturer, Department of Media Arts and Communication, Sheffield Hallam University.

I recently asked my network on Facebook for suggestions for areas of study. I got called out by several people for short cutting an important area of the research process.

This wasn’t my intention. Instead I wanted to share issues that are challenging practitioners. Each suggestion is a jumping off point for further investigation.

I’ve consistently said that we need to encourage better engagement between research, teaching and practice. If that’s not your view, please look away now.

Thank you to everyone who participated in the discussion.

The only way is ethics

How does post truth or fake news change the way public relations operates and how does it sit alongside codes of practice? Jane Crofts

Should social media should be held to the same journalistic standards as other media outlets? Lauren Oldy

How important is the truth versus storytelling. Ged Caroll

We've always believed good public relations should be open, transparent etc. But what if we're wrong? What if good public relations is actually as dishonest, ugly and brazen as you can make it? Jemima Gibbons

How should practitioners ensure that messages resonate in an era of fake news and post truth? Rob Bruce

The importance of trusted brands in a post-truth world. In other words - why the claims about your cornflakes are held to a higher standard than the claims of political candidates. Nick Jones

What does transparency in public relations look like? Aly Sandhaus Saxe

Does anyone have the right to be forgotten? Claire Thompson

Data and the science of measurement

How can public relations be measured more effectively; focusing on whether public relations campaigns should be treated the same as marketing ones; using the same tools such as Salesforce and Marketo. Paul Wooding

Measuring the effectiveness of video as a means of communication in the social sphere. Dan Slee

Test measurement frameworks for Paid, Earned, Shared and Owned communications and content. Michelle Goodall

How can data be used to improve the impact of campaigns? Is this a route to improving the perception of public relations in society? Rob Bruce

Data visualisation looking not just at economist infographics and similar but a historical review of people such as Florence Nightingale who understood the importance of conveying a story succinctly in an as easy to understand form as possible. Rob Ashwell

Does reputation have a monetary value? Ella Minty

The business of influence

Study the behavioral economics aspects of the science of influence – influencing perceptions in order to influence market behavior – how individual minds work, as well as the collective. Steve Schuster

What does influence look like for the next generation? Becky McMichael

Reputation wars

What makes a brand invincible? How and why do some brands die due to reputational harm, while others seem to shrug it off and carry on regardless? Joe Hanley

Evidence based research showing how trust in the conventional has been eroded over the past decade and the impact this has on society and business. Andy West

Characterising the public relations profession

Explore the lack of diversity in the public relations profession; LGBT, women at the top, disability, ethnicity and social mobility. Sarah Stimson

How do CEOs perceive public relations and what needs to be done to improve understanding of the strategic value it can add? Sarah Hall

What skills and understanding does the communications advisor to the board need to be credible? Should reputation sit above sales and marketing in the corporate hierarchy? Patrick Blewer

Why are ethnic minorities under-represented in public relations? Liz Bridgen

Why do so many women leave public relations? Liz Bridgen

Is social media helping to reduce inequalities – or is everything staying the same? Liz Bridgen

Is public relations dead? We tend to work in wider communications roles now and need knowledge and skills to survive. Michelle Atkinson

How do you build mental resilience in journalism and public relations, particularly post-traumatic stress disorder (PTSD) through exposure to traumatic events and materials, as well as the wider issues around the job and its impact on mental health? Bridget Aherne

Media and platforms

Is the news cycle dead? Matt Muir

I did 'is the 'lad mag' dead' back in 2003. It was. James Brown's 'Jack' died in the water around the same time. Maybe worth asking now is print journalism dead? Jon Tait

Does the connected economy increase the need for niche specialism? Adrian Bridgwater

The rise of online and social echo chambers and the impact they have on decision-making. Julio Romo

How low can production values be? We're in the social media age, with Facebook Live, YouTube live streaming as video-based platforms, and Facebook and LinkedIn and lots more as type-based platforms. So how garbled can the sound be, how fuzzy can the video be, how distorted can the speakers be, and so on? Brian Kilgore

How can global, US-run social networks effectively deal with personal attacks, death threats or even define trolling, when they have a US President that is normalising [trolling]? Jemima Gibbons

Explore emerging strategies as companies increasingly need to market to an algorithm [rather than a human being]. Rob Flaherty

Future of public relations practice

What is the role of paid media in public relations programmes? Ged Caroll

The impact of artificial intelligence on content creation and distribution. Explore ethics, impact on jobs, and the relationship between the quality and quantity of content and the role it plays in manipulating the human brain. Helen Keegan

Explore digital as a means of genuine business transformation, compared with when it is used as a bolt on or stick plaster. Dan Purvis

Public relations education

Are we teaching students the necessary skills to succeed in the industry locally, nationally, and globally? Ai Addyson-Zhang

How do leading public relations companies and agencies perceive the validity of public relations education? Ai Addyson-Zhang

Public relations in practice

Explore the fundamental changes of internal communication due to internal social media. Holger Sievert

Explore the use of social media by parties in a political campaign. Paula Clare Keaveney

Explore the application of social media in hospitals as part of the patient journey. Alexander Verstappen

What role should public relations play in a hostile takeover? How can it be justified, and used as a positive promotion of the business? Ella Minty

Should public relations practitioners own or participate in the company narrative or content strategy as part of an integrated public relations approach? Ruth Jones

Four practical ways to support public relations students

Public relations: the profession that refuses to learn.

