a goal of a research proposal is to convince

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The goal of a research proposal is twofold: to present and justify the need to study a research problem and to present the practical ways in which the proposed study should be conducted. The design elements and procedures for conducting research are governed by standards of the predominant discipline in which the problem resides, therefore, the guidelines for research proposals are more exacting and less formal than a general project proposal. Research proposals contain extensive literature reviews. They must provide persuasive evidence that a need exists for the proposed study. In addition to providing a rationale, a proposal describes detailed methodology for conducting the research consistent with requirements of the professional or academic field and a statement on anticipated outcomes and benefits derived from the study's completion.

Krathwohl, David R. How to Prepare a Dissertation Proposal: Suggestions for Students in Education and the Social and Behavioral Sciences . Syracuse, NY: Syracuse University Press, 2005.

How to Approach Writing a Research Proposal

Your professor may assign the task of writing a research proposal for the following reasons:

• Develop your skills in thinking about and designing a comprehensive research study;
• Learn how to conduct a comprehensive review of the literature to determine that the research problem has not been adequately addressed or has been answered ineffectively and, in so doing, become better at locating pertinent scholarship related to your topic;
• Improve your general research and writing skills;
• Practice identifying the logical steps that must be taken to accomplish one's research goals;
• Critically review, examine, and consider the use of different methods for gathering and analyzing data related to the research problem; and,
• Nurture a sense of inquisitiveness within yourself and to help see yourself as an active participant in the process of conducting scholarly research.

A proposal should contain all the key elements involved in designing a completed research study, with sufficient information that allows readers to assess the validity and usefulness of your proposed study. The only elements missing from a research proposal are the findings of the study and your analysis of those findings. Finally, an effective proposal is judged on the quality of your writing and, therefore, it is important that your proposal is coherent, clear, and compelling.

Regardless of the research problem you are investigating and the methodology you choose, all research proposals must address the following questions:

• What do you plan to accomplish? Be clear and succinct in defining the research problem and what it is you are proposing to investigate.
• Why do you want to do the research? In addition to detailing your research design, you also must conduct a thorough review of the literature and provide convincing evidence that it is a topic worthy of in-depth study. A successful research proposal must answer the "So What?" question.
• How are you going to conduct the research? Be sure that what you propose is doable. If you're having difficulty formulating a research problem to propose investigating, go here for strategies in developing a problem to study.

Common Mistakes to Avoid

• Failure to be concise . A research proposal must be focused and not be "all over the map" or diverge into unrelated tangents without a clear sense of purpose.
• Failure to cite landmark works in your literature review . Proposals should be grounded in foundational research that lays a foundation for understanding the development and scope of the the topic and its relevance.
• Failure to delimit the contextual scope of your research [e.g., time, place, people, etc.]. As with any research paper, your proposed study must inform the reader how and in what ways the study will frame the problem.
• Failure to develop a coherent and persuasive argument for the proposed research . This is critical. In many workplace settings, the research proposal is a formal document intended to argue for why a study should be funded.
• Sloppy or imprecise writing, or poor grammar . Although a research proposal does not represent a completed research study, there is still an expectation that it is well-written and follows the style and rules of good academic writing.
• Too much detail on minor issues, but not enough detail on major issues . Your proposal should focus on only a few key research questions in order to support the argument that the research needs to be conducted. Minor issues, even if valid, can be mentioned but they should not dominate the overall narrative.

Procter, Margaret. The Academic Proposal.  The Lab Report. University College Writing Centre. University of Toronto; Sanford, Keith. Information for Students: Writing a Research Proposal. Baylor University; Wong, Paul T. P. How to Write a Research Proposal. International Network on Personal Meaning. Trinity Western University; Writing Academic Proposals: Conferences, Articles, and Books. The Writing Lab and The OWL. Purdue University; Writing a Research Proposal. University Library. University of Illinois at Urbana-Champaign.

Structure and Writing Style

Beginning the Proposal Process

As with writing most college-level academic papers, research proposals are generally organized the same way throughout most social science disciplines. The text of proposals generally vary in length between ten and thirty-five pages, followed by the list of references. However, before you begin, read the assignment carefully and, if anything seems unclear, ask your professor whether there are any specific requirements for organizing and writing the proposal.

A good place to begin is to ask yourself a series of questions:

• What do I want to study?
• Why is the topic important?
• How is it significant within the subject areas covered in my class?
• What problems will it help solve?
• How does it build upon [and hopefully go beyond] research already conducted on the topic?
• What exactly should I plan to do, and can I get it done in the time available?

In general, a compelling research proposal should document your knowledge of the topic and demonstrate your enthusiasm for conducting the study. Approach it with the intention of leaving your readers feeling like, "Wow, that's an exciting idea and I can’t wait to see how it turns out!"

Most proposals should include the following sections:

I.  Introduction

In the real world of higher education, a research proposal is most often written by scholars seeking grant funding for a research project or it's the first step in getting approval to write a doctoral dissertation. Even if this is just a course assignment, treat your introduction as the initial pitch of an idea based on a thorough examination of the significance of a research problem. After reading the introduction, your readers should not only have an understanding of what you want to do, but they should also be able to gain a sense of your passion for the topic and to be excited about the study's possible outcomes. Note that most proposals do not include an abstract [summary] before the introduction.

Think about your introduction as a narrative written in two to four paragraphs that succinctly answers the following four questions :

• What is the central research problem?
• What is the topic of study related to that research problem?
• What methods should be used to analyze the research problem?
• Answer the "So What?" question by explaining why this is important research, what is its significance, and why should someone reading the proposal care about the outcomes of the proposed study?

II.  Background and Significance

This is where you explain the scope and context of your proposal and describe in detail why it's important. It can be melded into your introduction or you can create a separate section to help with the organization and narrative flow of your proposal. Approach writing this section with the thought that you can’t assume your readers will know as much about the research problem as you do. Note that this section is not an essay going over everything you have learned about the topic; instead, you must choose what is most relevant in explaining the aims of your research.

To that end, while there are no prescribed rules for establishing the significance of your proposed study, you should attempt to address some or all of the following:

• State the research problem and give a more detailed explanation about the purpose of the study than what you stated in the introduction. This is particularly important if the problem is complex or multifaceted .
• Present the rationale of your proposed study and clearly indicate why it is worth doing; be sure to answer the "So What? question [i.e., why should anyone care?].
• Describe the major issues or problems examined by your research. This can be in the form of questions to be addressed. Be sure to note how your proposed study builds on previous assumptions about the research problem.
• Explain the methods you plan to use for conducting your research. Clearly identify the key sources you intend to use and explain how they will contribute to your analysis of the topic.
• Describe the boundaries of your proposed research in order to provide a clear focus. Where appropriate, state not only what you plan to study, but what aspects of the research problem will be excluded from the study.
• If necessary, provide definitions of key concepts, theories, or terms.

III.  Literature Review

Connected to the background and significance of your study is a section of your proposal devoted to a more deliberate review and synthesis of prior studies related to the research problem under investigation . The purpose here is to place your project within the larger whole of what is currently being explored, while at the same time, demonstrating to your readers that your work is original and innovative. Think about what questions other researchers have asked, what methodological approaches they have used, and what is your understanding of their findings and, when stated, their recommendations. Also pay attention to any suggestions for further research.

Since a literature review is information dense, it is crucial that this section is intelligently structured to enable a reader to grasp the key arguments underpinning your proposed study in relation to the arguments put forth by other researchers. A good strategy is to break the literature into "conceptual categories" [themes] rather than systematically or chronologically describing groups of materials one at a time. Note that conceptual categories generally reveal themselves after you have read most of the pertinent literature on your topic so adding new categories is an on-going process of discovery as you review more studies. How do you know you've covered the key conceptual categories underlying the research literature? Generally, you can have confidence that all of the significant conceptual categories have been identified if you start to see repetition in the conclusions or recommendations that are being made.

