27 Presentation Examples That Engage, Motivate & Stick

Browse effective professional business presentation samples & templates. Get great simple presentation examples with perfect design & content beyond PowerPoint.

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Short answer

What makes a good presentation.

A good presentation deck excels with a clear, engaging narrative, weaving information into a compelling story. It combines concise, relevant content with visually appealing design to ensure simplicity and impact.

Personalizing the story to resonate with the audience's interests also enhances engagement and understanding.

Let’s face it - most slides are not interesting - are yours?

We've all been there—trapped in a never-ending session of mind-numbing slides, with no hope in sight. It's called "Death by PowerPoint," and it's the silent killer of enthusiasm and engagement. But fear not! You're a short way from escaping this bleak fate.

We've curated perfect presentation examples, crafted to captivate and inspire., They will transform your slides from yawn-inducing to jaw-dropping. And they’re all instantly usable as templates.

Prepare to wow your audience, command the room, and leave them begging for more!

What makes a bad presentation?

We've all sat through them, the cringe-worthy presentations that make us want to reach for our phones or run for the hills. But what exactly pushes a presentation from mediocre to downright unbearable? Let's break it down:

Lack of clarity: When the presenter's message is buried in a heap of confusing jargon or irrelevant details, it's hard to stay focused.

Poor visuals: Low-quality or irrelevant images can be distracting and fail to support the main points.

Overloaded slides: Too much text or clutter on a slide is overwhelming and makes it difficult to grasp the key ideas.

Monotonous delivery: A presenter who drones on without variation in tone or pace can quickly put their audience to sleep.

No connection: Failing to engage with the audience or tailor the presentation to their needs creates a disconnect that stifles interest.

What makes an exceptional presentation?

A clear structure set within a story or narrative: Humans think in stories. We relate to stories and we remember stories, it’s in our genes. A message without a story is like a cart full of goods with no wheels.

Priority and hierarchy of information: Attention is limited, you won’t have your audience forever, 32% of readers bounce in the first 15 seconds and most don’t make it past the 3rd slide. Make your first words count. They will determine whether your audience sticks around to hear the rest.

Interactive content: Like 99% of us, you’ve learned that presentation = PowerPoint. But that’s the past, my friend. PowerPoint is inherently static, and while static slides can be really beautiful, they are all too often really boring. Interactive slides get the readers involved in the presentation which makes it much more enjoyable.

Wanna see the actual difference between static and interactive slides? Here’s an example. Which one would you lean into?

Static PPT example

Get started with business presentation templates

We have quite a few presentation examples to show you further down the page (all of them creative and inspiring), but if you’re itching to start creating your first interactive presentation I don’t blame you.

You can grab a presentation template that you like right here, right now and get started on your best presentation yet, or you can check out our perfect presentation examples and get back to your template later…

Business presentations by type and use

The arena of business presentations is deep and wide. You can easily get lost in it. But let us be your guide in the business document jungle.

Below is a quick bird’s eye view of the main presentation types, what each type is used for, where it’s situated in the marketing and sales funnel, and how you should measure it.

Let's dive right in.

Presentation type Use Funnel stage KPIs
Report presentation Sharing data-driven insights and findings Consideration - Average reading time
- Reading depth
- Reading completion
- Next step conversion rate
Pitch deck presentation Showcasing a product or startup to investors N/A - Investor meetings booked
- Average reading time
- Reading depth
- Reading completion
- Amount of funding received
One-pager Providing a brief, informative overview of your solution Awareness - Lead generation
- Engagement
- Average reading time
- Reading depth
- Reading completion
- Next step conversion rate
Sales deck presentation Persuading prospects to buy your product Consideration - Next step conversion rate
- Average reading time
- Reading depth
- Reading completion
- Internal shares
Product marketing presentation Introducing a new product or feature Awareness - Lead generation
- Engagement
- Sales figures
- Return on investment
Business proposal presentation Closing deals at the end of a sales cycle Decision - Average reading time
- Reading depth
- Reading completion
- Conversion rate
White paper In-depth analysis of a problem and solution Consideration - Average reading time
- Reading depth
- Reading completion
- Next step conversion rate
Case study Showcasing a success story or customer outcome Action - Average reading time
- Reading depth
- Reading completion
- Next step conversion rate
Business plan presentation Detailing a company's strategy and objectives N/A - Average reading time
- Reading depth
- Reading completion
- Meetings booked
- Amount of funding received

Perfect presentation examples to inspire you

Feeling ready to unleash your presentation skills? Hold on to your socks, because we've got a lineup of battle-tasted business presentation samples that'll knock ’em right off!

From cutting-edge design to irresistible storytelling, these effective business presentations exemplify best practices and are primed to drive results.

See exceptional presentations by type:

Report presentations

Effective report presentations distil complex data into clear insights, essential for informed decision-making in business or research. The key lies in making data approachable and actionable for your audience.

Meta interactive corporate report

SNC DeserTech long-form report

Business report

Pitch deck presentations

Pitch deck presentations are your storytelling canvas to captivate investors, blending inspiring ideas with solid data. It's essential to create a narrative that showcases potential and practicality in equal measure.

Cannasoft investment pitch deck

Y Combinator pitch deck

Investor pitch deck

One-pager presentations are a masterclass in brevity, offering a snapshot of your product or idea. This concise format is designed to spark interest and invite deeper engagement.

Yotpo SaaS product one-pager

Octopai outbound sales one-pager

Startup one-pager

Sales deck presentations

Serving as a persuasive tool to convert prospects into customers, sales deck presentations emphasize product benefits and solutions. The goal is to connect with your audience's needs and present a compelling solution.

ScaleHub sales deck

Deliveright logistics sales deck

AI sales deck

Product marketing presentations

Product marketing presentations are a strategic showcase, introducing a new product or feature to the market with a focus on its unique value proposition. It's not just about listing features; it's about weaving a narrative that connects these features to real customer needs and desires.

Mayku physical product deck

Matics digital product brochure

Modern product launch

Business proposal presentations

At the heart of closing deals, business proposal presentations combine persuasive argumentation with clear data. Articulating the unique value proposition and the mutual benefits of the proposal is key.

WiseStamp personalized proposal deck

RFKeeper retail proposal deck

General business proposal

White papers

White paper presentations are an authoritative deep dive into a specific problem and its solution. Providing well-researched, informative content educates and influences your audience, showcasing your expertise.

Drive automotive research white paper

Executive white paper

Business white paper

Case studies

Case study presentations use real-world success stories as a storytelling tool. Building trust by showcasing how your product or service effectively solved a client's problem is their primary function.

Boom25 interactive case study deck

Light mode case study

Business case study

Business plan presentations

Business plan presentations lay out your strategic roadmap, crucial for securing funding or internal buy-in. Clearly articulating your vision, strategy, and the practical steps for success is vital for a successful deck.

Start-up business plan

Business plan one-pager

Light mode business plan

Best presentation content examples

The secret sauce for a business presentation that leaves a lasting impression lies in delivering your content within a story framework.

3 presentation content examples that captivate and inspire the audience:

1. Inspirational story:

An emotional, relatable story can move hearts and change minds. Share a personal anecdote, a customer success story, or an account of overcoming adversity to create a deep connection with your audience.

Remember, vulnerability and authenticity can be your greatest assets.

2. Mystery - Gap theory:

Keep your audience on the edge of their seats by building suspense through the gap theory. Start by presenting a problem, a puzzle, or a question that leaves them craving the answer. Gradually reveal the solution, creating anticipation and excitement as you guide them through the resolution.

3. The Hero's Journey:

Transform your presentation into an epic adventure by incorporating the classic hero's journey narrative.

Introduce a "hero" (your audience), and introduce yourself or your company as a “guide” that will take them on a transformative journey filled with challenges, lessons, and triumphs.

This powerful storytelling structure helps your audience relate to your message and stay engaged from start to finish.

Here’s a great video on how to structure an effective sales story:

How to structure a

Best presentation document formats

Selecting the right format for your business presentation plays a huge part in getting or losing engagement. Let's explore popular presentation document formats, each with its own unique advantages and disadvantages.

PowerPoint : Microsoft's PowerPoint is a tried-and-true classic, offering a wide array of design options and features for crafting visually appealing static presentations.

Google Slides : For seamless collaboration and real-time editing, Google Slides is the go-to choice. This cloud-based platform allows you to create static presentations that are accessible from anywhere.

Keynote : Apple's Keynote offers a sleek, user-friendly interface and stunning design templates, making it a popular choice for crafting polished static presentations on Mac devices.

PDF: PDF is ideal for sharing static presentations that preserve their original layout, design, and fonts across different devices and operating systems.

Prezi : Break free from traditional slide-based presentations with Prezi's dynamic, zoomable canvas. Prezi allows you to create interactive decks, but it follows a non-chronological presentation format, so it may take some time to get the hang of it.

Storydoc : Elevate your presentations with Storydoc's interactive, web-based format. Transform your static content into immersive, visually rich experiences that captivate and inspire your audience.

Best tool to create a perfect presentation

There are countless presentation software options. From legacy tools like PowerPoint or Google Slides to more modern design tools such as Pitch or Canva.

If you want to create pretty presentations any of these tools would do just fine. But if you want to create unforgettable, interactive experiences , you may want to consider using the Storydoc interactive presentation maker instead.

Storydoc specializes in storytelling. You get special storytelling slides built to help you weave your content into a compelling narrative.

You can do better than “pretty” - you can make a presentation that engages, motivates and sticks.

Storydoc presentation make

Hi, I'm Dominika, Content Specialist at Storydoc. As a creative professional with experience in fashion, I'm here to show you how to amplify your brand message through the power of storytelling and eye-catching visuals.

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25 Great Presentation Examples Your Audience Will Love

25 Great Presentation Examples Your Audience Will Love

Written by: Chloe West

presentation examples - header wide

Looking at a blank slate of a new presentation can seem defeating. How do you even start?

The hardest part of your presentation design is always figuring out how to lay out that first slide. That’s why we’ve put together 25 awesome presentation examples to get you started.

Each of these presentation examples has something specific about it that really makes it stand out. And when you’re designing your next slideshow, you want to make sure it’s something your audience will love.

Take a look through each of these examples to find inspiration for your next presentation.

Presentation Example #1: Colorful Slides

Draw your audience in by including a lot of bright colorful slides within your presentation.

This colorful presentation example was created to showcase how fun and playful Adidas’s boring presentation deck could actually be.

presentation examples - Colorful-Slides

Image Source

Although we typically say that every design you create should include just about 2-3 colors, there are ways that you can create a colorful presentation tastefully.

Pay close attention to the main colors of these slides. You see a lot of white, coral and navy with a few other colors splashed around the illustrations. Because the overall slide design focuses on three main colors, the way they’ve included other colors still works.

Presentation Example #2: Embedded Video

We love this presentation example that was created in Visme. This short presentation has a couple of beautifully designed slides with a YouTube video embedded in one of them.

An example of a video embedded in a presentation slide.

Embedding a video in your slides is a great way to create an interactive experience for your viewer, and also to give yourself a break while you’re presenting.

You can add a video that you or your company has created to emphasize your point or even embed a video that someone else created that supports your argument. It can be helpful for your audience to hear more than just your thoughts on a controversial subject.

Presentation Example #3: Interactivity

Not every presentation or slideshow is created to be, well, presented.

With Visme’s presentation maker, you can even create slideshows that are easily embedded on your website for your audience to watch and go through by themselves.

This is why it’s a great technique to add interactivity to your presentation , so that viewers don’t get bored and you can effectively lead them to other areas of your website.

Consider this presentation example . Her last slide includes an RSVP button for people to learn more about the service she teased within her presentation.

presentation examples - Interactivity

This is the perfect lead generation and call-to-action for increasing your customer or membership base, and with Visme, you can easily link text and other elements in your presentation slides to your website.

Presentation Example #4: Metaphors

If you can appeal to your audience with a metaphor from pop culture or another well-known reference, you’re sure to keep their attention.

That’s why we love this presentation example that uses superhero comparisons to talk about storytelling.

presentation examples - metaphors

This storyline is catchy, and it gets the audience intrigued as to what comparison they’re going to make next. Plus, who doesn’t want to be compared to a superhero? I’ll take Captain Marvel comparisons any day!

During your next presentation, see if there are any popular references that you can make easy comparisons to in your topic. But don’t try too hard to fit a comparison in, or your audience will be confused.

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Presentation Example #5: Animation

Here at Visme, we love a good animated presentation. But there gets to be a point where too much of a good thing is a really, really bad thing. And it's the same with animated effects.

There are also times where slight animation makes for the perfect slide. And that’s exactly where this presentation example comes in.

While it’s not much, having each expert’s quote pop up after the rest of the information is already on the slide gives the presentation a slightly more fun air than if the entire slide content was static.

Presentation Example #6: Laptop Mockups

There are times when you may need to include a phone or computer screenshot within your presentation to showcase what a website page looks like or could look like.

And slapping that screenshot right onto a presentation slide with no other formatting is boring and we know that you can do better.

Take notes from our next presentation example and include computer or smartphone mockups instead.

presentation examples - laptop mockups

This offers another layer of design that makes your presentation look much more professional.

Presentation Example #7: Visual Hierarchy

When we say visual hierarchy , we mean that the elements need to be organized in order of importance. In this specific presentation example, we’re focusing on the text.

Pay attention to how the header text and body content differ.

presentation examples - visual hierarchy

The headers on each of the above slides is in a large, all caps font while the body copy is much smaller and in sentence case. This creates a visual hierarchy that makes it obvious which font is the header, and therefore the most important part of the slide content.

Presentation Example #8: Icons

Your presentation should not be all words. Incorporating pictographs, graphics, icons and other visuals into your slides is a great way to provide further context to your information.

This presentation example does a great job of using icons to emphasize on each of their slide points.

presentation examples - icons

Access thousands of high-quality icons, shapes and graphics!

  • Vector icons to spice up any Visme design or document
  • Free to use , and great for print or web.
  • Customize colors to fit your design needs.

Not only is this much more creative than boring bulleted slides on PowerPoint, it’s an incredibly easy thing to do on a presentation maker like Visme. Simply search for an icon relevant to your point and search through hundreds of options.

Presentation Example #9: Monochromatic Slides

A monochromatic color scheme consists of tints and shades of a single color and can be extremely visually appealing when done well.

This presentation example includes multiple bright colors in the overall presentation, but they’ve utilized one at a time to create monochromatic slides.

presentation examples - monochromatic slides

In other types of design, like an infographic or social media graphic, you’d stick to a single monochromatic color scheme.

But this example does a great job of utilizing monochromatic harmonies in a presentation while still keeping it engaging by focusing on more than one color the entire time.

Presentation Example #10: Video Presentation

If you won’t be physically present to give your presentation, you can still create the illusion that you’re putting on a show by creating a video presentation.

This is a great presentation example because it utilizes audio and animation to make it feel like viewers are watching a video when they’re just watching a slideshow.

You can easily create a presentation like this in Visme by animating your design elements and uploading or recording audio to accompany your slides.

Presentation Example #11: Consistency

When putting together a presentation, you want it to be obvious that your slides are cohesive and meant to go together in the slideshow. This means you should be utilizing the same color scheme, fonts and overall theme throughout your presentation.

This presentation created with Visme is a great example of consistency throughout the slides.

presentation examples - consistency

Each of these slides follows the same design even though the content on each one differs.

Presentation Example #12: Fancy Fonts

There is a time and place for fancy fonts in a design , and Marketo does a great job of capturing that in the presentation example below.

When you’re using fancy fonts, they should be used sparingly and in a large font capacity, like a header. You don’t want to place too much text in a fancy font or it gets to be too hard to read, giving both you—as the presenter—and your audience a headache.

presentation examples - fancy fonts

Using this fancy script font in their presentation gives their slides a more playful air and allows them to further connect with their audience.

Presentation Example #13: Flat Design

One popular design style is flat design, and there are so many great ways to incorporate that into a presentation as well.

Take a look at this presentation example. The visuals on each slide are characters illustrated in flat design. Utilizing this style can be a great way to create beautiful slides that your audience can’t get enough of.

presentation examples - flat design

Be sure that your illustrations are relevant to your slide content so they don’t seem out of place. Just because something looks pretty doesn’t necessarily mean it makes sense in your presentation.

Presentation Example #14: Slide Progress

Letting your audience know how much is left in your presentation can be a great way to keep them paying attention and engaged.

This presentation example includes a slide progression countdown in their slideshow to let their audience know how many points are left to be covered.

presentation examples - slide progress

This can be helpful for longer presentations so audience members know how much more content there is left to cover.

Presentation Example #15: Data Visualization

When you’re sharing data and statistics in your presentation, you should visualize them with charts, graphs and other data widgets. Using figures to showcase what your numbers mean can resonate more with your audience than simply telling them what the numbers are.

This presentation example does a great job at using data visualization to present stats and information.

presentation examples - data visualization

Try adding your own data visualization into your next presentation using one of Visme’s dozens of data widget tools . You can also add and customize charts and graphs of different types.

Presentation Example #16: Minimalistic Slides

You don’t have to stuff tons of information into each one of your presentation slides.

Sometimes less is more.

You can place only the most important words and visuals on a slide and let your voice do the rest. Or you can just add more slides for each of your points.

This presentation example uses minimalistic slides that only focus on a single point at a time.

presentation examples - minimalist slides

You don’t have to have a ton of design elements on a slide for it to be visually appealing. This presentation includes just the basics and it still looks well designed and teaches something to its audience.

Presentation Example #17: Graphics

Another great way to create a minimalistic and visually appealing presentation is by placing equal emphasis on text and graphics.

We love the way this next presentation example utilized graphics in each one of their slides.

This presentation covers 25 need-to-know marketing stats, and while the data isn’t placed into charts and graphs, they’ve still come up with a way to add visuals.

presentation examples - graphics

This is a great way to incorporate graphics into their slides.

They’ve put a large emphasis on the text, especially since that’s the only white on the slide with the rest monochromatic, but they’re still adding visuals to further emphasize the content.

Presentation Example #18: Lowercase Text

Not every heading has to be in title case and not every sentence has to be in sentence case.

In fact, this presentation provides a great example of how visual hierarchy can still be achieved while utilizing all lowercase letters.

presentation examples - lowercase text

Use larger fonts for headers and smaller fonts for your body, and you can also take advantage of this unique typography design in your presentation.

Just remember that visual hierarchy is still important. The lowercase text works in this presentation because they’ve made it so obvious which text needs to be read first.

Presentation Example #19: Transition

Your transition matters. Notice how I didn’t pluralize the word “transition.” This is because you should only be using a single kind of transition per presentation.

You don’t want to overwhelm your audience or make your presentation look overly busy. Take note of how seamless this presentation example’s slide transition is.

Customize this presentation template and make it your own!

  • Add your own text, images, colors and more
  • Add interactive buttons and animations
  • Customize anything to fit your design and content needs

Not only does the slide transition in the same direction each time, but all of the design elements also glide in the same directly creating a beautiful and visually appealing transition.

Presentation Example #20: Focus on Text

While we love a good graphic or icon, not every presentation needs to be built that way. In fact, this presentation has an awesome focus on text with nearly every slide including nothing but text.

presentation examples - focus on text

This presentation uses different colors and different sizes to emphasize the more important pieces of text, making it creative without having to add a ton of visuals.

Presentation Example #21: Focus on Graphics

On the opposite end of the spectrum, you can also have a presentation that puts a huge focus on visuals.

While this presentation still includes text to help tell the full story, no one in the audience is going to be looking at the text. Check out the graphics in this presentation example.

presentation examples - focus on graphics

These illustrations are playful and draw the audience in. Creating a focus on graphics in your presentation gives your viewers something fun to look at while you speak about the content.

Presentation Example #22: Photography

Another great way to include visuals in your presentation is with photography.

There are many different ways to include images in your presentation , but this presentation example does a great job with using them as background images.

Each slide has a photo in the background and a color overlay on top so the text can still be seen easily.

presentation examples - photography

Figure out how you could include photos in your next presentation.

You can hire a photographer to do a curated photo session for your brand, or you can check out the millions of stock photos available in Visme’s photo library.

Presentation Example #23: Section Headers

Each time you move onto another main point in your presentation, it’s a good idea to break it up with a new section header.

We love the way this presentation example has utilized its section headers to make them really jump out at the audience. There’s no doubt that we’re moving onto another main point in this slideshow.

presentation examples - section headers

Blow your text up like this next time you’re making a transition to the next section of your presentation. It’ll be sure to grab your audience’s attention.

Presentation Example #24: Pop of Color

Another design style that I love is having a pop of color that really stands out from the rest of the design. It’s a great way to emphasize certain parts of your slides and create a focal point for your audience.

This presentation example makes this happen with a black and white color scheme and a pop of bright pink in the most important parts of each slide.

presentation examples - pop of color

Your eyes are immediately drawn to the words in pink, and it’s used strategically because of that. Try this out in your next presentation to highlight the most important words or parts of your slide.

Presentation Example #25: Strong Start

Want to keep your audience awake and engaged for your presentation? Start off with a killer first slide.

Take this presentation’s introductory slide for example. It's a great way of making people sit up a little straighter and causing ears to perk up.

presentation examples - strong start

Asking a powerful question or making a strong—maybe even controversial—opening statement is a great way to create a strong start to your presentation and really draw your audience in.

See how you can use this to your advantage in one of your next presentations. Startling your audience can actually be a good way to pique their curiosity and keep them engaged.

Get Inspired With These Presentation Examples

Now that you’ve surfed through these great presentation examples, hopefully you’ve got some inspiration to create your next slideshow.

If you’re looking for a good way to design your presentation slides, look no further.

Visme’s presentation software can help you to create a beautiful, animated and interactive presentation that your audience will eat up.

Log into your design dashboard today, choose a template and get started on your next presentation.

Create beautiful presentations faster with Visme.

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About the Author

Chloe West is the content marketing manager at Visme. Her experience in digital marketing includes everything from social media, blogging, email marketing to graphic design, strategy creation and implementation, and more. During her spare time, she enjoys exploring her home city of Charleston with her son.

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  • Inspiration

23 presentation examples that really work (plus templates!)

Three professionals engaged in a collaborative meeting with a Biteable video maker, a laptop, and documents on the table.

  • 30 Mar 2023

To help you in your quest for presentation greatness, we’ve gathered 23 of the best business presentation examples out there. These hand-picked ideas range from business PowerPoint presentations, to recruitment presentations, and everything in between.

As a bonus, several of our examples include editable video presentation templates from  Biteable .

Biteable allows anyone to create great video presentations — no previous video-making skills required. The easy-to-use platform has hundreds of brandable templates and video scenes designed with a business audience in mind. A video made with Biteable is just what you need to add that wow factor and make an impact on your audience.

Create videos that drive action

Activate your audience with impactful, on-brand videos. Create them simply and collaboratively with Biteable.

Video presentation examples

Video presentations are our specialty at Biteable. We love them because they’re the most visually appealing and memorable way to communicate.

1. Animated characters

Our first presentation example is a business explainer from Biteable that uses animated characters. The friendly and modern style makes this the perfect presentation for engaging your audience.

Bonus template:  Need a business video presentation that reflects the beautiful diversity of your customers or team? Use  Biteable’s workplace scenes . You can change the skin tone and hair color for any of the animated characters.

2. Conference video

Videos are also ideal solutions for events (e.g. trade shows) where they can be looped to play constantly while you attend to more important things like talking to people and handing out free cheese samples.

For this event presentation sample below, we used bright colours, stock footage, and messaging that reflects the brand and values of the company. All these elements work together to draw the attention of passers-by.

For a huge selection of video presentation templates, take a look at our  template gallery .

Business PowerPoint presentation examples

Striking fear into the hearts of the workplace since 1987, PowerPoint is synonymous with bland, boring presentations that feel more like an endurance test than a learning opportunity. But it doesn’t have to be that way. Check out these anything-but-boring business PowerPoint presentation examples.

3. Design pointers

This PowerPoint presentation takes a tongue-in-cheek look at how the speakers and users of PowerPoint are the problem, not the software itself.

Even at a hefty 61 slides, the vintage theme, appealing colors, and engaging content keep the viewer interested. It delivers useful and actionable tips on creating a better experience for your audience.

Pixar, as you’d expect, redefines the meaning of PowerPoint in their “22 Rules for Phenomenal Storytelling”. The character silhouettes are instantly recognizable and tie firmly to the Pixar brand. The bright colour palettes are carefully chosen to highlight the content of each slide.

This presentation is a good length, delivering one message per slide, making it easy for an audience to take notes and retain the information.

Google slides examples

If you’re in business, chances are you’ll have come across  slide decks . Much like a deck of cards, each slide plays a key part in the overall ‘deck’, creating a well-rounded presentation.

If you need to inform your team, present findings, or outline a new strategy, slides are one of the most effective ways to do this.

Google Slides is one of the best ways to create a slide deck right now. It’s easy to use and has built-in design tools that integrate with Adobe, Lucidchart, and more. The best part — it’s free!

5. Teacher education

Here’s a slide deck that was created to educate teachers on how to use Google Slides effectively in a classroom. At first glance it seems stuffy and businessy, but if you look closer it’s apparent the creator knows his audience well, throwing in some teacher-friendly content that’s bound to get a smile.

The slides give walkthrough screenshots and practical advice on the different ways teachers can use the software to make their lives that little bit easier and educate their students at the same time.

6. Charity awareness raiser

This next Google slide deck is designed to raise awareness for an animal shelter. It has simple, clear messaging, and makes use of the furry friends it rescues to tug on heartstrings and encourage donations and adoptions from its audience.

Pro tip: Creating a presentation is exciting but also a little daunting. It’s easy to feel overwhelmed — especially if the success of your business or nonprofit depends on it.

Prezi presentation examples

If you haven’t come across  Prezi , it’s a great alternative to using static slides. Sitting somewhere between slides and a video presentation, it allows you to import other content and add motion to create a more engaging viewer experience.

7. Red Bull event recap

This Prezi was created to document the Red Bull stratosphere freefall stunt a few years ago. It neatly captures all the things that Prezi is capable of, including video inserts and the zoom effect, which gives an animated, almost 3D effect to what would otherwise be still images.  

Prezi has annual awards for the best examples of presentations over the year. This next example is one of the 2018 winners. It was made to highlight a new Logitech tool.

8. Logitech Spotlight launch

What stands out here are the juicy colors, bold imagery, and the way the designer has used Prezi to its full extent, including rotations, panning, fades, and a full zoom out to finish the presentation.