How It Works
PhD thesis writing
Master thesis writing
Bachelor thesis writing
Dissertation writing service
Dissertation abstract writing
Thesis proposal writing
Thesis editing service
Thesis proofreading service
Thesis formatting service
Coursework writing service
Research paper writing service
Architecture thesis writing
Computer science thesis writing
Engineering thesis writing
History thesis writing
MBA thesis writing
Nursing dissertation writing
Psychology dissertation writing
Sociology thesis writing
Statistics dissertation writing
Buy dissertation online
Write my dissertation
Cheap thesis
Cheap dissertation
Custom dissertation
Dissertation help
Pay for thesis
Pay for dissertation
Senior thesis
Write my thesis

168 Current International Relations Research Topics For Any Level

Are you a student looking for intriguing international relations research topics? Look no further! In this blog post, we have created a list of 168 unique and thought-provoking research topics in the field of international relations that should help students get an A+ on their next paper.

Whether you’re studying political science, international affairs or related disciplines, this comprehensive list covers a wide range of fascinating subjects. From global governance to security issues, diplomacy, human rights, and more, these topics are designed to inspire your research and help you delve deeper into the complexities of international relations. So, grab your notepad and get ready to explore these captivating research ideas!

A Word On International Relations Theses

International relations is the study of interactions between nations and global actors. It examines politics, economics, security, and culture, exploring how countries cooperate, conflict and shape global dynamics. If you’re about to start working on a thesis in international relations and you are wondering what to include in your paper, here is a short explanation of each of the mandatory chapters:

Introduction: The opening section that presents the research problem, objectives, and significance of the study. Literature Review: A comprehensive review of existing scholarly works related to the research topic, providing a context for the study. Methodology: Describes the research design, data collection methods, and analytical techniques used to address the research questions or hypotheses. Findings: Presents the empirical results or outcomes of the research, often supported by data, analysis, and interpretation. Discussion: Analyzes and interprets the findings in relation to the research objectives, drawing connections to existing literature and providing insights. Conclusion: Summarizes the main findings, highlights the contributions to the field, and suggests avenues for future research. References: Lists all the sources cited in the thesis following a specific citation style (e.g., APA, MLA).

Now, it’s time to deliver on our promise and give you the list of international relations research paper topics. Choose the one you like the most:

Easy International Relations Research Topics

Explore our list of easy international relations research topics that will help you understand global politics and analyze the dynamics of international relations with ease

The impact of globalization on state sovereignty and international relations
Analyzing the role of non-state actors in global governance structures
The influence of soft power in shaping international relations and diplomacy
Exploring the relationship between human rights and international relations
Examining the dynamics of economic interdependence in international relations
The role of international organizations in promoting peace and security
Assessing the impact of climate change on international relations and cooperation
Analyzing the role of regional integration in shaping global politics
The implications of cyber warfare for international relations and national security
Examining the challenges and opportunities of humanitarian intervention in international relations
Analyzing the role of ideology in shaping state behavior in international relations
Exploring the impact of migration and refugee crises on international relations
Assessing the role of international law in resolving conflicts and promoting peace
Investigating the role of intelligence agencies in shaping international relations

International Relations Thesis Topics

Our wide range of international relations thesis topics will guide you towards developing a strong research question, conducting in-depth analysis, and contributing to the field with your original research:

Power dynamics and the balance of power in international relations
Exploring the role of diplomacy in conflict resolution and peacebuilding
The impact of nuclear proliferation on international security and non-proliferation regimes
Analyzing the role of international institutions in managing global crises
The influence of nationalism on interstate relations and regional cooperation
Examining the role of international norms and human rights in shaping foreign policy
Assessing the impact of economic globalization on state sovereignty in international relations
The role of social media in shaping public opinion and international relations
Exploring the concept of hegemony and its implications for international relations
The role of gender in international relations and its impact on policy-making
Analyzing the role of intelligence agencies in shaping international relations
The implications of emerging technologies on international security and arms control
Examining the role of media and propaganda in international conflicts and public opinion
The impact of regional integration on state behavior and international cooperation

Advanced International Relations Topics For Research

Dive into complex issues, explore cutting-edge theories, and unravel the intricate dynamics of global affairs with our advanced international relations topics for research:

China’s global rise and its power dynamics
Non-traditional security threats in international relations
AI and warfare: Implications for international security
Climate change, conflict, and forced migration in international relations
Religion and politics in international relations
Populism’s impact on global governance and international relations
Social movements and civil society in shaping international relations
Pandemics and international cooperation: Implications for global governance
Cultural diplomacy and soft power in international relations
Information warfare and disinformation in international relations
Regional powers shaping global security dynamics
Responsibility to protect and humanitarian interventions in international relations
Resource scarcity and environmental degradation in international relations
Migration and refugee crises’ impact on global stability

International Relations Research Questions

Our carefully curated list of international relations research questions will inspire critical thinking and promote meaningful discussions:

How does power transition theory explain shifts in global power dynamics?
What are the implications of the rise of non-state actors on traditional state-centric international relations theories?
How do identity politics and nationalism shape interstate conflicts?
What are the factors influencing state compliance with international human rights norms?
How does globalization impact state sovereignty?
What are the challenges of multilateralism in addressing global issues?
How does public opinion influence state behavior in international relations?
What are the causes and consequences of failed states in international relations?
How does the distribution of power in international institutions affect their legitimacy?
What are the implications of emerging technologies, such as artificial intelligence, on international security?
How do regional conflicts and security dilemmas impact regional integration efforts?
What are the root causes of terrorism?
How does economic interdependence shape interstate relations and global governance structures?
What are the challenges of global environmental governance in addressing climate change?