NOTE: Do not shy away from challenging the conclusions made in prior research as a basis for supporting the need for your proposal. Assess what you believe is missing and state how previous research has failed to adequately examine the issue that your study addresses. Highlighting the problematic conclusions strengthens your proposal. For more information on writing literature reviews, GO HERE .

To help frame your proposal's review of prior research, consider the "five C’s" of writing a literature review:

• Cite , so as to keep the primary focus on the literature pertinent to your research problem.
• Compare the various arguments, theories, methodologies, and findings expressed in the literature: what do the authors agree on? Who applies similar approaches to analyzing the research problem?
• Contrast the various arguments, themes, methodologies, approaches, and controversies expressed in the literature: describe what are the major areas of disagreement, controversy, or debate among scholars?
• Critique the literature: Which arguments are more persuasive, and why? Which approaches, findings, and methodologies seem most reliable, valid, or appropriate, and why? Pay attention to the verbs you use to describe what an author says/does [e.g., asserts, demonstrates, argues, etc.].
• Connect the literature to your own area of research and investigation: how does your own work draw upon, depart from, synthesize, or add a new perspective to what has been said in the literature?

IV.  Research Design and Methods

This section must be well-written and logically organized because you are not actually doing the research, yet, your reader must have confidence that you have a plan worth pursuing . The reader will never have a study outcome from which to evaluate whether your methodological choices were the correct ones. Thus, the objective here is to convince the reader that your overall research design and proposed methods of analysis will correctly address the problem and that the methods will provide the means to effectively interpret the potential results. Your design and methods should be unmistakably tied to the specific aims of your study.

Describe the overall research design by building upon and drawing examples from your review of the literature. Consider not only methods that other researchers have used, but methods of data gathering that have not been used but perhaps could be. Be specific about the methodological approaches you plan to undertake to obtain information, the techniques you would use to analyze the data, and the tests of external validity to which you commit yourself [i.e., the trustworthiness by which you can generalize from your study to other people, places, events, and/or periods of time].

When describing the methods you will use, be sure to cover the following:

• Specify the research process you will undertake and the way you will interpret the results obtained in relation to the research problem. Don't just describe what you intend to achieve from applying the methods you choose, but state how you will spend your time while applying these methods [e.g., coding text from interviews to find statements about the need to change school curriculum; running a regression to determine if there is a relationship between campaign advertising on social media sites and election outcomes in Europe ].
• Keep in mind that the methodology is not just a list of tasks; it is a deliberate argument as to why techniques for gathering information add up to the best way to investigate the research problem. This is an important point because the mere listing of tasks to be performed does not demonstrate that, collectively, they effectively address the research problem. Be sure you clearly explain this.
• Anticipate and acknowledge any potential barriers and pitfalls in carrying out your research design and explain how you plan to address them. No method applied to research in the social and behavioral sciences is perfect, so you need to describe where you believe challenges may exist in obtaining data or accessing information. It's always better to acknowledge this than to have it brought up by your professor!

V.  Preliminary Suppositions and Implications

Just because you don't have to actually conduct the study and analyze the results, doesn't mean you can skip talking about the analytical process and potential implications . The purpose of this section is to argue how and in what ways you believe your research will refine, revise, or extend existing knowledge in the subject area under investigation. Depending on the aims and objectives of your study, describe how the anticipated results will impact future scholarly research, theory, practice, forms of interventions, or policy making. Note that such discussions may have either substantive [a potential new policy], theoretical [a potential new understanding], or methodological [a potential new way of analyzing] significance.   When thinking about the potential implications of your study, ask the following questions:

• What might the results mean in regards to challenging the theoretical framework and underlying assumptions that support the study?
• What suggestions for subsequent research could arise from the potential outcomes of the study?
• What will the results mean to practitioners in the natural settings of their workplace, organization, or community?
• Will the results influence programs, methods, and/or forms of intervention?
• How might the results contribute to the solution of social, economic, or other types of problems?
• Will the results influence policy decisions?
• In what way do individuals or groups benefit should your study be pursued?
• What will be improved or changed as a result of the proposed research?
• How will the results of the study be implemented and what innovations or transformative insights could emerge from the process of implementation?

NOTE:   This section should not delve into idle speculation, opinion, or be formulated on the basis of unclear evidence . The purpose is to reflect upon gaps or understudied areas of the current literature and describe how your proposed research contributes to a new understanding of the research problem should the study be implemented as designed.

ANOTHER NOTE : This section is also where you describe any potential limitations to your proposed study. While it is impossible to highlight all potential limitations because the study has yet to be conducted, you still must tell the reader where and in what form impediments may arise and how you plan to address them.

VI.  Conclusion

The conclusion reiterates the importance or significance of your proposal and provides a brief summary of the entire study . This section should be only one or two paragraphs long, emphasizing why the research problem is worth investigating, why your research study is unique, and how it should advance existing knowledge.

Someone reading this section should come away with an understanding of:

• Why the study should be done;
• The specific purpose of the study and the research questions it attempts to answer;
• The decision for why the research design and methods used where chosen over other options;
• The potential implications emerging from your proposed study of the research problem; and
• A sense of how your study fits within the broader scholarship about the research problem.

VII.  Citations

As with any scholarly research paper, you must cite the sources you used . In a standard research proposal, this section can take two forms, so consult with your professor about which one is preferred.

• References -- a list of only the sources you actually used in creating your proposal.
• Bibliography -- a list of everything you used in creating your proposal, along with additional citations to any key sources relevant to understanding the research problem.

In either case, this section should testify to the fact that you did enough preparatory work to ensure the project will complement and not just duplicate the efforts of other researchers. It demonstrates to the reader that you have a thorough understanding of prior research on the topic.

Most proposal formats have you start a new page and use the heading "References" or "Bibliography" centered at the top of the page. Cited works should always use a standard format that follows the writing style advised by the discipline of your course [e.g., education=APA; history=Chicago] or that is preferred by your professor. This section normally does not count towards the total page length of your research proposal.

Develop a Research Proposal: Writing the Proposal. Office of Library Information Services. Baltimore County Public Schools; Heath, M. Teresa Pereira and Caroline Tynan. “Crafting a Research Proposal.” The Marketing Review 10 (Summer 2010): 147-168; Jones, Mark. “Writing a Research Proposal.” In MasterClass in Geography Education: Transforming Teaching and Learning . Graham Butt, editor. (New York: Bloomsbury Academic, 2015), pp. 113-127; Juni, Muhamad Hanafiah. “Writing a Research Proposal.” International Journal of Public Health and Clinical Sciences 1 (September/October 2014): 229-240; Krathwohl, David R. How to Prepare a Dissertation Proposal: Suggestions for Students in Education and the Social and Behavioral Sciences . Syracuse, NY: Syracuse University Press, 2005; Procter, Margaret. The Academic Proposal. The Lab Report. University College Writing Centre. University of Toronto; Punch, Keith and Wayne McGowan. "Developing and Writing a Research Proposal." In From Postgraduate to Social Scientist: A Guide to Key Skills . Nigel Gilbert, ed. (Thousand Oaks, CA: Sage, 2006), 59-81; Wong, Paul T. P. How to Write a Research Proposal. International Network on Personal Meaning. Trinity Western University; Writing Academic Proposals: Conferences , Articles, and Books. The Writing Lab and The OWL. Purdue University; Writing a Research Proposal. University Library. University of Illinois at Urbana-Champaign.