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Sales presentation examples

If you’re stuck for ideas for your sales presentation, step right this way and check out this video template we made for you.

9. Sales enablement video presentation

In today’s fast-paced sales environment, you need a way to make your sales enablement presentations memorable and engaging for busy reps.  Sales enablement videos  are just the ticket. Use this video presentation template the next time you need to present on your metrics.

10. Zuroa sales deck

If you’re after a sales deck, you can’t go past this example from Zuora. What makes it great? It begins by introducing the worldwide shift in the way consumers are shopping. It’s a global phenomenon, and something we can all relate to.

It then weaves a compelling story about how the subscription model is changing the face of daily life for everyone. Metrics and testimonials from well-known CEOs and executives are included for some slamming social proof to boost the sales message.

Pitch presentation examples

Pitch decks are used to give an overview of business plans, and are usually presented during meetings with customers, investors, or potential partners.

11. Uber pitch deck

This is Uber’s original pitch deck, which (apart from looking a teensy bit dated) gives an excellent overview of their business model and clearly shows how they intended to disrupt a traditional industry and provide a better service to people. Right now, you’re probably very grateful that this pitch presentation was a winner.

You can make your own pitch deck with Biteable, or start with one of our  video templates  to make something a little more memorable.

12. Video pitch template

This video pitch presentation clearly speaks to the pains of everyone who needs to commute and find parking. It then provides the solution with its app that makes parking a breeze.

The video also introduces the key team members, their business strategy, and what they’re hoping to raise in funding. It’s a simple, clear pitch that positions the company as a key solution to a growing, worldwide problem. It’s compelling and convincing, as a good presentation should be.

13. Fyre Festival pitch deck

The most epic example of a recent pitch deck is this one for Fyre Festival – the greatest event that never happened. Marvel at its persuasion, gasp at the opportunity of being part of the cultural experience of the decade, cringe as everything goes from bad to worse.

Despite the very public outcome, this is a masterclass in how to create hype and get funding with your pitch deck using beautiful imagery, beautiful people, and beautiful promises of riches and fame.

Business presentation examples

Need to get the right message out to the right people? Business presentations can do a lot of the heavy lifting for you.

Simply press play and let your video do the talking. No fumbling your words and sweating buckets in front of those potential clients, just you being cool as a cucumber while your presentation does the talking.

Check out two of our popular templates that you can use as a starting point for your own presentations. While they’re business-minded, they’re definitely not boring.

14. Business intro template

Modern graphics, animations, and upbeat soundtracks keep your prospects engaged as they learn about your business, your team, your values, and how you can help them.

15. Business explainer template

Research presentation examples.

When you’re giving a more technical presentation such as research findings, you need to strike the perfect balance between informing your audience and making sure they stay awake.

As a rule, slides are more effective for research presentations, as they are used to support the speaker’s knowledge rather can capture every small detail on screen.

With often dry, complex, and technical subject matter, there can be a temptation for presentations to follow suit. Use images instead of walls of text, and keep things as easy to follow as possible.

16. TrackMaven research deck

TrackMaven uses their endearing mascot to lighten up this data-heavy slide deck. The graphs help to bring life to their findings, and they ensure to only have one bite-size takeaway per slide so that viewers can easily take notes.

17. Wearable tech research report

Obviously, research can get very researchy and there’s not a lot to be done about it. This slide deck below lays out a ton of in-depth information but breaks it up well with quotes, diagrams, and interesting facts to keep viewers engaged while it delivers its findings on wearable technology.

Team presentation examples

Motivating your team can be a challenge at the best of times, especially when you need to gather them together for….another presentation!

18. Team update template

We created this presentation template as an example of how to engage your team. In this case, it’s for an internal product launch. Using colorful animation and engaging pacing, this video presentation is much better than a static PowerPoint, right?

19. Officevibe collaboration explainer

This short slide deck is a presentation designed to increase awareness of the problems of a disengaged team. Bright colors and relevant images combine with facts and figures that compel viewers to click through to a download to learn more about helping their teams succeed.

Recruitment presentation examples

Recruiting the right people can be a challenge. Presentations can help display your team and your business by painting a dynamic picture of what it’s like to work with you.

Videos and animated slides let you capture the essence of your brand and workplace so the right employees can find you.

20. Company culture explainer

If you’re a recruitment agency, your challenge is to stand out from the hundreds of other agencies in the marketplace.

21. Kaizen culture

Showcasing your agency using a slide deck can give employers and employees a feel for doing business with you. Kaizen clearly displays its credentials and highlights its brand values and personality here (and also its appreciation of the coffee bean).

Explainer presentation examples

Got some explaining to do? Using an explainer video is the ideal way to showcase products that are technical, digital, or otherwise too difficult to explain with still images and text.

Explainer videos help you present the features and values of your product in an engaging way that speaks to your ideal audience and promotes your brand at the same time.

22. Product explainer template

23. lucidchart explainer.

Lucidchart does a stellar job of using explainer videos for their software. Their series of explainers-within-explainers entertains the viewer with cute imagery and an endearing brand voice. At the same time, the video is educating its audience on how to use the actual product. We (almost) guarantee you’ll have more love for spiders after watching this one.

Make a winning video presentation with Biteable

Creating a winning presentation doesn’t need to be difficult or expensive. Modern slide decks and video software make it easy for you to give compelling presentations that sell, explain, and educate without sending your audience to snooze town.

For the best online video presentation software around, check out Biteable. The intuitive platform does all the heavy lifting for you, so making a video presentation is as easy as making a PowerPoint.

Use Biteable’s brand builder to automatically fetch your company colors and logo from your website and apply them to your entire video with the click of a button. Even add a  clickable call-to-action  button to your video.

Share your business presentation anywhere with a single, trackable URL and watch your message turn into gold.

Make stunning videos with ease.

Take the struggle out of team communication.

Try Biteable now.

  • No credit card required
  • No complicated design decisions
  • No experience necessary

7 Unique Presentation Examples That Will Inspire You

Carla Albinagorta

After a while, all PowerPoint presentations look exactly the same, don’t they? Wrong! The way a PowerPoint is designed can really change the feel of the whole presentation. The world is filled with bad PowerPoint presentations. But precisely because of that, a good PowerPoint will stand out even more. Check out these amazingly good presentation examples to get some design ideas for your next PowerPoint.

Presentation inspiration

Why presentations are important

Before we go through the presentation examples, it’s important to talk a little about what makes a PowerPoint presentation really good. It’s a common mistake to think that the design of your PowerPoint is a secondary factor in a presentation. Content and information are definitely vital, but the design also affects the overall way people react to your presentation. Sometimes even more that you could imagine.

Think about it this way: you probably won’t go to an important presentation dressed as if you just got out of bed. If it’s a really important one, you’ll probably even worry about looking your best. You probably won’t think twice about spending a little more time grooming yourself and making sure you look good. And this is because appearances do matter. Whether we like it or not, people unconsciously read many things from the way we present ourselves visually. And these ideas can stick for a long, long time in people’s minds. And, even more, they are built incredibly fast. According to Forbes, first impressions are made in the first 7 seconds of a meeting .

Business presentations are exactly the same. There are many things your audience can read from your presentation design alone. For once, the way your presentation looks will probably give them an impression of how professional you and your business are. A plain, all-white presentation can give the impression that you’re lazy or that you did it last minute. The way a presentation looks can certainly influence how trustworthy you look, or how committed to a project, or how relatable you are.

Characteristics of a good presentation deck

People can read many things from a presentation, and it’s your duty to work on the image you want to project. A bad presentation can make you look unprofessional, yes. But a presentation is also a great opportunity to establish your brand visually and to make sure it stays on your audience’s minds. It’s up to you to take advantage of the possibilities presentations offer you.

what is presentation example

It’s definitely easier said than done, though. Making a unique PowerPoint design demands creativity and imagination. So before you check out the presentation examples, look at this short list of design ideas. Hopefully, you could use these as inspiration for your next PowerPoint. They’ll surely take any plain presentation to the next level.

Title slides

PowerPoint title slides

You probably have experienced this: You get distracted from a presentation for 5 seconds, and suddenly you have no idea of what the speaker is talking about. You’ve gotten yourself lost, and it’s pretty difficult to get back on track when you don’t even know what new topic you’re talking about. Title slides are a great way to show your audience in what section of your presentation you’re on.

Even if you don’t have title slides for each section, you should certainly have a presentation starter Title slide. This slide is vital because it’ll set the feel for all the rest of the presentation. Just as with yourself, people tend to judge a presentation right from the start. It’s incredibly important that you showcase what you want to showcase (professionalism, relatability, etc.) on your title slide.

You want your audience looking forward for the rest of the presentation, not to feel dread and boredom. Make it eye-catching without going over the top, and make sure the topic is clear. You can check out some of our other presentation examples to see how a high impact first slide is done.

Cohesive color palette

There is no easier way to make your presentation look unprofessional than to go overboard with colors. Even if the speaker isn’t necessarily the one that has designed the PowerPoint presentation, he or she will be automatically connected to it. That is why a “Rainbow” presentation will give the feel that the speaker doesn’t really know what they are doing. Even if the speaker is doing a good job, the picture that will remain in the audience’s minds will be of the PowerPoint presentation. And if this one looks improvised or unprofessional, that will also reflect on their idea of the presenter.

PowerPoint color palette

Finding good colors for your presentation can be a tricky task. The overall general rule is to pick colors that complement each other, and that have good contrast. This way, the presentation will not be eye-straining while still being easy to read. The easiest way to apply this is to pick one of the premade color schemes from Microsoft Office.

However, you probably have some extra requirements, like for example to use your brand’s colors. Things like this can make it harder to find a good color palette. There is no easy way to handle colors in a presentation. But the easiest tip is: when in doubt, keep it simple.

If you want to know more about colors and how to use them, you can check out how to pick the right colors for your next presentation .

Data representation

PowerPoint presentations are, above all, a visual aid. That’s why you should take advantage of the visual potential they have. Many business presentations include some kind of data to illustrate a certain point or prove something. For example, growth or sales rates, or consumers per country, and so on. Many presentations’ main sin is that they try to showcase all this data in a written way like it’s a report. It’s one of the easiest ways to bore your audience and make them lose focus.

PowerPoint charts graphs

If you’re saying exactly the same that is written in the PowerPoint, why should they listen to you? You should aim to show something in a different way that will make them understand the things you’re saying easier. For example, if you want to share some percentages concerning some specific aspect of your business, the list of numbers will probably bore pretty quickly your audience. But if you show it visually, in a pie chart for example, your audience will be able to understand it easily.

Captivating visuals

“Captivating visuals” do not mean only photos and pictures. Sure, customized illustrations are great, as you will see in some of our presentation examples. But you don’t need them to create a great presentation. Many people think that it means adding at least one stock picture or something similar to every slide. Truth is, what presentations really need is visuals that complement smartly the information display.

This can be done by many different ways. Illustrations and pictures are a great option for this. They exemplify one or more points, but most important, they break the “all-text” image that is so frustrating for the audience. And to achieve this, illustrations and pictures are not the only way to do so. As has been said before, graphs and charts are a great way to represent data. And these elements also help to break the “all-text” effect. Other great options to do this are to use icons and geometrical. These can help to highlight your points, while still being sober and not very intrusive.

But the most vital thing to consider visually is the layout . The way you organize the information inside a slide can make all the difference between a plain slide and a professional looking one. The more your presentation looks like a textbook, the more difficult it’ll be for your audience to focus in it. Break down your information in smaller parts and see how they can fit into the slide. It’s a difficult thing to learn, but once you see the presentations examples, you’ll see exactly what I’m talking about.

What not to do when designing a presentation

You can also check these bad PowerPoint examples , to know what to avoid. Some times, it can be just as useful to know what not to do! But right now, let’s go through some of the things that can really make a difference in turning your presentation from plain to spectacular.

Presentation Examples

Here you’ll find some amazing presentation examples done by our designers here at 24Slides. Hopefully, these will give you the inspiration you need to make a more unique, eye-catching presentation. Even the plainest, most boring presentation has a solution. It’s just a matter of knowing how to make it really stand out.

In 24Slides, our designers divide their styles into three categories: Corporate, Creative and Playful. This way, customers can pick the style that they feel they fit best with their brand and their presentation. To know more about these 3 styles and to see how they differentiate from each other, you can look out other of our professionally redesigned PowerPoint examples . You will find the original presentation and how it was remade in all 3 of these styles. This way, you can really see the difference between them, and pick the one that fits better your needs!

But for now, let’s go straight to the presentation examples! Here you’ll find some of the best Before-and-After transformations. This way you can really see how much of a difference a well-designed PowerPoint can really make.

This presentation was redesigned in a Creative style. This style is in some way the perfect middle between the other two. It’s more serious and business-like than the Playful style, but more flexible and casual than the Corporate one. This Adidas presentation is the perfect example of the Creative style. It showcases all the information in a professional way, but still keeping it visually attractive.

Adidas PowerPoint presentation example

Adidas has a difficult color scheme to work with since it’s a brand that works mainly with blacks, greys, and white. It’s easy to make a boring presentation with that palette, as you can see with the all-grey background of the original presentation. Our designers change it for a more visually striking photo-background. But they kept the background photos at a high transparency percentage to make sure they didn’t hinder the text. They also added the brand logo with the back lines. This slide really shows how a slide layout can really change the feel of a presentation.

Adidas PowerPoint presentation example

This slide is a perfect example of improving data visualization. Why put everything in written sentences, when you can show it in a much more effective way as a graph?

b) Linkedin

The Playful style is my personal favorite. Playful PowerPoint designs are proof that presentations don’t have to be boring or dull. This style is great for catching your audience’s attention. It includes a lot of personalized illustrations that will really make a presentation pop. This style is certainly less serious, but no less professional. You can see the effort that has been put into these slides, and how carefully crafted they are.

Linkedin PowerPoint presentation example

Check out the difference between these two slides. While the original one is certainly more serious, it’s the redesigned one that looks like a professional presentation. Dark backgrounds are great start to give a presentation a professional look, but it’s not enough. Anyone can change the background color. This PowerPoint example, despite not having a dark background, looks way more professional. It looks customized and detailed. Our designers took Linkedin colors to make a slide that really represented the brand. The effort put into it it’s what makes it a really unique-looking presentation.

This slide is also a good example of the importance of title slides. If you see the original one, you’ll probably brace yourself for a long and boring presentation. With the fixed one, you give the presentation a whole new feel. The customized illustration reflect perfectly the presentation topic and intrigues you enough to make want to hear more about it.

Linkedin PowerPoint presentation example

Finally, we have the Corporate Presentation style. This one is certainly the most serious of all three of them. This is the kind of presentation you want to show your boss to prove how reliable and rigorous you are with your job. It’s a great style for presenting data and cold hard facts.

IBM PowerPoint presentation example

The original presentation had a theme, with the blue lines in the upper and lower sides of the slide. But the use of different colors made it look a little improvised and overall just dated. The new design, on the other hand, looks clean and stylish. Something as simple as adding a visual element, like the central photo, can do a huge difference. Instead of highlighting text with different colors, the designers focused on separating the information in sections and using a monochromatic color scheme. This way, the audience can distinguish easily each part of the slide, while still keeping the design sharp.

IBM PowerPoint presentation example

Even something as simple as bullet points change completely when you use a more professional layout!

d) McDonald’s

This MacDonalds’ presentation is an amazing example of what a Playful presentation is all about. Vibrant colors, unique illustrations, and a distinctive layout. If you look at the original SWOT Analysis of this presentation example, it is completely plain and forgettable. But the fixed slide is truly unique. It conveys the information in a way that could not have been done for any other company in the world. It’s original and entertaining while still showcasing all the information needed.

McDonald's PowerPoint presentation example

This PowerPoint is also a good example of and amazing use of color. The original presentation was clearly trying to follow the brand’s official color scheme of red and yellow. But in practice, it made the presentation look pretty amateur. Our designers, on the other hand, made a customized color palette that made the presentation look not only professional but unique. They kept the red and yellow tones, but didn’t use them as the main colors. Instead, they created a whole scheme of colors that complimented them, and that allow them to add so much more detail into the presentation.

McDonald's PowerPoint presentation example

The customized icons are one of those things that really can make a difference. In the new presentation, you can be sure that the data being shown is from a fast food company. Making sure your presentation reflects your company is more than just pasting a logo in every slide. This presentation is a great example of how to do it right. Every single slide reflects its product in a playful, innovative way.

Oracle’s PowerPoint is another great presentation of example of the creative style. This presentation takes a plan, boring PowerPoint and transforms it into a unique one.

Oracle PowerPoint presentation example

Check out how much a professional layout can change a slide. In the original one, all the element are crammed together. It’s even a little bit uncomfortable to read. There are too many things happening at once. The fixed slide conveys the exact same information, but in a way more organized, professional way. This is a great example of how to showcase data smartly. The designer used all their tools (shapes and colors to make divisions, icons, etc.) to convey the information in a visually attractive way.

Oracle PowerPoint presentation example

Creative style is all about thinking out of the box, so this slide transformation is a perfect presentation example. While the original slide is not that bad, it’s a little dull. But if you change the layout and add a more interesting color scheme, the slide will look much better!

Here is another great presentation example of the creative style. Creative is actually the style more in demand by our customers, since it looks both sharp and fun. And this Amazon’s presentation really shows that.

Amazon PowerPoint presentation example

Details do matter. While in the original slide there were graphs, the colors clashes, and it looks pretty cramped. Our designers changed the color palette to reflect the brand, the bar graphs for pie charts and adding a soft-edged caption box. Just with this, the slide looks more cohesive and with an intended design.

Amazon PowerPoint presentation example

This slide is another example that visuals and layout matter. Having slide after slide filled with bullet points becomes boring very quickly. Think about in which other ways you could represent the information, and build your layout accordingly.

Finally, here’s another presentation example of a corporate style PowerPoint. This serious, straightforward style is ideal when you want a more sober, business-like presentation.

Cisco PowerPoint presentation example

As much as a good minimalist style , less is not always more. The original slide with just a quote looks kind of empty, rather than minimalist. As has been said before, a basic gradient background will not fool anyone into thinking that there was time put into that presentation design. Adding “stunning visuals” don’t necessarily mean having custom icons or vector illustrations. Sometimes something as simple as a complementary picture and some geometrical detail, as in this slide, can really make the message stand out.

Make better presentations

Hopefully this presentation examples will inspire you when you have to do your next PowerPoint. Presentation design takes time and effort, but practice makes perfect. Do not expect a PowerPoint that looks from a professional designer’s portfolio at first try. Design is not something you can learn overnight.

However, if you don’t have the time to spend in learning how to design your own PowerPoints, or you want a really professional finish, you should definitely contact put team of designers here at 24 Slides. Your presentation will be as unique as anyone of these examples, and will reflect perfectly your brand and what you want to convey.

And depending how much time you invest a week in doing PowerPoints, it’ll probably even be more cost-efficient to hire presentation designers. This way you get better presentations that you could have done on your own, and at the same time, save time for your other tasks. So ask yourself: do you really need to learn how to design presentations? Or is it just another task taking time and energy from other more important things to do?

what is presentation example

If it’s just taking time away from you, why not let the professionals so what they’ve been trained to do? Here at 24Slides we have incredible designers that will make sure that your presentations is everything you want it to be. You can focus on your tasks at hand, and receive your presentation ready within 24 hours, and more professional-looking than ever.

Create professional presentations online

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How to Structure your Presentation, with Examples

August 3, 2018 - Dom Barnard

For many people the thought of delivering a presentation is a daunting task and brings about a  great deal of nerves . However, if you take some time to understand how effective presentations are structured and then apply this structure to your own presentation, you’ll appear much more confident and relaxed.

Here is our complete guide for structuring your presentation, with examples at the end of the article to demonstrate these points.

Why is structuring a presentation so important?

If you’ve ever sat through a great presentation, you’ll have left feeling either inspired or informed on a given topic. This isn’t because the speaker was the most knowledgeable or motivating person in the world. Instead, it’s because they know how to structure presentations – they have crafted their message in a logical and simple way that has allowed the audience can keep up with them and take away key messages.

Research has supported this, with studies showing that audiences retain structured information  40% more accurately  than unstructured information.

In fact, not only is structuring a presentation important for the benefit of the audience’s understanding, it’s also important for you as the speaker. A good structure helps you remain calm, stay on topic, and avoid any awkward silences.

What will affect your presentation structure?

Generally speaking, there is a natural flow that any decent presentation will follow which we will go into shortly. However, you should be aware that all presentation structures will be different in their own unique way and this will be due to a number of factors, including:

  • Whether you need to deliver any demonstrations
  • How  knowledgeable the audience  already is on the given subject
  • How much interaction you want from the audience
  • Any time constraints there are for your talk
  • What setting you are in
  • Your ability to use any kinds of visual assistance

Before choosing the presentation’s structure answer these questions first:

  • What is your presentation’s aim?
  • Who are the audience?
  • What are the main points your audience should remember afterwards?

When reading the points below, think critically about what things may cause your presentation structure to be slightly different. You can add in certain elements and add more focus to certain moments if that works better for your speech.

Good presentation structure is important for a presentation

What is the typical presentation structure?

This is the usual flow of a presentation, which covers all the vital sections and is a good starting point for yours. It allows your audience to easily follow along and sets out a solid structure you can add your content to.

1. Greet the audience and introduce yourself

Before you start delivering your talk, introduce yourself to the audience and clarify who you are and your relevant expertise. This does not need to be long or incredibly detailed, but will help build an immediate relationship between you and the audience. It gives you the chance to briefly clarify your expertise and why you are worth listening to. This will help establish your ethos so the audience will trust you more and think you’re credible.

Read our tips on  How to Start a Presentation Effectively

2. Introduction

In the introduction you need to explain the subject and purpose of your presentation whilst gaining the audience’s interest and confidence. It’s sometimes helpful to think of your introduction as funnel-shaped to help filter down your topic:

  • Introduce your general topic
  • Explain your topic area
  • State the issues/challenges in this area you will be exploring
  • State your presentation’s purpose – this is the basis of your presentation so ensure that you provide a statement explaining how the topic will be treated, for example, “I will argue that…” or maybe you will “compare”, “analyse”, “evaluate”, “describe” etc.
  • Provide a statement of what you’re hoping the outcome of the presentation will be, for example, “I’m hoping this will be provide you with…”
  • Show a preview of the organisation of your presentation

In this section also explain:

  • The length of the talk.
  • Signal whether you want audience interaction – some presenters prefer the audience to ask questions throughout whereas others allocate a specific section for this.
  • If it applies, inform the audience whether to take notes or whether you will be providing handouts.

The way you structure your introduction can depend on the amount of time you have been given to present: a  sales pitch  may consist of a quick presentation so you may begin with your conclusion and then provide the evidence. Conversely, a speaker presenting their idea for change in the world would be better suited to start with the evidence and then conclude what this means for the audience.

Keep in mind that the main aim of the introduction is to grab the audience’s attention and connect with them.

3. The main body of your talk

The main body of your talk needs to meet the promises you made in the introduction. Depending on the nature of your presentation, clearly segment the different topics you will be discussing, and then work your way through them one at a time – it’s important for everything to be organised logically for the audience to fully understand. There are many different ways to organise your main points, such as, by priority, theme, chronologically etc.

  • Main points should be addressed one by one with supporting evidence and examples.
  • Before moving on to the next point you should provide a mini-summary.
  • Links should be clearly stated between ideas and you must make it clear when you’re moving onto the next point.
  • Allow time for people to take relevant notes and stick to the topics you have prepared beforehand rather than straying too far off topic.

When planning your presentation write a list of main points you want to make and ask yourself “What I am telling the audience? What should they understand from this?” refining your answers this way will help you produce clear messages.

4. Conclusion

In presentations the conclusion is frequently underdeveloped and lacks purpose which is a shame as it’s the best place to reinforce your messages. Typically, your presentation has a specific goal – that could be to convert a number of the audience members into customers, lead to a certain number of enquiries to make people knowledgeable on specific key points, or to motivate them towards a shared goal.

Regardless of what that goal is, be sure to summarise your main points and their implications. This clarifies the overall purpose of your talk and reinforces your reason for being there.

Follow these steps:

  • Signal that it’s nearly the end of your presentation, for example, “As we wrap up/as we wind down the talk…”
  • Restate the topic and purpose of your presentation – “In this speech I wanted to compare…”
  • Summarise the main points, including their implications and conclusions
  • Indicate what is next/a call to action/a thought-provoking takeaway
  • Move on to the last section

5. Thank the audience and invite questions

Conclude your talk by thanking the audience for their time and invite them to  ask any questions  they may have. As mentioned earlier, personal circumstances will affect the structure of your presentation.

Many presenters prefer to make the Q&A session the key part of their talk and try to speed through the main body of the presentation. This is totally fine, but it is still best to focus on delivering some sort of initial presentation to set the tone and topics for discussion in the Q&A.

Questions being asked after a presentation

Other common presentation structures

The above was a description of a basic presentation, here are some more specific presentation layouts:

Demonstration

Use the demonstration structure when you have something useful to show. This is usually used when you want to show how a product works. Steve Jobs frequently used this technique in his presentations.

  • Explain why the product is valuable.
  • Describe why the product is necessary.
  • Explain what problems it can solve for the audience.
  • Demonstrate the product  to support what you’ve been saying.
  • Make suggestions of other things it can do to make the audience curious.

Problem-solution

This structure is particularly useful in persuading the audience.

  • Briefly frame the issue.
  • Go into the issue in detail showing why it ‘s such a problem. Use logos and pathos for this – the logical and emotional appeals.
  • Provide the solution and explain why this would also help the audience.
  • Call to action – something you want the audience to do which is straightforward and pertinent to the solution.

Storytelling

As well as incorporating  stories in your presentation , you can organise your whole presentation as a story. There are lots of different type of story structures you can use – a popular choice is the monomyth – the hero’s journey. In a monomyth, a hero goes on a difficult journey or takes on a challenge – they move from the familiar into the unknown. After facing obstacles and ultimately succeeding the hero returns home, transformed and with newfound wisdom.

Storytelling for Business Success  webinar , where well-know storyteller Javier Bernad shares strategies for crafting compelling narratives.

Another popular choice for using a story to structure your presentation is in media ras (in the middle of thing). In this type of story you launch right into the action by providing a snippet/teaser of what’s happening and then you start explaining the events that led to that event. This is engaging because you’re starting your story at the most exciting part which will make the audience curious – they’ll want to know how you got there.

  • Great storytelling: Examples from Alibaba Founder, Jack Ma

Remaining method

The remaining method structure is good for situations where you’re presenting your perspective on a controversial topic which has split people’s opinions.