International Relations Paper Topics

Choose one of our international relations paper topics that resonate with your interests and embark on an enriching research journey:

The role of ideology in shaping state behavior in international relations
Analyzing the impact of economic sanctions on diplomatic relations between countries
The role of media and propaganda in influencing public opinion in international conflicts
Exploring the relationship between globalization and cultural identity in international relations
The implications of cybersecurity threats on national security and international relations
Assessing the role of intelligence agencies in gathering and analyzing international intelligence
Analyzing the impact of regional organizations on regional conflicts and cooperation in international relations
The influence of international trade agreements on global economic and political relations
Exploring the dynamics of nuclear disarmament and non-proliferation in international relations
The role of international law in resolving territorial disputes and promoting peace
Non-state actors in international relations: Influence and challenges
Conflict resolution mechanisms: Negotiation, mediation, and peacebuilding approaches
Diplomatic immunity: Balancing immunity with accountability in international relations
The impact of global pandemics on international cooperation and security

Engaging Topic Ideas About International Relations

Are you seeking engaging and captivating topic ideas for your international relations research? Choose one of these engaging topic ideas about international relations:

Global governance and international organizations in addressing global challenges.
Nationalism’s impact on international relations and global cooperation.
Soft power in shaping international perceptions and relations.
Regional conflicts’ implications for global stability and security.
Cyber warfare: Assessing evolving cyber threats in international relations.
Media’s role in international relations: Influence, propaganda, and disinformation.
Economic interdependence: Opportunities and risks in global relations.
Diplomacy in the digital age: Challenges of virtual diplomacy.
Global migration and refugee crises: Humanitarian and political dimensions.
Human rights in international relations: Promoting universal rights.
Terrorism’s impact on global security and counterterrorism efforts.
Environmental diplomacy: Addressing global environmental challenges.
Religion’s role in international relations.
Regional power dynamics: Influence of major powers in different regions

Interesting International Relations Research Paper Topics

Uncover fascinating research paper topics in international relations that will captivate your readers and showcase your analytical skills. Use one of these interesting international relations research paper topics:

Populism’s rise and its impact on international relations and global governance
Climate change’s geopolitical implications: Conflicts, migrations, and resource competition
Hybrid warfare: Analyzing blurred lines between conventional and unconventional threats
Technology’s impact on diplomacy and the future of diplomatic practices
Nuclear energy diplomacy: Balancing peaceful uses and proliferation concerns
Soft power and cultural industries’ influence in international relations
Politics of humanitarian aid: Challenges and ethical considerations
Media framing’s impact on public opinion in international conflicts
International cooperation in space exploration and its geopolitical implications
Diaspora communities’ role in shaping international relations and global politics
Migration policies and human rights: Balancing border control and human dignity
Global health governance: Cooperation, challenges, and pandemic responses
Environmental peacebuilding: Addressing conflicts over natural resources and degradation
Economic sanctions: Effectiveness and ethical implications in international relations

Political Science Dissertation Topics

Our list of political science dissertation topics will provide you with a solid foundation for developing a unique research proposal and making a significant contribution to the field:

The role of political ideologies in foreign policy and international relations.
National security strategies and state behavior in international relations.
Global governance and collective decision-making challenges in international institutions.
Public opinion’s influence on foreign policy and international relations.
Identity politics and intergroup relations in international contexts.
Humanitarian interventions and the responsibility to protect.
Geopolitics and resource conflicts: Strategic importance of natural resources.
International law’s role in shaping state behavior and resolving conflicts.
Comparative political systems in international relations.
Political leadership’s impact on diplomatic relations and cooperation.
International development assistance: Aid effectiveness and challenges.
Non-state actors in global politics: Influence, networks, power dynamics.
Intelligence agencies in international intelligence gathering and analysis.
Political parties and foreign policy shaping

Current International Relations Topics For Research Paper

Stay up to date with the latest developments in global politics by exploring our selection of current international relations topics for research paper writing :

Emerging technologies’ impact on global security and power dynamics.
Transnational threats: Terrorism, crime, and cyber challenges in focus.
Regional integration in globalization: Achievements, limitations, and prospects.
Trade wars: Implications for global economy and cooperation.
Disinformation and fake news: Influence on international politics and public opinion.
Climate change negotiations: Progress and challenges in combating global warming
Cybersecurity and emerging threats in international relations.
Regional power dynamics in the Middle East: Implications for global security
Global responses to the COVID-19 pandemic: Cooperation and challenges
Climate change mitigation and adaptation in international policy
Rising nationalism and its impact on international cooperation
Humanitarian crisis in Yemen: International responses and challenges
Technology and the future of warfare: Implications for global security
The Belt and Road Initiative: Assessing its impact on international relations

