what is graphic presentation means

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Blog Graphic Design Visual Presentation: Tips, Types and Examples

Visual Presentation: Tips, Types and Examples

Written by: Krystle Wong Sep 28, 2023

So, you’re gearing up for that big presentation and you want it to be more than just another snooze-fest with slides. You want it to be engaging, memorable and downright impressive. 

Well, you’ve come to the right place — I’ve got some slick tips on how to create a visual presentation that’ll take your presentation game up a notch. 

Packed with presentation templates that are easily customizable, keep reading this blog post to learn the secret sauce behind crafting presentations that captivate, inform and remain etched in the memory of your audience.

Click to jump ahead:

What is a visual presentation

15 effective tips to make your visual presentations more engaging, 6 major types of visual presentation you should know , what are some common mistakes to avoid in visual presentations, visual presentation faqs, 5 steps to create a visual presentation with venngage.

A visual presentation is a communication method that utilizes visual elements such as images, graphics, charts, slides and other visual aids to convey information, ideas or messages to an audience. 

Visual presentations aim to enhance comprehension engagement and the overall impact of the message through the strategic use of visuals. People remember what they see, making your point last longer in their heads. 

Without further ado, let’s jump right into some great visual presentation examples that would do a great job in keeping your audience interested and getting your point across.

In today’s fast-paced world, where information is constantly bombarding our senses, creating engaging visual presentations has never been more crucial. To help you design a presentation that’ll leave a lasting impression, I’ve compiled these examples of visual presentations that will elevate your game.

1. Use the rule of thirds for layout

Ever heard of the rule of thirds? It’s a presentation layout trick that can instantly up your slide game. Imagine dividing your slide into a 3×3 grid and then placing your text and visuals at the intersection points or along the lines. This simple tweak creates a balanced and seriously pleasing layout that’ll draw everyone’s eyes.

2. Get creative with visual metaphors

Got a complex idea to explain? Skip the jargon and use visual metaphors. Throw in images that symbolize your point – for example, using a road map to show your journey towards a goal or using metaphors to represent answer choices or progress indicators in an interactive quiz or poll.

3. Engage with storytelling through data

Use storytelling magic to bring your data to life. Don’t just throw numbers at your audience—explain what they mean, why they matter and add a bit of human touch. Turn those stats into relatable tales and watch your audience’s eyes light up with understanding.

4. Visualize your data with charts and graphs

The right data visualization tools not only make content more appealing but also aid comprehension and retention. Choosing the right visual presentation for your data is all about finding a good match. 

For ordinal data, where things have a clear order, consider using ordered bar charts or dot plots. When it comes to nominal data, where categories are on an equal footing, stick with the classics like bar charts, pie charts or simple frequency tables. And for interval-ratio data, where there’s a meaningful order, go for histograms, line graphs, scatterplots or box plots to help your data shine.

In an increasingly visual world, effective visual communication is a valuable skill for conveying messages. Here’s a guide on how to use visual communication to engage your audience while avoiding information overload.

5. Employ the power of contrast

Want your important stuff to pop? That’s where contrast comes in. Mix things up with contrasting colors, fonts or shapes. It’s like highlighting your key points with a neon marker – an instant attention grabber.

6. End with a powerful visual punch

Your presentation closing should be a showstopper. Think a stunning clip art that wraps up your message with a visual bow, a killer quote that lingers in minds or a call to action that gets hearts racing.

7. Tell a visual story

Structure your slides like a storybook and create a visual narrative by arranging your slides in a way that tells a story. Each slide should flow into the next, creating a visual narrative that keeps your audience hooked till the very end.

Icons and images are essential for adding visual appeal and clarity to your presentation. Venngage provides a vast library of icons and images, allowing you to choose visuals that resonate with your audience and complement your message. 

8. Show the “before and after” magic

Want to drive home the impact of your message or solution? Whip out the “before and after” technique. Show the current state (before) and the desired state (after) in a visual way. It’s like showing a makeover transformation, but for your ideas.

9. Add fun with visual quizzes and polls

To break the monotony and see if your audience is still with you, throw in some quick image quizzes or polls. It’s like a mini-game break in your presentation — your audience gets involved and it makes your presentation way more dynamic and memorable.

10. Use visuals wisely

Your visuals are the secret sauce of a great presentation. Cherry-pick high-quality images, graphics, charts and videos that not only look good but also align with your message’s vibe. Each visual should have a purpose – they’re not just there for decoration. 

11. Utilize visual hierarchy

Employ design principles like contrast, alignment and proximity to make your key info stand out. Play around with fonts, colors and placement to make sure your audience can’t miss the important stuff.

12. Engage with multimedia

Static slides are so last year. Give your presentation some sizzle by tossing in multimedia elements. Think short video clips, animations, or a touch of sound when it makes sense, including an animated logo . There are tons of video and clip creator tools like HubSpot or Adobe But remember, these are sidekicks, not the main act, so use them smartly.

13. Interact with your audience

Turn your presentation into a two-way street. Start your presentation by encouraging your audience to join in with thought-provoking questions, quick polls or using interactive tools. Get them chatting and watch your presentation come alive.

When it comes to delivering a group presentation, it’s important to have everyone on the team on the same page. Venngage’s real-time collaboration tools enable you and your team to work together seamlessly, regardless of geographical locations. Collaborators can provide input, make edits and offer suggestions in real time. 

14. Incorporate stories and examples

Weave in relatable stories, personal anecdotes or real-life examples to illustrate your points. It’s like adding a dash of spice to your content – it becomes more memorable and relatable.

15. Nail that delivery

Don’t just stand there and recite facts like a robot — be a confident and engaging presenter. Lock eyes with your audience, mix up your tone and pace and use some gestures to drive your points home. Practice and brush up your presentation skills until you’ve got it down pat for a persuasive presentation that flows like a pro.