  • Go into the issue in detail showing why it’s such a problem – use logos and pathos.
  • Rebut your opponents’ solutions  – explain why their solutions could be useful because the audience will see this as fair and will therefore think you’re trustworthy, and then explain why you think these solutions are not valid.
  • After you’ve presented all the alternatives provide your solution, the remaining solution. This is very persuasive because it looks like the winning idea, especially with the audience believing that you’re fair and trustworthy.

Transitions

When delivering presentations it’s important for your words and ideas to flow so your audience can understand how everything links together and why it’s all relevant. This can be done  using speech transitions  which are words and phrases that allow you to smoothly move from one point to another so that your speech flows and your presentation is unified.

Transitions can be one word, a phrase or a full sentence – there are many different forms, here are some examples:

Moving from the introduction to the first point

Signify to the audience that you will now begin discussing the first main point:

  • Now that you’re aware of the overview, let’s begin with…
  • First, let’s begin with…
  • I will first cover…
  • My first point covers…
  • To get started, let’s look at…

Shifting between similar points

Move from one point to a similar one:

  • In the same way…
  • Likewise…
  • Equally…
  • This is similar to…
  • Similarly…

Internal summaries

Internal summarising consists of summarising before moving on to the next point. You must inform the audience:

  • What part of the presentation you covered – “In the first part of this speech we’ve covered…”
  • What the key points were – “Precisely how…”
  • How this links in with the overall presentation – “So that’s the context…”
  • What you’re moving on to – “Now I’d like to move on to the second part of presentation which looks at…”

Physical movement

You can move your body and your standing location when you transition to another point. The audience find it easier to follow your presentation and movement will increase their interest.

A common technique for incorporating movement into your presentation is to:

  • Start your introduction by standing in the centre of the stage.
  • For your first point you stand on the left side of the stage.
  • You discuss your second point from the centre again.
  • You stand on the right side of the stage for your third point.
  • The conclusion occurs in the centre.

Key slides for your presentation

Slides are a useful tool for most presentations: they can greatly assist in the delivery of your message and help the audience follow along with what you are saying. Key slides include:

  • An intro slide outlining your ideas
  • A  summary slide  with core points to remember
  • High quality image slides to supplement what you are saying

There are some presenters who choose not to use slides at all, though this is more of a rarity. Slides can be a powerful tool if used properly, but the problem is that many fail to do just that. Here are some golden rules to follow when using slides in a presentation:

  • Don’t over fill them  – your slides are there to assist your speech, rather than be the focal point. They should have as little information as possible, to avoid distracting people from your talk.
  • A picture says a thousand words  – instead of filling a slide with text, instead, focus on one or two images or diagrams to help support and explain the point you are discussing at that time.
  • Make them readable  – depending on the size of your audience, some may not be able to see small text or images, so make everything large enough to fill the space.
  • Don’t rush through slides  – give the audience enough time to digest each slide.

Guy Kawasaki, an entrepreneur and author, suggests that slideshows should follow a  10-20-30 rule :

  • There should be a maximum of 10 slides – people rarely remember more than one concept afterwards so there’s no point overwhelming them with unnecessary information.
  • The presentation should last no longer than 20 minutes as this will leave time for questions and discussion.
  • The font size should be a minimum of 30pt because the audience reads faster than you talk so less information on the slides means that there is less chance of the audience being distracted.

Here are some additional resources for slide design:

  • 7 design tips for effective, beautiful PowerPoint presentations
  • 11 design tips for beautiful presentations
  • 10 tips on how to make slides that communicate your idea

Group Presentations

Group presentations are structured in the same way as presentations with one speaker but usually require more rehearsal and practices.  Clean transitioning between speakers  is very important in producing a presentation that flows well. One way of doing this consists of:

  • Briefly recap on what you covered in your section: “So that was a brief introduction on what health anxiety is and how it can affect somebody”
  • Introduce the next speaker in the team and explain what they will discuss: “Now Elnaz will talk about the prevalence of health anxiety.”
  • Then end by looking at the next speaker, gesturing towards them and saying their name: “Elnaz”.
  • The next speaker should acknowledge this with a quick: “Thank you Joe.”

From this example you can see how the different sections of the presentations link which makes it easier for the audience to follow and remain engaged.

Example of great presentation structure and delivery

Having examples of great presentations will help inspire your own structures, here are a few such examples, each unique and inspiring in their own way.

How Google Works – by Eric Schmidt

This presentation by ex-Google CEO  Eric Schmidt  demonstrates some of the most important lessons he and his team have learnt with regards to working with some of the most talented individuals they hired. The simplistic yet cohesive style of all of the slides is something to be appreciated. They are relatively straightforward, yet add power and clarity to the narrative of the presentation.

Start with why – by Simon Sinek

Since being released in 2009, this presentation has been viewed almost four million times all around the world. The message itself is very powerful, however, it’s not an idea that hasn’t been heard before. What makes this presentation so powerful is the simple message he is getting across, and the straightforward and understandable manner in which he delivers it. Also note that he doesn’t use any slides, just a whiteboard where he creates a simple diagram of his opinion.

The Wisdom of a Third Grade Dropout – by Rick Rigsby

Here’s an example of a presentation given by a relatively unknown individual looking to inspire the next generation of graduates. Rick’s presentation is unique in many ways compared to the two above. Notably, he uses no visual prompts and includes a great deal of humour.

However, what is similar is the structure he uses. He first introduces his message that the wisest man he knew was a third-grade dropout. He then proceeds to deliver his main body of argument, and in the end, concludes with his message. This powerful speech keeps the viewer engaged throughout, through a mixture of heart-warming sentiment, powerful life advice and engaging humour.

As you can see from the examples above, and as it has been expressed throughout, a great presentation structure means analysing the core message of your presentation. Decide on a key message you want to impart the audience with, and then craft an engaging way of delivering it.

By preparing a solid structure, and  practising your talk  beforehand, you can walk into the presentation with confidence and deliver a meaningful message to an interested audience.

It’s important for a presentation to be well-structured so it can have the most impact on your audience. An unstructured presentation can be difficult to follow and even frustrating to listen to. The heart of your speech are your main points supported by evidence and your transitions should assist the movement between points and clarify how everything is linked.

Research suggests that the audience remember the first and last things you say so your introduction and conclusion are vital for reinforcing your points. Essentially, ensure you spend the time structuring your presentation and addressing all of the sections.

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Five tips to set yourself apart.

Never underestimate the power of great communication. It can help you land the job of your dreams, attract investors to back your idea, or elevate your stature within your organization. But while there are plenty of good speakers in the world, you can set yourself apart out by being the person who can deliver something great over and over. Here are a few tips for business professionals who want to move from being good speakers to great ones: be concise (the fewer words, the better); never use bullet points (photos and images paired together are more memorable); don’t underestimate the power of your voice (raise and lower it for emphasis); give your audience something extra (unexpected moments will grab their attention); rehearse (the best speakers are the best because they practice — a lot).

I was sitting across the table from a Silicon Valley CEO who had pioneered a technology that touches many of our lives — the flash memory that stores data on smartphones, digital cameras, and computers. He was a frequent guest on CNBC and had been delivering business presentations for at least 20 years before we met. And yet, the CEO wanted to sharpen his public speaking skills.

what is presentation example

  • Carmine Gallo is a Harvard University instructor, keynote speaker, and author of 10 books translated into 40 languages. Gallo is the author of The Bezos Blueprint: Communication Secrets of the World’s Greatest Salesman  (St. Martin’s Press).

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The formal presentation of information is divided into two broad categories: Presentation Skills and Personal Presentation .

These two aspects are interwoven and can be described as the preparation, presentation and practice of verbal and non-verbal communication. 

This article describes what a presentation is and defines some of the key terms associated with presentation skills.

Many people feel terrified when asked to make their first public talk.  Some of these initial fears can be reduced by good preparation that also lays the groundwork for making an effective presentation.

A Presentation Is...

A presentation is a means of communication that can be adapted to various speaking situations, such as talking to a group, addressing a meeting or briefing a team.

A presentation can also be used as a broad term that encompasses other ‘speaking engagements’ such as making a speech at a wedding, or getting a point across in a video conference.

To be effective, step-by-step preparation and the method and means of presenting the information should be carefully considered. 

A presentation requires you to get a message across to the listeners and will often contain a ' persuasive ' element. It may, for example, be a talk about the positive work of your organisation, what you could offer an employer, or why you should receive additional funding for a project.

The Key Elements of a Presentation

Making a presentation is a way of communicating your thoughts and ideas to an audience and many of our articles on communication are also relevant here, see: What is Communication? for more.

Consider the following key components of a presentation:

Ask yourself the following questions to develop a full understanding of the context of the presentation.

When and where will you deliver your presentation?

There is a world of difference between a small room with natural light and an informal setting, and a huge lecture room, lit with stage lights. The two require quite different presentations, and different techniques.

Will it be in a setting you are familiar with, or somewhere new?

If somewhere new, it would be worth trying to visit it in advance, or at least arriving early, to familiarise yourself with the room.

Will the presentation be within a formal or less formal setting?

A work setting will, more or less by definition, be more formal, but there are also various degrees of formality within that.

Will the presentation be to a small group or a large crowd?

Are you already familiar with the audience?

With a new audience, you will have to build rapport quickly and effectively, to get them on your side.

What equipment and technology will be available to you, and what will you be expected to use?

In particular, you will need to ask about microphones and whether you will be expected to stand in one place, or move around.

What is the audience expecting to learn from you and your presentation?

Check how you will be ‘billed’ to give you clues as to what information needs to be included in your presentation.

All these aspects will change the presentation. For more on this, see our page on Deciding the Presentation Method .

The role of the presenter is to communicate with the audience and control the presentation.

Remember, though, that this may also include handing over the control to your audience, especially if you want some kind of interaction.

You may wish to have a look at our page on Facilitation Skills for more.

The audience receives the presenter’s message(s).

However, this reception will be filtered through and affected by such things as the listener’s own experience, knowledge and personal sense of values.

See our page: Barriers to Effective Communication to learn why communication can fail.

The message or messages are delivered by the presenter to the audience.

The message is delivered not just by the spoken word ( verbal communication ) but can be augmented by techniques such as voice projection, body language, gestures, eye contact ( non-verbal communication ), and visual aids.

The message will also be affected by the audience’s expectations. For example, if you have been billed as speaking on one particular topic, and you choose to speak on another, the audience is unlikely to take your message on board even if you present very well . They will judge your presentation a failure, because you have not met their expectations.

The audience’s reaction and therefore the success of the presentation will largely depend upon whether you, as presenter, effectively communicated your message, and whether it met their expectations.

As a presenter, you don’t control the audience’s expectations. What you can do is find out what they have been told about you by the conference organisers, and what they are expecting to hear. Only if you know that can you be confident of delivering something that will meet expectations.

See our page: Effective Speaking for more information.

How will the presentation be delivered?

Presentations are usually delivered direct to an audience.  However, there may be occasions where they are delivered from a distance over the Internet using video conferencing systems, such as Skype.

It is also important to remember that if your talk is recorded and posted on the internet, then people may be able to access it for several years. This will mean that your contemporaneous references should be kept to a minimum.

Impediments

Many factors can influence the effectiveness of how your message is communicated to the audience.

For example background noise or other distractions, an overly warm or cool room, or the time of day and state of audience alertness can all influence your audience’s level of concentration.

As presenter, you have to be prepared to cope with any such problems and try to keep your audience focussed on your message.   

Our page: Barriers to Communication explains these factors in more depth.

Continue to read through our Presentation Skills articles for an overview of how to prepare and structure a presentation, and how to manage notes and/or illustrations at any speaking event.

Continue to: Preparing for a Presentation Deciding the Presentation Method

See also: Writing Your Presentation | Working with Visual Aids Coping with Presentation Nerves | Dealing with Questions Learn Better Presentation Skills with TED Talks

How to make a great presentation

Stressed about an upcoming presentation? These talks are full of helpful tips on how to get up in front of an audience and make a lasting impression.

what is presentation example

The secret structure of great talks

what is presentation example

The beauty of data visualization

what is presentation example

TED's secret to great public speaking

what is presentation example

How to speak so that people want to listen

what is presentation example

How great leaders inspire action

How To Write A Presentation 101 | Step-by-Step Guides with Best Examples | 2024 Reveals

Jane Ng • 05 April, 2024 • 11 min read

Is it difficult to start of presentation? You’re standing before a room full of eager listeners, ready to share your knowledge and captivate their attention. But where do you begin? How do you structure your ideas and convey them effectively?

Take a deep breath, and fear not! In this article, we’ll provide a road map on how to write a presentation covering everything from crafting a script to creating an engaging introduction.

So, let’s dive in!

Table of Contents

What is a presentation , what should be in a powerful presentation.

  • How To Write A Presentation Script
  • How to Write A Presentation Introduction 

Key Takeaways

Tips for better presentation.

  • How to start a presentation
  • How to introduce yourself

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Start in seconds.

Get free templates for your next interactive presentation. Sign up for free and take what you want from the template library!

How long does it take to make a presentation?20 – 60 hours.
How can I improve my presentation writing?Minimize text, optimize visuals, and one idea per slide.

Presentations are all about connecting with your audience. 

Presenting is a fantastic way to share information, ideas, or arguments with your audience. Think of it as a structured approach to effectively convey your message. And you’ve got options such as slideshows, speeches, demos, videos, and even multimedia presentations!

The purpose of a presentation can vary depending on the situation and what the presenter wants to achieve. 

  • In the business world, presentations are commonly used to pitch proposals, share reports, or make sales pitches. 
  • In educational settings, presentations are a go-to for teaching or delivering engaging lectures. 
  • For conferences, seminars, and public events—presentations are perfect for dishing out information, inspiring folks, or even persuading the audience.

That sounds brilliant. But, how to write a presentation?

How To Write A Presentation

  • Clear and Engaging Introduction: Start your presentation with a bang! Hook your audience’s attention right from the beginning by using a captivating story, a surprising fact, a thought-provoking question, or a powerful quote. Clearly state the purpose of your presentation and establish a connection with your listeners.
  • Well-Structured Content: Organize your content logically and coherently. Divide your presentation into sections or main points and provide smooth transitions between them. Each section should flow seamlessly into the next, creating a cohesive narrative. Use clear headings and subheadings to guide your audience through the presentation.
  • Compelling Visuals: Incorporate visual aids, such as images, graphs, or videos, to enhance your presentation. Make sure your visuals are visually appealing, relevant, and easy to understand. Use a clean and uncluttered design with legible fonts and appropriate color schemes. 
  • Engaging Delivery: Pay attention to your delivery style and body language. You should maintain eye contact with your audience, use gestures to emphasize key points, and vary your tone of voice to keep the presentation dynamic. 
  • Clear and Memorable Conclusion: Leave your audience with a lasting impression by providing a strong closing statement, a call to action, or a thought-provoking question. Make sure your conclusion ties back to your introduction and reinforces the core message of your presentation.

what is presentation example

How To Write A Presentation Script (With Examples)

To successfully convey your message to your audience, you must carefully craft and organize your presentation script. Here are steps on how to write a presentation script: 

1/ Understand Your Purpose and Audience

  • Clarify the purpose of your presentation. Are you informing, persuading, or entertaining?
  • Identify your target audience and their knowledge level, interests, and expectations.
  • Define what presentation format you want to use

2/ Outline the Structure of Your Presentation

Strong opening.

Start with an engaging opening that grabs the audience’s attention and introduces your topic. Some types of openings you can use are: 

  • Start with a Thought-Provoking Question: “Have you ever…?”
  • Begin with a Surprising Fact or Statistic: “Did you know that….?”
  • Use a Powerful Quote: “As Maya Angelou once said,….”
  • Tell a Compelling Story : “Picture this: You’re standing at….”
  • Start with a Bold Statement: “In the fast-paced digital age….”

Main Points

Clearly state your main points or key ideas that you will discuss throughout the presentation.

  • Clearly State the Purpose and Main Points: Example: “In this presentation, we will delve into three key areas. First,… Next,… Finally,…. we’ll discuss….”
  • Provide Background and Context: Example: “Before we dive into the details, let’s understand the basics of…..”
  • Present Supporting Information and Examples: Example: “To illustrate…., let’s look at an example. In,…..”
  • Address Counterarguments or Potential Concerns: Example: “While…, we must also consider… .”
  • Recap Key Points and Transition to the Next Section: Example: “To summarize, we’ve… Now, let’s shift our focus to…”

Remember to organize your content logically and coherently, ensuring smooth transitions between sections.

You can conclude with a strong closing statement summarizing your main points and leaving a lasting impression. Example: “As we conclude our presentation, it’s clear that… By…., we can….”

3/ Craft Clear and Concise Sentences

Once you’ve outlined your presentation, you need to edit your sentences. Use clear and straightforward language to ensure your message is easily understood.

Alternatively, you can break down complex ideas into simpler concepts and provide clear explanations or examples to aid comprehension.

4/ Use Visual Aids and Supporting Materials

Use supporting materials such as statistics, research findings, or real-life examples to back up your points and make them more compelling. 

  • Example: “As you can see from this graph,… This demonstrates….”

5/ Include Engagement Techniques

Incorporate interactive elements to engage your audience, such as Q&A sessions , conducting live polls, or encouraging participation. You can also spin more funs into group, by randomly dividing people into different groups to get more diverse feedbacks!

6/ Rehearse and Revise

  • Practice delivering your presentation script to familiarize yourself with the content and improve your delivery.
  • Revise and edit your script as needed, removing any unnecessary information or repetitions.

7/ Seek Feedback

You can share your script or deliver a practice presentation to a trusted friend, colleague, or mentor to gather feedback on your script and make adjustments accordingly.

More on Script Presentation

what is presentation example

How to Write A Presentation Introduction with Examples

How to write presentations that are engaging and visually appealing? Looking for introduction ideas for the presentation? As mentioned earlier, once you have completed your script, it’s crucial to focus on editing and refining the most critical element—the opening of your presentation – the section that determines whether you can captivate and retain your audience’s attention right from the start. 

Here is a guide on how to craft an opening that grabs your audience’s attention from the very first minute: 

1/ Start with a Hook

To begin, you can choose from five different openings mentioned in the script based on your desired purpose and content. Alternatively, you can opt for the approach that resonates with you the most, and instills your confidence. Remember, the key is to choose a starting point that aligns with your objectives and allows you to deliver your message effectively.

2/ Establish Relevance and Context

Then you should establish the topic of your presentation and explain why it is important or relevant to your audience. Connect the topic to their interests, challenges, or aspirations to create a sense of relevance.

3/ State the Purpose

Clearly articulate the purpose or goal of your presentation. Let the audience know what they can expect to gain or achieve by listening to your presentation.

4/ Preview Your Main Points

Give a brief overview of the main points or sections you will cover in your presentation. It helps the audience understand the structure and flow of your presentation and creates anticipation.

5/ Establish Credibility

Share your expertise or credentials related to the topic to build trust with the audience, such as a brief personal story, relevant experience, or mentioning your professional background.

6/ Engage Emotionally

Connect emotional levels with your audience by appealing to their aspirations, fears, desires, or values. They help create a deeper connection and engagement from the very beginning.

Make sure your introduction is concise and to the point. Avoid unnecessary details or lengthy explanations. Aim for clarity and brevity to maintain the audience’s attention.

For example, Topic: Work-life balance

“Good morning, everyone! Can you imagine waking up each day feeling energized and ready to conquer both your personal and professional pursuits? Well, that’s exactly what we’ll explore today – the wonderful world of work-life balance. In a fast-paced society where work seems to consume every waking hour, it’s vital to find that spot where our careers and personal lives harmoniously coexist. Throughout this presentation, we’ll dive into practical strategies that help us achieve that coveted balance, boost productivity, and nurture our overall well-being. 

But before we dive in, let me share a bit about my journey. As a working professional and a passionate advocate for work-life balance, I have spent years researching and implementing strategies that have transformed my own life. I am excited to share my knowledge and experiences with all of you today, with the hope of inspiring positive change and creating a more fulfilling work-life balance for everyone in this room. So, let’s get started!”

🎉 Check out: How to Start a Presentation?

what is presentation example

Whether you’re a seasoned speaker or new to the stage, understanding how to write a presentation that conveys your message effectively is a valuable skill. By following the steps in this guide, you can become a captivating presenter and make your mark in every presentation you deliver.

Additionally, AhaSlides can significantly enhance your presentation’s impact. With AhaSlides, you can use live polls , quizzes , and word cloud to turn your presentation into an engaging and interactive experience. Let’s take a moment to explore our vast template library !

Frequently Asked Questions

How to write a presentation step by step .

You can refer to our step-by-step guide on How To Write A Presentation Script: Understand Your Purpose and Audience Outline the Structure of Your Presentation Craft Clear and Concise Sentences Use Visual Aids and Supporting Material Include Engagement Techniques Rehearse and Revise Seek Feedback

How do you start a presentation? 

You can start with an engaging opening that grabs the audience’s attention and introduces your topic. Consider using one of the following approaches: Start with a Thought-Provoking Question: “Have you ever…?” Begin with a Surprising Fact or Statistic: “Did you know that….?” Use a Powerful Quote: “As Maya Angelou once said,….” Tell a Compelling Story : “Picture this: You’re standing at….” Start with a Bold Statement: “In the fast-paced digital age….”

What are the five parts of a presentation?

When it comes to presentation writing, a typical presentation consists of the following five parts: Introduction: Capturing the audience’s attention, introducing yourself, stating the purpose, and providing an overview. Main Body: Presenting main points, evidence, examples, and arguments. Visual Aids: Using visuals to enhance understanding and engage the audience. Conclusion: Summarizing main points, restating key message, and leaving a memorable takeaway or call to action. Q&A or Discussion: Optional part for addressing questions and encouraging audience participation.

Jane Ng

A writer who wants to create practical and valuable content for the audience

Tips to Engage with Polls & Trivia

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Blog Data Visualization 120+ Presentation Ideas, Topics & Example

120+ Presentation Ideas, Topics & Example

Written by: Ryan McCready May 08, 2023

Best Presentation Ideas, Design Tips & Examples

Did you know that 46% of people can’t sit through a presentation without losing focus? 

That’s why I wanted to learn how to make a presentation that will captivate an audience. After looking at hundreds of different authors, topics and designs, I’ve assembled over 100 presentation ideas and tips on how to design a compelling presentation for:

  • Social media
  • Online courses
  • Pitch decks
  • Lead generation

In this blog, you’ll find 120+ presentation ideas, design tips and examples to help you create an awesome presentations slide deck for your next presentation.

To start off, here’s a video on the 10 essential presentation design tips to make sure that your presentations don’t fall under the YAWN category.

1. Use a minimalist presentation theme

Modern Airbnb Presentation Ideas

CREATE THIS PRESENTATION TEMPLATE

The best designs can also be some of the simplest you see. In the Airbnb pitch deck below, they use a minimalist color scheme and font selection.

Creative Airbnb Pitch Deck Ideas

A minimalist design is sleek, organized and places the most important thing in focus: your information. There are no distracting stock images, icons, or content. Everything on this unique presentation feels like it belongs and works together perfectly. 

Learn how to customize this template:

2. Use a consistent design motif throughout your presentation

Here’s a go-to tip to for a cohesive presentation design: use a design motif. The motif could be a recurring shape (like circles, lines or arrows) or symbol (like a leaf for “growth” or a mountain for “goals”). For more ideas, check out our guide to common symbols and meanings used in design .

For example, this  presentation template uses circles as a design motif. The same circle icon is used in three different colors to add a bubbly touch to the design. The team photos are also incorporated using circle frames:

Creative Marketing Presentation Ideas

3. Use an eye-catching presentation background image

Photography Creative Presentation Ideas copy

Like with any type of design work, you should want to catch the eye of your audience. In a presentation, this should be done from the beginning with a  compelling background image or a color gradient.

Creative Tech Presentation Ideas

In this presentation template, the creators were able to do just that with a landscape photo. When a presentation like this is seen on social media, during a webinar or in person, your audience will definitely listen up.

4. Visualize your points with icons

Storytelling Business Presentation Ideas

Icons are the perfect visuals to include in presentations. They’re compact and can convey a concept to your audience at a glance. You can even combine multiple icons to create custom illustrations for your slides. 

Use the Icon Search in Venngage to find illustrated and flat icons:

Venngage Icon Search

5. Use a black & white color scheme for a corporate presentation design

Easy Black Business Presentation Ideas

In the presentation below there are only two colors used: black and white. Now, you might be worried that only using two colors is boring, but it all comes down to balance.

Minimalist White Business Presentation Ideas

Playing off the ideas of classic minimalism, the designer made this presentation look sleek and professional. And now your content can be the main attraction of your presentation as well!

6. Repurpose your slide deck into an infographic 

OfficeVibe Creative Illustrated Presentation Ideas

Different types of presentations serve different purposes and sometimes it helps to work smarter, not harder when you are creating a unique presentation. In fact, the spacing, layout, and style used in this presentation makes it easy to repurpose the same images into an infographic.

OfficeVibe Creative Marketing Presentation Ideas

This allows you to create two unique pieces of content from one idea!  Which is exactly what  Officevibe did .

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Join Venngage’s CEO, Eugene Woo, to learn how you can design impactful infographics that will help maintain trust, increase productivity and inspire action in your team.

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7. Break your genre mold for a fun presentation idea

SEMRush Content Marketing Presentation Ideas

When I first clicked on this creative presentation from SEMrush, I was not expecting to be transported into a comic book. I’m glad I clicked because it may be the most unique slide deck I have ever seen. Going this extreme with your presentation ideas may seem a bit risky, but to be able to break the mold in this age of cookie-cutter presentations is worth it.

To leave a lasting impression on your audience, consider transforming your slides into an interactive presentation. Here are 15  interactive presentation ideas  to enhance interactivity and engagement.

8. Make your presentation cover slide count

WebTrends Business Presentation Ideas

As I was scrolling through all of the presentations, this one made me stop in my tracks. It could be that I have a life-long love of Star Wars, or it could be that their presentation cover slide was designed to do just that: grab your attention. That’s why you should not stick with a boring, text-only title slide. Don’t be afraid to use icons and illustrations to make a statement.

9.  Alternate slide layouts to keep your presentation engaging

Easy Real Estate Presentation Ideas

Keeping your audience engaged throughout an entire presentation is hard, even if you have been working on your presentation skills . No one wants to look at slides that look exactly the same for an hour. But on the other hand, you can’t create a unique masterpiece for each slide.