Awesome Research Topics For International Relations

Our awesome research topics for international relations allow you to explore diverse areas of global politics and contribute to the field with your exceptional research:

NGOs’ role in shaping international policies and agendas
Humanitarian interventions and the responsibility to protect: Effectiveness and ethics
Cybersecurity challenges in international relations: Risks and responses
Global migration governance: Policies and implications
Globalization vs national sovereignty: Impacts on state behavior
China’s Belt and Road Initiative: Geopolitical influence and challenges
Nuclear disarmament and non-proliferation: Effectiveness of treaties
Gender in international relations: Impact of norms and policies
Post-colonial perspectives in international relations: Power dynamics and legacies
Climate justice and international cooperation: Addressing climate change
Regional organizations in global governance and international relations
Politics of humanitarian intervention: Strategies and outcomes
Political economy of international trade: Impact of policies and agreements
Populism’s impact on democracy and international relations

Controversial International Relations Topics

Delve into the realm of controversy and discourse with our thought-provoking controversial international relations topics:

Drones in targeted killings: Legal and ethical implications
Nuclear energy and non-proliferation: Benefits and risks
Intervention in state sovereignty: Legitimacy and consequences
Ethics of economic sanctions: Effectiveness and impact on civilians
Cyber warfare and international norms: Regulating cyber conflicts
Climate change’s impact on national security and conflicts
Intelligence agencies in covert operations and international relations
Politics of humanitarian aid: Motivations and challenges
Ethics of military intervention: Justifications and consequences
Politics of regime change: Motivations and implications
Media bias’s impact on international perceptions and diplomacy
Private military companies: Challenges and accountability
Politics of disarmament and arms control: Progress and challenges
Corporate interests’ influence on foreign policy and relations

Best International Relations Topics For 2023

Stay ahead of the curve with our selection of the best international relations topics for 2023. These carefully curated topics reflect the current trends, emerging challenges and pressing issues:

COVID-19 pandemic’s implications on global politics and international relations
Rise of populism and its impact on democracy and international cooperation
Cybersecurity challenges in a hyper-connected world: Risks and responses
Future of international cooperation in addressing global challenges and conflicts
Climate change and security: Implications for international relations and stability
Evolving role of regional powers in shaping global politics and relations
Technological advancements’ impact on state power and international relations
Global governance reform: Restructuring international institutions
Social media’s role in shaping international perceptions and political movements
Challenges and prospects of nuclear disarmament and non-proliferation
Intersection of artificial intelligence and international relations
Impact of trade wars on global economic relations and cooperation
Geopolitical tensions in the Arctic: Resource competition and influence
Future of multilateralism: Relevance and effectiveness in a changing world

Get Affordable Help Today

Are you struggling with your international relations research paper or stuck writing a coursework ? Need some help during your next test? Don’t worry, our academic writing company is here to help. We offer professional thesis writing help with a team of highly educated and experienced writers. Our dedicated professionals ensure our high quality work is delivered in a rapid and efficient manner. We understand the importance of affordability, which is why we provide our services at affordable rates.

With our safe and reliable service, you can trust that your paper is in good hands. Whether you’re a college student or in any class, our custom online assistance will ensure that you receive top marks on your international relations research paper. Don’t stress, let our professional service assist you and help you get an A+ on your next international relations research paper!

We have also prepared a list of best topics on the following disciplines:

122 Best Ecology Topics To Sparkle Your Writing
150 Original Accounting Research Paper Topics
233 Marketing Research Topics To Come Up With An Impressive Paper
Leadership Topics For Academic Research Papers
222 Best Anatomy Research Paper Topics To Discuss
101 Best Computer Science Topics
50+ Excellent Economics Paper Topics You Should Not Miss
100 Gender Research Topics For Academic Papers
60+ History Research Paper Topics From Our Top Writers
110 Impressive Nursing Research Topics To Use

How do I choose a research topic in international relations?

Consider your interests, current events, and gaps in existing literature to identify an area of focus. Brainstorm potential topics and ensure they align with your research objectives.

What makes a strong international relations research paper?

A strong research paper includes a well-defined research question, solid theoretical framework, rigorous analysis, credible sources, and logical structure. It should also contribute to the existing body of knowledge.

How can I narrow down my international relations research topic?

Consider specific regions, actors, theories, or policy areas within international relations. Narrowing down your topic will allow for a more focused and manageable research paper.

Can I use case studies in my international relations research paper?

Yes, case studies can be valuable in providing empirical evidence and in-depth analysis. They help illustrate theoretical concepts and offer real-world examples to support your arguments.

Best Research Paper Topics - 2023 & Beyond.

With time, you realize that research will continue to focus on new trends and approaches. Researching Artificial Intelligence , criminology, and cyber security is for instance crucial recently and similar fields.
We have a team of expert researchers who will get out of their way to help you develop great topics for your research papers.
It does not matter even if you are at your undergraduate level and this is quite confusing, we are patient and you can depend on our help as your credible research paper writing tutor .

Our service Advantage

01. - Develop a Relevant Research Topic.

You need to have a great research idea that addresses a relevant research gap. We are more than willing to support you, let us know.