Venngage offers a wide selection of professionally designed presentation templates, each tailored for different purposes and styles. By choosing a template that aligns with your content and goals, you can create a visually cohesive and polished presentation that captivates your audience.

Looking for more presentation ideas ? Why not try using a presentation software that will take your presentations to the next level with a combination of user-friendly interfaces, stunning visuals, collaboration features and innovative functionalities that will take your presentations to the next level. 

Visual presentations come in various formats, each uniquely suited to convey information and engage audiences effectively. Here are six major types of visual presentations that you should be familiar with:

1. Slideshows or PowerPoint presentations

Slideshows are one of the most common forms of visual presentations. They typically consist of a series of slides containing text, images, charts, graphs and other visual elements. Slideshows are used for various purposes, including business presentations, educational lectures and conference talks.

2. Infographics

Infographics are visual representations of information, data or knowledge. They combine text, images and graphics to convey complex concepts or data in a concise and visually appealing manner. Infographics are often used in marketing, reporting and educational materials.

Don’t worry, they are also super easy to create thanks to Venngage’s fully customizable infographics templates that are professionally designed to bring your information to life. Be sure to try it out for your next visual presentation!

3. Video presentation

Videos are your dynamic storytellers. Whether it’s pre-recorded or happening in real-time, videos are the showstoppers. You can have interviews, demos, animations or even your own mini-documentary. Video presentations are highly engaging and can be shared in both in-person and virtual presentations .

4. Charts and graphs

Charts and graphs are visual representations of data that make it easier to understand and analyze numerical information. Common types include bar charts, line graphs, pie charts and scatterplots. They are commonly used in scientific research, business reports and academic presentations.

Effective data visualizations are crucial for simplifying complex information and Venngage has got you covered. Venngage’s chart templates enable you to create engaging charts, graphs,and infographics that enhance audience understanding and retention, leaving a lasting impression in your presentation.

5. Interactive presentations

Interactive presentations involve audience participation and engagement. These can include interactive polls, quizzes, games and multimedia elements that allow the audience to actively participate in the presentation. Interactive presentations are often used in workshops, training sessions and webinars.

Venngage’s interactive presentation tools enable you to create immersive experiences that leave a lasting impact and enhance audience retention. By incorporating features like clickable elements, quizzes and embedded multimedia, you can captivate your audience’s attention and encourage active participation.

6. Poster presentations

Poster presentations are the stars of the academic and research scene. They consist of a large poster that includes text, images and graphics to communicate research findings or project details and are usually used at conferences and exhibitions. For more poster ideas, browse through Venngage’s gallery of poster templates to inspire your next presentation.

Different visual presentations aside, different presentation methods also serve a unique purpose, tailored to specific objectives and audiences. Find out which type of presentation works best for the message you are sending across to better capture attention, maintain interest and leave a lasting impression. 

To make a good presentation , it’s crucial to be aware of common mistakes and how to avoid them. Without further ado, let’s explore some of these pitfalls along with valuable insights on how to sidestep them.

Overloading slides with text

Text heavy slides can be like trying to swallow a whole sandwich in one bite – overwhelming and unappetizing. Instead, opt for concise sentences and bullet points to keep your slides simple. Visuals can help convey your message in a more engaging way.

Using low-quality visuals

Grainy images and pixelated charts are the equivalent of a scratchy vinyl record at a DJ party. High-resolution visuals are your ticket to professionalism. Ensure that the images, charts and graphics you use are clear, relevant and sharp.

Choosing the right visuals for presentations is important. To find great visuals for your visual presentation, Browse Venngage’s extensive library of high-quality stock photos. These images can help you convey your message effectively, evoke emotions and create a visually pleasing narrative. 

Ignoring design consistency

Imagine a book with every chapter in a different font and color – it’s a visual mess. Consistency in fonts, colors and formatting throughout your presentation is key to a polished and professional look.

Reading directly from slides

Reading your slides word-for-word is like inviting your audience to a one-person audiobook session. Slides should complement your speech, not replace it. Use them as visual aids, offering key points and visuals to support your narrative.

Lack of visual hierarchy

Neglecting visual hierarchy is like trying to find Waldo in a crowd of clones. Coupling this with video transcription can make your presentation more comprehensive and engaging. Use size, color and positioning to emphasize what’s most important. Guide your audience’s attention to key points so they don’t miss the forest for the trees.

Ignoring accessibility

Accessibility isn’t an option these days; it’s a must. Forgetting alt text for images, color contrast and closed captions for videos can exclude individuals with disabilities from understanding your presentation. 

Relying too heavily on animation

While animations can add pizzazz and draw attention, overdoing it can overshadow your message. Use animations sparingly and with purpose to enhance, not detract from your content.

Using jargon and complex language

Keep it simple. Use plain language and explain terms when needed. You want your message to resonate, not leave people scratching their heads.

Not testing interactive elements

Interactive elements can be the life of your whole presentation, but not testing them beforehand is like jumping into a pool without checking if there’s water. Ensure that all interactive features, from live polls to multimedia content, work seamlessly. A smooth experience keeps your audience engaged and avoids those awkward technical hiccups.

Presenting complex data and information in a clear and visually appealing way has never been easier with Venngage. Build professional-looking designs with our free visual chart slide templates for your next presentation.

What is a visual presentation?

A visual presentation is a method of presenting information through visual aids such as slides, images, charts and videos. It enhances understanding and retention by illustrating key points and data visually. Visual presentations are commonly used in meetings, lectures, and conferences to engage and inform the audience effectively.

What is the role of storytelling in visual presentations?

Storytelling plays a crucial role in visual presentations by providing a narrative structure that engages the audience, helps them relate to the content and makes the information more memorable.

What software or tools can I use to create visual presentations?