Creative Real Estate Marketing Presentation Ideas

That’s why I’m very impressed with what the designers did in the presentation example above. They use a consistent visual theme on each slide, but alternate between vertical and horizontal orientations.

The swapping of orientations will show people that the presentation is progressing nicely. It can help you make a strong, almost physical, distinction between ideas, sections or topics.  

10. Make your audience laugh, or at least chuckle

Modern Company Branding Presentation Ideas

Sometimes you need to not take your business presentations too seriously. Not sure what I mean? Go check out slide number 10 on this slide deck below.

Funny Branding Presentation Ideas

If you did not actually laugh out loud, then I don’t know what to tell you. Small illustrated embellishments can be very powerful because they evoke an emotional response and to gain your audience’s trust.

Did you know 70% of employees think that giving a good presentation is an essential workplace skill? Check out the top qualities of awesome presentations and learn all about how to make a good presentation to help you nail that captivating delivery.

11. Supplement your presentation with printed materials

Presentation Ideas Brochure

Printed takeaways (such as brochures and business cards ) give audience members a chance to take home the most important elements of your presentation in a format they can easily access without using a computer. Make sure you brand these materials in a way that’s visually consistent with your slide deck, with the same color scheme, icons, and other iconic features; otherwise, your recipients will just end up scratching their heads.

Presentation Ideas Brochure

If you’re giving people multiple materials, try packaging them all into one convenient presentation folder. There are over 100 styles with a wide range of custom options, so feel free to get creative and make your folder stand out. Sometimes a unique die cut or an unusual stock is all you need to make something truly memorable. Here are some brochure templates to get you started.

12. Only use one chart or graphic per slide 

Data Driven Presentation Ideas

Having too much information on a slide is the easiest way to lose the focus of your audience. This is especially common when people are using graphs, charts or tables .

Blue Creative Tech Presentation Ideas

In this creative slide deck, the author made sure to only include one focal point per slide, and I applaud them for it. I know this may sound like a simple presentation tip, but I have seen many people lose their audience because the slides are too complex.

13. Keep your employee engagement presentations light   

OfficeVibe Modern Presentation Ideas

Sometimes you need to get away from stuffy, professional presentation ideas to capture your audience’s attention. In this case, Officevibe used some very colorful and playful illustrations to stand out from the crowd.

Creative Startup Presentation Ideas

I mean, who could not love the plant with a face on slide number 9? And if you want to see some more icons and illustrations like this, be sure to check out our article on how to tell a story with icons.

14.  Feature a map when talking about locations

Purple Startup Pitch Deck Presentation Ideas

Including a map in your creative presentations is a fantastic idea! Not only do they make an interesting focal point for your slide layout, they also make location-based information easier to understand.

Purple Startup Pitch Presentation Ideas

This cool presentation example by our pro designers at Venngage uses maps to visualize information. This map both dominates the screen, and also displays all the locations being covered.

15. Use a font that is large and in charge 

Bold Content Marketing Presentation Ideas

If you are presenting to a small group or a packed stadium, make sure your audience can see your text! Use a large and in charge font that can be read from even the nosebleed seats. 

Honestly, you really never know where your unique presentation will be seen. It could be seen in a conference room or conference hall, and everything in between. Be ready to present almost anywhere with a bold and easy to read font.

16. Use pop culture references to build a fun presentation 

Drift Business Presentation Ideas

Using a meme or pop culture reference is another way that you can jive with your audience. It can be used to quickly get a point across without saying a word or create a moment that you can connect with the room. For example in this presentation, they used Napoleon Dynamite to give the audience feelings of nostalgia.

17. Use more than one font weight on your presentation cover slide

Steve Jobs Apple Presentation Ideas

Just like you would never use one font on an infographic, you should never use just one font on your presentation (for more tips, read our guide on how to choose fonts ). In this presentation example from HubSpot, they use a bunch of different font weights to add emphasis to key words and ideas.

As you can see, they use a bold font on the presentation cover to bring attention to Steve Jobs name. This makes it easy for the audience to know what your presentation is going to be about from the beginning as well. 

18. Use a color theme for each idea 

Colorful Dell Tech Presentation Ideas

Color is another extremely powerful nonverbal tool that you can use to guide your audience. By using a different color for each section of your creative presentation, Dell is able to clearly indicate when they are switching points or ideas.  Going from green to orange, and even red almost effortlessly.

Colorful Technology Presentation Ideas

This is a great way to design a list, guide, or a  how-to presentation as well. And each color can be assigned to a different step or number with ease. 

Need help picking the perfect color palette? Start here !

19. Use illustrations instead of pictures 

Illustrated Tech Presentation Ideas

An easy way to keep your design consistent throughout your unique presentation is to use illustrations like in this slide deck by Domo.

They used illustrations instead of pictures to show off their subject on slide numbers 4-10 and it looks fantastic. This will ensure that the audience focuses on the content, instead of just the photo they could have used.

It also helps that illustrations are a top design trend for 2020 .

20. Use contrasting colors to compare two perspectives or sides of an argument 

Creative Comparison Presentation Ideas

Contrasting colors can be used to quickly show each side of topic or an argument. For example in this presentation, they use this trick to show the difference between their company and the competition.

Simple Product Comparison Presentation Ideas

They use color very effectively in this example to show their company is better, in a nonverbal way. With a lighter color and illustrated icons, the company is able to position them as the better choice. All without saying a word.  

Now if they would have used similar colors, or a single color the effect wouldn’t have been as strong or noticeable.

21. Include your own personal interests

Innovative Business Tech Presentation Ideas

This example is one of the most interesting and cool presentations I have seen in awhile, so I suggest checking out the entire thing. The creator inserts a bunch of his personal interests into the slide to make his presentation about education fun and relatable. And they even use a Super Mario Bros inspired presentation cover, so you know it has to be fantastic! 

22. Try to stick to groups of three 

Simple Black Presentation Ideas

How many major ideas should be present on your presentation aid? Never break your  presentation layout down into anything more than thirds. This means there should be at most three columns, three icons, three ideas and so on.  A great example of this idea starts on slide number 9 in this slide deck and continues throughout the rest of the presentation.

 Here is a great three columned slide template to get started with.

23. Add a timeline to help visualize ideas 

Modern History Presentation Ideas

One of the best ways to visualize a complex process or historical event is to use a timeline presentation. A list of all the steps or events is just not going to cut it in a professional setting. You need to find an engaging way to visualize the information.

Simple History Class Presentation Ideas

Take the presentation example above, where they outline the rise and fall of Athens in a visually stimulating way.

24. Label your graphs & charts 

Creative Data Visualization Presentation Ideas

If the people at Pollen VC had not added those annotations to the graphs on slide number 5, I would have definitely not known what to make of that graph.

But when you combine the visuals on a graph with descriptive text, the graph is able to paint a picture for your audience. So make your graphs easy to understand by annotating them (this is a chart design best practice ).

Create a free graph right here, right now!

25. White font over pictures just works 

Elegant Marketing Presentation Ideas

There is a reason that you see so many quotes or sayings in a white font that are then overlaid on an image. That it is because it just works in so many situations and the text is very easy to read on any image.

If you do not believe me, look at the slide deck example above where they use a white font with a few different fonts and about 100 images. Plus the presentation template is chocked full of other tips on how to create a winning slideshow.

26. Color code your points across the whole presentation 

Creative Tech Startup Presentation Ideas

Here is another example of a presentation that uses color to keep their points organized. In this case, they use 10 different pastel colors to match the 10 different tips for employee engagement.

Illustrated Tech Business Presentation Ideas

Check out our guide for how to pick the best colors for your visuals .

27.  Use a simple flow chart to break down a process

Colorful Sponsorship Presentation Ideas

If you’re a fan of the movie Step Brothers , you may have heard of Prestige Worldwide before. In this fun presentation example they are back to sell you on their business model and growth plans.

This time, the presentation will be effective because it actually talks about what the business does.

Colorful Marketing Event Presentation Ideas

Instead of making a music video, they use a helpful flowchart template to explain their business model. I would recommend following their lead and creating a dynamic flow chart to visually break down any process.  Try making your own flowchart  with Venngage.

28. Make your slide deck mobile friendly 

Globoforce Red Human Resources Presentation Ideas

As more people move to mobile as their main device each year, making your presentations mobile-friendly is becoming increasingly important. This means that the text is large and there aren’t too many small details, so everything can scale down. Just like in this presentation example from the creators at Globoforce.

29. Don’t be afraid to include too many examples 

With Company Product Development Presentation Ideas

If you are presenting a complex idea to a group, especially a large audience, I would recommend having a ton of good examples. Now, I would try not to overdo it, but having too many it is better than having too few.

In this creative presentation, the people at With Company spend about 20 slides just giving great examples of prototyping. It doesn’t feel too repetitive because they all are useful and informative examples.

30.  Use consistent visual styles for an elegant presentation design

Black Professional Business Presentation Ideas

I have already written extensively about using icons in all of your design projects . I haven’t talked as much about matching icons to your presentation template.

Modern Business Marketing Presentation Ideas copy

But that’s just as important, especially if you want to create a professional presentation for your audience.

As you can see in the example above, the designer used minimalist icons that fit the slide designs. All of the other graphics, charts and visual elements fit together nicely as well.

Plus the icons don’t distract from the content, which could ruin a stellar presentation.

31. Use a consistent presentation layout 

Bannersnack Graphic Design Presentation Ideas

In this example from Bannersnack, they use a consistent layout on each of their slides to help with the flow by using the same margins and text layout.

Bannersnack Modern Design Presentation Ideas

It’s a solid presentation example because they help the user know where to look immediately. It may seem like they are playing it safe, but anything that can speed up the time it takes for a user to read the content of the slides, the better.

32. Use loud colors as much as possible 

Colorful Creative Tech Presentation Ideas

This is one of my favorite presentations because of the highlighter yellow they chose to use as their main color. It is actually very similar to one that I saw presented live a few years ago and I have used this same approach in a few presentations ideas of my own.

33. Pull your design motif from your content 

Creative Education Workshop Presentation Ideas

If you are talking about an interesting topic, why not use the topic as the main design motif in your creative slide deck? For example, in this presentation about sketchbooks, the creator uses a sketchy, handwritten motif. It is something simple that helps the audience connect with the topic. Plus, it allows you to include a ton of great examples.

34. Utilize a call & answer cadence

Simple White Marketing Presentation Ideas

In this SlideShare about how to create a presentation, Peter Zvirinsky uses a two-step process to present a point. First, he presents the header presentation tip in a speech bubble. Then he shows a supporting point in a responding speech bubble. This gives the presentation a conversational flow.

35. Repurpose ebook content into a creative presentation

Purple Seth Godin Presentation Ideas

This slide deck was adapted perfectly from a Seth Godin ebook into the presentation example you see above. In the slide deck, they take a piece of content that would usually take a while to read and cut it down to a few minutes. Just remember to include only the most important ideas, and try to present them in a fresh way.

36. Add a timed outline to your presentation

Simple Blue Monthly Business Presentation Ideas

We have already covered how important it is to have a table of contents in your slides but this takes it a bit further. On the second slide of the presentation below, the creator added how long each of the slides should take.

White Minimalist Business Presentation Ideas

This is great because it helps your audience know the pace the presentation will take and will help keep them engaged. It also will help them identify the most important and in-depth parts of the presentation from the beginning.

37. Use a “next steps” slide to direct your audience

Purple Gradient Presentation Ideas

One of the worst things you can do as a presenter is to leave your audience without any idea of what to do next. A presentation should never just end because you ran out of slides.

Blue Creative Gradient Presentation Ideas

Instead, use a conclusion or “next steps” slide like in the example above to finish your presentation. Sum up some of your main points, tell your audience where they can get more information, and push them to take action.

38. Go a bit crazy with the design 

Velocity Partners Simple White Presentation Ideas

Sometimes you need to throw convention to the wind to create something unforgettable. This presentation from Velocity Partners does just that, and I think it is one of my favorite ones from this entire roundup.

Velocity Partners Simple Tech Presentation Ideas

They use unconventional typography, quirky icons, and unusual presentation layout to make each slide surprising.

39. Make your slide deck easy to share 

Simple Content Marketing Presentation Ideas

If you are looking to get a lot of eyes on your presentation I would make sure people will want to share it on social media. How do you do that? By presenting new and interesting value. This means your content needs to answer a common question and your design needs to be clutter-free. For example, look at this very social media-friendly. The slides are simple and answer questions directly.

40.  Use shapes to integrate your photos into the slides

Colorful Food Presentation Ideas

Want to include a bunch of images in your presentation? I say do it!

Now most of the time you would add a raw image directly to your slide. However, if you want to present images in a professional way I would recommend using an image frame .

Nutrition Creative Presentation Ideas

Like in the example above, you can use these frame to create a collage of images almost instantly. Or provide a similar visual theme to all of your slides.  

Overall, I believe it’s a great way to add a new visual component to your presentation.

41. Hijack someone’s influence in your marketing slides

Creative Social Media Presentation Ideas

If you are stuck in the brainstorming phase of your presentation, focusing on a brand or influencer is a great place to start. It could be a case study, a collection of ideas or just some quotes from the influencer. But what makes it effective is that the audience knows the influencer and trusts them. And you are able to hijack their awareness or influence.

42. Put y our logo on every slide 

Moz Business Marketing Presentation Ideas

Whether you have a brand as powerful as Moz, or you are just getting started, you should always have your logo on each slide. You really never know where a presentation is going to end up–or what parts of it will! In this presentation template, Moz does a good job of including their branding and such to get others interested in Moz Local. Don’t have a logo yet? Our logo design tips will help you create a logo that’s iconic and will stand the test of time.

43. Lead your audience to it 

Blogging Tips Presentations Ideas

In this example, the creator uses something very similar to the call and answer approach I mentioned above, but with a little twist. Instead of just throwing all the info up at once, they use three slides to build to a particular point and include a subtle call to action in the third slide.

44. Make visuals the focal point of your presentation slides

Non Profit Creative Presentation Ideas

If you haven’t noticed, illustrated icons are having a revival in 2020 and beyond. This is likely because minimalist icons dominated the design world for the past decade. And now people want something new.

Brands also like using illustrated icons because they are seen as genuine and fun.

Blood Donation Creative Presentation

And because they are so eye-catching you can use them as focal points in your presentation slides. Just like they did in the creative presentation example above.

Picking the perfect icon is tough, learn how you can use infographic icons like a pro.

45. Use a quirky presentation theme 

Animation Ninja Funny Tech Presentation Ideas

In this slide deck, the authors show you how to become an Animation Ninja…and they use ninja graphics and icons extensively. This caught my eye immediately because of the amount of work that I knew was behind this. It takes a lot of time and effort to line all of the content and graphic up to create a cohesive theme, but the payoff can be massively worth it.

46. Use a consistent background image 

Simple Modern Business Presentation Ideas

I am a big fan of the way that Aleyda Solís uses only a single presentation background image throughout her presentation.

Modern SEO Marketing Presentation Ideas

By using this tactic the audience is able to focus on what is happening in the foreground. Plus it gives the whole presentation a different feel than all the other ones I have looked at.

47. Summarize your points at the end

Deanta Data Driven Marketing Presentation Ideas

It’s a good idea to summarize your points before you end your presentation , especially if you’ve covered a lot of information. In this presentation example, Deanta summarizes exactly what they do on slide numbers 16-18. They also provide their contact information in case their audience has any more questions. I think that every presentation should use this same approach, especially the ones you are presenting outside of your company.

48. Use a minimalist presentation template

QuickBooks Minimalist Presentation Ideas

This slide deck from QuickBooks uses a minimalist theme to help the audience focus on what is important, the content.

QuickBooks White Simple Presentation Ideas

There were only five colors used in the entire presentation and the graphics were simple line drawings. This made it easy to read and very pleasing to the eyes.

49. Split your slides length-wise 

Sequoia Startup Presentation Ideas

Here is a simple template you can use to separate your headers, or main points, from your body text in a presentation.

Minimalist White Startup Presentation Ideas

Instead of using a solid presentation background, split the slide in half like Sequoia did in their slide deck. They used their brand color for the title portion and a neutral white for the supporting content.

Use this company report template to create a very similar slide right now!

50.  Embrace a bold color scheme throughout your presentation

Colorful Modern Creative Presentation Ideas

My favorite part of the creative presentation example above is the use of complementary colors in each slide. As you can see, not one of the slides use the same color scheme but they all feel related connected.

Colorful Modern Presentation Ideas

This approach can be used to make your presentation visually unique, without abandoning a cohesive theme or idea.

51. Put text in the top left corner 

Simple Orange Business Presentation Ideas

English speakers will instinctively try to read text from a top to bottom, left to right orientation. I would recommend using a left alignment for your text and adding additional things from top to bottom, just like Aaron Irizarry did in this presentation layout.

52. Break up your tables 

Intuit Financial Business Presentation Ideas

A plain table with a white background with black or gray lines are difficult to read on a computer screen, so why would you create one for viewing on a large presentation screen? You shouldn’t!

Instead, follow Intuit’s lead and break up the rows with a bit of color. This applies to data visualization in general , but think it is even more important when it comes to presentations.

53.  Present connected information in a visually similar way

Yellow Startup Pitch Deck Presentation Ideas

In this startup pitch presentation example, they have a ton of information to get through. But they present their most important slides, the problem and solution, in a visually similar way.

Yellow Creative Startup Presentation Ideas

By using a similar layout on each slide, the audience will be able to quickly make a connection. If you want to present two connected pieces of information, use this tactic.

Yellow Modern Startup Presentation Ideas

From the font to the layout, it’s all basically the same. The main message they’re trying to impart is a lot more impactful to the reader.

If they would have used two wildly different presentation layouts, the message may have been lost.

54. Roundup expert tips into one presentation 

Venngage Presentation Ideas

If you are looking for useful insights into the topic of your presentation, talk to some influencers in your niche. These are called “expert roundups” in the content marketing world and they are incredibly shareable.

Data Driven Presentation Ideas

Plus, they are pretty easy to create and have a great shelf life. In the example above, we talked to a gaggle of marketing experts about what makes a SlideShare great.

55. Use bold & brash colors throughout 

Gradient SEO Marketing Presentation Ideas

B old colors usually make your presentation template a lot easier to read and remember. Like at this slide deck made by our talented designers, which doesn’t shy away from bright, bold colors.

Want to pick a perfect color palette for your presentation? Read this blog on the do’s and don’ts of infographic color selection .

56. Make your graphs easy to read & interpret 

Futuristic Presentation Ideas

It should not require a Master’s degree in statistics to understand the graphs that someone uses in a presentation. Instead, the axis should be easy to read, the colors should enforce the point, and the data should be clearly plotted.

Creative Data Presentation Ideas

For example, in this presentation on slide numbers 14 and 25, the graphs nail all of those tips perfectly.

57. Condense your presentation into a memorable line 

Red Simple Business Presentation Ideas

If you can, try condensing your information into a simple one-liner to help the message stick with your audience. In slide number 36 of this presentation, Mika Aldaba does just that and shows that “Facts + Feelings = Data Storytelling.”

Minimalist White Business Presentation Ideas

He does this again a few times throughout the presentation with other memorable one-liners.

58.  Bring attention to important figures with colorful icons

Blue Investor Pitch Deck Presentation Idea

If you’re including a figure or number on your slides, I’m guessing you want the audience to actually see it.

That’s why I would recommend using an icon or graphic to highlight that figure. Maybe use a color or icon that isn’t used anywhere else in the presentation to make sure it really jumps off the screen.

Colorful Blue Yellow Investor Presentation Idea copy

In the presentation example above, all that’s used is a simple circle to make each figure a focal point. It’s really that easy, but many people leave it out of their presentations.

59. Anchor Your Text With Icons 

Studio Ninja Creative Gradient Presentation Ideas

Having your text or content floating out in the white space of your presentation is not a good look.

Studio Ninja White Presentation Ideas

Instead, you should use anchor icons to give the text something to hold onto and draw the audience’s eye. If you need some examples of good anchor icons, check out slide numbers 4, 7 and 9 in this presentation example.

60. Add semi-opaque lettering as a presentation background 

Stinson Illustrated Presentation Ideas

A neat way to keep your slide deck organized is to number your slides or points using semi-opaque lettering in the background.

Stinson Creative Illustrated Presentation Ideas

Then, place your slide content on top of the opaque lettering. This helps your audience know that you are on the same point or idea, plus it just looks really good when done right.

61. Use simple or minimalist borders

Transparent Orange Business Presentation Ideas

An easy way to class up your slides is to put a border around your text. Take this presentation from Venngage that uses a couple of different types of borders to make their slides look professional.

Modern Orange Business Presentation Ideas2 copy

Plus it helps keep all of your content contained on the slide!

62. Feature one idea per slide

Minimalist Marketing Presentation Ideas

Nothing is worse than a confusing, cluttered slide. Instead of trying to pack a bunch of ideas into one slide, focus on one core idea on each slide. If you need to flesh the idea out, just make another slide. 

Having trouble condensing your slides? Our presentation design guide can help you summarize your presentations and convey a singular idea with a clear focus.

63. Keep your style consistent with your brand 

Creative OfficeVibe Presentation Ideas

You might be tempted to switch up the style of your creative presentations each time, but think again. If your brand is known for fun and lighthearted content, like Officevibe, let that be your style throughout all of the presentations you publish under that brand. This will make your slide decks recognizable and will enforce your brand’s message .

64. Use accent fonts to emphasize important numbers

Social Media Business Presentation Ideas

Some people hate pie charts with a passion, but I think they are perfect for presentations. Especially if you want to bring attention to a figure or percentage point .

Colorful Social Media Marketing Presentation Ideas

In this simple example, the pie charts are used to visualize each figure in an interesting way. Plus the pie charts fit the circular and fun theme of the rest of the presentation very well.

65. Use patterned and textured presentation backgrounds

Design Tips Presentation Ideas

Source  

Adding some subtle textures, icons or shapes to the presentation background can help make your slides more interesting. This is especially effective when you are only showing one point per slide, because it makes the slide design less sparse.

DesignMantic Creative Presentation Ideas

You can even switch up the colors on your shapes or textures to match the theme of the slide like DesignMantic did in this presentation.

66. Illustrate complex or confusing concepts with icons 

Gluwa Startup Pitch Deck Presentation Ideas

Ideally, you don’t want every slide in your deck to just be text. Instead, switch things up every few slides by using just pictures.

Simple Startup Pitch Deck Presentation Ideas

This slide deck by Gluwa uses icons to create little diagrams to illustrate their presentation ideas. Their slides still communicate concepts to the audience, but in a new way.

67. Overlay stock photos with color 

Change Sciences Data Driven Presentation Ideas

One problem many people encounter when creating a presentation or slide decks are finding photos with a consistent style. An easy way to edit photos to make them consistent is to add a transparent color overlay. In this example, Change Sciences uses a blue overlay on all of their photos. Plus, the color you choose can also help convey a particular mood.

68. Use black and white blocks 

Creative Leadership Presentation Ideas

An easy way to make your text pop, particularly on a photo background, is to use white font on a black blog background (and vise-versa). Check out this slide deck by Abhishek Shah, which uses this trick in an effective way.  

Now if you want to become a better leader this year, check out some of our favorite leadership infographics .

69. Use photos with similar filters 

Hubspot Business Presentation Ideas

Using a bunch of photos with wildly different filters can be jarring in a business presentation. To maintain a consistent flow, use photos with a similar filter and color saturation.

Hubspot Creative Presentation Ideas

Take a look at this example from HubSpot across slide numbers 1-6 and you can see what I mean.

70. Visualize your points with diagrams 

Purple Data Driven Presentation Ideas

Sometimes the best way to get your point across is to throw some diagrams into the presentation mix. But be sure to make is something that the audience can pick up on in three to five seconds tops.

Purple Data Driven Business Presentation Ideas

For example, Jan Rezab uses a diagram to illustrate what takes up time in our lives on slide numbers 4, 5, 7 and 9!

71. Get experts to share tips

Expert Business Presentation Ideas

If you want to provide even more value to your audience than you can offer yourself, why not call in some expert reinforcement? See what experts in your field have to say on the topic of your presentation and include their tips and insights. Plus you can hijack their influence and expand your audience fairly quickly. 

72. Mimic a popular presentation style 

Uber Pitch Deck Presentation Ideas

Uber’s pitch deck helped them raise millions of dollars in venture capital eventually leading to the glorious moment when they IPOed this year.

Aside from our sleek design upgrade (hey, we love good design!), this pitch deck template is the exact same one that Uber used to go from Idea to IPO.

And who knows? Maybe you might start the next Uber. But to raise money, you will need to create flawless business pitch decks to impress investors and raise those dollars.

73. Plan your presentation idea ahead of time

HighSpark Marketing Presentation Ideas

I know that minimalist designs are all the rage this year, but there is a big difference between a well-thought-out minimalist design and a lazy design without the finish touches. The same goes for a cluttered design with too many things going on at once.

HighSpark Creative Presentation Ideas

That’s why it’s worth it to take the time to really plan out your presentation ideas and design concepts. Take this slide deck about storytelling by HighSpark. A quick glance will tell you that they put a lot of thought into designing their slides.

74.  Use tables to compare your brand to the competition in sales presentations/pitch decks

Mint Pitch Deck Presentation Ideas

There are a lot of ways to visually compare similar things in this day and age. You could use a comparison infographic , or even a venn diagram!

However, when it comes to presentations I think that the simple table is best. Especially if you are comparing more than two things, like in this presentation example.

Green Startup Pitch Deck Presentation Ideas

With a table, you can clearly lay out all the pros and cons of each idea, brand or topic without it being overwhelming to the audience. Plus, virtually everyone knows how to follow a table, so your information will be easy to consume.  

See more examples of the best pitch decks .

75. Blend icons & content effortlessly

Social Media Trends Presentation Ideas

Usually, icons are used as eye-catching objects detectors or anchors for text in a slideshow. But they can be used for so much more than that!

Social Media Marketing Presentation Ideas

Like in this marketing presentation from Constant Contact they are very large but do not distract from the content.

76. Make your audience want more 

Green Growth Hack Presentations Ideas

This tactic has been used by everyone since the idea of marketing was invented (or close to that). In this presentation example called “100 Growth Hacks, 100 Days” the creator only shows the audience the first 10 days of it and then uses a call to action at the end of the presentation to encourage them to seek out the rest.

Simple Green Marketing Presentations Ideas

The only risk with these kinds of presentation ideas is if your initial content is not great, you can’t expect your audience to seek out more information.