02. - Defend & have your Topic Approved.

If possible, review or have your topic approved by your supervisor or senior research advisor so that you do not start and later stall midway.

03. - You can now Start your Research Process.

When your topic has finally been approved & is researchable, you can now start the research process : We can help you Step by Step.

Reasons Why you Might Need to Revamp your Research Paper Topic!

Our Service Process

Latest Public Relations Research Topics | Topic Ideas & Samples

A list of great research topic ideas about public relations;.

✔ Public Relations Role in Building Good Image and Reputation for Politicians: A Case Study of Barrack Obama : Study how Barrack Obama was made to become the most popular person in the world through a well-drilled team of public relations experts. The paper seeks to provide insights for other people with similar ambitions so that they can utilize the power of public connections to fulfill their ambitions.

Exploring the latest topics in the field of public relations offers valuable insights into the ever-evolving dynamics of communication, reputation management, and stakeholder engagement. We have provided a diverse range of ideas and sample topics in this resource which underscores the diverse nature of PR research. As digital ideologies continue to shape how organizations interact with their audiences, investigating topics such as social media's influence on public relations or the ethical implications of data-driven PR strategies becomes increasingly pertinent. The intersection of public relations with emerging technologies like artificial intelligence and virtual reality opens up exciting avenues for inquiry. The inclusion of case studies and practical examples in this resource not only sparks inspiration but also emphasizes the importance of real-world application in PR research. These research ideas serve as a compass, guiding scholars and practitioners toward a deeper understanding of the challenges and opportunities within the ever-dynamic field of public relations.

Suggestion of Interesting & Latest PR Research Topics Samples

Below are some of the most elaborate samples:.

" Measuring the effectiveness of influencer marketing in the beauty industry "; This has become a popular way for brands to reach out to customers, particularly in the beauty industry. This topic focuses on measuring the effectiveness of influencer marketing campaigns in this industry which could involve analyzing metrics such as engagement rates, reach, and conversions, as well as conducting surveys or focus groups to understand the impact of influencer marketing on consumer behavior.
" The role of corporate social responsibility in crisis management "; CSR can also play a critical role in crisis management to explore the relationship between CSR and crisis management, and how companies can use CSR to mitigate negative effects during a crisis. It involves analyzing case studies and examples of successful CSR initiatives during a crisis, as well as conducting surveys or focus groups to understand the impact of CSR on public opinion.
" Exploring the use of virtual reality in PR campaigns "; This is one of the greatest & finest PR research topics that aims at exploring the use of VR in PR campaigns, and how it can be used to create immersive and engaging experiences for customers. The investigation could involve analyzing case studies and examples of successful VR campaigns, as well as conducting surveys or focus groups to understand the impact of VR on customer engagement and perception.
" The impact of employee advocacy on brand perception "; Employee advocacy is a growing trend in PR, where companies encourage their employees to promote the brand and its products or services. This topic intends to explore the impact of employee advocacy on brand perception, and how it can be used to build trust and credibility with customers. The research involves analyzing case studies and examples of successful employee advocacy campaigns, as well as conducting surveys or focus groups to understand the impact of employee advocacy on customer trust and perception.
" The effects of misinformation on public opinion "; Misinformation has become a growing concern in the age of social media, and it can have significant effects on public opinion. This study topic examines the impact of misinformation on public opinion, and how it can be countered through effective PR campaigns. This could involve analyzing case studies and examples of successful campaigns that have addressed misinformation, as well as conducting surveys or focus groups to understand the impact of misinformation on customer perception.

Why you should ensure your topic is simple and clear to the readers;

Ensuring that your topic is simple and precise to your readers is paramount for effective communication. When your subject matter is straightforward, it paves the way for better comprehension, engagement, and retention of information. Not all readers possess the same level of expertise or background knowledge on a subject. By keeping your topic clear and uncomplicated, you make your content more inclusive, allowing a wider audience to grasp the essence of your message. Complex topics, on the other hand, can alienate or discourage readers, leading to a loss of interest and effectiveness. Also, ambiguity and confusion can arise from convoluted subject matter, resulting in misunderstandings or misinterpretations. Simplifying your topic ensures that your readers can discern your intended meaning without any room for miscommunication. A simple and clear topic streamlines the learning process as the readers can absorb and process information more efficiently when it's presented concisely and coherently fostering a sense of accomplishment and satisfaction, encouraging further exploration or engagement with your content. A straightforward topic enhances the overall readability of your content. Readers are more likely to stay engaged and invested in your message when they don't have to struggle to understand it which contributes to better user experiences, whether you're writing a blog post, a technical manual, or a business proposal. These features are indispensable for effective communication as they broaden your audience, eliminate misunderstandings, streamline learning, and enhance overall readability. These qualities empower your message to connect with readers on a deeper and more impactful level.

Proposing thought-provoking PR topics is crucial for advancing the field and addressing contemporary issues. However, equally important is the imperative to ensure that these topics are presented in a simple and clear manner to readers. The significance of clarity and simplicity in topic selection lies in their ability to make research more accessible to a broader audience, surpassing the boundaries of expertise. When PR-related research topics are convoluted or confusing, they impede effective communication and may discourage engagement from diverse readers. By simplifying these topics, we promote inclusivity, enhance understanding, and facilitate efficient knowledge transfer. This approach not only helps researchers disseminate their findings effectively but also ensures that the broader community, including practitioners, policymakers, and the general public, can benefit from and engage with the latest research developments in the field of public relations. By combining interesting and timely research topics with clarity and simplicity in presentation, we ensure that the valuable insights generated through research have a far-reaching and meaningful impact.