You can use various software and tools to create visual presentations, including Microsoft PowerPoint, Google Slides, Adobe Illustrator, Canva, Prezi and Venngage, among others.

What is the difference between a visual presentation and a written report?

The main difference between a visual presentation and a written report is the medium of communication. Visual presentations rely on visuals, such as slides, charts and images to convey information quickly, while written reports use text to provide detailed information in a linear format.

How do I effectively communicate data through visual presentations?

To effectively communicate data through visual presentations, simplify complex data into easily digestible charts and graphs, use clear labels and titles and ensure that your visuals support the key messages you want to convey.

Are there any accessibility considerations for visual presentations?

Accessibility considerations for visual presentations include providing alt text for images, ensuring good color contrast, using readable fonts and providing transcripts or captions for multimedia content to make the presentation inclusive.

Most design tools today make accessibility hard but Venngage’s Accessibility Design Tool comes with accessibility features baked in, including accessible-friendly and inclusive icons.

How do I choose the right visuals for my presentation?

Choose visuals that align with your content and message. Use charts for data, images for illustrating concepts, icons for emphasis and color to evoke emotions or convey themes.

How can I adapt my visual presentations for online or virtual audiences?

To adapt visual presentations for online or virtual audiences, focus on concise content, use engaging visuals, ensure clear audio, encourage audience interaction through chat or polls and rehearse for a smooth online delivery.

What is the role of data visualization in visual presentations?

Data visualization in visual presentations simplifies complex data by using charts, graphs and diagrams, making it easier for the audience to understand and interpret information.

How do I choose the right color scheme and fonts for my visual presentation?

Choose a color scheme that aligns with your content and brand and select fonts that are readable and appropriate for the message you want to convey.

How can I measure the effectiveness of my visual presentation?

Measure the effectiveness of your visual presentation by collecting feedback from the audience, tracking engagement metrics (e.g., click-through rates for online presentations) and evaluating whether the presentation achieved its intended objectives.

Follow the 5 simple steps below to make your entire presentation visually appealing and impactful:

1. Sign up and log In: Log in to your Venngage account or sign up for free and gain access to Venngage’s templates and design tools.

2. Choose a template: Browse through Venngage’s presentation template library and select one that best suits your presentation’s purpose and style. Venngage offers a variety of pre-designed templates for different types of visual presentations, including infographics, reports, posters and more.

3. Edit and customize your template: Replace the placeholder text, image and graphics with your own content and customize the colors, fonts and visual elements to align with your presentation’s theme or your organization’s branding.

4. Add visual elements: Venngage offers a wide range of visual elements, such as icons, illustrations, charts, graphs and images, that you can easily add to your presentation with the user-friendly drag-and-drop editor.

5. Save and export your presentation: Export your presentation in a format that suits your needs and then share it with your audience via email, social media or by embedding it on your website or blog .

So, as you gear up for your next presentation, whether it’s for business, education or pure creative expression, don’t forget to keep these visual presentation ideas in your back pocket.

Feel free to experiment and fine-tune your approach and let your passion and expertise shine through in your presentation. With practice, you’ll not only build presentations but also leave a lasting impact on your audience – one slide at a time.

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What are Presentation Graphics?

Pre-requisites: Introduction to Computer Graphics

Graphics are defined as any sketch or a drawing or a special network that pictorially represents some meaningful information. Computer Graphics is used where a set of images needs to be manipulated or the creation of the image in the form of pixels and is drawn on the computer. Computer Graphics can be used in digital photography, film, entertainment, electronic gadgets, and all other core technologies which are required. It is a vast subject and area in the field of computer science. Computer Graphics can be used in UI design, rendering, geometric objects, animation, and many more. 

Presentation graphics provides predefined backgrounds and simple page layouts to help in the creation of slides. These slides can be moved automatically within seconds.

Slides: 

Slides mean we have text, graphics, audio clips, video clips, animations, and other effects   Presentation graphics is also known as Presentation Software. The best example of presentation graphics is Microsoft PowerPoint. 

In recent days we have a new presentation tool that is: our Web browser and that is for creating Web pages, like Microsoft’s FrontPage and Adobe’s PageMill. 

Rules to Design Presentation:

• Keep it simple: Make it simple to understand. It only contains information regarding your topic.
• Correct Spelling:   We have to be careful with the spelling that we have written.
• Consistency: There is need to be continuous flow from one slide to another.
• Don’t put too much on a Slide: Don’t write too much. just give a brief description and important points.
• Use Fonts Properly: Only you can use two font styles in the presentation.
• Find Your Equipment: First, you have to be confident with your topic and details about it.

Uses: 

Presentation graphics programs are mainly concerned with the display of graphs and charts but now allow users to attach anything from text to animations. When Compared to other programs like Excel, PowerPoint follows a slideshow format.

Applications:  

In the following areas we can use presentation software:

• Google Slides
• Microsoft Office
• WPS Office 
• Photo Slideshow with Music

Advantages:

• Less Cost: The cost is low to use presentation software
• Logical Ideas: Tables and graphs are used to represent information then a logical order is created to give a clear idea for viewers.
• Acceptability: By using this busy person can easily get an idea about the topic.

Disadvantages:

• Time-taking process. It needs more time to prepare.
• Data can sometimes be lost.
• Errors and Mistakes can occur during design.

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Graphical Representation

Graphical representation definition.

Graphical representation refers to the use of charts and graphs to visually display, analyze, clarify, and interpret numerical data, functions, and other qualitative structures. ‍

What is Graphical Representation?

Graphical representation refers to the use of intuitive charts to clearly visualize and simplify data sets. Data is ingested into graphical representation of data software and then represented by a variety of symbols, such as lines on a line chart, bars on a bar chart, or slices on a pie chart, from which users can gain greater insight than by numerical analysis alone. 