77. Use memes (for real, though) 

Moz Content Marketing Presentation Ideas

Usually, memes do not have a place in a serious business setting, so maybe don’t use them for formal presentations. But if you’re covering a lighter topic, or if you’re going for a fun presentation that will connect with your audience, don’t be afraid to throw a meme or two into the mix.

The audience immediately knows what you are trying to say when you use a popular meme in your presentation. For example, on slide number 7, the creator uses a meme to show that it will be hard to create great content

78.  Include a slide that introduces your team in pitch decks

Modern Black Business Presentation Ideas

In this presentation example, the creators decided to include their team on a slide. I think it’s a great gesture.

Minimalist Black Presentation Ideas

Showing your team can help the audience put a face to your brand and make the whole company feel more genuine. So if there is a team that has helped you get where you are today, give them some recognition!

79. Feature a complementary color palette

Bright Yellow Gary Vaynerchuk Presentation Ideas

Even though I am not a formally trained designer, I still understand that proper color usage is the base of any good design. Although not all of the tenets of color theory work great for presentations, complementary colors are always a great pick.

Creative Gary Vaynerchuk Presentation Ideas

Take a look at the color usage in this business presentation from Gary Vaynerchuk below . The purple and Snapchat yellow, which are complementary colors, look fantastic and the content jumps off the screen.

80. Use a heavy or bold font 

Throwback HR Presentation Ideas

The very back of the room should be able to read your content if you are giving a group presentation. To ensure that your entire audience can read the slides I would not only use a large font, but also use a heavy font.  If you are confused by what I mean by a heavy font take a look at this unique presentation example by Slides That Rock.

81. Do the math for your audience

Data Driven Startup Presentation Ideas

If you are going to use a graph in your presentation to compare data you should do the match for your audience. Do not make them do the calculations in their head because you will quickly lose their attention. For example, on slide number 5 the people at Sickweather lay out exactly what figures they want the audience to take from the slide.  

82. Use unique colors for different sections

Copywriting Presentation Ideas

The example below has 145 slides but it does not feel overwhelming or confusing.

Marketing Tips Presentation Ideas

That’s because each section has a different corresponding color, which makes it easier to flip through the slide deck and find a particular part.

83.  Give your presentation a catchy title that anyone can remember

Information Creative Presentation Ideas

What I really love about the presentation example above is that it features a catchy tagline on the second slide–“The 3S Framework.” It’s simple but it works!

Modern Summary Presentation Ideas

This motto helps outline the structure of the presentation, and each slide referring back to it. Plus, the tagline will give the audience something to latch onto and remember from the presentation.

84. White backgrounds are not always bad 

Minimalist White Presentation Ideas

A lot of people think that plain white background is a boring presentation faux pas. So the first thing they do is add color or image, which is not a bad thing at all.

Modern Simple White Presentation Ideas

But I also think that when used correctly, like in this example, plain white backgrounds can lead to beautiful presentations.

85. Split the header text from the body text

Bold Purple Tech Presentation Ideas

This idea is very similar to the one-two punch tactic that I talked about above, but it spreads the content over two slides as opposed to a single slide.

Bold Orange Tech Presentation Ideas

Use this design choice when you have fairly easy to follow presentations, like the one below from Steve Young. I know that this is effective because it allows the audience to focus on the main point before he drives it home with the supporting details.

86. Feature circle image frames 

Black & White Presentation Ideas

I am a big fan of the design choices that Frank Delmelle uses in this slide deck about content strategy. He uses circles as his main design motif and frames his images in circles as well.

87. Talk directly to your audience 

Simple Gray Tech Presentation Ideas

This slideshow tops out at 70 slides but it’s a breeze to flip through. That’s because the creator, Ian Lurie, decided to present it in the form of a conversation instead of a classic slide deck.

While each slide only has one or two sentences, it flows just like a friendly chat. He also includes the necessary pauses, breaks and other conversational tics that helps make it even more convincing.

88. Illustrated icons are key this year 

Illustrated Design Guide Presentation Ideas

Icons add a fun and functional element to your designs. In this presentation by Iryna Nezhynska, they use illustrated icons to make a potentially intimidating topic seem manageable.

89. Highlight key numbers and percentages 

Marketing Stats Presentation Ideas

Surprising percentages have the ability to excite and shock an audience. To make the percentages on your slides even more impactful, present them in a different color or font than the rest of the text.

Simple Data Driven Presentation Ideas

In the presentation example above, Contently uses that exact tactic to bring more attention to key numbers.

90. Use a gradient as your presentation background 

Modern Gradient Business Presentation Ideas

Just like bold color schemes, gradients are a current social media graphic design trend . They may feel retro to some, but I believe they will be around well into the future.  

Gradients are perfect for presentation backgrounds because they are so versatile and eye-catching. I mean, you can literally create a gradient with any colors you can think of! And they look a lot more interesting than a simple flat background.

So embrace the future and use a gradient in your next presentation!

91. Track the steps in a process 

10 Tips Human Resources Presentation Ideas

In this example, the creators from O.C. Tanner add a very interesting feature to their slides, starting on slide number 6. If you take a look at this business presentation template, you will see that they number the steps in a process and track which step they’re on at the bottom of the slides.

92. Use mind blowing font pairings 

Visual Communications Presentation Ideas

The creator of this slide deck uses at least 10 different types of fonts. And it looks fantastic because they know that one font choice is boring. But this does not mean that you should use a bunch of random fonts–pick font pairs that play well together and keep your font choices for different types of information consistent throughout the presentation.

93. Make your ideas as obvious as possible 

White Tech Education Presentation Ideas

Your audience shouldn’t be guessing at what you mean. That is why I think that this presentation example from In a Rocket is so powerful because they make the information easy to digest.

White Simple Education Presentation Ideas

Learning to code can be challenging, but they break the information down with simple diagrams and clear examples. Heck, I have not touched CSS in a few years and I could still follow what they were instructing.

94. Use images that will actually scale 

Modern Education Presentation Ideas

A large mistake that you can make in your slide deck is using low-quality images. They may look great on your computer, but as soon as the slides are put up on a screen, the low quality will show. In this example by ThoughtWorks, all of their presentation background images look great and will scale well to a bigger screen. And that is even after the image compression that LinkedIn most likely does!

95. Take risks with your presentation layout

Creative Illustrated Presentation Ideas

I honestly was blown away the first time I saw this presentation because it capitalized on such a risky design idea. The creators from Weekdone literally turned their presentation into an 8-Bit video game. A nd if you are looking for something that will stick with your audience, I would take a few creative cues from them!

96. Seriously, you better use memes 

Creative Data Driven Presentation Ideas

In this day and age memes are mainstream, so why wouldn’t you use them in a creative presentation? These do not have to be the coolest meme that all the hip kids are sharing, they can be some of the classics. Like the one that Dana DiTomaso uses on slide 16 to emphasize that it’s a trap!

97. Follow a clear design rhythm

Ultra Minimalist Marketing Presentation Ideas

I really like how this presentation introduced each new point in three or four steps, using the same design. It gave the presentation a rhythm that flowed almost like a song!

White Minimalist Marketing Presentation Ideas

I would recommend using this approach if you have to introduce multiple points per slide.

98. Use LOTS of icons

Creative Project Management Presentation Ideas

If you have made it this far in the list you have already probably seen how effective icons are in presentations. They are the perfect way to support your ideas and make your presentation more pleasing to the eyes.

Illustrated Project Management Presentation Ideas

For example, take a look at all the icons SlideShop uses in this presentation. Almost every slide has at least one icon and a few have more than ten!

99. Give each slide its own spark

Creative HR Presentation Ideas

I know this goes against earlier points I had about creating a cohesive theme in your presentation layout, but everyone knows that rules are made to be broken (if you can do it better)!

Illustrated Creative HR Presentation Ideas

In this slide deck, the team at Officevibe literally created different designs for all 27 of their slides. And to top it off, each of the designs fit the quotes they used extremely well.

100. Use LARGE header cards 

Growth Hack Marketing Presentation Ideas

An easy way to stick to that “one piece of content on each slide rule” is to use header cards. They are basically the header that you would normally use in a blog post or article, but it gets is own slide before the content. Here is an example of that idea in the real world in this presentation from Brian Downard.

101. Ask your audience questions 

Creative Branding Presentation Idea

I think one of the most common elements I saw in all the slide decks was that they asked the audience questions. You can use questions to engage with your audience and get them thinking a bit harder about the topic. The Site By Norex team did an exceptional job of this when they explored what the topic of what makes up a brand.

Need some more info about creating a memorable brand? Check out some of the best branding stats for 2020 and beyond!

102. Introduce yourself and your brand 

Grey Tech Presentation Idea

I would say that a majority of presentations that I looked at in this list just jumped right into the content without an introduction to the author or brand in the actual slide deck.

This introduction is very important because it establishes your credentials from the beginning, especially if someone is just reading the slide deck. In this example from Losant, they do just that by spending the first few slides telling the audience who they are.

103. Mix up your mediums 

Creative Tips Presentation Ideas

Finally, this slide deck effectively marries two very distinct content forms together: digital images and hand-drawn illustrations. In this example, Freshdesk uses the timeless classic of a comic strip, Calvin & Hobbes, in something so modern to inform the audience in a fun way.

104. Show off your credentials 

Simple Tech Presentation Ideas

Just like with any piece of content, people are more likely to believe what you are saying if they know what your company does. That is why I really like when people insert their qualifications right into the presentation slides. Just like Andreas von der Heydt, from Amazon, did at the beginning of this presentation about thinking big.  

105. Highlight key data points 

Simple Graph Presentation Idea

If you are presenting a chart or graph on a dry topic, I would recommend using a single color to highlight the most important data point. For example, the investment firm a16z uses orange to highlight the data points they want their audience to focus on in each of their charts.

Check out some examples of how to highlight your key information in bar charts .

106. Show your audience where to find more information 

Blue Futuristic Presentation Idea

A lot of people end their presentations by literally just running out of slides, and that is the wrong way to do it. Instead, CBInsights consistently pushes their readers towards another piece of content at the end. This is also where you can insert a call to action!

107. Tell your origin story

Blue Marketing Presentation Ideas

  Source

This idea is kinda similar to showing off your company qualifications at the beginning of your presentation. But with this approach, you are trying to make an emotional connection with your audience instead of just showing off accolades.

White Marketing Presentation Ideas

And Rand from Moz does this extremely well in the presentation example above.

108. Use one focused visual 

Modern Tech Presentation Ideas

This presentation uses a central visual of a structure, with each slide moving down the levels of the structure. This is incredibly powerful because the entire presentation is about sinking your company, and the visual they designed mirrors that idea perfectly. Using one focus visual also makes your slide deck design cohesive.

109. Don’t take presentation design too seriously

Retro Creative Presentation Ideas2

Sometimes we get caught up trying to make the perfect presentation and it ends up making us crazy!

Retro Creative Presentation Ideas1

But in this presentation example, Jesse Desjardins uses a mix of wit and hilarious retro images to create a memorable and light-hearted presentation.

110. Use size to your advantage 

Blue Startup Pitch Deck Presentation Ideas

I am a big fan of using bubble charts and other charts that use size to compare two pieces of data. That is why I like this pitch deck from the ShearShare team that utilizes a size-based chart on slide number 9. The chart is used to illustrate the massive growth potential in their industry.

111. Split section headers from the main content with different background colors 

Design Presentation Ideas1

In this presentation, Seth Familian uses alternating colors in a very interesting way. For each of the title slides, he uses a black color background, but for the content slides he uses a white background.

Design Presentation Ideas2

This helped the readers follow along and comprehend what was on the page even faster. And when you are presenting to hundreds of different types of people, this can make or break your presentation.  

112.  Have a conversation with your audience 

Creative Marketing Presentation Ideas

Take a conversational tone in your presentation is a great way to encourage your audience to participate.

In this slide deck example, we presented a simple storyline and use questions to engage with the audience throughout. And it helped create a flow throughout the  presentation template  that is easy to follow.

113.  Include your branding throughout your presentation ideas

Hubspot Marketing Presentation Idea

Another thing that people seem to forget when they are working on a presentation is to include their business’s branding. You honestly never know where your work is going to be shared, so it is important to make sure people know it’s yours. HubSpot does an outstanding job of this on all their presentations, as you can see in the bottom left corner of each slide.

Plus you have spent a ton of time creating your  brand guidelines , might as well use them.

114.  Include multiple slides to build to your main point

Creative Art Presentation Ideas

Try using multiple slides to build to your main point. This helps you walk through the components of one overarching point while also building suspense. In this slide deck, the creator uses 6 slides to build up to one main point, adding a new illustration to the diagram on each slide.

115.  Split the difference 

Apple Tech Presentation Ideas

Use either the left or right side of the slide to hold your text and the opposite to display an image. If you are using a photo or graphic as the main background in your slides, this is a great way to keep things organized. 

116. There are millions of fonts out there…use them

Modern Nonprofit Presentation Ideas

Hey, I love simple fonts just as much as the next guy, but sometimes you need to step up your font game to stand out. For example, WebVisions uses a very gritty, probably custom font in their unique presentation that fits the topic extremely well. Take a look!

117.  Build your presentation content around icons 

Illustrated Health Presentation Ideas

Try using icons as the focal points of your presentation layout. This example from Omer Hameed  uses icons to draw the audience’s eyes  right to the middle of the presentation, where the main points and headers are located.  

118.  Mix up font style to emphasize important points

SEO Marketing Presentation Ideas

If you would like to draw some extra attention to a certain word or idea,  switch up the font  to one that is bolder. For example, in this oldie but goodie presentation from HubSpot they use a heavy sans-serif font to highlight ideas, as opposed to the serif font for the other text.

119.  Add personal touches to your presentation

Simple Creative Design Presentation Ideas

If you want to create a truly unique presentation, add personal touches. In the slide numbers 6-13 from this presentation, the creator adds something to their design that no one else could ever have: they use original drawings they did themselves.

120.  Harness the power of your own brand colors

Modern White Digital Marketing Presentation Ideas

Sometimes people forget that they already have a battle-tested color palette that they can use in their  brand colors . I try to incorporate one of our brand colors in most of my designs and it makes so much easier to choose colors.

In this simple presentation example, Spitfire Creative used a palette that had both of their brand colors throughout the slideshow.

121.  Used dark-colored blocks to highlight words

Bold Yellow Marketing Presentation Ideas

I have seen this trick used in a lot of presentations and it works well. Highlight certain words or phrases by laying them overtop a colored rectangle. Take slide number 7 in this presentation example as a great guide. Use it to bring attention to a saying or idea you really want your audience to remember.

122.  Show the audience your mug 

Content Marketing Presentation Ideas

This presentation example comes from the same presentation as a previous one, but it was too good not to share. Throughout the slides, you will see Rand from Moz pop up to add a human element to the design. Using an image of your team or yourself can put the audience at ease and make it easier to connect with the presenter.

123.  Include a helpful table of contents 

Facebook Marketing Presentation IDeas

I only saw this presentation idea used a few times throughout my research, but I believe it should be used a lot more. A table of contents will help the audience know what to expect and keep their focus throughout. Especially if you are creating a presentation that is a bit longer than normal.

124.  Do not post just screenshots, do more

Tech Pitch Deck Presentation Ideas

Screenshots of a program or app are very common in any blog post, but I think you can do a little better when it comes to presentations.

So instead of just posting a boring screenshot, add a little more to the slide by using illustrations and product shots. If you are not sure what I am talking about, just check out how great the screenshots look at slide numbers 7 and 8 in this presentation.

125. Highlight keywords using BOLD color 

Lifestyle Presentation Ideas

Here’s another slide deck that uses different colors and blocks to highlight keywords. If you are going to use text-heavy slides, then make sure the key points are easy to pick out. Take this slide deck: starting in slide number 4, they highlight exactly what they want you to take away from the text on each slide!

Enough presentation ideas for you?

You made it! I applaud you for making it through all those presentations. Hopefully, now you have a few nifty presentation ideas ready for when you need them.

The next step is to create a presentation that will captivate a meeting room, an amphitheater, and even the world (hey, it doesn’t hurt to dream big).

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7 Creative Ways to Start Any Presentation (With Examples!)

what is presentation example

I like building and growing simple yet powerful products for the world and the worldwide web.

Published Date : December 4, 2020

Reading Time :

Creating an effective presentation is challenging and needs a lot of effort to become engaging with your audience. Many questions are indeed rounding up your head.

Like how to start a PowerPoint presentation and a class set-up presentation, it helps people, such as entrepreneurs, organize and disseminate their ideas flawlessly.

It clarifies intentions, concepts, and other feasible topics specifically. They may differ from execution, events, and for whom the presentation. 

With that, the bottom line and the question is how to do it. How do you start a board meeting presentation, or how do you start a presentation introduction in class?

Many students are also struggling with how to start a case study presentation, and young entrepreneurs or start-ups are struggling with how to start a business presentation.

To ease the tension and upgrade your confidence , furthermore those people above, I will share some tips, steps, and how to start a presentation example.

Why Presentation is Important in Persuading

Presentations break communication barriers. Across this, it brings mutual understanding to the audience.

In winning your stances and goals, having and knowing how to start a presentation is a must. It helps you more to give an idea of what your topic could be through moving pictures and graphics in reality. 

The role of presentation in persuading can be categorized into many factors. First, it helps your audience to feel more comfortable with your spiels.

Second, you have the chance to tell your options,  choices, summary, and the result of your case study, etc., within your presentation. Especially can be stoop on how to start a business presentation.

Lastly, knowing how to deliver and how to start a presentation in persuading your listener includes support for your audience’s decision. Through it, the concept of persuasion becomes more reliable with tangible materials. 

It is evident in thesis defenses and academic proposals. To start a case study presentation, you must present facts, stats, related studies, and other materials.

And to achieve that in a well-presented way, you need to think and come up with a composition associated with your topic to make it reliable and credible. 

how to start a presentation

Different Ways to Start a Presentation

Difficulties on how to start a case study presentation and the things you need to behold within your PowerPoint presentation would be easy after sharing with you this advice. 

As for direction and advice, take a look at this list to start a presentation generally. 

1. Start With a Strong Claim

The beginning is always the hard part of a presentation. But like a bottle of water, after it gets opened, the water inside can flow smoothly to your gulp.

Meaning after spitting out your first words, everything should follow accordingly to your presentation. That’s why it is the most crucial when you are learning how to start a presentation. 

Try to use the iconic lines of a famous philosopher —striking advice of a hotshot entrepreneur for your business proposal presentation.

Through this, you can have a good impression on your listener. Shook them and contradict their ideas; indeed, you can have an intense or beneficial presentation. 

2. Know Your Prospect

Besides technicalities and visuals, knowing first the current state, perspective, wants, and needs of your prospect or audience is vital.

Before the presentation, you can send them a pre-assessment or survey consisting of what they want to see and learn and things to keep them interested, or you need to get their attention and interest.

how to start a presentation

3. Assist the Flow With Visuals

Showing your audience a good spiel in presenting your developing ideas and concepts through pictures that can’t be put quickly in language can break communication drawbacks.

Apart from describing your idea in a presentation, you are also giving quick ways to dice abstract ideas.

4. Moving Pictures

Pictures and videos are great instruments for nurturing your ideas and your audience counterparts.

The power of moving pictures is evident as the film business and the movie industry is booming and depicting fictional stories into reality. 

5. Break People’s Expectation

To break the set expectations of your audience for you,  always stick to your premise. Whether on business, academics, proposals, and other topical presentations.

Call an action to smash misconceptions about your particular presentation. 

6. Spill Surprising Stories

Bring stories and the characters in life. Create conflict and suspense to highlight your goal’s presentation.

It also helps you to organize your presentation’s information to be catchy and relatable. Touching stories can affect audience decision-making. 

7. Know When to Pause 

Don’t present vague ideas, premises, and concepts. Stop bombarding your audience.

After a round of applause or before speaking, take a three-second pause. Observe your audience’s facial expressions. 

With that, you can focus on your tone. It is also an indication that you want to give your audience a short rest.  

Orai helps you perfect your speech with feedback on your tone, tempo, confidence , and conciseness .

Things to Avoid on Presentation

Introducing your name along with your topic is not acceptable and is not a killer intro. To nail a presentation, be careful and prevent unnecessary elements. 

Here is the list of recommended things you should avoid on how to start a presentation.

1. Cliché Sentences

Do you believe that the flow and relevancy of your presentation depend on your introduction?

If you do believe, avoid cruddy beginnings, initials, and phrases. Instead of stating, “What will your presentation be about,” give them an idea of why they need it and why it is worth sharing.

2. Plain Visuals

Stop using standard PowerPoint templates, discarded pictures, and non-HD videos. For engaging your audience, mastering your spiels is not enough to convince your listeners.

The balanced presentation consists of a good speech , spiels, and an enticing display. Instead of using plain visuals, use simple but complex graphics.

3. Lame Transitions

It is not all about effects or glitching transition effects but about how you transmit your spiels. Always open your arguments with a bang and end them using striking remarks. 

how to start a presentation

4. Unstable Stats and Facts

Don’t use outdated data, studies, and facts. Don’t go to less up-to-date data websites. 

Treat the facts and stats as vitamins for your presentation, as it helps your exhibition look reliable and robust.

5. Colorless Templates

Pick templates that fit your topic and theme—download innovative templates and slides. Analyze your presentation structure. 

Make sure to go for a font that suits perfectly to the presentation. Go for roadmaps, unique mats, and decks. 

Check out this video for more tips on how to avoid presentation pitfalls:

Steps to Enhance Your Visual Presentation

To sort things specifically on how to start a presentation. Here are the steps and tips on how to start a PowerPoint presentation.

Step 1: Get a Color Palette

“Colors speak louder than texts.”

Aside from shapes, figures, and moving objects, picking the right color palette for your presentation can beautify the board’s ambiance if that’s the case.

Logos and company icons have their color combination to mark and emphasize their brand to all consumers. It may also apply to presentations. 

If you want to be considered or remembered, start by choosing the right color palette. 

Step 2: Create a Theme

The theme supports the flow of your topic; it is the backbone of your presentation. Not considering this element can’t make your topic vague and not intact. 

Step 3: Add Hyperlinks

Going back to how to start a presentation,  comparing specific ideas is a waste of time. Using hyperlinks, you can offer your audience a “video game” theme.

Step 4: Play Short Video or  Create GIFS

Before or after spiels about a particular slide, play a short video as an icebreaker. It helps you to feed your audience with a large amount of information in a shorter period.

Step 5: Practice the Presentation with Spiels in Every Portion

Practice helps you to attain presentation skills. You can interact with your audience, disseminate the messages clearly, and analyze your listeners’ mindset. 

You can also improve the flow of run-throughs. These will support you to polish and enhance persuasive skills.

Practice your perfect speech with Orai

Presentation Checklist 

Besides sharing the tips and steps on how to start a presentation, let me give you a sample presentation checklist to support and organize your presentation. 

Presentable Outfit    
A backup copy of your presentation    
Early arrival to set up essential equipment    
Practice your presentation    
Props and other needed materials    

This checklist may vary in every presentation. You can create and set your reminders. 

Vital Points of a Presentation 

To use your time wisely , try this outline on creating a presentation, such as how to start a board meeting presentation and more. 

This table only serves as a sample outline. It may also vary depending on your topic and forte. 

   
Bold Introduction Engaging VisualsUsed Famous People’s Iconic Lines

Body and Discussion

Part 1: Premise, Objective, and Goal Part 2: Argument and Background InformationPart 3: Expected Result and Resolution (others.)
Conclusion In summary of the whole presentation, the topic leaves a remarkable ending.

How to Start Business Presentation and Other Samples

For all entrepreneurs, this portion is for you. To gratify your needs and to enlighten you on how to start a business presentation. Here are the basics.

  • Create a Plan

Always start with a concrete plan to strengthen the body of your presentation. With that, your listeners can’t easily stab your presentation.

  • Pick The Right Deck

If you are discussing in a formal setting, pick a deck with gray colors, choose dominant colors, and then combine.

  • Tell Stories and Laugh

To balance the whole presentation, put some icebreakers and funny idioms about your topic. Make sure it is sensible.

  • Add Verbal Cues and Signpost

It helps your audience to get intact through the presentation. Try to use signal transitions, such as words or phrases that would give interconnections.

  • Collect Images and Charts

Of course, images and charts are vital. Make sure to use HD photos and reliable maps from data websites.

  • Initiate Audience Interaction

After the presentation, evaluate it by asking your listeners if they have any questions. 

Questions like these must be considered and answered in your presentation.

  • How would you design your material?
  • How factual is it?
  • What is the target deadline? Show your timeline.      

Watch this live speech or business seminar to get different hooks and other strategies to impress your listeners with your business presentation:

3 Essential Parts on How to Start a Board Meeting Presentation

As your supervisor and other executives watch you presenting, stand tall and present like a boss through these points.

  • Create the Structure of Your Presentation

It organizes the presentation and connects the main points to sub-points. With that, you can have minimal effort but impactful results.

  • Build Big Introduction

Try to begin asking the “why’s,” furthermore, enlighten them of “hows.” How to conduct, how to execute, and how to surpass their limits.

Stop introducing your presentation with your name. Always start to implore your audience with no cliché intro.  

  • Develop Your Data and Tell Crucial Parts

You can be ideological, symbolic, and rhetorical, and these things are not yet easy to comprehend without visuals. That’s why it is essential to develop and expand your data to make it understandable. 

Suppose you want to have a good impression when presenting a business proposal to your bosses and other hotshots. Watch this video on striking tips and techniques for a presentation:

Vital Aspects of How to Start a Case Study Presentation

Case study presentations are more technical, unlike the other displays. It should be specific, tangible, credible, and substantial.

Also, here are the vital points to follow. 

  • Show the Possible Results. Collect the possible outcomes or predicted results. With that, you can jump to “how” you will carry the topic into different methods and production. 
  • Prepare Back-Up Studies. Always have a backup; there are some unexpected circumstances, emergencies, and other possible matters that may ruin your original presentation. It is wise to prepare around three to six backup studies you can easily refer to. 
  • Connect to Your Prospect’s Situation. Research on their state, status, and other related ideas. It will help your case study to get a thumbs up. 
  • Focus on Deals. Keep in mind that you have a target deal. Always connect your study to the current agreement and profitable offers.

How to Start a Presentation Introduction in Class

Facing new students is challenging, right? If you want to get a good impression from your class in different situations, take a look at these tips.