Different Subject Areas

B.Ed . | B.A .
B.Com | BSc
BSN | DBa
DNP | Doctoral
Ed.D | M.Ed | RN
Masters | MBA
MBus | MCom
MEntr | Msc
MSN | PhD
Post graduate
Undergraduate

Client Testimonials

Thanks a lot for the research topic writing Services!

Quality & Reliable Services

Recent Topic Ideas
Dissertation Project Ideas
Case Study Topics
Topic Writing Tips
Secrets to a Great Topic
Literature Review Topics
Urgent Research Ideas Help
Topic Brief Assistance
Relevant Research Ideas
Thesis Title Defence
Topic Reviewing Aid
Significance in a Title
Base Paper Help

Topic Ideas by Paper Type

Dissertation Topics
Thesis Topics
Proposal Topics
Research Paper Topics
Capstone Project Topics

Remarkable Help

There are some services that we recommend for related services, they are reliable but subject to your review.

Literature Review Help
Methodology Writing Aid
Research Proposals Help
Research Writing Service
Best Thesis Writing Help

Public Relations Project Topics Help – Reliable Topic Writers

What are the key features that supervisors check when verifying a pr project title.

Relevance to the Field : One of the foremost considerations for supervisors is the applicability of your topic to the field as it should align with current trends, issues, and advancements in public relations. A title that addresses contemporary challenges or explores emerging communication strategies is more likely to catch the eye of your supervisor.
Clarity and Conciseness : Your project title should be transparent and straightforward, conveying the essence of your research in a few words hence the need to avoid vague or overly complex titles that might confuse or mislead readers. A specific title helps both you and your supervisor focus on the core objectives of your research.
Originality : Your project title should demonstrate a unique perspective or a fresh angle on a familiar topic which is why you should avoid replicating previous research or choosing a topic that is overly common, as this may not pique the interest of your supervisor.
Measurability : Your title should suggest a clear and measurable outcome as supervisors want to know what you aim to achieve through your research and how you plan to measure your results. A title that hints at specific research methods or measurable objectives is likely to be well-received.
Alignment with Academic Guidelines : Your topic should conform to scholarly guidelines and requirements hence the need to check with your institution's guidelines for formatting, length, and style where a well-structured title that adheres to these guidelines demonstrates your commitment to academic excellence.
Engaging and Intriguing : With the best public relations project topics help, you can generate a compelling title that is more likely to capture the attention of your supervisor. It should spark curiosity and intrigue, prompting your supervisor to delve deeper into your research proposal, so craft your title in a way that makes your project stand out.
Scope and Depth : Your project idea must clearly indicate the extent and profoundness of your research. Supervisors look for titles that strike a balance between being too broad or too narrow as the topic should encompass enough content to explore the topic thoroughly but not so much that it becomes unwieldy.

Why is it crucial to ensure your topic for public relations studies is specific?

Narrowing Focus : Specificity in your topic allows you to narrow your focus and target a particular aspect of public relations which enables you to conduct in-depth research, leading to valuable insights and a more substantial contribution to the field.
Defining Objectives : A specific topic helps you define clear research goals which allows you to determine precisely what you aim to achieve with your research and what questions you need to answer. This clarity is essential for effective planning and execution of your project.
Targeted Literature Review : Specific topics make it easier to identify and review relevant and existing literature. When your topic is well-defined, you can efficiently locate scholarly articles, books, and studies that directly relate to your research, saving time and effort in the literature review process.
Focused Data Collection : Specificity guides your data collection efforts and you can design surveys, interviews, or experiments that are tailored to your research questions, ensuring that the data you gather is directly relevant to your topic and research objectives.
Contributing to Knowledge : Thorough research topics contribute to the body of knowledge in public relations by addressing gaps in existing literature and offering fresh perspectives, making a more meaningful and lasting impact on the field.
Enhanced Communication : When your PR study topic is exact, it becomes easier to communicate your research's purpose and findings to both academic and non-academic audiences. Clarity in communication is crucial for conveying the significance of your work effectively.

Selecting the correct PR studies research topic is a critical step in your academic journey, and it can significantly impact the success of your research. To ensure your project title meets the expectations of your supervisors, it must be relevant, clear, original, measurable, feasible, aligned with academic guidelines, engaging, and appropriately scoped. Focusing on specificity in your PR topic offers numerous advantages, including a sharper focus, well-defined objectives, targeted literature review, efficient data collection, increased relevance, and a more significant contribution to the field. When in doubt, seeking guidance from our experienced tutors or professional writers can be immensely beneficial. We can provide expert insights and assistance in crafting a compelling and specific project title that aligns with your academic goals and the expectations of your supervisors. Remember that your PR project topic is the cornerstone of your research, and investing time and effort in selecting the right one can set you on the path to a successful and rewarding academic study in public relations.