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• How to Write a Research Proposal | Examples & Templates

How to Write a Research Proposal | Examples & Templates

Published on October 12, 2022 by Shona McCombes and Tegan George. Revised on November 21, 2023.

A research proposal describes what you will investigate, why it’s important, and how you will conduct your research.

The format of a research proposal varies between fields, but most proposals will contain at least these elements:

Introduction

Literature review.

• Research design

Reference list

While the sections may vary, the overall objective is always the same. A research proposal serves as a blueprint and guide for your research plan, helping you get organized and feel confident in the path forward you choose to take.

Table of contents

Research proposal purpose, research proposal examples, research design and methods, contribution to knowledge, research schedule, other interesting articles, frequently asked questions about research proposals.

Academics often have to write research proposals to get funding for their projects. As a student, you might have to write a research proposal as part of a grad school application , or prior to starting your thesis or dissertation .

In addition to helping you figure out what your research can look like, a proposal can also serve to demonstrate why your project is worth pursuing to a funder, educational institution, or supervisor.

Research proposal length

The length of a research proposal can vary quite a bit. A bachelor’s or master’s thesis proposal can be just a few pages, while proposals for PhD dissertations or research funding are usually much longer and more detailed. Your supervisor can help you determine the best length for your work.

One trick to get started is to think of your proposal’s structure as a shorter version of your thesis or dissertation , only without the results , conclusion and discussion sections.

Download our research proposal template

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Writing a research proposal can be quite challenging, but a good starting point could be to look at some examples. We’ve included a few for you below.

• Example research proposal #1: “A Conceptual Framework for Scheduling Constraint Management”
• Example research proposal #2: “Medical Students as Mediators of Change in Tobacco Use”

Like your dissertation or thesis, the proposal will usually have a title page that includes:

• The proposed title of your project
• Your supervisor’s name
• Your institution and department

The first part of your proposal is the initial pitch for your project. Make sure it succinctly explains what you want to do and why.

Your introduction should:

• Introduce your topic
• Give necessary background and context
• Outline your  problem statement  and research questions

To guide your introduction , include information about:

• Who could have an interest in the topic (e.g., scientists, policymakers)
• How much is already known about the topic
• What is missing from this current knowledge
• What new insights your research will contribute
• Why you believe this research is worth doing

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As you get started, it’s important to demonstrate that you’re familiar with the most important research on your topic. A strong literature review  shows your reader that your project has a solid foundation in existing knowledge or theory. It also shows that you’re not simply repeating what other people have already done or said, but rather using existing research as a jumping-off point for your own.

In this section, share exactly how your project will contribute to ongoing conversations in the field by:

• Comparing and contrasting the main theories, methods, and debates
• Examining the strengths and weaknesses of different approaches
• Explaining how will you build on, challenge, or synthesize prior scholarship

Following the literature review, restate your main  objectives . This brings the focus back to your own project. Next, your research design or methodology section will describe your overall approach, and the practical steps you will take to answer your research questions.

To finish your proposal on a strong note, explore the potential implications of your research for your field. Emphasize again what you aim to contribute and why it matters.

For example, your results might have implications for:

• Improving best practices
• Informing policymaking decisions
• Strengthening a theory or model
• Challenging popular or scientific beliefs
• Creating a basis for future research

Last but not least, your research proposal must include correct citations for every source you have used, compiled in a reference list . To create citations quickly and easily, you can use our free APA citation generator .

Some institutions or funders require a detailed timeline of the project, asking you to forecast what you will do at each stage and how long it may take. While not always required, be sure to check the requirements of your project.

Here’s an example schedule to help you get started. You can also download a template at the button below.

Download our research schedule template

If you are applying for research funding, chances are you will have to include a detailed budget. This shows your estimates of how much each part of your project will cost.

Make sure to check what type of costs the funding body will agree to cover. For each item, include:

• Cost : exactly how much money do you need?
• Justification : why is this cost necessary to complete the research?
• Source : how did you calculate the amount?

To determine your budget, think about:

• Travel costs : do you need to go somewhere to collect your data? How will you get there, and how much time will you need? What will you do there (e.g., interviews, archival research)?
• Materials : do you need access to any tools or technologies?
• Help : do you need to hire any research assistants for the project? What will they do, and how much will you pay them?

If you want to know more about the research process , methodology , research bias , or statistics , make sure to check out some of our other articles with explanations and examples.

Methodology

• Sampling methods
• Simple random sampling
• Stratified sampling
• Cluster sampling
• Likert scales
• Reproducibility

 Statistics

• Null hypothesis
• Statistical power
• Probability distribution
• Effect size
• Poisson distribution

Research bias

• Optimism bias
• Cognitive bias
• Implicit bias
• Hawthorne effect
• Anchoring bias
• Explicit bias

Once you’ve decided on your research objectives , you need to explain them in your paper, at the end of your problem statement .

Keep your research objectives clear and concise, and use appropriate verbs to accurately convey the work that you will carry out for each one.

I will compare …

A research aim is a broad statement indicating the general purpose of your research project. It should appear in your introduction at the end of your problem statement , before your research objectives.

Research objectives are more specific than your research aim. They indicate the specific ways you’ll address the overarching aim.

A PhD, which is short for philosophiae doctor (doctor of philosophy in Latin), is the highest university degree that can be obtained. In a PhD, students spend 3–5 years writing a dissertation , which aims to make a significant, original contribution to current knowledge.

A PhD is intended to prepare students for a career as a researcher, whether that be in academia, the public sector, or the private sector.

A master’s is a 1- or 2-year graduate degree that can prepare you for a variety of careers.

All master’s involve graduate-level coursework. Some are research-intensive and intend to prepare students for further study in a PhD; these usually require their students to write a master’s thesis . Others focus on professional training for a specific career.

Critical thinking refers to the ability to evaluate information and to be aware of biases or assumptions, including your own.

Like information literacy , it involves evaluating arguments, identifying and solving problems in an objective and systematic way, and clearly communicating your ideas.

The best way to remember the difference between a research plan and a research proposal is that they have fundamentally different audiences. A research plan helps you, the researcher, organize your thoughts. On the other hand, a dissertation proposal or research proposal aims to convince others (e.g., a supervisor, a funding body, or a dissertation committee) that your research topic is relevant and worthy of being conducted.

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Information on Writing a Research Proposal

From the Sage Encyclopedia of Educational Research, Measurement and Evaluation:

Research proposals are written to propose a research project and oftentimes request funding, or sponsorship, for that research. The research proposal is used to assess the originality and quality of ideas and the feasibility of a proposed project. The goal of the research proposal is to convince others that the investigator has (a) an important idea; (b) the skills, knowledge, and resources to carry out the project; and (c) a plan to implement the project on time and within budget. This entry discusses the process of developing a research proposal and the elements of an effective proposal.

For a graduate student, a research proposal may be required to begin the dissertation process. This serves to communicate the research focus to others, such as members of the student’s dissertation committee. It also indicates the investigator’s plan of action, including a level of thoroughness and sufficient detail to replicate the study. The research proposal could also be considered as a contract, once members of the committee agree to the execution of the project.

Requirements may include:  an abstract, introduction, literature review, method section, and conclusion.  A research proposal has to clearly and concisely identify the proposed research and its importance. The background literature should support the need for the research and the potential impact of the findings.

The method section proposes a comprehensive explanation of the research design, including subjects, timeline, and data analysis. Research questions should be identified as well as measurement instruments and methods to answer the research questions. Proposals for research involving human subjects identify how the investigators will protect participants throughout their research project. 