Representational graphics can quickly illustrate general behavior and highlight phenomenons, anomalies, and relationships between data points that may otherwise be overlooked, and may contribute to predictions and better, data-driven decisions. The types of representational graphics used will depend on the type of data being explored.

Types of Graphical Representation

Data charts are available in a wide variety of maps, diagrams, and graphs that typically include textual titles and legends to denote the purpose, measurement units, and variables of the chart. Choosing the most appropriate chart depends on a variety of different factors -- the nature of the data, the purpose of the chart, and whether a graphical representation of qualitative data or a graphical representation of quantitative data is being depicted. There are dozens of different formats for graphical representation of data. Some of the most popular charts include:

• Bar Graph -- contains a vertical axis and horizontal axis and displays data as rectangular bars with lengths proportional to the values that they represent; a useful visual aid for marketing purposes
• Choropleth -- thematic map in which an aggregate summary of a geographic characteristic within an area is represented by patterns of shading proportionate to a statistical variable
• Flow Chart -- diagram that depicts a workflow graphical representation with the use of arrows and geometric shapes; a useful visual aid for business and finance purposes
• Heatmap -- a colored, two-dimensional matrix of cells in which each cell represents a grouping of data and each cell’s color indicates its relative value
• Histogram – frequency distribution and graphical representation uses adjacent vertical bars erected over discrete intervals to represent the data frequency within a given interval; a useful visual aid for meteorology and environment purposes
• Line Graph – displays continuous data; ideal for predicting future events over time;  a useful visual aid for marketing purposes
• Pie Chart -- shows percentage values as a slice of pie; a useful visual aid for marketing purposes
• Pointmap -- CAD & GIS contract mapping and drafting solution that visualizes the location of data on a map by plotting geographic latitude and longitude data
• Scatter plot -- a diagram that shows the relationship between two sets of data, where each dot represents individual pieces of data and each axis represents a quantitative measure
• Stacked Bar Graph -- a graph in which each bar is segmented into parts, with the entire bar representing the whole, and each segment representing different categories of that whole; a useful visual aid for political science and sociology purposes
• Timeline Chart -- a long bar labelled with dates paralleling it that display a list of events in chronological order, a useful visual aid for history charting purposes
• Tree Diagram -- a hierarchical genealogical tree that illustrates a family structure; a useful visual aid for history charting purposes
• Venn Diagram -- consists of multiple overlapping usually circles, each representing a set; the default inner join graphical representation

Proprietary and open source software for graphical representation of data is available in a wide variety of programming languages. Software packages often provide spreadsheets equipped with built-in charting functions.

Advantages and Disadvantages of Graphical Representation of Data

Tabular and graphical representation of data are a vital component in analyzing and understanding large quantities of numerical data and the relationship between data points. Data visualization is one of the most fundamental approaches to data analysis, providing an intuitive and universal means to visualize, abstract, and share complex data patterns. The primary advantages of graphical representation of data are:

• Facilitates and improves learning: graphics make data easy to understand and eliminate language and literacy barriers
• Understanding content: visuals are more effective than text in human understanding
• Flexibility of use: graphical representation can be leveraged in nearly every field involving data
• Increases structured thinking: users can make quick, data-driven decisions at a glance with visual aids
• Supports creative, personalized reports for more engaging and stimulating visual  presentations 
• Improves communication: analyzing graphs that highlight relevant themes is significantly faster than reading through a descriptive report line by line
• Shows the whole picture: an instantaneous, full view of all variables, time frames, data behavior and relationships

Disadvantages of graphical representation of data typically concern the cost of human effort and resources, the process of selecting the most appropriate graphical and tabular representation of data, greater design complexity of visualizing data, and the potential for human bias.

Why Graphical Representation of Data is Important

Graphic visual representation of information is a crucial component in understanding and identifying patterns and trends in the ever increasing flow of data. Graphical representation enables the quick analysis of large amounts of data at one time and can aid in making predictions and informed decisions. Data visualizations also make collaboration significantly more efficient by using familiar visual metaphors to illustrate relationships and highlight meaning, eliminating complex, long-winded explanations of an otherwise chaotic-looking array of figures. 

Data only has value once its significance has been revealed and consumed, and its consumption is best facilitated with graphical representation tools that are designed with human cognition and perception in mind. Human visual processing is very efficient at detecting relationships and changes between sizes, shapes, colors, and quantities. Attempting to gain insight from numerical data alone, especially in big data instances in which there may be billions of rows of data, is exceedingly cumbersome and inefficient.

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PowerPoint Graphics Complete 2024 Guide (PPT Presentation Design)

Warning: this tutorial may contain graphic content! But don't worry, it's all family friendly. We're talking about  PowerPoint graphics  and how you can use them to create your best presentation yet.

PowerPoint graphic design is an art. Ultimately, the goal of a presentation is to share information with your audience. Choosing the right PowerPoint graphics is all about  supporting  your message with the proper illustration or infographic.

You don't have to build PowerPoint presentation graphics from scratch! One thing you'll see in this tutorial is a source for unlimited PPT graphics included inside of templates. Plus, get  graphics for presentations that you can source one-by-one with the help of GraphicRiver.

What Are PowerPoint Graphics?

The term PowerPoint graphics is a bit broad. There are many types of graphics that pro presenters use. Here are three types of popular PowerPoint presentation graphics and how you can use them:

• SmartArt.  These flexible graphics are great if you aren't a graphic designer. You can create graphics that adapt to your content like org charts and flowcharts.
• Infographics . At the intersection of information and graphics are these helpful explanatory visuals. These PowerPoint presentation graphics can help drive understanding with the audience.
• Shapes . You might be surprised by how much a few simple shapes add to your slide. Try out shapes like arrows to add a bit of annotation, for example.