RESEARCH TOPIC HELP.

[email protected]

+1(813)489-6985 | Chat with Us

Reliable & Legit

100% original help.

We do not Plagiarize

We help Edit Plagiarism

Terms & Conditions

Let us know how we can help...

IMAGES

20+ best dissertation topics on different subjects
626 Dissertation Topics for Ph.D. and Thesis Ideas for Master Students
(PDF) Revisiting Some Special Topics in Public Relations: A Narrative
Thesis / Public Relations on Behance
Public Relations
Public Relations Essay

VIDEO

Architecture Thesis Topics: Sustainability #architecture #thesis #thesisproject #design #school
Fully Functioning Society Theory
Top 10 Human Resource Thesis research topics research paper
thesis writing part 4: Modal thesis discussion
Top 12 Thesis Topics in Education
Thesis and Semester project Presentation |thesis defense|የምረቃ ወረቀት ስለማቅረብ| #በአማረኛ

COMMENTS

Public Relations Dissertation Topics
Public Relations Dissertation Topics Published by Grace Graffin at January 4th, 2023 , Revised On May 3, 2024 Public relations is a communication process that builds a positive relationship between an organisation and its audience.
Public Relations Dissertation Topics (26 Examples) For Research
You can select any topic from the list of public relations research topics. A list Of Public Relations Dissertation Topics. The artificial intelligence and its impact on the public relations strategies. The impact of influencer marketing and social media on the public relations. Why the trust in media is continuing to wane with time? An ...
119 Public Relations Topics & Interesting PR Project Ideas
Need some inspirational Public Relations topics for your essay or research? 💡 Check out this page to find the best PR research topics and project ideas for students! 👍 All free, and no registration is needed! ... Thesis Rephraser; Text Reworder; Analytical Thesis Generator; Argumentative Thesis Generator; Informative Thesis Generator;
134 Public Relations Topics for Essays & Research Papers
Looking for inspiring public relations topics? We've gathered 134 hot PR topics for essays, research papers, projects, presentations, & more. Check them out! IvyPanda® Free Essays. Clear. ... Thesis Statement Generator. Problem Statement Generator. Introduction to Research Generator. Informative Essay Thesis Generator.
Research Library
This research library is a database of all the public relations research conducted by the Institute for Public Relations segmented by topic area. IPR research focuses on a number of key topics that matter to the profession. IPR's work is distinguished through its five IPR Commission/Centers of Excellence.
Updated: Public relations dissertation topics
I'm frequently asked by public relations students at Newcastle and elsewhere for advice on choosing a dissertation topic. Professor Benno Signitzer at the University of Salzburg wrote a chapter on this topic in Public Relations Research: An International Perspective. It's worth seeking out.
Public Relations Dissertation Topics for FREE
PR and Social Media Dissertation Topics. The public relations have moved their focus from traditional media such as print and radio to online, and especially to social media platforms from Facebook and Twitter to the latest favourite, Instagram. The key reason for this shift is the exponential rise in the consumption of social media by people.
How to choose a public relations dissertation topic
The modernisation of public relations is a work in progress - digital continues to be a growth area for public relations practice. Influencer relations is messy - earned relationships of paid media? The resurgence of internal communications - communications as an organisational performance tool. Social media activism - organisations don't ...
Public Relations Research Library
Research published by IPR is read by a diverse global audience of public relations practitioners, academics, students, and colleagues working in client companies. IPR funds high-quality research on topics relevant to current practice and in public relations education. Research results of IPR-supported studies are published on this website.
Public Relations Research Paper Topics
See our list of public relations research paper topics.However old the practice of public relations is (Heath 2005a), in the identity we know today it became a serious professional practice in the latter part of the nineteenth century in the USA and in other democratized parts of the world, especially in Europe.
List of 15 Interesting Public Relations Dissertation Topics in 2024
Choose any topic from the given list of New Public Relations Dissertation Topics 2024. You can also get FREE custom PR topics. Fill out the form now! +44 7897 053596. [email protected]. Premier Dissertation- A name of reliability in the field of academics since 2010.
Fourteen Public Relations Dissertation Topics To Consider
14 Relevant Undergraduate Dissertation Topics On Public Relations. The ability for a company to relate to their customers in the right way takes a specific type of training and if corporations fail to comply with these regulations, pertinent authorities would contact them. The first thing a student needs to do after choosing their topic is ...
Master list of research topics in PR and communications
Choosing a public relations or marketing communications dissertation topic can sometimes be almost as hard as starting the research itself. A good dissertation topic should be one that will allow you to produce a professional polished piece of work within a limited amount of time and with a limited amount of cost.
PDF THE USE OF PUBLIC RELATIONS IN HEALTH
Primary Thesis Advisor This thesis examines how a public relations model can be incorporated into health promotions practices. More specifically, this study analyzes the University of Oregon's health promotions campaigns to understand how the current practices could benefit from the use of public relations. Five interviews with University of ...
Dissertations / Theses: 'Marketing and public relations'
This thesis sought to test the null hypothesis that stated: There is no difference in the perceptions of public opinion research firm specialists toward their client relationships with public relations practitioners as compared to practitioners in marketing and advertising.A mail survey was sent to 129 opinion firm member organizations of the ...
Public relations dissertation topics
"My dissertation was on using public relations strategy and tactics to help raise your profile to find a job. I used my blog as a case study. It worked," said Anne-Marie Lacey, Public Relations and Communications Director, Filament PR. Avoid populist topics and go deep. The best dissertations are original and niche.
(PDF) Public Relations
Public relations - both as a scholarly domain and as professional practice - is involved with ways to understand, inform, and intervene to adjust relationships between ideas, individuals ...
Public relations in public institutions: A research on the
Public relations practitioners can assume many different roles in public institutions. The common goal of these different roles is to try to influence the attitudes, beliefs and behaviors of the ...
PDF M.A. Thesis Matthew Sheriko Department of ...
success. This thesis examines how this can be done. Organizations with excellent public relations programs have been found to be successful in achieving their goals (Grunig et al., 2002). Through the lens of the excellence model, this thesis analyzes, using in depth, semi-structured
Theories in Public Relations: Reflections and Future Directions
Over the last two decades, public relations scholarship has extended into other arenas, drawing on perspectives from new scholarly fields (e.g. digital media and network theory, political economy, cultural studies, institutional theory), but also extending its purchase on critical theory that was already in play (e.g. feminism, critical race theory, sociology of media, organizational ...
168 Free International Relations Research Topics For Top Grade
International Relations Thesis Topics. Our wide range of international relations thesis topics will guide you towards developing a strong research question, conducting in-depth analysis, and contributing to the field with your original research: ... Public opinion's influence on foreign policy and international relations.
Impressive Research Topics Help in Public Relations
Public Relations as an Instrument for Enhancing Peace in Higher Institutions of Learning: Explore how elements of public relations can be adopted to enhance harmonious coexistence among students from different races and backgrounds in institutions of higher learning. With great public relations research topics, it becomes easier to uncover the ways through which harmony can be upheld in ...