Proposals often require engaging in an external review either by an external evaluator or advisory  board consisting of expert consultants in the field. References are included to provide documentation about the supporting literature identified in the proposal. Appendixes and supplemental materials may also be included, following the sponsoring organization’s guidelines. As a general rule, educational research proposals follow the American Psychological Association formatting guidelines and publishing standards. If funding is being requested, it is important for the proposal to identify how the research will benefit the sponsoring organization and its constituents.

The success of a research proposal depends on both the quality of the project and its presentation. A proposal may have specific goals, but if they are neither realistic nor desirable, the probability of obtaining funding is reduced. Similar to manuscripts being considered for journal articles, reviewers evaluate each research proposal to identify strengths and criticisms based on a general framework and scoring rubric determined by the sponsoring organization. Research proposals that meet the scoring criteria are considered for funding opportunities. If a proposal does not meet the scoring criteria, revisions may be necessary before resubmitting the proposal to the same or a different sponsoring organization.

Common mistakes and pitfalls can often be avoided in research proposal writing through awareness and careful planning. In an effective research proposal, the research idea is clearly stated as a problem and there is an explanation of how the proposed research addresses a demonstrable gap in the current literature. In addition, an effective proposal is well structured, frames the research question(s) within sufficient context supported by the literature, and has a timeline that is appropriate to address the focus and scope of the research project. All requirements of the sponsoring organization, including required project elements and document formatting, need to be met within the research proposal. Finally, an effective proposal is engaging and demonstrates the researcher’s passion and commitment to the research addressed.

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How To Write A Research Proposal

A Straightforward How-To Guide (With Examples)

By: Derek Jansen (MBA) | Reviewed By: Dr. Eunice Rautenbach | August 2019 (Updated April 2023)

Writing up a strong research proposal for a dissertation or thesis is much like a marriage proposal. It’s a task that calls on you to win somebody over and persuade them that what you’re planning is a great idea. An idea they’re happy to say ‘yes’ to. This means that your dissertation proposal needs to be   persuasive ,   attractive   and well-planned. In this post, I’ll show you how to write a winning dissertation proposal, from scratch.

Before you start:

– Understand exactly what a research proposal is – Ask yourself these 4 questions

The 5 essential ingredients:

• The title/topic
• The introduction chapter
• The scope/delimitations
• Preliminary literature review
• Design/ methodology
• Practical considerations and risks 

What Is A Research Proposal?

The research proposal is literally that: a written document that communicates what you propose to research, in a concise format. It’s where you put all that stuff that’s spinning around in your head down on to paper, in a logical, convincing fashion.

Convincing   is the keyword here, as your research proposal needs to convince the assessor that your research is   clearly articulated   (i.e., a clear research question) ,   worth doing   (i.e., is unique and valuable enough to justify the effort), and   doable   within the restrictions you’ll face (time limits, budget, skill limits, etc.). If your proposal does not address these three criteria, your research won’t be approved, no matter how “exciting” the research idea might be.

PS – if you’re completely new to proposal writing, we’ve got a detailed walkthrough video covering two successful research proposals here . 

How do I know I’m ready?

Before starting the writing process, you need to   ask yourself 4 important questions .  If you can’t answer them succinctly and confidently, you’re not ready – you need to go back and think more deeply about your dissertation topic .

You should be able to answer the following 4 questions before starting your dissertation or thesis research proposal:

• WHAT is my main research question? (the topic)
• WHO cares and why is this important? (the justification)
• WHAT data would I need to answer this question, and how will I analyse it? (the research design)
• HOW will I manage the completion of this research, within the given timelines? (project and risk management)

If you can’t answer these questions clearly and concisely,   you’re not yet ready   to write your research proposal – revisit our   post on choosing a topic .

If you can, that’s great – it’s time to start writing up your dissertation proposal. Next, I’ll discuss what needs to go into your research proposal, and how to structure it all into an intuitive, convincing document with a linear narrative.

The 5 Essential Ingredients

Research proposals can vary in style between institutions and disciplines, but here I’ll share with you a   handy 5-section structure   you can use. These 5 sections directly address the core questions we spoke about earlier, ensuring that you present a convincing proposal. If your institution already provides a proposal template, there will likely be substantial overlap with this, so you’ll still get value from reading on.

For each section discussed below, make sure you use headers and sub-headers (ideally, numbered headers) to help the reader navigate through your document, and to support them when they need to revisit a previous section. Don’t just present an endless wall of text, paragraph after paragraph after paragraph…

Top Tip:   Use MS Word Styles to format headings. This will allow you to be clear about whether a sub-heading is level 2, 3, or 4. Additionally, you can view your document in ‘outline view’ which will show you only your headings. This makes it much easier to check your structure, shift things around and make decisions about where a section needs to sit. You can also generate a 100% accurate table of contents using Word’s automatic functionality.

Ingredient #1 – Topic/Title Header

Your research proposal’s title should be your main research question in its simplest form, possibly with a sub-heading providing basic details on the specifics of the study. For example:

“Compliance with equality legislation in the charity sector: a study of the ‘reasonable adjustments’ made in three London care homes”

As you can see, this title provides a clear indication of what the research is about, in broad terms. It paints a high-level picture for the first-time reader, which gives them a taste of what to expect.   Always aim for a clear, concise title . Don’t feel the need to capture every detail of your research in your title – your proposal will fill in the gaps.

Need a helping hand?

Ingredient #2 – Introduction

In this section of your research proposal, you’ll expand on what you’ve communicated in the title, by providing a few paragraphs which offer more detail about your research topic. Importantly, the focus here is the   topic   – what will you research and why is that worth researching? This is not the place to discuss methodology, practicalities, etc. – you’ll do that later.

You should cover the following:

• An overview of the   broad area   you’ll be researching – introduce the reader to key concepts and language
• An explanation of the   specific (narrower) area   you’ll be focusing, and why you’ll be focusing there
• Your research   aims   and   objectives
• Your   research question (s) and sub-questions (if applicable)

Importantly, you should aim to use short sentences and plain language – don’t babble on with extensive jargon, acronyms and complex language. Assume that the reader is an intelligent layman – not a subject area specialist (even if they are). Remember that the   best writing is writing that can be easily understood   and digested. Keep it simple.

Note that some universities may want some extra bits and pieces in your introduction section. For example, personal development objectives, a structural outline, etc. Check your brief to see if there are any other details they expect in your proposal, and make sure you find a place for these.

Ingredient #3 – Scope

Next, you’ll need to specify what the scope of your research will be – this is also known as the delimitations . In other words, you need to make it clear what you will be covering and, more importantly, what you won’t be covering in your research. Simply put, this is about ring fencing your research topic so that you have a laser-sharp focus.

All too often, students feel the need to go broad and try to address as many issues as possible, in the interest of producing comprehensive research. Whilst this is admirable, it’s a mistake. By tightly refining your scope, you’ll enable yourself to   go deep   with your research, which is what you need to earn good marks. If your scope is too broad, you’re likely going to land up with superficial research (which won’t earn marks), so don’t be afraid to narrow things down.

Ingredient #4 – Literature Review

In this section of your research proposal, you need to provide a (relatively) brief discussion of the existing literature. Naturally, this will not be as comprehensive as the literature review in your actual dissertation, but it will lay the foundation for that. In fact, if you put in the effort at this stage, you’ll make your life a lot easier when it’s time to write your actual literature review chapter.