In this tutorial, we'll explore all three of these popular types of PPT graphics. For a complete deep dive on infographics, we've got an excellent resource for you:

How to Access Unlimited PowerPoint Graphics Templates

At the end of this tutorial, you'll be a master of working with PPT graphics. Best of all, you won't have to learn how to design all those graphics for presentations from the ground up. With the help of templates, talented designers have already created all you need.

You might have seen a few built-in templates in Microsoft PowerPoint. They're certainly an upgrade from a pure, blank slate in PowerPoint. But the bottom line is that they're simple combinations of color schemes and layouts.

There's another type of template that offers so much more. With premium templates, you'll find that powerful PPT graphics are built into the presentation file. And thanks to Envato Elements, you can download them easily.

Don't think that Elements will break the bank. For a single flat rate, you unlock unlimited downloads of the top PowerPoint presentation graphics templates. 

As a bonus, the all-you-can-download subscription includes so many extras that enhance your PowerPoint presentation. That provides access to assets like:

• Stock photos . Need to spice up a slide? Just jump to the well-organized stock photography library and download a high-resolution image for your slide.
• Graphics and illustrations . Some templates will benefit from supplementary graphics. Download those from Elements too and add them to  any  PowerPoint presentation.
• Background music . Add some looping background music for an engaging presentation that you could leave on loop in a conference room, for example.

For three outstanding examples of the best graphics for PowerPoint presentations (packaged inside of PPT graphics templates), here are our three top picks in the Envato Elements library. Remember, they're all included!

1. The X Note

Consistently topping our list of the best PowerPoint templates, The X Note is a stunning design. This template's got many PPT graphics that are to add so much to your next presentation. You'll be impressed by how easy it is to customize the included graphics. Use more than 40 unique slides in multiple color schemes to create a PPT graphics focused presentation.

2. Beauty | PowerPoint Template

Beauty might be in the eye of the beholder. But some PPT graphics templates capture it perfectly. That's certainly the case for the appropriately named "Beauty" PowerPoint template. It's one of the best PowerPoint presentation graphics options thanks to its inclusion of graphics across 30 unique slides.

3.  Groningen - PowerPoint Template

Remember, there are many types of PowerPoint presentation graphics. The best PPT graphics templates have a range of infographics, shapes, and more. This PowerPoint presentation graphics-focused template's got all the above. Plus, it's easy to edit these cool presentation graphics thanks to smartly constructed slides.

These three templates are just the start of graphics for presentations included on Elements. For infographic-focused templates and professional designs, make sure to check out these articles:

Find More PowerPoint Presentation Graphics on GraphicRiver

PowerPoint graphics templates come in all shapes and sizes. You can use Envato Elements for unlimited access to the entire library. 

But sometimes, you know  exactly  what you're looking for. in that case, the cost-effective GraphicRiver library might be perfect for you. It's a pay-as-you-go option to source single PPT graphics templates.

With the help of a template, you're on your way to the best graphics for PowerPoint presentations. Best of all, you're getting ready to see that it's easy to edit those background graphics for  your  presentation.

How to Use and Edit Graphics in PowerPoint

Sure, templates are great. But you might be wondering how to edit background graphics in PowerPoint along with other visuals. Are templates adjustable?

The answer is: yes, PowerPoint graphic design is easy to master with templates. Cool presentation graphics are easy to edit. So, use templates for practically any purpose!

In this section, I'm going to use one of the outstanding templates that we highlighted in the section above. We're going to use The X Note , which includes some of the best PPT graphics. 

The X Note is part of Envato Elements, the best source for unlimited downloads with the best PowerPoint presentation graphics . Most of the templates are built by PowerPoint graphic design experts.

Maybe you're wondering how to edit background graphics in PowerPoint. Or, you need some help inserting graphics in PowerPoint. Let's tackle all those topics (and more) in our guide to creating better PowerPoint graphics below.

How to Use SmartArt PowerPoint Graphics

The first type of PPT graphic that we'll cover in our guide is  SmartArt.  This feature is built into Microsoft PowerPoint and helps you create graphics for presentations with fewer clicks. You don't have to open a separate graphic design app.

To start working with SmartArt, click  Insert  on the ribbon. Then, click on the  SmartArt  menu option. The new window gives you many options to begin building SmartArt graphics for PowerPoint.

As you'll see in this window, SmartArt starters are divided into multiple categories. The goal here is to choose a preset that's as close as possible to what you need. For our quick example, let's work with a  cycle chart.  Specifically, I'm going to edit the SmartArt graphic for PowerPoint called  segmented cycle.

After you choose a preset and click  OK,  you'll see the graphic added to your slide. Also, you'll see an accompanying text box to the side that's got bullet points. These correspond to the text on the slide.

Think of this menu as the way to edit SmartArt graphics in PowerPoint. Type in the text box. The chart will update with your details. 

Press return to add a new bullet point. The chart will update automatically.

Here's why I love SmartArt graphics for PowerPoint: they're flexible . When you want to update a PPT graphic with a new bullet point or detail, you won't have to jump back to a design app like Illustrator or Photoshop. 

Instead, type inside the edit window. Your PowerPoint SmartArt will update automatically.

Want to learn more about SmartArt? We've just scratched the surface with an introduction in this section. read the complete guide to master the feature in our article below: 

How to Edit PowerPoint Infographics

The best way to work with PowerPoint infographics is to use ones that are already built. That's why we recommend templates as the proper starting point for PowerPoint infographics.

Take  slide 21  in The X Note .  This beautiful, arctic scene is just the tip of the iceberg for what you can do with better PowerPoint graphics. It looks great from the outset. But with a few tweaks you can make it all your own.

Right-click the graphic and choose  Group > Ungroup.  Now, the individual shapes are easy to select and edit.