  • Present Yourself With Manners

Tell them briefly who you are and why you are there in front of them while showing the right conduct and manners. 

how to start a presentation

  • Cite Your Objectives and Its Relevance

The material or your material must be the center of any presentation. Discuss its factuality and how tangible it is. Along with these, tell stories that may catch their interest and attention throughout the presentation.

  • Leave Interesting Statement

End it with a bang! Make them think and stare at you. You can also give them riddles and some metaphorical set of words as an ending remark . 

Indeed, you will gain their participation, plus you are helping your listeners to think critically. 

Become a pro presenter. Download Orai and start practicing

How to Make an Unforgettable Start-Up Presentation 

To give more emphasis on how to start a business presentation and to help young entrepreneurs. I’ll share with you this detailed outline. I hope you tuck this with you. 

1. Set Goals For Your Business Presentation

Always set the stage with objectives. Since you are presenting to get clients and investment, it would help if you cleared how long it takes your business proposal.

2. Start With Provoking Questions or Stories

Never underestimate the power of storytelling. Initiate your presentation with real-life stories. 

Stating provoking questions can grab attention, positive or negative, is a good result. It helps you to get your listener’s ears and eyes. 

3. Show Alarming Statistics, Graphics as a Clue 

This recommendation is similar to a word game, the “4-pics, One Word,” demonstrating the idea or topic with photos will be more immersing. 

Visuals are one of the key points to expand a presentation. They are depicting patterns, diagrams, and trends. Lend quick analysis and predictions. 

how to start a presentation

By using graphics, you can easily sustain the interest of your listeners and attract more viewers. 

4. Know Your Material

Master your presentation and fill loops. And on your topic. Study the weak points and establish more of the strengths of the presentation. 

With that, you can derive the information smoothly. Take note of this. It is also vital on how to start a board meeting presentation. 

5. Add Business-Related Stories and Humor

Put the top 10 successful corporations, traders, companies, and other information that may help you present your goal. Flash the motto of some famous entrepreneurs. Analyze or contradict it to gain more attention. 

Try to spiel some business jokes as an icebreaker. Any possible facts about business that you can use — catch it!

6. Hold Your Audience With Visuals

Play videos like a Public Service Announcement (PSA), but make sure it is connected to your topic. 

Learn how to start a business presentation that has movement and action for society. With that, your listeners may think your presentation is worth investing in. 

7. Relax and Have an Early Set-Up

Stay calm and don’t even think about drawbacks or shortcomings, especially the night before the presentation.

Make sure to pamper your body. Create also a plan B for unexpected circumstances.

8. Calculate Your Time and Sort it Into Parts

In your run-through, always set a timer. It gives you a heads up if you may look rushing or too slow in explaining each slide.

Being not responsible for other people’s time is a turn-off, especially in business, where time is essential in the industry. 

To present other samples wisely. Let me share some videos to rock and how to start a presentation:

What are some examples of great presentation structures and delivery techniques?

Successful presentations like “How Google Works” and “Start with Why” prove the power of clarity and simplicity. Both Schmidt and Sinek captivate audiences with straightforward messages enhanced by visuals (slides or whiteboard) that support, not overpower, their narratives. The lesson: ditch complexity, focus on your core message, and deliver it with a conviction for maximum impact.

How can group presentations be structured effectively?

Effective group presentations require thorough rehearsal, clean transitions, and speaker handovers. Recap your section, introduce the next speaker, and gesture towards them to link sections and keep the audience engaged.

How can physical movement enhance the delivery of my presentation?

Ditch the podium! Move around the stage to grab attention, connect with listeners, and emphasize key points. Strategic shifts in location signal transitions, while your energy and passion come alive through purposeful movement. Make your presentation dynamic and memorable – get moving!

How can I structure a presentation using the remaining method approach?

To master the “remaining method,” Briefly introduce the controversy, dive deep with your side (logos & pathos!), acknowledge and dissect opposing solutions, and then unveil your “remaining solution” as the superior answer. Wrap up with a strong summary and a call to action. Guide your audience, earn trust, and win them over!

What are the key elements involved in storytelling for presentations?

Ditch the dry facts! Captivate your audience with stories. Use classic structures like the hero’s journey or jump into the action with “in media res.” Craft your narrative with a clear plot, relatable characters, and a consistent tone. Tie it all back to your key points for maximum impact. Storytelling makes presentations memorable, engaging, and impactful – go forth and win hearts (and minds)!

How can I structure my presentation using the problem-solution method?

Hook them, hit them, fix them! Problem-solution presentations start with a clear pain point, delve deep with causes and impacts (think logic and emotions!), and then unveil your solution as the hero and its amazing benefits. Finish with a call to action – tell them what to do next! Simple, powerful, persuasive.

What are some common presentation structures beyond the typical format described in the passage?

Forget the slides; show and tell! Demo presentations explain the “what” and “why” of your product, then dazzle with a live showcase. Highlight problem-solving and potential uses to keep them hooked. Leave them curious and wanting more with a glimpse of what your product can truly do. It’s all about interactive understanding and engagement!

What is the purpose of the Q&A session at the end of a presentation?

Q&A isn’t just an add-on! It’s a chance to clear confusion, recap key points, and answer burning questions. Wrapping up the discussion, offering deeper dives, and inviting audience participation – it’s the perfect way to seal the deal and connect with your listeners.

What should be included in the main body of a presentation?

Ditch the tangents and deliver on your promises! The main body is where you unpack your points. Organize it clearly, hit each topic with evidence and examples, summarize as you go, and link your ideas. Keep it focused, relevant, and audience-friendly – take notes, stay on track, and make your impact!

How should the introduction of a presentation be structured?

Hook, roadmap, and expectations – that’s your intro! Briefly introduce the topic, explain why it matters and what you’ll cover, and tell the audience how long they’re in for and if they can participate. Set the stage, guide them through, and make them feel comfortable – then dive in!

Why is structuring a presentation important?

Get organized, and get remembered! Structure keeps your audience engaged and learning while boosting your confidence and delivery. It’s a win-win for both the speaker and the listener!

Conclusion: 

To be an effective speaker or presenter, you must master how to start a presentation. Learn the basics and dynamics. 

Earn persuasive skills and grasp how to start a PowerPoint presentation with the steps and tips above to disseminate the information in a free-lingual way effectively. 

I hope you find this helpful; you are free to use these tips for any goals. 

You can try Orai , an AI-powered speech coach that perfectly suits your budget! They provide instant feedback on you to help with your public speaking needs. Start your free trial with Orai today! 

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17 PowerPoint Presentation Examples That Show Style and Professionalism

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By Iveta Pavlova

in Inspiration

6 years ago

Reading time: 2 min

Viewed 200,889 times

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17 PowerPoint Presentation Examples That Show Style and Professionalism

There are way too many bad PowerPoint presentation examples that can bore you to death. Well, today’s post is not about them. We believe that it’s always important to show the good examples out there and follow their lead. We admit it, it was pretty hard to dig out the good PowerPoint presentation examples from the mass. We’ve added our opinion on each piece and why we believe it’s worthy of being included in this collection. Let’s begin!

You may be interested in  The Best Free PowerPoint Templates to Download in 2022

1. The Sketchnote Mini-Workshop by Mike Rohde

An eye-catchy PowerPoint presentation example whose content is fully hand-written. What we love about this design, is the high personalization level that is achieved via handwriting. It almost feels like the author is drawing and writing in front of the viewers’ eyes. A digital presentation that conveys a physical feeling.

2. 10 Ways to Spread The Love in The Office by Elodie A.

The following presentation is a real eye candy. We can’t help it, the cartoon style lives in our hearts. An incredibly appealing PowerPoint presentation that brings positive vibes and a good mood through vibrant cartoon illustrations. It gets bonus points for the usage of bullet points and little text.

3. The Great State of Design with CSS Grid Layout and Friends by Stacy Kvernmo

A presentation that tells a story is always a good example that everyone should follow. This PowerPoint presentation has a lot of slides that tell different mini-stories. The way they are depicted is really engaging – they almost look like a sequence of frames that make up a video. This technique really nails the viewers’ attention.

4. We live in a VUCA world by Little Dragon Films

A classy design of a PowerPoint presentation example – a dark theme and white font on top with just a single color accent – red. Such designs are really suitable for serious topics like this one. To soften the contrast between the black background and white font, the author has used a gradient on the background which gives the illusion of soft light in the middle of the design.

5. 2017 Marketing Predictions—Marketo by Marketo

A design that was made over a year ago but it’s still really trendy. In the following PowerPoint presentation example, we can see the combination of 3D shapes, beautiful hand-written fonts, negative space techniques, and more. The overall feeling is of futuristic design. Moreover, they used the color of 2018 – Ultra Violet for their color scheme. Maybe, they did predict the future after all.

6. 10 Ways Your Boss Kills Employee Motivation by Officevibe

Who doesn’t like to see a familiar face? We know your audience does! It’s proven that if you show a familiar face to your viewers, you nail their attention and boost their engagement level. This is the technique used in the following PowePoint presentation. Moreover, the inner slides of the presentation are also cartoons with big conceptual illustrations and little text. The formula for a really good presentation.

7. How to Successfully Run a Remote Team from Weekdone.com

We haven’t really seen many PowerPoint presentation examples with top-view illustrations. The following presentation really reminded us that when presenting to an audience, you should always think: How to make your design stand out from the rest? Well, this one really caught our eye. In addition, we love the bright colors, geometric shapes, and overall flat feeling, all of which are among the graphic design trends for 2022 .

8. SXSW 2018 – Top Trends by Matteo Sarzana

People love visuals and this is an undeniable fact. The whole PowerPoint presentation is built on high-quality photos, each including a little tagline in the middle. We love the consistency, we love the factor of surprise, and we love the high engagement level this presentation creates. Just make sure to back up such presentation type with a good speech!

9. How to study effectively? by sadraus

Semi-transparent overlays, geometric shapes, a video inside… Everything about this PowerPoint presentation screams “modern”. The grayscale coloring is accompanied by a fresh green color accent. The choice of images clearly suggests that the target audience is young people. The overall feeling that we get from this PowerPoint presentation – is youthful and modern.

10. Study: The Future of VR, AR, and Self-Driving Cars by LinkedIn

A presentation about the future should look futuristic, right? The following PowerPoint presentation example is proof that you should always connect the subject of your presentation to its design. Everything in this presentation speaks of futuristic: the choice of fonts, colors, effects, and even some elements look like holograms from the future.

11. 9 things I’ve learned about SaaS by Christoph Janz

A PowerPoint presentation example created in a consistent style by using a blue theme. Why did we include this presentation? We love the fact that the author has shown an alternation of text and visuals (from slides 7 to 22). This technique is proven to hold the attention of the viewer. Moreover, the way the graphics are presented (on a napkin) draws the interest even more.

12. How To Achieve Something Extraordinary In Life by Sultan Suleman Chaudhry

A PowerPoint presentation example that shows consistency and style by using a strict color scheme: orange, beige, and deep blue. Orange and blue are one of the most popular contrasting combinations widely used in all kinds of designs. If you are not sure what colors to go with, simply choose a tested color scheme.

13. New trends to look out for 2018 winter season by FemmeConnection

Geometric shapes and negative space techniques are among the  graphic design trends for 2018  which is why we see them often in PowerPoint presentation examples and other designs. In the following presentation, we can see a collection of women’s clothes presented in a very engaging way with the help of rounded geometric shapes, negative space technique, and the color pink.

14. Fear of Failure by Sultan Suleman Chaudhry

Speaking of the usage of geometric elements in the presentation’s design, let’s see another example. An elegant design decorated with circles, triangles, and more geometric details. What else we love about this presentation is that it only has one color accent – light yellow which looks classy and pleasant for the eye.

15. The Three Lies About Your Age by Sean Si

A great choice of fonts, beautiful semi-transparent geometric elements, and trendy futuristic colors. This is one of the PowerPoint presentation examples that we absolutely love. The story is engaging and the design is extremely appealing – a combination that keeps the viewers’ eyes on the screen from the beginning till the end.

16. Secrets to a Great Team by Elodie A.

Bright, fun, using lots of illustrations and cartoon characters – definitely our kind of PowerPoint presentation. Why do we love it so much? Well, cartoons are real ice-breakers between you and your audience. Moreover, cartoon characters are easier to relate to than a real human face. If you need to connect on a deeper level with your audience, this is your kind of presentation!

You’d probably like to learn  4 Invaluable Presentation Design Tips You Wish You Knew Earlier

17. How to Build a Dynamic Social Media Plan by Post Planner

A great presentation PowerPoint example with watercolor illustrations and backgrounds that look hand-drawn. We also see semi-transparent colorful overlays, high-quality conceptual photos, and great, useful content. What more would you want from a presentation, right?

We always love to hear your opinion about stuff. So, what do you think of these PowerPoint presentation examples? Do you think that you’ve created a presentation better than these? We’d love to see your own creations in the comments below if you want to share them with us.

You may also be interested to read these related articles:

  • 7 Most Popular Software for Presentations
  • 4 Invaluable Presentation Design Tips You Wish You Knew Earlier
  • 70 Inspiring Presentation Slides with Cartoon Designs
  • Need PowerPoint Backgrounds?The Best Places to Check Out [+ Freebies]

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Iveta Pavlova

Iveta is a passionate writer at GraphicMama who has been writing for the brand ever since the blog was launched. She keeps her focus on inspiring people and giving insight on topics like graphic design, illustrations, education, business, marketing, and more.

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Presentation

  • Written By Gregg Rosenzweig
  • Updated: June 4, 2024
We’re here to help you choose the most appropriate content types to fulfill your content strategy. In this series, we’re breaking down the most popular content types to their basic fundamentals so you can start with a solid foundation — simple definitions, clarity on formats, and plenty of examples.

What is a Presentation?

A communication device that relays a topic to an audience in the form of a slide show, demonstration, lecture, or speech, where words and pictures complement each other.

Why should you think of presentations as content?

The beauty of content creation is that almost anything can become a compelling piece of content . It just depends on the creativity used to convert it and the story that brings it to life.

what is presentation example

The long and short of it

Although the length of a presentation in terms of time can depend on the overall approach (Are you talking a lot? Are you referring to the screen in detail or not?), consider the number of informational content slides when tallying the overall presentation length. For instance, don’t include title slides in your tally when conveying length to a content creator.

A general guide to presentation length:

  • Short Form (5 content slides)
  • Standard Form (10 content slides)
  • Long Form (20+ content slides)

Popular use cases for presentations…

Let’s consider TED Talks for a minute: one of the best examples (bar none) of how words, pictures, and a narrative can make people care about something they otherwise might not.

These “talks” pre-date podcasts and blend a compelling use of language and imagery in presentation format to spread ideas in unique ways.

TED Talks have been viewed a billion-plus times worldwide (and counting) and are worth considering when it comes to how you might use video-presentation content to connect with your customers in creative, cool, new ways.

Business types:

Any company that has a pitch deck, executive summary, sales presentation, or any kind of internal document can repurpose them into external-facing content pieces — without pain.

Presentation Examples – Short Form

Here are some short-form examples with curated to help inspire you.

what is presentation example

Presentation Examples – Standard Form

what is presentation example

Presentation Examples – Long Form

what is presentation example

Understanding Content Quality in Examples

Our team has rated content type examples in three degrees of quality ( Good, Better, Best ) to help you better gauge resources needed for your content plan.

In general, the degrees of content quality correspond to our three content levels ( General, Qualified, Expert ) based on the criteria below. Remember though, multiple variables determine the cost, completion time, or content level for any content piece with a perceived degree of quality.

what is presentation example

How to Get Exceptional Content That Elevates

If you want to impress your clients, co-workers, or leadership team with your next presentation or product demonstration, to might want to consider working with proven content creators.

At ClearVoice, we have a Talent Network of 4000+ professionals across 200+ industries. That means we can find creators with the exact skill sets and expertise you need to create content that gets results.

Talk to a content specialist today to start the conversation.

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How to Give a Persuasive Presentation [+ Examples]

Caroline Forsey

Published: December 29, 2020

A presentation aimed at persuading an audience to take a specific action can be the most difficult type to deliver, even if you’re not shy of public speaking.

what is presentation example

Creating a presentation that effectively achieves your objective requires time, lots of practice, and most importantly, a focused message.

With the right approach, you can create a presentation that leaves a skeptical audience enthusiastic to get on board with your project.

In this post, we'll cover the basics of building a persuasive presentation. Let's dive in.

→ Free Download: 10 PowerPoint Presentation Templates [Access Now]

What is a persuasive presentation?

In its most basic form, a persuasive presentation features a speaker who tries to influence an audience to accept certain positions and engage in actions in support of them. A good persuasive presentation uses a mixture of facts, logic, and empathy to help an audience see an issue from a perspective they previously discounted or hadn’t considered.

How to Plan a Persuasive Presentation

Want to make a persuasive presentation that connects with your audience? Follow these steps to win friends and influence people within your audience.

1. Decide on a single ask.

The key to convincing your audience is to first identify the singular point you want to make. A good persuasive presentation will focus on one specific and easy-to-understand proposition. Even if that point is part of a broader initiative, it ideally needs to be presented as something your audience can say "yes" or "no" to easily.

A message that isn’t well-defined or which covers too much can cause the audience to lose interest or reject it outright. A more focused topic can also help your delivery sound more confident, which (for better or worse) is an important factor in convincing people.

2. Focus on fewer (but more relevant ) facts.

Remember: You are (in the vast majority of cases) not the target audience for your presentation. To make your presentation a success, you’ll need to know who your audience is so you can shape your message to resonate with them.

When crafting your messaging, put yourself in your audience's headspace and attempt to deeply understand their position, needs, and concerns. Focus on arguments and facts that speak specifically to your audience's unique position.

As we wrote in our post on How to Present a Compelling Argument When You're Not Naturally Persuasive , "just because a fact technically lends support to your claim doesn't mean it will sway your audience. The best evidence needs to not only support your claim but also have a connection to your audience."

What are the target audience's pain points that you can use to make a connection between their needs and your goals? Focus on those aspects, and cut any excess information. Fewer relevant facts are always more impactful than an abundance of unfocused pieces of evidence.

3. Build a narrative around your evidence.

If you want to persuade someone of something, it’s not enough to win their brain -- you need their heart in it, too. Try to make an emotional connection with your audience throughout your presentation to better sell them on the facts you’re presenting. Your audience is human, after all, so some emotional tug will go a long way to shaking up how they view the issue you’re talking about. A little bit of emotion could be just what your audience needs to make your facts “click.”

The easiest way to incorporate an emotional pull into your presentation is through the use of narrative elements. As we wrote in our guide to crafting pitch decks , "When our brains are given a story instead of a list of information, things change -- big time. Stories engage more parts of our brains, including our sensory cortex, which is responsible for processing visual, auditory, and tactile stimuli. If you want to keep people engaged during a presentation, tell them a story."

4. Confidence matters.

Practice makes perfect (it's a cliche because it's true, sorry!), and this is especially true for presentation delivery. Rehearse your presentation several times before you give it to your audience so you can develop a natural flow and move from each section without stopping.

Remember, you're not giving a speech here, so you don't want your delivery to come across like you're reading fully off of cue cards. Use tools like notes and cue cards as ways to keep you on track, not as scripts.

Finally, if you can, try to practice your presentation in front of another human. Getting a trusted co-worker to give you feedback in advance can help strengthen your delivery and identify areas you might need to change or bulk up.

5. Prepare for common objections.

The last thing you want to say when someone in your audience expresses a concern or an outright objection during your presentation's question section is “umm, let me get back to you on that.”

Carefully research the subject of your presentation to make the best case possible for it -- but also prepare in advance for common objections or questions you know your stakeholders are going to ask. The stronger your command of the facts -- and the more prepared you are to proactively address concerns -- the more convincing your presentation will be. When you appear confident fielding any rebuttals during a question and answer session after your presentation, it can go a long way towards making your case seem more convincing.

Persuasive Presentation Outline

Like any writing project, you’ll want to create an outline for your presentation, which can act as both a prompt and a framework. With an outline, you’ll have an easier time organizing your thoughts and creating the actual content you will present. While you can adjust the outline to your needs, your presentation will most likely follow this basic framework.

I. Introduction

Every persuasive presentation needs an introduction that gets the listener’s attention, identifies a problem, and relates it to them.

  • The Hook: Just like a catchy song, your presentation needs a good hook to draw the listener in. Think of an unusual fact, anecdote, or framing that can grab the listener’s attention. Choose something that also establishes your credibility on the issue.
  • The Tie: Tie your hook back to your audience to garner buy-in from your audience, as this issue impacts them personally.
  • The Thesis: This is where you state the position to which you are trying to persuade your audience and forms the focal point for your presentation.

II. The Body

The body forms the bulk of your presentation and can be roughly divided into two parts. In the first half, you will build your case, and in the second you will address potential rebuttals.

  • Your Case: This is where you will present supporting points for your argument and the evidence you’ve gathered through research. This will likely have several different subsections in which you present the relevant evidence for each supporting point.
  • Rebuttals: Consider potential rebuttals to your case and address them individually with supporting evidence for your counterarguments.
  • Benefits: Outline the benefits of the audience adopting your position. Use smooth, conversational transitions to get to these.
  • Drawbacks: Outline what drawbacks of the audience rejecting your position. Be sure to remain conversational and avoid alarmism.

III. Conclusion

In your conclusion, you will wrap up your argument, summarize your key points, and relate them back to the decisions your audience makes.

  • Transition: Write a transition that emphasizes the key point you are trying to make.
  • Summary: Summarize your arguments, their benefits, and the key pieces of evidence supporting your position.
  • Tie-back: Tie back your summary to the actions of your audience and how their decisions will impact the subject of your presentation.
  • Final word: Try to end on a last emotional thought that can inspire your audience to adopt your position and act in support of it.

IV. Citations

Include a section at the end of your presentation with citations for your sources. This will make independent fact-checking easier for your audience and will make your overall presentation more persuasive.

Persuasive Presentation Examples

Check out some of these examples of persuasive presentations to get inspiration for your own. Seeing how someone else made their presentation could help you create one that strikes home with your audience. While the structure of your presentation is entirely up to you, here are some outlines that are typically used for different subjects.

Introducing a Concept

One common type of persuasive presentation is one that introduces a new concept to an audience and tries to get them to accept it. This presentation introduces audience members to the dangers of secondhand smoke and encourages them to take steps to avoid it. Persuasive presentations can also be a good format to introduce marco issues, such as this presentation on the benefits of renewable energy .

Changing Personal Habits

Want to change the personal habits of your audience? Check out this presentation on how to adopt healthy eating habits . Or this presentation which encourages the audience to get more exercise in their daily lives.

Making a Commitment to an Action

Is your goal to get your audience to commit to a specific action? This presentation encouraging audience memes to become organ donors could provide inspiration. Trying to make a big sale? Check out this presentation outline that can encourage someone to buy a home .

Remember: You Can Do This

Anyone can craft a persuasive presentation once they know the basic framework for creating one. Once you get the process down, you’ll be in a better position to bring in sales, attract donors or funding, and even advance your career. The skills you learn can also benefit you in other areas of your personal and professional life as you know how to make a case and influence people toward it.

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Home Blog Presentation Ideas How to Start a Presentation: 5 Strong Opening Slides and 12 Tricks To Test

How to Start a Presentation: 5 Strong Opening Slides and 12 Tricks To Test

Cover image of a How to Start a Presentation article with an illustration of a presenter giving a speech.

Knowing how to start a presentation is crucial: if you fail to capture the audience’s attention right off the bat, your entire presentation will flop. Few listeners will stick with you to the end and retain what you have told.

That is mildly unpleasant when you are doing an in-house presentation in front of your colleagues. But it can become utterly embarrassing when you present in front of larger audiences (e.g., at a conference) or worse – delivering a sales presentation to prospective customers.

Here is how most of us begin a presentation: give an awkward greeting, thank everyone for coming, clear our throats, tap the mic, and humbly start to mumble about our subject. The problem with such an opening performance? It effectively kills and buries even the best messages.

Table of Contents

  • The Classic Trick: Open a Presentation with an Introduction
  • Open a Presentation with a Hook
  • Begin with a Captivating Visual
  • Ask a “What if…” Question
  • Use the Word “Imagine”
  • Leverage The Curiosity Gap
  • The Power of Silence
  • Facts as Weapons of Communication
  • Fact vs. Myths
  • The Power of Music
  • Physical Activity
  • Acknowledging a Person

How to Start a PowerPoint Presentation The Right Way

Let’s say you have all of your presentation slides polished up (in case you don’t, check our quick & effective PowerPoint presentation design tips first). Your presentation has a clear storyline and agenda. Main ideas are broken into bite-sized statements for your slides and complemented with visuals. All you have left is to figure out how you begin presenting.

The best way is to appeal to and invoke certain emotions in your audience – curiosity, surprise, fear, or good old amusements. Also, it is recommended to present your main idea in the first 30 seconds of the presentation. And here’s how it’s done.

1. The Classic Trick: Open a Presentation with an Introduction

Bio Slide design for PowerPoint

When you don’t feel like reinventing the wheel, use a classic trick from the book – start with a quick personal introduction. Don’t want to sound as boring as everyone else with your humble “Hi, I’m John, the head of the Customer Support Department”? Great, because we are all about promoting effective presentation techniques (hint: using a dull welcome slide isn’t one of them).

Here’s how to introduce yourself in a presentation the right way.

a. Use a link-back memory formula

To ace a presentation, you need to connect with your audience. The best way to do so is by throwing in a simple story showing who you are, where you came from, and why your words matter.

The human brain loves a good story, and we are more inclined to listen and retain the information told this way. Besides, when we can relate to the narrator (or story hero), we create an emotional bond with them, and, again – become more receptive, and less skeptical of the information that is about to be delivered.

So here are your presentation introduction lines:

My name is Joanne, and I’m the Head of Marketing at company XYZ. Five years ago I was working as a waitress, earning $10/hour and collecting rejection letters from editors. About ten letters every week landed to my mailbox. You see, I love words, but decent publisher thought mine were good enough. Except for the restaurant owner. I was very good at up-selling and recommending dishes to the customers. My boss even bumped my salary to $15/hour as a token of appreciation for my skill. And this made me realize: I should ditch creative writing and focus on copywriting instead. After loads of trial and error back in the day, I learned how to write persuasive copy. I was no longer getting rejection letters. I was receiving thousands of emails saying that someone just bought another product from our company. My sales copy pages generated over $1,500,000 in revenue over last year. And I want to teach you how to do the same”

b. Test the Stereotype Formula

This one’s simple and effective as well. Introduce yourself by sharing an obvious stereotype about your profession. This cue will help you connect with your audience better, make them chuckle a bit, and set a lighter mood for the speech to follow.