There are a few things you need to achieve in this section:

• Demonstrate that you’ve done your reading and are   familiar with the current state of the research   in your topic area.
• Show that   there’s a clear gap   for your specific research – i.e., show that your topic is sufficiently unique and will add value to the existing research.
• Show how the existing research has shaped your thinking regarding   research design . For example, you might use scales or questionnaires from previous studies.

When you write up your literature review, keep these three objectives front of mind, especially number two (revealing the gap in the literature), so that your literature review has a   clear purpose and direction . Everything you write should be contributing towards one (or more) of these objectives in some way. If it doesn’t, you need to ask yourself whether it’s truly needed.

Top Tip:  Don’t fall into the trap of just describing the main pieces of literature, for example, “A says this, B says that, C also says that…” and so on. Merely describing the literature provides no value. Instead, you need to   synthesise   it, and use it to address the three objectives above.

Ingredient #5 – Research Methodology

Now that you’ve clearly explained both your intended research topic (in the introduction) and the existing research it will draw on (in the literature review section), it’s time to get practical and explain exactly how you’ll be carrying out your own research. In other words, your research methodology.

In this section, you’ll need to   answer two critical questions :

• How   will you design your research? I.e., what research methodology will you adopt, what will your sample be, how will you collect data, etc.
• Why   have you chosen this design? I.e., why does this approach suit your specific research aims, objectives and questions?

In other words, this is not just about explaining WHAT you’ll be doing, it’s also about explaining WHY. In fact, the   justification is the most important part , because that justification is how you demonstrate a good understanding of research design (which is what assessors want to see).

Some essential design choices you need to cover in your research proposal include:

• Your intended research philosophy (e.g., positivism, interpretivism or pragmatism )
• What methodological approach you’ll be taking (e.g., qualitative , quantitative or mixed )
• The details of your sample (e.g., sample size, who they are, who they represent, etc.)
• What data you plan to collect (i.e. data about what, in what form?)
• How you plan to collect it (e.g., surveys , interviews , focus groups, etc.)
• How you plan to analyse it (e.g., regression analysis, thematic analysis , etc.)
• Ethical adherence (i.e., does this research satisfy all ethical requirements of your institution, or does it need further approval?)

This list is not exhaustive – these are just some core attributes of research design. Check with your institution what level of detail they expect. The “ research onion ” by Saunders et al (2009) provides a good summary of the various design choices you ultimately need to make – you can   read more about that here .

Don’t forget the practicalities…

In addition to the technical aspects, you will need to address the   practical   side of the project. In other words, you need to explain   what resources you’ll need   (e.g., time, money, access to equipment or software, etc.) and how you intend to secure these resources. You need to show that your project is feasible, so any “make or break” type resources need to already be secured. The success or failure of your project cannot depend on some resource which you’re not yet sure you have access to.

Another part of the practicalities discussion is   project and risk management . In other words, you need to show that you have a clear project plan to tackle your research with. Some key questions to address:

• What are the timelines for each phase of your project?
• Are the time allocations reasonable?
• What happens if something takes longer than anticipated (risk management)?
• What happens if you don’t get the response rate you expect?

A good way to demonstrate that you’ve thought this through is to include a Gantt chart and a risk register (in the appendix if word count is a problem). With these two tools, you can show that you’ve got a clear, feasible plan, and you’ve thought about and accounted for the potential risks.

Tip – Be honest about the potential difficulties – but show that you are anticipating solutions and workarounds. This is much more impressive to an assessor than an unrealistically optimistic proposal which does not anticipate any challenges whatsoever.

Final Touches: Read And Simplify

The final step is to edit and proofread your proposal – very carefully. It sounds obvious, but all too often poor editing and proofreading ruin a good proposal. Nothing is more off-putting for an assessor than a poorly edited, typo-strewn document. It sends the message that you either do not pay attention to detail, or just don’t care. Neither of these are good messages. Put the effort into editing and proofreading your proposal (or pay someone to do it for you) – it will pay dividends.

When you’re editing, watch out for ‘academese’. Many students can speak simply, passionately and clearly about their dissertation topic – but become incomprehensible the moment they turn the laptop on. You are not required to write in any kind of special, formal, complex language when you write academic work. Sure, there may be technical terms, jargon specific to your discipline, shorthand terms and so on. But, apart from those,   keep your written language very close to natural spoken language   – just as you would speak in the classroom. Imagine that you are explaining your project plans to your classmates or a family member. Remember, write for the intelligent layman, not the subject matter experts. Plain-language, concise writing is what wins hearts and minds – and marks!

Let’s Recap: Research Proposal 101

And there you have it – how to write your dissertation or thesis research proposal, from the title page to the final proof. Here’s a quick recap of the key takeaways:

• The purpose of the research proposal is to   convince   – therefore, you need to make a clear, concise argument of why your research is both worth doing and doable.
• Make sure you can ask the critical what, who, and how questions of your research   before   you put pen to paper.
• Title – provides the first taste of your research, in broad terms
• Introduction – explains what you’ll be researching in more detail
• Scope – explains the boundaries of your research
• Literature review – explains how your research fits into the existing research and why it’s unique and valuable
• Research methodology – explains and justifies how you will carry out your own research

Hopefully, this post has helped you better understand how to write up a winning research proposal. If you enjoyed it, be sure to check out the rest of the Grad Coach Blog . If your university doesn’t provide any template for your proposal, you might want to try out our free research proposal template .

Psst… there’s more!

This post is an extract from our bestselling short course, Research Proposal Bootcamp . If you want to work smart, you don't want to miss this .

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30 Comments

Thank you so much for the valuable insight that you have given, especially on the research proposal. That is what I have managed to cover. I still need to go back to the other parts as I got disturbed while still listening to Derek’s audio on you-tube. I am inspired. I will definitely continue with Grad-coach guidance on You-tube.

Thanks for the kind words :). All the best with your proposal.

First of all, thanks a lot for making such a wonderful presentation. The video was really useful and gave me a very clear insight of how a research proposal has to be written. I shall try implementing these ideas in my RP.

Once again, I thank you for this content.

I found reading your outline on writing research proposal very beneficial. I wish there was a way of submitting my draft proposal to you guys for critiquing before I submit to the institution.

Hi Bonginkosi

Thank you for the kind words. Yes, we do provide a review service. The best starting point is to have a chat with one of our coaches here: https://gradcoach.com/book/new/ .

Hello team GRADCOACH, may God bless you so much. I was totally green in research. Am so happy for your free superb tutorials and resources. Once again thank you so much Derek and his team.

You’re welcome, Erick. Good luck with your research proposal 🙂

thank you for the information. its precise and on point.

Really a remarkable piece of writing and great source of guidance for the researchers. GOD BLESS YOU for your guidance. Regards

Thanks so much for your guidance. It is easy and comprehensive the way you explain the steps for a winning research proposal.

Thank you guys so much for the rich post. I enjoyed and learn from every word in it. My problem now is how to get into your platform wherein I can always seek help on things related to my research work ? Secondly, I wish to find out if there is a way I can send my tentative proposal to you guys for examination before I take to my supervisor Once again thanks very much for the insights

Thanks for your kind words, Desire.

If you are based in a country where Grad Coach’s paid services are available, you can book a consultation by clicking the “Book” button in the top right.

Best of luck with your studies.

May God bless you team for the wonderful work you are doing,

If I have a topic, Can I submit it to you so that you can draft a proposal for me?? As I am expecting to go for masters degree in the near future.

Thanks for your comment. We definitely cannot draft a proposal for you, as that would constitute academic misconduct. The proposal needs to be your own work. We can coach you through the process, but it needs to be your own work and your own writing.

Best of luck with your research!

I found a lot of many essential concepts from your material. it is real a road map to write a research proposal. so thanks a lot. If there is any update material on your hand on MBA please forward to me.