Useful Links

Public Relations Dissertation Topics

Want to know what essay structure and style will work best for your assignment?

Topic 1: Investigating the role of target marketing through public relations while confronting the increasing competition in digital marketing.

Topic 2: Examining the role of different PR tools in improving relations between brands and customers – a study on the usefulness of newsletters.

Topic 3: A study on the impact of the rising demand and trend of digital marketing on the radical changes in public relations strategies.

Topic 4: The impact of paid PR on the brand penetration of UK based tech startups through their social media platforms

Topic 5: An investigation into the different ways paid PR is impacting the workforce and productivity of the UK-based SMEs

Topic 6: Impact of social media on public relations strategies

Topic 7: The relationship between public relations and inbound marketing

Topic 8: Can Public relations and advertising go hand in hand

Topic 9: Public relations and artificial intelligence

Topic 10: Differences between traditional vs modern public relation practices

Topic 11: The evolution of the PR agency model

Topic 12: Significance of public relations for social media influencers

Topic 13: positive public relations- case study

Topic 14: public relations strategy employed by brands in the pandemic

Topic 15: Public relations as an instrument to increase ROI

How Can ResearchProspect Help?

Topic 16: Effectiveness of public relations in the health sector- case study

Topic 17: Uses and abuses of public relations

Topic 18: Importance of public relations for political parties in the age of technology

Topic 19: Public relations and journalism

Topic 20: How PR programs have affected the government plans and decisions around the world

Topic 21: How technology has changed the strategies of public relations

Topic 22: Whistleblowers and public relations

Topic 23: Trends in advertising and public relations to look forward to

Topic 24: Importance of strategic communication in PR

Topic 25: Tourism and public relations

List of New & Trending Dissertation Topics on Public Relations

Free Dissertation Topic

Frequently Asked Questions

You May Also Like

Public Relations Dissertation Topics (26 Examples) For Research

A list Of Public Relations Dissertation Topics

Get expert dissertation writing help to achieve good grades

Other Posts

119 Public Relations Topics

🏆 Best Public Relations Essay Topics

🎓 Catchy PR Topics

📰 10 Interesting Public Relation Topics

134 Public Relations Topics for Essays & Research Papers

🔝 Top 10 Public Relations Topics

🤝 Public Relations Project Topics

👍 Interesting PR Topics to Write About

❓ Public Relations Discussion Questions

🏆 Best Public Relations Essay Examples

Social Media and Public Relations

Determination Theory in Public Relations

Career Path in Public Relations

Public Relations and Brand Reputation Management

Public Relations Ethics

🕵️ Current Public Relations Topics to Research

🔥 Hot Public Relations Assignment Topics

🎓 Controversial Public Relations Research Topics

Power of Influencers for Public Relations

Global Public Relations and Multicultural World

Difference between Marketing and Public Relations

Crisis Management in Political Public Relations

Public Relations Dissertation Topics

Public Relations Research Library

IPR RESEARCH PROGRAM

Behavioral Insights Research Center

IPR Signature Studies

IPR Measurement Commission

Organizational Communication Research Center

Research Journal

Digital Media Research Center

Research Library

Dr. Tina McCorkindale

Stacey Jones

Mark Kaplan

Margery Kraus

Kenneth Makovsky

Oscar Suris

Rainer Mathes

Linda Rutherford

Dr. Juan-Carlos Molleda

Adele Ambrose

Frank Ovaitt