Here’s how you can frame your intro:

“My name is ___, and I am a lead software engineer at our platform [Your Job Title]. And yes, I’m that nerdy type who never liked presenting in front of large groups of people. I would rather stay in my den and write code all day long. [Stereotype]. But hey, since I have mustered enough courage…let’s talk today about the new product features my team is about to release….”

After sharing a quick, self-deprecating line, you transition back to your topic, reinforcing the audience’s attention . Both of these formulas help you set the “mood” for your further presentation, so try using them interchangeably on different occasions.

2. Open a Presentation with a Hook

Wow your audience straight off the bat by sharing something they would not expect to hear. This may be one of the popular first-time presentation tips but don’t rush to discard it.

Because here’s the thing: psychologically , we are more inclined to pay attention whenever presented with an unexpected cue. When we know what will happen next – someone flips the switch, and lights turn on – we don’t really pay much attention to that action.

But when we don’t know what to expect next – e.g., someone flips the switch and a bell starts ringing – we are likely to pay more attention to what will happen next. The same goes for words: everyone loves stories with unpredictable twists. So begin your presentation with a PowerPoint introduction slide or a line that no one expects to hear.

Here are a few hook examples you can swipe:

a. Open with a provocative statement

It creates an instant jolt and makes the audience intrigued to hear what you are about to say next – pedal back, continue with the provocation, or do something else that they will not expect.

TED.com Jane McGonigal Ted Talk - This Game Will Give You 10 Years of Life

“You will live seven and a half minutes longer than you would have otherwise, just because you watched this talk.”

That’s how Jane McGonigal opens one of her TED talks . Shocking and intriguing, right?

b. Ask a rhetorical, thought-provoking question

Seasoned presenters know that one good practice is to ask a question at the beginning of a presentation to increase audience engagement. Rhetorical questions have a great persuasive effect – instead of answering aloud, your audience will silently start musing over it during your presentation. They aroused curiosity and motivated the audience to remain attentive, as they did want to learn your answer to this question.

To reinforce your message throughout the presentation, you can further use the Rhetorical Triangle Concept – a rhetorical approach to building a persuasive argument based on Aristotle’s teachings.

c. Use a bold number, factor stat

A clean slide with some mind-boggling stat makes an undeniably strong impact. Here are a few opening statement examples you can use along with your slide:

  • Shock them: “We are effectively wasting over $1.2 billion per year on producing clothes no one will ever purchase”
  • Create empathy: “Are you among the 20% of people with undiagnosed ADHD?”
  • Call to arms: “58% of marketing budgets are wasted due to poor landing page design. Let’s change this!”
  • Spark curiosity: “Did you know that companies who invested in speech recognition have seen a 13% increase in ROI within just 3 years?”

3. Begin with a Captivating Visual

Compelling visuals are the ABC of presentation design – use them strategically to make an interesting statement at the beginning and throughout your presentation. Your first presentation slide can be text-free. Communicate your idea with a visual instead – a photo, a chart, an infographic, or another graphics asset.

Visuals are a powerful medium for communication as our brain needs just 13 milliseconds to render what our eyes see, whereas text comprehension requires more cognitive effort.

Relevant images add additional aesthetic appeal to your deck, bolster the audience’s imagination, and make your key message instantly more memorable.

Here’s an intro slide example. You want to make a strong presentation introduction to global pollution.  Use the following slide to reinforce the statement you share:

Our Iceberg Is Melting Concept with Penguins in an Iceberg

“Seven of nine snow samples taken on land in Antarctica found chemicals known as PFAs, which are used in industrial products and can harm wildlife”

Source: Reuters

4. Ask a “What if…” Question

The “what if” combo carries massive power. It gives your audience a sense of what will happen if they choose to listen to you and follow your advice.  Here are a few presentations with starting sentences + slides to illustrate this option:

What if example with an Opening Slide for Presentation

Alternatively, you can work your way to this point using different questions:

  • Ask the audience about their “Why.” Why are they attending this event, or why do they find this topic relevant?
  • Use “How” as your question hook if you plan to introduce a potential solution to a problem.
  • If your presentation has a persuasion factor associated, use “When” as a question to trigger the interest of the audience on, for example, when they are planning to take action regarding the topic being presented (if we talk about an inspirational presentation).

What if technique analysis for a Financial topic

5. Use the Word “Imagine”

“Imagine,” “Picture This,” and “Think of” are better word choices for when you plan to begin your presentation with a quick story.

Our brain loves interacting with stories. In fact, a captivating story makes us more collaborative. Scientists have discovered that stories with tension during narrative make us:

  • Pay more attention,
  • Share emotions with the characters and even mimic the feelings and behaviors of those characters afterward.

That’s why good action movies often feel empowering and make us want to change the world too. By incorporating a good, persuasive story with a relatable hero, you can also create that “bond” with your audience and make them more perceptive to your pitch – donate money to support the cause; explore the solution you are offering, and so on.

6. Leverage The Curiosity Gap

The curiosity gap is another psychological trick frequently used by marketers to solicit more clicks, reads, and other interactions from the audience. In essence, it’s the trick you see behind all those clickbait, Buzzfeed-style headlines:

Curiosity Gap example clickbait Buzzfeed

Not everyone is a fan of such titles. But the truth is – they do the trick and instantly capture attention. The curiosity gap sparks our desire to dig deeper into the matter. We are explicitly told that we don’t know something important, and now we crave to change that. Curiosity is an incredibly strong driving force for action – think Eve, think Pandora’s Box.

So consider incorporating these attention grabbers for your presentation speech to shock the audience. You can open with one, or strategically weave them in the middle of your presentation when you feel like your audience is getting tired and may lose their focus.

Here’s how you can use the curiosity gap during your presentation:

  • Start telling a story, pause in the middle, and delay the conclusion of it.
  • Withhold the key information (e.g., the best solution to the problem you have described) for a bit – but not for too long, as this can reduce the initial curiosity.
  • Introduce an idea or concept and link it with an unexpected outcome or subject – this is the best opening for a presentation tip.

7. The Power of Silence

What would you do if you attended a presentation in which the speaker remains silent for 30 seconds after the presentation starts? Just the presenter, standing in front of the audience, in absolute silence.

Most likely, your mind starts racing with thoughts, expecting something of vital importance to be disclosed. The surprise factor with this effect is for us to acknowledge things we tend to take for granted.

It is a powerful resource to introduce a product or to start an inspirational presentation if followed by a fact.

8. Facts as Weapons of Communication

In some niches, using statistics as the icebreaker is the best method to retain the audience’s interest.

Say your presentation is about climate change. Why not introduce a not-so-common fact, such as the amount of wool that can be produced out of oceanic plastic waste per month? And since you have to base your introduction on facts, research manufacturers that work with Oceanic fabrics from recycled plastic bottles .

Using facts helps to build a better narrative, and also gives leverage to your presentation as you are speaking not just from emotional elements but from actually recorded data backed up by research.

9. Fact vs. Myths

Related to our previous point, we make quite an interesting speech if we contrast a fact vs. a myth in a non-conventional way: using a myth to question a well-accepted fact, then introducing a new point of view or theory, backed on sufficient research, that proves the fact wrong. This technique, when used in niches related to academia, can significantly increase the audience’s interest, and it will highlight your presentation as innovative.

Another approach is to debunk a myth using a fact. This contrast immediately piques interest because it promises to overturn commonly held beliefs, and people naturally find it compelling when their existing knowledge is put to the test. An example of this is when a nutritionist wishes to speak about how to lose weight via diet, and debunks the myth that all carbohydrates are “bad”.

10. The Power of Music

Think about a presentation that discusses the benefits of using alternative therapies to treat anxiety, reducing the need to rely on benzodiazepines. Rather than going technical and introducing facts, the presenter can play a soothing tune and invite the audience to follow an exercise that teaches how to practice breathing meditation . Perhaps, in less than 2 minutes, the presenter can accomplish the goal of exposing the advantages of this practice with a live case study fueled by the proper ambiance (due to the music played in the beginning).

11. Physical Activity

Let’s picture ourselves in an in-company presentation about workspace wellness. For this company, the sedentary lifestyle their employees engage in is a worrying factor, so they brought a personal trainer to coach the employees on a basic flexibility routine they can practice in 5 minutes after a couple of hours of desk time.

“Before we dive in, let’s all stand up for a moment.” This simple instruction breaks the ice and creates a moment of shared experience among the attendees. You could then lead them through a brief stretching routine, saying something like, “Let’s reach up high, and stretch out those muscles that get so tight sitting at our desks all day.” With this action, you’re not just talking about workplace wellness, you’re giving them a direct, personal experience of it.

This approach has several advantages. Firstly, it infuses energy into the room and increases the oxygen flow to the brain, potentially boosting the audience’s concentration and retention. Secondly, it sets a precedent that your presentation is not going to be a standard lecture, but rather an interactive experience. This can raise the level of anticipation for what’s to come, and make the presentation a topic for future conversation between coworkers.

12. Acknowledging a Person

How many times have you heard the phrase: “Before we begin, I’d like to dedicate a few words to …” . The speaker could be referring to a mentor figure, a prominent person in the local community, or a group of people who performed charity work or obtained a prize for their hard work and dedication. Whichever is the reason behind this, acknowledgment is a powerful force to use as a method of starting a presentation. It builds a connection with the audience, it speaks about your values and who you admire, and it can transmit what the conversation is going to be about based on who the acknowledged person is.

Closing Thoughts

Now you know how to start your presentation – you have the opening lines, you have the slides to use, and you can browse even more attractive PowerPoint presentation slides and templates on our website. Also, we recommend you visit our article on how to make a PowerPoint Presentation to get familiarized with the best tactics for professional presentation design and delivery, or if you need to save time preparing your presentation, we highly recommend you check our AI Presentation Maker to pair these concepts with cutting-edge slide design powered by AI.

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What is cloud computing?

Group of white spheres on light blue background

With cloud computing, organizations essentially buy a range of services offered by cloud service providers (CSPs). The CSP’s servers host all the client’s applications. Organizations can enhance their computing power more quickly and cheaply via the cloud than by purchasing, installing, and maintaining their own servers.

The cloud-computing model is helping organizations to scale new digital solutions with greater speed and agility—and to create value more quickly. Developers use cloud services to build and run custom applications and to maintain infrastructure and networks for companies of virtually all sizes—especially large global ones. CSPs offer services, such as analytics, to handle and manipulate vast amounts of data. Time to market accelerates, speeding innovation to deliver better products and services across the world.

What are examples of cloud computing’s uses?

Get to know and directly engage with senior mckinsey experts on cloud computing.

Brant Carson is a senior partner in McKinsey’s Vancouver office; Chandra Gnanasambandam and Anand Swaminathan are senior partners in the Bay Area office; William Forrest is a senior partner in the Chicago office; Leandro Santos is a senior partner in the Atlanta office; Kate Smaje is a senior partner in the London office.

Cloud computing came on the scene well before the global pandemic hit, in 2020, but the ensuing digital dash  helped demonstrate its power and utility. Here are some examples of how businesses and other organizations employ the cloud:

  • A fast-casual restaurant chain’s online orders multiplied exponentially during the 2020 pandemic lockdowns, climbing to 400,000 a day, from 50,000. One pleasant surprise? The company’s online-ordering system could handle the volume—because it had already migrated to the cloud . Thanks to this success, the organization’s leadership decided to accelerate its five-year migration plan to less than one year.
  • A biotech company harnessed cloud computing to deliver the first clinical batch of a COVID-19 vaccine candidate for Phase I trials in just 42 days—thanks in part to breakthrough innovations using scalable cloud data storage and computing  to facilitate processes ensuring the drug’s safety and efficacy.
  • Banks use the cloud for several aspects of customer-service management. They automate transaction calls using voice recognition algorithms and cognitive agents (AI-based online self-service assistants directing customers to helpful information or to a human representative when necessary). In fraud and debt analytics, cloud solutions enhance the predictive power of traditional early-warning systems. To reduce churn, they encourage customer loyalty through holistic retention programs managed entirely in the cloud.
  • Automakers are also along for the cloud ride . One company uses a common cloud platform that serves 124 plants, 500 warehouses, and 1,500 suppliers to consolidate real-time data from machines and systems and to track logistics and offer insights on shop floor processes. Use of the cloud could shave 30 percent off factory costs by 2025—and spark innovation at the same time.

That’s not to mention experiences we all take for granted: using apps on a smartphone, streaming shows and movies, participating in videoconferences. All of these things can happen in the cloud.

Learn more about our Cloud by McKinsey , Digital McKinsey , and Technology, Media, & Telecommunications  practices.

How has cloud computing evolved?

Going back a few years, legacy infrastructure dominated IT-hosting budgets. Enterprises planned to move a mere 45 percent of their IT-hosting expenditures to the cloud by 2021. Enter COVID-19, and 65 percent of the decision makers surveyed by McKinsey increased their cloud budgets . An additional 55 percent ended up moving more workloads than initially planned. Having witnessed the cloud’s benefits firsthand, 40 percent of companies expect to pick up the pace of implementation.

The cloud revolution has actually been going on for years—more than 20, if you think the takeoff point was the founding of Salesforce, widely seen as the first software as a service (SaaS) company. Today, the next generation of cloud, including capabilities such as serverless computing, makes it easier for software developers to tweak software functions independently, accelerating the pace of release, and to do so more efficiently. Businesses can therefore serve customers and launch products in a more agile fashion. And the cloud continues to evolve.

Circular, white maze filled with white semicircles.

Introducing McKinsey Explainers : Direct answers to complex questions

Cost savings are commonly seen as the primary reason for moving to the cloud but managing those costs requires a different and more dynamic approach focused on OpEx rather than CapEx. Financial-operations (or FinOps) capabilities  can indeed enable the continuous management and optimization of cloud costs . But CSPs have developed their offerings so that the cloud’s greatest value opportunity is primarily through business innovation and optimization. In 2020, the top-three CSPs reached $100 billion  in combined revenues—a minor share of the global $2.4 trillion market for enterprise IT services—leaving huge value to be captured. To go beyond merely realizing cost savings, companies must activate three symbiotic rings of cloud value creation : strategy and management, business domain adoption, and foundational capabilities.

What’s the main reason to move to the cloud?

The pandemic demonstrated that the digital transformation can no longer be delayed—and can happen much more quickly than previously imagined. Nothing is more critical to a corporate digital transformation than becoming a cloud-first business. The benefits are faster time to market, simplified innovation and scalability, and reduced risk when effectively managed. The cloud lets companies provide customers with novel digital experiences—in days, not months—and delivers analytics absent on legacy platforms. But to transition to a cloud-first operating model, organizations must make a collective effort that starts at the top. Here are three actions CEOs can take to increase the value their companies get from cloud computing :

  • Establish a sustainable funding model.
  • Develop a new business technology operating model.
  • Set up policies to attract and retain the right engineering talent.

How much value will the cloud create?

Fortune 500 companies adopting the cloud could realize more than $1 trillion in value  by 2030, and not from IT cost reductions alone, according to McKinsey’s analysis of 700 use cases.

For example, the cloud speeds up design, build, and ramp-up, shortening time to market when companies have strong DevOps (the combination of development and operations) processes in place; groups of software developers customize and deploy software for operations that support the business. The cloud’s global infrastructure lets companies scale products almost instantly to reach new customers, geographies, and channels. Finally, digital-first companies use the cloud to adopt emerging technologies and innovate aggressively, using digital capabilities as a competitive differentiator to launch and build businesses .

If companies pursue the cloud’s vast potential in the right ways, they will realize huge value. Companies across diverse industries have implemented the public cloud and seen promising results. The successful ones defined a value-oriented strategy across IT and the business, acquired hands-on experience operating in the cloud, adopted a technology-first approach, and developed a cloud-literate workforce.

Learn more about our Cloud by McKinsey and Digital McKinsey practices.

What is the cloud cost/procurement model?

Some cloud services, such as server space, are leased. Leasing requires much less capital up front than buying, offers greater flexibility to switch and expand the use of services, cuts the basic cost of buying hardware and software upfront, and reduces the difficulties of upkeep and ownership. Organizations pay only for the infrastructure and computing services that meet their evolving needs. But an outsourcing model  is more apt than other analogies: the computing business issues of cloud customers are addressed by third-party providers that deliver innovative computing services on demand to a wide variety of customers, adapt those services to fit specific needs, and work to constantly improve the offering.

What are cloud risks?

The cloud offers huge cost savings and potential for innovation. However, when companies migrate to the cloud, the simple lift-and-shift approach doesn’t reduce costs, so companies must remediate their existing applications to take advantage of cloud services.

For instance, a major financial-services organization  wanted to move more than 50 percent of its applications to the public cloud within five years. Its goals were to improve resiliency, time to market, and productivity. But not all its business units needed to transition at the same pace. The IT leadership therefore defined varying adoption archetypes to meet each unit’s technical, risk, and operating-model needs.

Legacy cybersecurity architectures and operating models can also pose problems when companies shift to the cloud. The resulting problems, however, involve misconfigurations rather than inherent cloud security vulnerabilities. One powerful solution? Securing cloud workloads for speed and agility : automated security architectures and processes enable workloads to be processed at a much faster tempo.

What kind of cloud talent is needed?

The talent demands of the cloud differ from those of legacy IT. While cloud computing can improve the productivity of your technology, it requires specialized and sometimes hard-to-find talent—including full-stack developers, data engineers, cloud-security engineers, identity- and access-management specialists, and cloud engineers. The cloud talent model  should thus be revisited as you move forward.

Six practical actions can help your organization build the cloud talent you need :

  • Find engineering talent with broad experience and skills.
  • Balance talent maturity levels and the composition of teams.
  • Build an extensive and mandatory upskilling program focused on need.
  • Build an engineering culture that optimizes the developer experience.
  • Consider using partners to accelerate development and assign your best cloud leaders as owners.
  • Retain top talent by focusing on what motivates them.

How do different industries use the cloud?

Different industries are expected to see dramatically different benefits from the cloud. High-tech, retail, and healthcare organizations occupy the top end of the value capture continuum. Electronics and semiconductors, consumer-packaged-goods, and media companies make up the middle. Materials, chemicals, and infrastructure organizations cluster at the lower end.

Nevertheless, myriad use cases provide opportunities to unlock value across industries , as the following examples show:

  • a retailer enhancing omnichannel  fulfillment, using AI to optimize inventory across channels and to provide a seamless customer experience
  • a healthcare organization implementing remote heath monitoring to conduct virtual trials and improve adherence
  • a high-tech company using chatbots to provide premier-level support combining phone, email, and chat
  • an oil and gas company employing automated forecasting to automate supply-and-demand modeling and reduce the need for manual analysis
  • a financial-services organization implementing customer call optimization using real-time voice recognition algorithms to direct customers in distress to experienced representatives for retention offers
  • a financial-services provider moving applications in customer-facing business domains to the public cloud to penetrate promising markets more quickly and at minimal cost
  • a health insurance carrier accelerating the capture of billions of dollars in new revenues by moving systems to the cloud to interact with providers through easier onboarding

The cloud is evolving  to meet the industry-specific needs of companies. From 2021 to 2024, public-cloud spending on vertical applications (such as warehouse management in retailing and enterprise risk management in banking) is expected to grow by more than 40 percent annually. Spending on horizontal workloads (such as customer relationship management) is expected to grow by 25 percent. Healthcare and manufacturing organizations, for instance, plan to spend around twice as much on vertical applications as on horizontal ones.

Learn more about our Cloud by McKinsey , Digital McKinsey , Financial Services , Healthcare Systems & Services , Retail , and Technology, Media, & Telecommunications  practices.

What are the biggest cloud myths?

Views on cloud computing can be clouded by misconceptions. Here are seven common myths about the cloud —all of which can be debunked:

  • The cloud’s value lies primarily in reducing costs.
  • Cloud computing costs more than in-house computing.
  • On-premises data centers are more secure than the cloud.
  • Applications run more slowly in the cloud.
  • The cloud eliminates the need for infrastructure.
  • The best way to move to the cloud is to focus on applications or data centers.
  • You must lift and shift applications as-is or totally refactor them.

How large must my organization be to benefit from the cloud?

Here’s one more huge misconception: the cloud is just for big multinational companies. In fact, cloud can help make small local companies become multinational. A company’s benefits from implementing the cloud are not constrained by its size. In fact, the cloud shifts barrier to entry skill rather than scale, making it possible for a company of any size to compete if it has people with the right skills. With cloud, highly skilled small companies can take on established competitors. To realize the cloud’s immense potential value fully, organizations must take a thoughtful approach, with IT and the businesses working together.

For more in-depth exploration of these topics, see McKinsey’s Cloud Insights collection. Learn more about Cloud by McKinsey —and check out cloud-related job opportunities if you’re interested in working at McKinsey.

Articles referenced include:

  • “ Six practical actions for building the cloud talent you need ,” January 19, 2022, Brant Carson , Dorian Gärtner , Keerthi Iyengar, Anand Swaminathan , and Wayne Vest
  • “ Cloud-migration opportunity: Business value grows, but missteps abound ,” October 12, 2021, Tara Balakrishnan, Chandra Gnanasambandam , Leandro Santos , and Bhargs Srivathsan
  • “ Cloud’s trillion-dollar prize is up for grabs ,” February 26, 2021, Will Forrest , Mark Gu, James Kaplan , Michael Liebow, Raghav Sharma, Kate Smaje , and Steve Van Kuiken
  • “ Unlocking value: Four lessons in cloud sourcing and consumption ,” November 2, 2020, Abhi Bhatnagar , Will Forrest , Naufal Khan , and Abdallah Salami
  • “ Three actions CEOs can take to get value from cloud computing ,” July 21, 2020, Chhavi Arora , Tanguy Catlin , Will Forrest , James Kaplan , and Lars Vinter

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Want to know more about cloud computing?

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6 Best AI Presentation Tools in 2024 (Compared)

what is presentation example

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If you’ve ever been tasked with creating a presentation for your business or a client, you know how time-consuming it can be. Sitting in front of a blank page, combing through endless templates, or spending hours on a presentation likely isn’t high on your list of priorities. Thanks to artificial intelligence (AI) , there’s a better way to create presentations. In this post, we’ll delve into the best AI presentation tools so you can spend more time on other tasks.

Let’s dive in.

  • 1 What is an AI Presentation Tool?
  • 2 What to Look for in an AI Presentation Maker
  • 3.1 1. Simplified
  • 3.2 2. Slides AI
  • 3.3 3. PowerPoint
  • 3.4 4. Gamma
  • 3.5 5. Beautiful AI
  • 3.6 6. Tome
  • 4.1 Top 3 Best AI Presentation Tool Feature Comparison
  • 4.2 Best AI Presentation Tool Price Comparison
  • 5 What is the Best AI Presentation Tool?
  • 6 Frequency Asked Questions

What is an AI Presentation Tool?

what is an AI presentation tool

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An AI presentation tool is a system that uses machine learning generative AI that allows you to create presentations in minutes rather than hours. These revolutionary tools will enable you to craft your presentation from script to finished product, all with a descriptive text prompt.

What to Look for in an AI Presentation Maker

As we explore the top AI presentation makers available, it’s best to look for features that will make your life easier, not harder. Here are a few things that your chosen tool should offer:

  • Ease-of-use: If you want to incorporate an AI presentation tool into your workflow, you’ll want to find something easy to use. After all, you seek a less time-consuming way to create presentations. You shouldn’t have to spend hours learning a new interface.
  • Integration with popular software: Those in the business world know that there are three primary presentation tools that almost everyone uses: Microsoft PowerPoint, Adobe Keynote, and Google Slides. When shopping for AI presentation tools, look for products that can easily export your creations for those popular programs.
  • Customization options: Another essential factor to consider is how easily you can customize your presentation. Look for programs that won’t force you to stick with cookie-cutter AI-generated templates. Make sure you can make design and text edits as you need them.
  • Tutorials: Learning new software can be intimidating, so choose a platform with plenty of tutorials and support should you encounter any problems.

6 Best AI Presentation Tools in 2024

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We evaluated over a dozen AI presentation tools. While some decent ones didn’t make our list, we wanted to focus on tools that are easy to use, work with popular programs like PowerPoint or Google Slides, and offer the most features. Without further ado, here are our top picks for the best AI presentation tools money can buy. Most offer free versions or a free trial, so feel free to try all of them out to find the best fit for your situation.

The AI Presentation Tools Listed In Order

  • Beautiful AI

1. Simplified

🥇 best ai presentation tool overall.

Simplified

Simplified is one of the most robust AI tools on the market today. Generative artificial intelligence can create presentations, images, memes, thumbnails, social media quotes, and more. What makes it unique is its wealth of AI features that appeal to creatives and content creators across different mediums, including digital art, writing, videos, and online advertising through social media.

Edit Images With AI

Simplified image editing

Another cool feature of Simplified is the image editing feature. You can remove or replace the background, erase elements, magically remove artifacts or other imperfections, autofocus, or use generative fill to add additional details to your photos. The generative fill feature works much like Photoshop AI , where you can select an area of a photograph and fill it with a new element you describe with a text prompt.

What We Like About Simplified

  • Multimedia: Generate presentations and other forms of media
  • Editing: Edit images and text with AI
  • Branding: Create logos and design elements with AI
  • Simple to Use: One-click editing tools for image editing

What Could Be Improved

  • Translations: The AI sometimes struggles with translating other languages
  • No Interactive Features: Unlike other AI presentation tools, Simplified doesn’t offer any interactive tools

🥇 Why We Picked It

We chose Simplified due to the sheer number of AI tools available with the platform. In addition to making AI presentations, users can use an AI image generator, AI writer, video editor, memes, and more. The interface is easy to understand, the price is affordable, and you can accomplish everything you need in one place as a content creator.

Who Is Simplified Best For?

Simplified may be for you if you’re in the market for an all-in-one design tool. With AI tools for generating presentations and all their elements, you can design like the pros for a very affordable price.

Community Reviews And Ratings

Simplified is praised for its user-friendly interface, integrations, and free plan. However, some say it lacks advanced writing tools compared to other platforms.

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Simplified offers a limited free plan with pro plans starting at $15 monthly .

➡️ Read Our Complete Simplified Review .

Try Simplified

2. Slides AI

🥈 best ai presentation tool for google.