GradCoach is a professional website that presents support and helps for MBA student like me through the useful online information on the page and with my 1-on-1 online coaching with the amazing and professional PhD Kerryen.

Thank you Kerryen so much for the support and help 🙂

I really recommend dealing with such a reliable services provider like Gradcoah and a coach like Kerryen.

Hi, Am happy for your service and effort to help students and researchers, Please, i have been given an assignment on research for strategic development, the task one is to formulate a research proposal to support the strategic development of a business area, my issue here is how to go about it, especially the topic or title and introduction. Please, i would like to know if you could help me and how much is the charge.

This content is practical, valuable, and just great!

Thank you very much!

Hi Derek, Thank you for the valuable presentation. It is very helpful especially for beginners like me. I am just starting my PhD.

This is quite instructive and research proposal made simple. Can I have a research proposal template?

Great! Thanks for rescuing me, because I had no former knowledge in this topic. But with this piece of information, I am now secured. Thank you once more.

I enjoyed listening to your video on how to write a proposal. I think I will be able to write a winning proposal with your advice. I wish you were to be my supervisor.

Dear Derek Jansen,

Thank you for your great content. I couldn’t learn these topics in MBA, but now I learned from GradCoach. Really appreciate your efforts….

From Afghanistan!

I have got very essential inputs for startup of my dissertation proposal. Well organized properly communicated with video presentation. Thank you for the presentation.

Wow, this is absolutely amazing guys. Thank you so much for the fruitful presentation, you’ve made my research much easier.

this helps me a lot. thank you all so much for impacting in us. may god richly bless you all

How I wish I’d learn about Grad Coach earlier. I’ve been stumbling around writing and rewriting! Now I have concise clear directions on how to put this thing together. Thank you!

Fantastic!! Thank You for this very concise yet comprehensive guidance.

Even if I am poor in English I would like to thank you very much.

Thank you very much, this is very insightful.

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What is a research proposal?

A research proposal is a type of text which maps out a proposed central research problem or question and a suggested approach to its investigation.

In many universities, including RMIT, the research proposal is a formal requirement. It is central to achieving your first milestone: your Confirmation of Candidature. The research proposal is useful for both you and the University: it gives you the opportunity to get valuable feedback about your intended research aims, objectives and design. It also confirms that your proposed research is worth doing, which puts you on track for a successful candidature supported by your School and the University. 

Although there may be specific School or disciplinary requirements that you need to be aware of, all research proposals address the following central themes:

• what   you propose to research
• why   the topic needs to be researched
• how  you plan to research it.

Purpose and audience

Before venturing into writing a research purposal, it is important to think about the  purpose  and  audience of this type of text.  Spend a moment or two to reflect on what these might be.

What do you think is the purpose of your research proposal and who is your audience?

The purpose of your research proposal is:

1. To allow experienced researchers (your supervisors and their peers) to assess whether

• the research question or problem is viable (that is, answers or solutions are possible)
• the research is worth doing in terms of its contribution to the field of study and benefits to stakeholders
• the scope is appropriate to the degree (Masters or PhD)
• you’ve understood the relevant key literature and identified the gap for your research
• you’ve chosen an appropriate methodological approach.

2. To help you clarify and focus on what you want to do, why you want to do it, and how you’ll do it. The research proposal helps you position yourself as a researcher in your field. It will also allow you to:

• systematically think through your proposed research, argue for its significance and identify the scope
• show a critical understanding of the scholarly field around your proposed research
• show the gap in the literature that your research will address
• justify your proposed research design
• identify all tasks that need to be done through a realistic timetable
• anticipate potential problems
• hone organisational skills that you will need for your research
• become familiar with relevant search engines and databases
• develop skills in research writing.

The main audience for your research proposal is your reviewers. Universities usually assign a panel of reviewers to which you need to submit your research proposal. Often this is within the first year of study for PhD candidates, and within the first six months for Masters by Research candidates.

Your reviewers may have a strong disciplinary understanding of the area of your proposed research, but depending on your specialisation, they may not. It is therefore important to create a clear context, rationale and framework for your proposed research. Limit jargon and specialist terminology so that non-specialists can comprehend it. You need to convince the reviewers that your proposed research is worth doing and that you will be able to effectively ‘interrogate’ your research questions or address the research problems through your chosen research design.

Your review panel will expect you to demonstrate:

• a clearly defined and feasible research project
• a clearly explained rationale for your research
• evidence that your research will make an original contribution through a critical review of the literature
• written skills appropriate to graduate research study.

Research and Writing Skills for Academic and Graduate Researchers Copyright © 2022 by RMIT University is licensed under a Creative Commons Attribution-NonCommercial 4.0 International License , except where otherwise noted.

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Organizing Your Social Sciences Research Paper: Writing a Research Proposal

• Purpose of Guide
• Writing a Research Proposal
• Design Flaws to Avoid
• Independent and Dependent Variables
• Narrowing a Topic Idea
• Broadening a Topic Idea
• The Research Problem/Question
• Academic Writing Style
• Choosing a Title
• Making an Outline
• Paragraph Development
• The C.A.R.S. Model
• Background Information
• Theoretical Framework
• Citation Tracking
• Evaluating Sources
• Reading Research Effectively
• Primary Sources
• Secondary Sources
• What Is Scholarly vs. Popular?
• Is it Peer-Reviewed?
• Qualitative Methods
• Quantitative Methods
• Common Grammar Mistakes
• Writing Concisely
• Avoiding Plagiarism [linked guide]
• Annotated Bibliography
• Grading Someone Else's Paper

The goal of a research proposal is to present and justify the need to study a research problem and to present the practical ways in which the proposed study should be conducted. The design elements and procedures for conducting the research are governed by standards within the predominant discipline in which the problem resides, so guidelines for research proposals are more exacting and less formal than a general project proposal. Research proposals contain extensive literature reviews. They must provide persuasive evidence that a need exists for the proposed study. In addition to providing a rationale, a proposal describes detailed methodology for conducting the research consistent with requirements of the professional or academic field and a statement on anticipated outcomes and/or benefits derived from the study's completion.

Krathwohl, David R. How to Prepare a Dissertation Proposal: Suggestions for Students in Education and the Social and Behavioral Sciences . Syracuse, NY: Syracuse University Press, 2005.

How to Approach Writing a Research Proposal

Your professor may assign the task of writing a research proposal for the following reasons:

• Develop your skills in thinking about and designing a comprehensive research study;
• Learn how to conduct a comprehensive review of the literature to ensure a research problem has not already been answered [or you may determine the problem has been answered ineffectively] and, in so doing, become better at locating scholarship related to your topic;
• Improve your general research and writing skills;
• Practice identifying the logical steps that must be taken to accomplish one's research goals;
• Critically review, examine, and consider the use of different methods for gathering and analyzing data related to the research problem; and,
• Nurture a sense of inquisitiveness within yourself and to help see yourself as an active participant in the process of doing scholarly research.

A proposal should contain all the key elements involved in designing a completed research study, with sufficient information that allows readers to assess the validity and usefulness of your proposed study. The only elements missing from a research proposal are the findings of the study and your analysis of those results. Finally, an effective proposal is judged on the quality of your writing and, therefore, it is important that your writing is coherent, clear, and compelling.

Regardless of the research problem you are investigating and the methodology you choose, all research proposals must address the following questions:

• What do you plan to accomplish? Be clear and succinct in defining the research problem and what it is you are proposing to research.
• Why do you want to do it? In addition to detailing your research design, you also must conduct a thorough review of the literature and provide convincing evidence that it is a topic worthy of study. Be sure to answer the "So What?" question.
• How are you going to do it? Be sure that what you propose is doable. If you're having trouble formulating a research problem to propose investigating, go here .