The best graphics for PowerPoint presentations help you explain your ideas more easily. After you ungroup the components, you can create business graphics for PowerPoint that explain a case study or concept.

From this point forward, editing this slide is easy. You've got all the controls you usually would to reposition, resize, and update the components of the chart. Some example tweaks I made in the finished product below include:

• Clicking on the water  area  of the chart and using the fill color to change the water to blue.
• Clicking and dragging the arrows  to change the annotation on crucial items.
• Updating the text boxes  with helpful text that serves the purpose I've got in mind for the slide.
• Removing one unused  iceberg part by clicking on it and tapping "delete" on my keyboard.

When you're busy creating a presentation, you won't have time to create business graphics from the ground up. Instead, start with a pre-built option like the one you see above.

This is just one example of working with PowerPoint graphics in templates. Templates are flexible enough to help you create practically any presentation! Check out our guide below to learn more.

How to Use Shapes as Illustrative PowerPoint Graphics

For our third look at PowerPoint presentation graphics, let's check out a straightforward option.  Shapes  are PowerPoint graphics that are easy to add and can draw attention.

To add a shape, jump to the  Insert  tab on the ribbon. Then, click on the  Shapes  dropdown. You'll see an incredible variety of shapes that are easy to add to your slide. 

Just choose your shape, then click and drag to draw it on your slide. These vector graphic shapes are scalable. So, you never have to worry about the shape's quality becoming pixelated or distorted.

One of my favorite PowerPoint shape examples is a simple arrow. It's the perfect way to point to a specific slide fact.

After you add a shape, style it with the  Drawing Tools > Format  menu. Click on a shape, then check out options like  Shape Fill,  for example. Select a new color to transform the shape on your slide.

That's it! The only thing left to do is to try out many PowerPoint graphics with a deep set of shape options.

Learn More About Microsoft PowerPoint

PowerPoint graphics are just the beginning of the learning journey. With the help of more learning resources, you're on your way to feeling like a confident presenter every time you speak.

That's why we've invested time in building out the most in-depth library of PowerPoint tutorials. With the help of our resource,  How to Use PowerPoint (Ultimate Tutorial Guide,)   you're sure to conquer PowerPoint's learning curve.

Here are three tutorials from the guide that you can use to power up your learning:

Create a Presentation with PowerPoint Graphics Today

PowerPoint graphics aren't a "nice to have" in 2024 and beyond. They're a must that every audience expects. But if you're still learning how to edit background graphics and infographics in PowerPoint, you owe it to yourself to start with a pre-built template. 

Whether you use one of the PowerPoint graphics templates from Elements' unlimited library or a single graphics presentation for PowerPoint from GraphicRiver, you've got options!

Download a template, design today, and present with confidence. No matter what option you choose, cool PowerPoint presentation graphics are sure to wow the audience.

.css-1qrtm5m{display:block;margin-bottom:8px;text-transform:uppercase;font-size:14px;line-height:1.5714285714285714;-webkit-letter-spacing:-0.35px;-moz-letter-spacing:-0.35px;-ms-letter-spacing:-0.35px;letter-spacing:-0.35px;font-weight:300;color:#606F7B;}@media (min-width:600px){.css-1qrtm5m{font-size:16px;line-height:1.625;-webkit-letter-spacing:-0.5px;-moz-letter-spacing:-0.5px;-ms-letter-spacing:-0.5px;letter-spacing:-0.5px;}} Best Practices The #1 rule for improving your presentation slides

by Tom Rielly • May 12, 2020

When giving presentations, either on a video conference call or in person, your slides, videos and graphics (or lack of them) can be an important element in helping you tell your story or express your idea. This is the first of a series of blog posts that will give you tips and tricks on how to perfect your visual presentations.

Your job as a presenter is to build your idea -- step-by-step -- in the minds of your audience members. One tool to do that is presentation graphics, such as slides and videos.

Why graphics for your presentation?

A common mistake is using slides or videos as a crutch, even if they don’t actually add anything to your presentation. Not all presentations need graphics. Lots of presentations work wonderfully with just one person standing on a stage telling a story, as demonstrated by many TED Talks.

You should only use slides if they serve a purpose: conveying scientific information, art, and things that are hard to explain without pictures. Once you have decided on using slides, you will have a number of decisions to make. We’ll help you with the basics of making a presentation that is, above all, clear and easy to understand. The most important thing to remember here is: less is more.

Less is so much more

You want to aim for the fewest number of slides, the fewest number of photos, the fewest words per slide, the least cluttered slides and the most white space on your slides. This is the most violated slide rule, but it is the secret to success. Take a look at these examples.

As you can see in the above example, you don’t need fancy backgrounds or extra words to convey a simple concept. If you take “Everything you need to know about Turtles”, and delete “everything you need to know about” leaving just “turtles”, the slide has become much easier for your audience to read, and tells the story with economy.

The above example demonstrates that a single image that fills the entire screen is far more powerful than a slide cluttered with images. A slide with too many images may be detrimental to your presentation. The audience will spend more mental energy trying to sort through the clutter than listening to your presentation. If you need multiple images, then put each one on its own slide. Make each image high-resolution and have it fill the entire screen. If the photos are not the same dimensions as the screen, put them on a black background. Don’t use other colors, especially white.

Your slides will be much more effective if you use the fewest words, characters, and pictures needed to tell your story. Long paragraphs make the audience strain to read them, which means they are not paying attention to you. Your audience may even get stressed if you move on to your next slide before they’ve finished reading your paragraph. The best way to make sure the attention stays on you is to limit word count to no more than 10 words per slide. As presentation expert Nancy Duarte says “any slide with more than 10 words is a document.” If you really do need a longer explanation of something, handouts or follow-up emails are the way to go.

Following a “less is more” approach is one of the simplest things you can do to improve your presentation visuals and the impact of your presentation overall. Make sure your visuals add to your presentation rather than distract from it and get your message across.