AI presentation tools Slides AI

Slides AI is an extension for Chrome designed to work inside Google Slides. Provide it with a topic, including any requested elements, and Slides AI will create up to a 10-page presentation in minutes. There are limited features, but it adds slides, generates text, and sets formatting based on your prompt. In addition to generating slides, Slides AI has a Magic Write feature, which allows you to paraphrase sentences, suggests images for your presentations, and helps you search for citations for your work.

Slides AI Works as an Extension

Slides AI text prompt

Slides AI has a simple interface, allowing you to focus more on creating content than learning new software. Since it works as an extension within Google Slides, you simply have to click a button and type in some text, and Slides AI will do the rest.

What We Like About Slides AI

  • Magic Write: Generate text through the power of AI
  • Generate Slides: Create new slides based on original content
  • Topic-Based: Create slides from a topic
  • Software Limitations: There aren’t a lot of creative tools with Slides AI so presentations may look generic

🥈Why We Picked It

For those using Google Slides or PowerPoint, Slides AI is an excellent choice. It allows you to streamline slide creation through a simple interface, AI writing, and AI-generated themes. The plans are affordable so that budget-conscious people will get a lot of bang for their buck.

Who Is Slides AI Best For?

If you are a regular Google Slides user, Slides AI is a no-brainer. You can save time creating your slides and give them a fresh look in seconds. The downside to Slides AI is that there is no text generator. That said, plenty of AI writers , such as Rytr or Jasper , can help.

Those who like Slides AI call it a “game changer” for creating presentations. However, the AI-slide generation is a bit vanilla.

➡️ Read Our Complete Slides AI Review .

Slides AI is available for free , with pro plans starting at $10 per month .

Try Slides AI

3. PowerPoint

🥉 best ai presentation tool for business professionals.

AI presentation tools Microsoft 365

Microsoft is the founding father of business software, including the widely popular PowerPoint . Sure, there are other products out there that are geared toward businesses, but PowerPoint is the gold standard for making presentations. Did you know that it comes with AI features built right in? Companies that already use Microsoft products will be pleased to know that you can generate incredible designs for your presentations through integration with Copilot.

Practice Delivering Your Presentations

Microsoft reheasal report

One of the best features of PowerPoint is the Rehearse with Coach AI tool. It records your voice and image on video to evaluate your performance. It allows you to read through your presentation and then get a professional critique of how you did. You’ll get a rehearsal report that analyzes your body language, notes how many filler words you used, and analyzes your pace and pitch.

What We Like About Microsoft 365

  • AI Designer: AI-powered design suggestions for generating slides
  • Automatic Slide Generation: Uses AI to add additional slides based on the original design
  • Rehearsal Reports: Generate rehearsal reports to get feedback on presentation delivery
  • Lack of Interactivity: PowerPoint only allows for text, images, and graphics but nothing else

🥉 Why We Picked It

Microsoft is the go-to for professional business software. Between its highly collaborative nature, design flexibility, and overall visual impact, PowerPoint has been a top contender for years. Now, with artificial intelligence on board, presenters can easily design slides faster, practice their delivery, and get feedback on how well they perform during rehearsal.

Who Is Microsoft 365 Best For?

If you make presentations for a living or your company requires PowerPoint, check out their AI tools. The Rehearsal Report feature is well worth the cost, especially if you are the one who has to give the presentation you create. Microsoft will even give you a 30-day risk-free trial to try it out. The downside is that you can’t edit the images it generates, but you can get around that by adding an AI art generator to your arsenal of tools.

Fans of PowerPoint note its ease of use, flexibility, and stability. On the other hand, consumers wish there were more interactive features.

Microsoft offers a 30-day free trial with prices starting at $6.99 per month per person.

Try Microsoft 365

Gamma AI presentation tool

Gamma is one of the most intuitive platforms on our list. It uses generative AI to build your presentation from a text prompt, complete with visual aids, such as charts, graphs, images, and other visual elements – automatically. One of our favorite features is the interface. Once Gamma creates your presentation, you can easily add more elements. It functions much like a page builder or Gutenberg for WordPress , where you can drag and drop visual elements into your pages and then tweak them accordingly.

Gamma presentation wizard

Gamma creates presentations on the fly simply by typing in a text prompt. One of our favorite features is watching in real-time as Gamma makes your presentation. Once completed, you can use generative AI to edit, improve, or change any presentation aspect to match your branding and style. Another unique feature is Gamma’s analytics feature, which allows you to see who’s viewed your presentation and track engagement down to the element level.

What We Like About Gamma

  • Analytics Tracking:
  • Web Sharing: Share over the web and solicit feedback through comments
  • Simple Interface: Drag-and-drop visual editor
  • Export Options: Export to PowerPoint or PDF
  • It’s Internet Dependent: Gamma is web-based, so you must have an internet connection to use it. While this may not be a con for most, it eliminates the possibility of working on presentations while offline

Who Is Gamma Best For?

Gamma’s intuitive interface and quick start wizard make getting started a breeze. Plus, with their AI-powered text editing feature, you can tweak the content as much as you’d like. They offer access to millions of royalty-free stock images and an AI-powered image generator that suggests a relevant prompt based on your content.

Gamma offers a free plan and two paid plans starting at $10 monthly .

5. Beautiful AI

Beautiful AI

Another popular choice is Beautiful AI , a feature-packed AI presentation tool that allows you to create stunning presentations with one click. They offer several AI-powered design elements you can edit to match your branding. Plus, it’ll even line these up automatically, so you don’t have to spend time on tedious tasks. Suppose you’d rather start from a previously created presentation. In that case, you can easily import a PowerPoint file and then use AI to improve it.

Beautiful AI stock photography

One of the best features of Beautiful AI is the millions of royalty-free stock images at your disposal. Sure, you can create your own AI images, but if you’re familiar with AI Art generators , you know that sometimes the photos they produce don’t look very natural . It’s nice they thought to include this feature because it saves you the time and cost of signing up for a stock photography service.

What We Like About Beautiful AI

  • 1-Click Presentations: Create AI-generated presentations with one click
  • AI Design: AI-powered design elements
  • AI Text Generator: Rewrite and improve text with AI
  • Lots of Templates: 110+ pre-designed templates
  • PowerPoint Support: Integrates with PowerPoint (import/export)
  • Exporting: When exporting to PowerPoint or as a PDF, graphics are not editable

Who Is Beautiful AI Best For?

If you’re tasked with creating presentations for your company or corporate freelance clients and must use PowerPoint, Beautiful AI is an excellent choice. While they don’t have a free plan, they offer a 14-day free trial, so you’ll have plenty of time to play with it and decide if it’s right for you.

Beautiful AI users love how easy it is to create presentations but say there are text editing limits and presentations don’t look great on mobile devices.

Beautiful AI offers two plans, Pro and Team, with prices starting at $12 per month (billed annually).

Get Beautiful AI

Tome AI presentation tool

Tome is one of the most popular AI presentation tools on the market. Since its release in late 2022, it has raced to become one of the fastest-growing platforms in record time, with over 1 million users. It allows you to create live, interactive presentations, mood boards, design portfolios, pitch decks, webpages, and more. Tome offers over 25 templates for a good starting point and a great time-saving feature. Its intuitive generative AI allows you to create scripts, text, images, charts, and more.

If you already have an outline in mind, you can easily paste it into Tome, allowing it to convert your thoughts into structured presentations in a single click. Does your business require a multi-lingual solution? Tome has you covered with support languages other than English, so you can translate your text to share your presentations with anyone, anywhere.

Tome interface

Tome is web-based and provides a sharable link for your creations. Not only that, it integrates with popular platforms, such as Figma, Spline, YouTube, Twitter, Google Sheets, and other popular AI website builders like Framer . With these integrations, you can import videos, layouts, text, and even full web pages.

What We Like About Tome

  • Interactive: Creates live, interactive presentations
  • Cross-Device Support: Responsive layouts for any screen size
  • Multiple AI Tools: Generates text, images, graphs, 3D models, and more
  • Multi-Language Support:
  • Limited Language Support: As of now, Tome’s AI actions only offer support for English. It would be nice to see them add more languages

Who Is Tome Best For?

Tome is an excellent platform for creating web-based presentations, landing pages, interactive pitch decks, and more. It does a pretty good job of text and image generation, but its integrations are the best features. Try Tome if you want an easy way to incorporate Figma layouts or YouTube videos into your presentations.

Tome offers a free trial with prices starting at $20 per month .

Comparing the Best AI Presentation Tools

Before deciding on which AI presentation tool to choose, take the time to compare prices and the features of every tool on our list. As previously mentioned, our featured tools include a free trial or a free version to assist you in making gorgeous presentations.

Top 3 Best AI Presentation Tool Feature Comparison

To make the most informed decision, knowing the pricing and comparing the features is essential. Here’s a feature comparison table for the top three AI presentation tools on our list so you can decide which is the best fit.

🥇 Simplified🥈 Slides AI🥉 PowerPoint
AI Image Generation✔️✔️✔️
AI Image Editing✔️✔️
AI Text Generation✔️✔️✔️
AI Text Editing✔️✔️✔️
One-Click Presentation✔️✔️✔️
Free Plan✔️✔️❌(free trial)
Price$15/month $10/month$6.99/month

Best AI Presentation Tool Price Comparison

We’ve created this hand comparison table to help you decipher pricing for each of our recommended AI presentation tools.

PluginPriceFree OptionUser Reviews (avg)
🥇 $15/month✔️⭐⭐⭐⭐⭐
(4.65/5)
🥈 $10/month✔️⭐⭐⭐⭐⭐
(4.5/5)
🥉 $6.99/month❌ (free trial)⭐⭐⭐⭐⭐
(4.65/5)
$10/month✔️N/A
$12/month (billed annually)⭐⭐⭐⭐⭐
(4.65/5)
$20/month✔️N/A

What is the Best AI Presentation Tool?

After thoroughly testing over a dozen AI presentation tools, we feel that Simplified and Slides AI offer the best features. Simplified stands out for its intuitive interface, logo, and other design element generation. It also gets the nod for its one-click editing tools. On the other hand, Slides AI is a close second due to its wealth of AI tools. You can create presentations, write content, and create on-topic slides effortlessly. Either way, if you’re in the market for a good AI assistive tool to speed up creating presentations, you can’t go wrong with either.

Frequency Asked Questions

What is an ai presentation tool, how do ai presentation tools work, how is ai used in microsoft products for presentations, how can ai presentation tools streamline the workflow, what should users consider when choosing an ai presentation tool.

Need more AI tools? Check out these articles featuring the best AI tools to use for your business:

  • 16 Best AI Assistants to Make You More Productive
  • 11 Best AI Marketing Tools to Boost Your Business
  • 10 Best AI Audio Tools (For Podcasts, Music & More)
  • 9 Best AI Design Tools (Reviewed & Compared)

Featured Image via Nattasid Thapsang / shutterstock.com

Top Picks

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Here are our favorites! 👇

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Get Simplified Today!

With so many great options available, it can be hard to pick one. find out why simplified is our favorite. 👇.

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By Deanna McLean

Deanna McLean is a blog author, and web developer. She studied graphic design at the University of Mississippi and loves all things, Hotty Toddy. (If you know, you know.) As an adventurous creative, there is nothing Deanna loves more than taking her son and two dogs on excursions in her Jeep.

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  • Network infrastructure

User Datagram Protocol (UDP)

  • Linda Rosencrance
  • George Lawton
  • Chuck Moozakis, Editor at Large

What is User Datagram Protocol (UDP)?

User Datagram Protocol (UDP) is a communications protocol primarily used to establish low-latency and loss-tolerating connections between applications on the internet.

UDP speeds up transmissions because it enables data transfer before the receiving party provides an agreement. As a result, UDP is beneficial in time-sensitive communications, such as voice over IP (VoIP), domain name system ( DNS ) lookup, and video or audio playback.

UDP is an alternative to TCP . Both UDP and TCP run on top of IP and are sometimes referred to as UDP/IP or TCP/IP. But there are important distinctions between the two. For example, UDP enables process-to-process communication, while TCP supports host-to-host communication.

TCP sends individual packets and is a reliable transport medium. UDP sends messages, called datagrams , and is considered a best-effort mode of communications. This means UDP doesn't guarantee data delivery or offer any special features to retransmit lost or corrupted messages.

UDP provides two services not provided by the IP layer:

  • Port numbers . Help distinguish different user requests.
  • Checksum. An optional capability that verifies if data arrived intact.

UDP features

UDP's attributes make it beneficial for use with applications that can tolerate lost data. Features of UDP include the following:

  • Packets can be dropped and received in a different order than they were transmitted, which is suitable for real-time applications where latency might be a concern.
  • Transaction-based protocols, such as DNS or Network Time Protocol , can use UDP for communication.
  • UDP is useful in locations with a large number of clients where real-time error correction isn't necessary, such as gaming, voice or video conferencing, and media streaming.

UDP header composition

UDP uses headers when packaging message data to transfer over network connections. UDP headers contain a set of parameters -- called fields -- defined by the technical specifications of the protocol.

The UDP header has four fields, each of which is 2 bytes. They are the following:

  • Source port number. The number of the sender.
  • Destination port number. The number of the port to which the datagram is addressed.
  • Length. The length in bytes of the UDP header and any encapsulated data.
  • Checksum. Used in error checking -- IPv6 requires checksums, but they're optional in IPv4 .

Diagram of a UDP header

How UDP works

UDP uses IP to get a datagram from one computer to another. UDP gathers data in a UDP packet and adds its own header information to the packet. This data consists of the source and destination ports on which to communicate, the packet length and a checksum. After UDP packets encapsulate in an IP packet, it sends packets off to their destinations.

Unlike TCP, UDP doesn't guarantee the packets will get to the right destinations. This means UDP doesn't connect to the receiving computer directly, which TCP does. Instead, it sends the data out and relies on the devices in between the sending and receiving computers to move the data where it needs to go.

Most applications wait for any replies they expect to receive as a result of packets sent with UDP. If an application doesn't receive a reply within a certain time frame, the application either sends the packet again or stops trying.

UDP uses a simple transmission model that doesn't include handshake dialogues to provide reliability, ordering or data integrity. Consequently, UDP has an unreliable service. Packets might arrive out of order, appear to have duplicates or disappear without warning.

Although this transmission method doesn't guarantee the data will reach its destination, it does have low overhead and is popular for services that don't have to work the first time.

UDP applications

Applications of UDP include the following:

  • Lossless data transmission.
  • Gaming, voice and video.
  • Services that don't need fixed packet transmission.
  • Multicasting and routing update protocols.
  • Fast applications.

Lossless data transmission

Applications that require lossless data transmission can make use of UDP. For example, an application that is configured to manage the process of retransmitting lost packets and correctly arrange received packets might use UDP. This approach can help to improve the data transfer rate of large files compared to TCP.

In the Open Systems Interconnection communication model, UDP is in Layer 4, the transport layer. UDP works in conjunction with higher-level protocols to help manage data transmission services, including Trivial File Transfer Protocol, Real Time Streaming Protocol and Simple Network Management Protocol.

Gaming, voice and video

UDP is an ideal protocol for network applications in which perceived latency is critical, such as in gaming, voice and video communications. These examples can suffer some data loss without adversely affecting perceived quality. In some cases, however, forward error correction techniques are used in addition to UDP to improve audio and video quality, despite some loss.

Services that don't need fixed packet transmission

UDP can also be used in applications that depend on the reliable exchange of information but should have their own methods to answer packets. These services are advantageous because they're not bound to fixed patterns to guarantee the completeness and correctness of the data packets sent. Users can decide how and when to respond to incorrect or unsorted information.

Multicasting and routing update protocols

Multicasting can use UDP because it supports packet switching. In addition, some routing update protocols, such as Routing Information Protocol , can also use UDP.

Fast applications

UDP can be used in applications where speed -- rather than reliability -- is critical. For example, it might be prudent to use UDP in an application that sends data from a fast acquisition where it's OK to lose some data points.

TCP vs. UDP

TCP and UDP are part of the TCP/IP protocol suite, which includes a number of protocols that carry out network communications.

TCP has emerged as the dominant protocol used for the bulk of internet connectivity due to its ability to break large data sets into individual packets, check for and resend lost packets, and reassemble packets in the correct sequence. But these additional services come at a cost in terms of additional data overhead and latency.

In contrast, UDP is considered a connectionless protocol because it doesn't require the establishment of a virtual circuit before any data transfer occurs. The communication protocol only sends the packets, which means it has much lower bandwidth overhead and latency. With UDP, packets might take different paths between sender and receiver. As a result, some packets might be lost or received out of order.

Comparison chart between TCP and UDP

UDP characteristics include the following:

  • Connectionless.
  • Used for VoIP, video streaming, gaming and live broadcasts.
  • Faster and requires fewer resources.
  • Packets don't necessarily arrive in order.
  • Allows missing packets, which is useful for real-time communications, but the sender doesn't receive an acknowledgement of whether a packet has been received.
  • Better suited for applications that need fast, efficient transmission, such as games.

TCP characteristics include the following:

  • Connection-oriented .
  • The most widely used protocol on the internet.
  • Guarantees that no packets go missing and all sent data arrives to the intended recipient.
  • Sends packets in order so they can be stitched back together easily.
  • Slower and requires more resources.
  • Has a bigger header than UDP.
  • Best suited for apps that need high reliability, and transmission time is relatively less critical.

Editor's note: This definition was reformatted to improve the reader experience.

Continue Reading About User Datagram Protocol (UDP)

  • What to know about UDP vulnerabilities and security
  • Common network protocols and their functions explained

Related Terms

Dig deeper on network infrastructure.

what is presentation example

Transmission Control Protocol (TCP)

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Examine a captured packet using Wireshark

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Introducing Microsoft 365 Copilot – your copilot for work

Mar 16, 2023 | Jared Spataro - CVP, AI at Work

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Screenshot Microsoft 365 Copilot

Humans are hard-wired to dream, to create, to innovate. Each of us seeks to do work that gives us purpose — to write a great novel, to make a discovery, to build strong communities, to care for the sick. The urge to connect to the core of our work lives in all of us. But today, we spend too much time consumed by the drudgery of work on tasks that zap our time, creativity and energy. To reconnect to the soul of our work, we don’t just need a better way of doing the same things. We need a whole new way to work.

Today, we are bringing the power of next-generation AI to work. Introducing Microsoft 365 Copilot — your copilot for work . It combines the power of large language models (LLMs) with your data in the Microsoft Graph and the Microsoft 365 apps to turn your words into the most powerful productivity tool on the planet.

“Today marks the next major step in the evolution of how we interact with computing, which will fundamentally change the way we work and unlock a new wave of productivity growth,” said Satya Nadella, Chairman and CEO, Microsoft. “With our new copilot for work, we’re giving people more agency and making technology more accessible through the most universal interface — natural language.”

Copilot is integrated into Microsoft 365 in two ways. It works alongside you, embedded in the Microsoft 365 apps you use every day — Word, Excel, PowerPoint, Outlook, Teams and more — to unleash creativity, unlock productivity and uplevel skills. Today we’re also announcing an entirely new experience: Business Chat . Business Chat works across the LLM, the Microsoft 365 apps, and your data — your calendar, emails, chats, documents, meetings and contacts — to do things you’ve never been able to do before. You can give it natural language prompts like “Tell my team how we updated the product strategy,” and it will generate a status update based on the morning’s meetings, emails and chat threads.

With Copilot, you’re always in control. You decide what to keep, modify or discard. Now, you can be more creative in Word, more analytical in Excel, more expressive in PowerPoint, more productive in Outlook and more collaborative in Teams.

Microsoft 365 Copilot transforms work in three ways:

Unleash creativity. With Copilot in Word, you can jump-start the creative process so you never start with a blank slate again. Copilot gives you a first draft to edit and iterate on — saving hours in writing, sourcing, and editing time. Sometimes Copilot will be right, other times usefully wrong — but it will always put you further ahead. You’re always in control as the author, driving your unique ideas forward, prompting Copilot to shorten, rewrite or give feedback. Copilot in PowerPoint helps you create beautiful presentations with a simple prompt, adding relevant content from a document you made last week or last year. And with Copilot in Excel, you can analyze trends and create professional-looking data visualizations in seconds.

Unlock productivity. We all want to focus on the 20% of our work that really matters, but 80% of our time is consumed with busywork that bogs us down. Copilot lightens the load. From summarizing long email threads to quickly drafting suggested replies, Copilot in Outlook helps you clear your inbox in minutes, not hours. And every meeting is a productive meeting with Copilot in Teams. It can summarize key discussion points — including who said what and where people are aligned and where they disagree — and suggest action items, all in real time during a meeting. And with Copilot in Power Platform, anyone can automate repetitive tasks, create chatbots and go from idea to working app in minutes.

GitHub data shows that Copilot promises to unlock productivity for everyone. Among developers who use GitHub Copilot, 88% say they are more productive, 74% say that they can focus on more satisfying work, and 77% say it helps them spend less time searching for information or examples.

But Copilot doesn’t just supercharge individual productivity. It creates a new knowledge model for every organization — harnessing the massive reservoir of data and insights that lies largely inaccessible and untapped today. Business Chat works across all your business data and apps to surface the information and insights you need from a sea of data — so knowledge flows freely across the organization, saving you valuable time searching for answers. You will be able to access Business Chat from Microsoft 365.com, from Bing when you’re signed in with your work account, or from Teams.

Uplevel skills. Copilot makes you better at what you’re good at and lets you quickly master what you’ve yet to learn. The average person uses only a handful of commands — such as “animate a slide” or “insert a table” — from the thousands available across Microsoft 365. Now, all that rich functionality is unlocked using just natural language. And this is only the beginning.

Copilot will fundamentally change how people work with AI and how AI works with people. As with any new pattern of work, there’s a learning curve — but those who embrace this new way of working will quickly gain an edge.

Screenshot Microsoft 365 Copilot

The Copilot System: Enterprise-ready AI

Microsoft is uniquely positioned to deliver enterprise-ready AI with the Copilot System . Copilot is more than OpenAI’s ChatGPT embedded into Microsoft 365. It’s a sophisticated processing and orchestration engine working behind the scenes to combine the power of LLMs, including GPT-4, with the Microsoft 365 apps and your business data in the Microsoft Graph — now accessible to everyone through natural language.

Grounded in your business data. AI-powered LLMs are trained on a large but limited corpus of data. The key to unlocking productivity in business lies in connecting LLMs to your business data — in a secure, compliant, privacy-preserving way. Microsoft 365 Copilot has real-time access to both your content and context in the Microsoft Graph. This means it generates answers anchored in your business content — your documents, emails, calendar, chats, meetings, contacts and other business data — and combines them with your working context — the meeting you’re in now, the email exchanges you’ve had on a topic, the chat conversations you had last week — to deliver accurate, relevant, contextual responses.

Built on Microsoft’s comprehensive approach to security, compliance and privacy. Copilot is integrated into Microsoft 365 and automatically inherits all your company’s valuable security, compliance, and privacy policies and processes. Two-factor authentication, compliance boundaries, privacy protections, and more make Copilot the AI solution you can trust.

Architected to protect tenant, group and individual data. We know data leakage is a concern for customers. Copilot LLMs are not trained on your tenant data or your prompts. Within your tenant, our time-tested permissioning model ensures that data won’t leak across user groups. And on an individual level, Copilot presents only data you can access using the same technology that we’ve been using for years to secure customer data.

Integrated into the apps millions use every day. Microsoft 365 Copilot is integrated in the productivity apps millions of people use and rely on every day for work and life — Word, Excel, PowerPoint, Outlook, Teams and more. An intuitive and consistent user experience ensures it looks, feels and behaves the same way in Teams as it does in Outlook, with a shared design language for prompts, refinements and commands.

Designed to learn new skills.  Microsoft 365 Copilot’s foundational skills are a game changer for productivity: It can already create, summarize, analyze, collaborate and automate using your specific business content and context. But it doesn’t stop there. Copilot knows how to command apps (e.g., “animate this slide”) and work across apps, translating a Word document into a PowerPoint presentation. And Copilot is designed to learn new skills. For example, with Viva Sales, Copilot can learn how to connect to CRM systems of record to pull customer data — like interaction and order histories — into communications. As Copilot learns about new domains and processes, it will be able to perform even more sophisticated tasks and queries.

Committed to building responsibly

At Microsoft, we are guided by our AI principles and Responsible AI Standard and decades of research on AI, grounding and privacy-preserving machine learning. A multidisciplinary team of researchers, engineers and policy experts reviews our AI systems for potential harms and mitigations — refining training data, filtering to limit harmful content, query- and result-blocking sensitive topics, and applying Microsoft technologies like InterpretML and Fairlearn to help detect and correct data bias. We make it clear how the system makes decisions by noting limitations, linking to sources, and prompting users to review, fact-check and adjust content based on subject-matter expertise.

Moving boldly as we learn  

In the months ahead, we’re bringing Copilot to all our productivity apps—Word, Excel, PowerPoint, Outlook, Teams, Viva, Power Platform, and more. We’ll share more on pricing and licensing soon. Earlier this month we announced Dynamics 365 Copilot as the world’s first AI Copilot in both CRM and ERP to bring the next-generation AI to every line of business.

Everyone deserves to find purpose and meaning in their work — and Microsoft 365 Copilot can help. To serve the unmet needs of our customers, we must move quickly and responsibly, learning as we go. We’re testing Copilot with a small group of customers to get feedback and improve our models as we scale, and we will expand to more soon.

Learn more on the Microsoft 365 blog and visit WorkLab to get expert insights on how AI will create a brighter future of work for everyone.

And for all the blogs, videos and assets related to today’s announcements, please visit our microsite .

Tags: AI , Microsoft 365 , Microsoft 365 Copilot

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COMMENTS

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    3 presentation content examples that captivate and inspire the audience: 1. Inspirational story: An emotional, relatable story can move hearts and change minds. Share a personal anecdote, a customer success story, or an account of overcoming adversity to create a deep connection with your audience.

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    3. Consider bold colors. One method for creating visual intrigue is using bold colors in your presentation. Using a black-and-white theme with a single color in certain elements, or creating a monochromatic theme for each section of your presentation, can often help catch your audience's attention.

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    The swapping of orientations will show people that the presentation is progressing nicely. It can help you make a strong, almost physical, distinction between ideas, sections or topics. 10. Make your audience laugh, or at least chuckle. Source. Sometimes you need to not take your business presentations too seriously.

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    5. Salesforce Business Presentation Example . This is a great example of an informational presentation, made by the Salesforce team to share their research on customer experience (CX) with prospects and existing customers. Salesforce Business Presentation Example - Source: Salesforce. The slide deck errs on the lengthier side with 58 slides ...

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