Common Mistakes to Avoid

• Failure to be concise; being "all over the map" without a clear sense of purpose.
• Failure to cite landmark works in your literature review.
• Failure to delimit the contextual boundaries of your research [e.g., time, place, people, etc.].
• Failure to develop a coherent and persuasive argument for the proposed research.
• Failure to stay focused on the research problem; going off on unrelated tangents.
• Sloppy or imprecise writing, or poor grammar.
• Too much detail on minor issues, but not enough detail on major issues.

Procter, Margaret. The Academic Proposal .  The Lab Report. University College Writing Centre. University of Toronto; Sanford, Keith. Information for Students: Writing a Research Proposal . Baylor University; Wong, Paul T. P. How to Write a Research Proposal . International Network on Personal Meaning. Trinity Western University; Writing Academic Proposals: Conferences, Articles, and Books . The Writing Lab and The OWL. Purdue University; Writing a Research Proposal . University Library. University of Illinois at Urbana-Champaign.

Structure and Writing Style

Beginning the Proposal Process

As with writing a regular academic paper, research proposals are generally organized the same way throughout most social science disciplines. Proposals vary between ten and twenty-five pages in length. However, before you begin, read the assignment carefully and, if anything seems unclear, ask your professor whether there are any specific requirements for organizing and writing the proposal.

A good place to begin is to ask yourself a series of questions:

• What do I want to study?
• Why is the topic important?
• How is it significant within the subject areas covered in my class?
• What problems will it help solve?
• How does it build upon [and hopefully go beyond] research already conducted on the topic?
• What exactly should I plan to do, and can I get it done in the time available?

In general, a compelling research proposal should document your knowledge of the topic and demonstrate your enthusiasm for conducting the study. Approach it with the intention of leaving your readers feeling like--"Wow, that's an exciting idea and I can’t wait to see how it turns out!"

In general your proposal should include the following sections:

I.  Introduction

In the real world of higher education, a research proposal is most often written by scholars seeking grant funding for a research project or it's the first step in getting approval to write a doctoral dissertation. Even if this is just a course assignment, treat your introduction as the initial pitch of an idea or a thorough examination of the significance of a research problem. After reading the introduction, your readers should not only have an understanding of what you want to do, but they should also be able to gain a sense of your passion for the topic and be excited about the study's possible outcomes. Note that most proposals do not include an abstract [summary] before the introduction.

Think about your introduction as a narrative written in one to three paragraphs that succinctly answers the following four questions :

• What is the central research problem?
• What is the topic of study related to that problem?
• What methods should be used to analyze the research problem?
• Why is this important research, what is its significance, and why should someone reading the proposal care about the outcomes of the proposed study?

II.  Background and Significance

This section can be melded into your introduction or you can create a separate section to help with the organization and narrative flow of your proposal. This is where you explain the context of your proposal and describe in detail why it's important. Approach writing this section with the thought that you can’t assume your readers will know as much about the research problem as you do. Note that this section is not an essay going over everything you have learned about the topic; instead, you must choose what is relevant to help explain the goals for your study.

To that end, while there are no hard and fast rules, you should attempt to address some or all of the following key points:

• State the research problem and give a more detailed explanation about the purpose of the study than what you stated in the introduction. This is particularly important if the problem is complex or multifaceted .
• Present the rationale of your proposed study and clearly indicate why it is worth doing. Answer the "So What? question [i.e., why should anyone care].
• Describe the major issues or problems to be addressed by your research. Be sure to note how your proposed study builds on previous assumptions about the research problem.
• Explain how you plan to go about conducting your research. Clearly identify the key sources you intend to use and explain how they will contribute to your analysis of the topic.
• Set the boundaries of your proposed research in order to provide a clear focus. Where appropriate, state not only what you will study, but what is excluded from the study.
• If necessary, provide definitions of key concepts or terms.

III.  Literature Review

Connected to the background and significance of your study is a section of your proposal devoted to a more deliberate review and synthesis of prior studies related to the research problem under investigation . The purpose here is to place your project within the larger whole of what is currently being explored, while demonstrating to your readers that your work is original and innovative. Think about what questions other researchers have asked, what methods they have used, and what is your understanding of their findings and, where stated, their recommendations. Do not be afraid to challenge the conclusions of prior research. Assess what you believe is missing and state how previous research has failed to adequately examine the issue that your study addresses. For more information on writing literature reviews, GO HERE .

Since a literature review is information dense, it is crucial that this section is intelligently structured to enable a reader to grasp the key arguments underpinning your study in relation to that of other researchers. A good strategy is to break the literature into "conceptual categories" [themes] rather than systematically describing groups of materials one at a time. Note that conceptual categories generally reveal themselves after you have read most of the pertinent literature on your topic so adding new categories is an on-going process of discovery as you read more studies. How do you know you've covered the key conceptual categories underlying the research literature? Generally, you can have confidence that all of the significant conceptual categories have been identified if you start to see repetition in the conclusions or recommendations that are being made.

To help frame your proposal's literature review, here are the "five C’s" of writing a literature review:

• Cite , so as to keep the primary focus on the literature pertinent to your research problem.
• Compare the various arguments, theories, methodologies, and findings expressed in the literature: what do the authors agree on? Who applies similar approaches to analyzing the research problem?
• Contrast the various arguments, themes, methodologies, approaches, and controversies expressed in the literature: what are the major areas of disagreement, controversy, or debate?
• Critique the literature: Which arguments are more persuasive, and why? Which approaches, findings, methodologies seem most reliable, valid, or appropriate, and why? Pay attention to the verbs you use to describe what an author says/does [e.g., asserts, demonstrates, argues, etc.] .
• Connect the literature to your own area of research and investigation: how does your own work draw upon, depart from, synthesize, or add a new perspective to what has been said in the literature?

IV.  Research Design and Methods

This section must be well-written and logically organized because you are not actually doing the research, yet, your reader must have confidence that it is worth pursuing . The reader will never have a study outcome from which to evaluate whether your methodological choices were the correct ones. Thus, the objective here is to convince the reader that your overall research design and methods of analysis will correctly address the problem and that the methods will provide the means to effectively interpret the potential results. Your design and methods should be unmistakably tied to the specific aims of your study.

Describe the overall research design by building upon and drawing examples from your review of the literature. Consider not only methods that other researchers have used but methods of data gathering that have not been used but perhaps could be. Be specific about the methodological approaches you plan to undertake to obtain information, the techniques you would use to analyze the data, and the tests of external validity to which you commit yourself [i.e., the trustworthiness by which you can generalize from your study to other people, places, events, and/or periods of time].

When describing the methods you will use, be sure to cover the following:

• Specify the research operations you will undertake and the way you will interpret the results of these operations in relation to the research problem. Don't just describe what you intend to achieve from applying the methods you choose, but state how you will spend your time while applying these methods [e.g., coding text from interviews to find statements about the need to change school curriculum; running a regression to determine if there is a relationship between campaign advertising on social media sites and election outcomes in Europe ].
• Keep in mind that a methodology is not just a list of tasks; it is an argument as to why these tasks add up to the best way to investigate the research problem. This is an important point because the mere listing of tasks to be performed does not demonstrate that, collectively, they effectively address the research problem. Be sure you explain this.
• Anticipate and acknowledge any potential barriers and pitfalls in carrying out your research design and explain how you plan to address them. No method is perfect so you need to describe where you believe challenges may exist in obtaining data or accessing information. It's always better to acknowledge this than to have it brought up by your reader.