Ready to learn more about how to make your presentation even better? Get TED Masterclass and develop your ideas into TED-style talks.

© 2024 TED Conferences, LLC. All rights reserved. Please note that the TED Talks Usage policy does not apply to this content and is not subject to our creative commons license.

• Software applications

presentation software

• Rahul Awati

What is presentation software?

Presentation software, also known as graphics presentation applications or presentation graphics programs, is a category of software used to create content where information is often represented in a graphical or visual way. A variety of presentation software is available to help tell a story or support written information using pictures, charts, graphs and other visual elements.

Types of presentation software

There are two main types of presentation software: business presentation software and general multimedia authoring tools.

Business presentation software products generally emphasize ease of learning and use, particularly for nontechnical and business users. However, they can include more advanced functions for experienced users. Most business presentation applications let users include visual elements like images , and sometimes audio and video.

General multimedia authoring software lets users create sophisticated presentations that might include photos, icons , audio narrations, transitions, animations and video sequences. Some presentations products combine ease of use and sophisticated features.

Key features in presentation software

Presentation software often includes templates to create visually rich presentations and slide decks. Templates can be easily edited to match user requirements or company brand guidelines. The software usually includes a search feature to discover these templates, as well as approved layouts and previous presentations.

Cloud-based presentation applications generally include shared workspaces and team folders that let multiple people securely collaborate , provide inputs, set status updates, and add comments and reactions. Users can also share presentations, project plans, conference keynotes, sales decks and more in real time. Versioning capabilities might be included so authorized users can manage version history, recover previous versions and view current progress.

Many vendors offer a centralized library of images, photos, icons and animations, and regularly update these libraries so customers can access the visual elements for their presentations. Some applications also integrate with external image sources like Unsplash, Giphy and Brandfetch, so business users can find additional digital assets such as images, logos , fonts and colors.

Other vendors' presentation software integrates with external video sites like YouTube or Vimeo, enabling users to embed video to support the deck's story or main message. Still other graphics applications include audio and data capabilities so users can add narrations to content and integrate data from Google Analytics , Google Sheets and other sources to accompany and strengthen the text.

Some applications include a built-in designer that implements predefined design rules and guardrails. Once content is added to the software, the designer converts notes, data and more into visually rich slides. The slides automatically adapt to the rules, so users don't have to make manual adjustments to change text font and resize images, for example. In addition, the software might include intuitive editing options and smart formatting capabilities to let users make quick edits and finalize a presentation.

The best presentation software includes support for brand esthetics. The application updates every slide and deck with the brand's specific fonts, colors, logos, themes and templates to create consistent brand presentations with the approved brand style. In most cases, style themes are customizable so company logos, colors, fonts and icon styles can be added to the presentation theme and updated as needed.

Artificial intelligence in presentation software

Presentation software products have evolved with more advanced capabilities and intuitive options for edits, sharing and collaboration. Sophisticated applications also include conversational AI engines so users can automatically generate new presentations quickly.

Depending on the software's capabilities, the AI engine may create the first draft of the presentation based on a user's description and needs.

Some AI-powered presentation products include smart templates that can quickly edit the autogenerated software and adapt the content to a user's or brand's story. The application might also include a designer bot that takes design inputs from the (human) user in natural language and generates unique images.

Common applications of presentation software

Presentation software is especially useful to create presentations and decks that include some combination of text, animations, images, video, audio and transitions. These might include creative briefs, pitch decks, moodboards , competitor analyses, proposals, bulletins, project reports, annual reviews, marketing plans and meeting discussions.

All these presentations can be displayed in a slideshow format. Built-in templates, content libraries and editing tools accelerate the design process, regardless of the presentation's purpose or intended audience.

Popular presentation software products

Microsoft PowerPoint is one of the most popular presentation software applications available today. It includes numerous user-friendly features for design, sharing and collaboration, object insertion, slideshows, text formatting, audio and video.

Other popular products include Lotus Freelance Graphics, Google Slides , Prezi, Slidebean, Canva and Keynote. Most of these products offer PC and Mac versions. In addition, many are free to download and use, while others come in free, paid or freemium versions.

Presentation software might include different features and capabilities. Organizations and users must assess their requirements, technical stack, audience type and budget before making a purchase.

For example, a geographically dispersed team might be better suited to a cloud-based application that supports borderless collaboration than a desktop application that can't be accessed from outside the enterprise network . Similarly, a marketing plan might require more visual elements while an investor update might require more graphs or charts. The software that is ultimately selected should satisfy these specific requirements.

For more on this topic, learn how to create a successful presentation .

Continue Reading About presentation software

• Pros and cons of AI-generated content
• 15 tips for delivering a successful presentation to the board
• Shared workspaces merge physical and digital worlds with IoT
• 7 key benefits of AI for business
• Microsoft makes PowerPoint Presenter Coach widely available

Related Terms

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A virtual private network (VPN) is a service that creates a safe, encrypted online connection.

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Presentation Graphics Program

A presentation graphics program is an application designed to create and enhance charts and graphs so that they are visually appealing and easily understood by an audience through the use of a slideshow. A full-featured presentation graphics package such as Lotus Freelance Graphics or Microsoft PowerPoint includes facilities for making a wide variety of charts and graphs and for adding explanatory content like titles, legends, and labels anywhere in the chart or graph.

Author Mel Hawthorne

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Difference between graphic design and presentation design

by Paolo | 13 June 2020 | Blog , Public speaking

I am often asked what is presentation design , and if that is graphic design? The answer is no. They are not the same thing and if you prepare and/or use visual aids, slides, for public speaking you should know it too. And the reasons behind it.

A graphic designer is a communicator: someone who takes ideas and gives them visual form so that others can understand them.

This sentence opens the wonderful book Design Elements by Timothy Samara. At first sight there’s nothing wrong to substitute graphic design with presentation design. But when it comes to public speaking there is a catch: the presenter. In a presentation visuals are aids for the communication, not the communication. It may look a subtle difference but it is important and you should take notice.

In a nutshell a graphic designer creates something that conveys its message alone (most of the times, at least). A presentation designer create something that supports the speaker convey its message.

In practice it means that when you are designing slides you should take in consideration that they go along with a presenter, you or someone else, and they should not completely be self-explanatory. Otherwise what’s the need for the speaker? Rather they should help the audience visualise and understand what the presenter is saying, they should complement her speech.

Probably you need less text in presentation design; let the host explain the details and leave on the visuals the key points. Slides should be easily and quickly readable, because you don’t want to divert the audience attention from the speaker for too long. At the same time what could be difficult to express graphically, can be omitted from the slide. Rather rely on the presenter to integrate the visual with a vocal explanation.

So my definition is.

A presentation designer is a communicator: someone who takes ideas and create a storyboard and visuals that help the audience to understand the message of the speaker.

Cover photo by Anthony Shkraba from Pexels

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Understanding Graphics

Design For The Human Mind

Understanding Presentation Graphics

in Brainy Stuff

Although this piece of news could shock anyone involved in visual communication, I’ll say it anyway. It’s time to realize that audiences do not attend a presentation because of the slides. They attend because they want to hear what the speaker has to say.

With this in mind, let’s look at how and why an audience can benefit from presentation graphics. How can a designer or presenter know what to show on a slide? One straightforward approach is to first consider the purpose of the slide and then use a graphic that will meet your goal.

Meeting Your Goal

In their article, Visual-rhetoric Ethics (Manning and Amore), the authors developed a structure for thinking about visual strategies based on the rhetorical goals of philosopher Charles S. Pierce. In this approach, your visual strategy can encompass one or more of the following goals.

• Evoking Feelings : Through choice of color, typeface and other visual attributes, the purpose of your visual is to draw on the emotions. Visual strategies that correspond to this goal are called decoratives .
• Evoke Action: Another goal of presentation graphics can be to move an audience to take action. This is often done through the build of a bulleted list that will influence the audience to commit. These visual strategies are known as indicatives .
• Promote Understanding: A third reason for using visuals is to promote understanding through informative visuals like charts, graphs, diagrams and tables that express a concept. Visual strategies that promote understanding are considered informatives .

By identifying the purpose of the slide you can use this structure to ensure that your visual language is effectively communicating your goal.

Timing is Essential

It’s vital to leverage the synergy of a presentation and its corresponding visuals through perfect timing. Here’s why. Within the mind of your audience members, auditory information (flowing from the speaker) is most likely processed separately from visual information (projected from the slides). If the channels are synchronized, the audience can attend to one single concept.

If the presentation and slide graphics don’t match, the audience won’t know which to follow. If they attend to and process the words of the speaker, they’ll miss the point of the visual. If they focus on the graphic, they’ll fail to process the speaker’s words. If you don’t have a graphic for every point, simply turn the slide to black when discussing something unrelated. This is how you can avoid distracting the audience. See my article on splitting attention for more on this.

Enhance Meaning

Probably in the majority of presentations, the most important aspect of the slide visual is to promote and extend the audience’s grasp of the speaker’s words. This is usually accomplished with functional graphics that can add to and refine the internal knowledge structures or schemata of those in the audience.

For example, if a presenter such as myself, is explaining how we construct schemata as a framework for understanding, listeners might have a vague idea of what I mean. If I say, “Schemata help us generalize about the world, so your schemata for the concept house helps you recognize when a structure is a house,” they may still be slightly confused. If at the same time, I show a visualization of schemata for the concept house , it serves to clarify and refine the audience’s concept of internal knowledge structures.

Visualization of schemata for "house"

Every presentation involves a new audience and a nuanced topic, which means it’s incredibly important to think through the visual design of a talk each time it’s presented. If you determine the goal of each slide, identify a way to use a visual to promote meaning, and ensure the visual is synchronized with the presenter’s words, then you’ll be way ahead of the game.

Reference: Alan Manning and Nicole Amare, Visual-rhetoric Ethics: Beyond Accuracy and Injury. Technical Communication, volume 53, number 2, May 2006.

Related Article: How to Avoid Designs that Split Attention

Book Recommendation: Presentation Zen Design

Tagged as: presentations , slide graphics , slide visuals , slides

{ 4 comments… read them below or add one }

I can’t hear the presenter because I’ve shut down my audio channel while trying to visualize why paneling is connected to fireplace and porch is connected to interior and meals are connected to windows.

Hi Ed, Thanks for contributing. Well, you’ve got a totally different issue! Try meditation or yoga to get yourself singly focused =)

lol. In my haste maybe I sounded grouchy because I left out the smiley. I would definitely choose to hear you speak because I enjoy your blog . The reason I read it? I’m in instructional design and consider it essential to understand the concepts of data presentation so that I may make the best choices when designing instructional messages.

I definitely get the point of your post but in this particular case my attention has been split by trying to resolve why Spanish and Federalist are connected to Architecture but Victorian is not. 😉

Not grouchy at all. I thought it was funny. Um … that theoretical visualization of what a schemata might look like is really just theoretical. I was just foolin’ around with ideas. Next time I get into Illustrator, I’ll connect Victorian to Architecture so you can sleep at night =)

And yes, data presentation for instructional designers is super important. That’s how I often come at it too. I’m going to be speaking at a few eLearning events coming up – eLearning Guild and ASTD in 2011 so maybe we can chat about visual communication and cognitive science if you’re attending. Also, you might be interested in the Society of News Design because of the infographics. Best, Connie

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