Develop a Research Proposal: Writing the Proposal . Office of Library Information Services. Baltimore County Public Schools; Heath, M. Teresa Pereira and Caroline Tynan. “Crafting a Research Proposal.” The Marketing Review 10 (Summer 2010): 147-168; Jones, Mark. “Writing a Research Proposal.” In MasterClass in Geography Education: Transforming Teaching and Learning . Graham Butt, editor. (New York: Bloomsbury Academic, 2015), pp. 113-127; Juni, Muhamad Hanafiah. “Writing a Research Proposal.” International Journal of Public Health and Clinical Sciences 1 (September/October 2014): 229-240; Krathwohl, David R. How to Prepare a Dissertation Proposal: Suggestions for Students in Education and the Social and Behavioral Sciences . Syracuse, NY: Syracuse University Press, 2005; Procter, Margaret. The Academic Proposal . The Lab Report. University College Writing Centre. University of Toronto; Punch, Keith and Wayne McGowan. "Developing and Writing a Research Proposal." In From Postgraduate to Social Scientist: A Guide to Key Skills . Nigel Gilbert, ed. (Thousand Oaks, CA: Sage, 2006), 59-81; Wong, Paul T. P. How to Write a Research Proposal . International Network on Personal Meaning. Trinity Western University; Writing Academic Proposals: Conferences, Articles, and Books . The Writing Lab and The OWL. Purdue University; Writing a Research Proposal . University Library. University of Illinois at Urbana-Champaign.

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How to Write a Research Proposal

Table of Contents

In academia, especially in social and behavioral sciences, writing a research proposal is an essential first step while planning a new research project. A research proposal is an initial pitch, or theoretical framework that serves to introduce the topic and anticipated results of a project, provide an overview of the methods to be used, and convince the reader that the proposed research can be conducted successfully. It is very essential to know how to write a research proposal, whether you are a student trying to fulfill course requirements or a researcher looking for funding for scholarly research. But writing a well-structured proposal is easier said than done.

To make things simpler for you, In this article, I explained the fundamentals of a research proposal, its structure, the steps involved in writing a research proposal, and common mistakes to avoid. Continue reading to gain a thorough understanding of the concept and purpose of a research proposal. This blog will also enable you to write the research proposal quickly, reducing the likelihood of rejection.

What is a Research Proposal?

In simpler terms,  A research proposal is a document written to explain and justify your chosen research topic and the necessity to carry out that particular research by addressing the research problem. Likewise, a good research proposal should carry the proposed research's results and benefits, backed by convincing evidence.

Always keep your audience in mind while writing your research proposal. Your audience expects a concise summary and a detailed research methodology from you in the research proposal.

To begin, you must understand the purpose of a research proposal in order to effectively write a research proposal and also to receive swift approvals.

What is the purpose or importance of a research proposal?

A research proposal's purpose is to provide a detailed outline of the process that will be used to answer a specific research problem. Whereas the goal of the research proposal varies from person to person. In some cases, it may be to secure funding, while in others, it may be to obtain a meager approval from the committee or the supervisor to proceed with the research project. Regardless of your research proposal's end goal, you are supposed to write a research proposal that fulfills its intended purpose of presenting the best plan for your research.

While writing a research proposal, you should demonstrate how and why your proposed research is crucial for the domain, especially if it is social and behavioral sciences. It would help if you showed how your work is necessary by addressing some key points like:

• Bridging the gaps in the existing domain of research.
• Adding new and fresh perspectives to the existing understanding of the topic.
• Undervalued data in the current stats of the domain.

Furthermore, your research proposal must demonstrate that you, as an author, are capable of conducting the research and that the results will significantly contribute to the field of knowledge. To do so, include and explain your academic background and significance along with your previous accolades to demonstrate that you and your idea have academic merit.

What is the ideal length of a research proposal?

There are no hard and fast rules about how long a research proposal should be, and it varies dramatically from different institutions and publishers. However, as a standard domain practice, a research proposal is generally between 3000- 4000 words. A majority of globally reputed institutions follow the 3000- 3500 word limit.

Since the research proposal is written well before the research is conducted, you need to outline all the necessary elements your research will entail and accomplish. Once completed, your research proposal must resemble a concise version of a thesis or dissertation without results and a discussion section.

Structure of a research proposal

When you recognize a gap in the existing books of knowledge, you will address it by developing a research problem. A research problem is a question that researchers want to answer. It is the starting point for any research project, and it can be broad or narrow, depending on your objectives. Once you have a problem, it is followed by articulating a research question. After that, you can embark on the process of writing a research proposal.

Whether your goal is to secure funding or just approval, nevertheless, your research proposal needs to follow the basic outline of a research paper, containing all the necessary sections. Therefore, the structure of a research proposal closely resembles and follows a thesis or dissertation or any research paper. It should contain the following sections:

As is well known, the first thing that catches the reader's attention is a catchy title. Therefore, you should try to come up with a catchy yet informative title for your research proposal. Additionally, it should be concise and clear to reflect enough information about your research question.

To create a good research proposal, try writing the title to induce interest and information in your readers. Pro-Tip: Avoid using phrases such as “An investigation of …” or “A review of …” etc. . These have been overused for ages and may reflect your research title as a regular entry. On the other hand, concise and well-defined titles are always something readers like and stand higher chances for a proposal approval.

2. Abstract

Write your abstract in a brief yet very informative way. It should summarize the research you intend to conduct. Put an emphasis on the research question, research hypothesis , research design and methods, and the key findings of your proposed research.

If you wish to create a detailed proposal, try including a table of contents. It will help readers navigate easily and catch a glance at your entire proposal writing. Check out this guide if you want to learn more about how to write a research abstract for your scholarly research.

3. Introduction

All papers need a striking introduction to set the context of the research question. While framing your research proposal, ensure that the introduction provides rich background and relevant information about the research question.

Your entire research proposal hinges upon your research question. Thus, fit should come out clearly in the intro. Provide a general introduction without clear explanations, and it might render your research proposal insignificant.

Start your research proposal with the research problem, engage your audience with elements that relate to the problem, and then shed some light on the research question. Then, proceed with your study's evidence-based justification, and you'll find that the audience is sticking with your proposal narrative.

While writing your research proposal, ensure that you have covered the following:

• Purpose of your study.
• Background information and significance of your study.
• Introduction to the question, followed by an introduction to the paper.
• Brief mention of the critical issues that you will focus on.
• Declaration of independent and dependent variables of the research hypothesis. (You can learn more about the variables of the research hypothesis here .)

4. Literature Review

Writing a literature review is an important part of the research process. It provides the researcher with a summary of previous studies that have been conducted on a subject, and it helps the researcher determine what areas might need additional investigation in the existing research. Guidelines for the literature review vary for different institutions.

To effectively conduct and write a literature review check this guide . You can also use tools like SciSpace Copilot , our AI research assistant that makes reading academic papers a much easier task. You can use it to get simple explanations for complex text, maths, or tables. Copilot can be particularly helpful when you’re sifting through papers as you can quickly understand the abstract, get some context around the study, and identify if the paper is relevant to your project or not.

The literature review can either be kept as a separate section or incorporated into the introduction section. A separate section is always favorable and vital in gaining the research proposal approval. Additionally, a separate section for a literature review offers in-depth background data and demonstrates the relevance of your research question by emphasizing the gaps that have remained since the previous study.

Your research proposal’s literature review must contain and serve the following:

• To provide a reference of the studies and the researchers who have previously worked in the same domain.
• To provide the build path of your research question.
• To furnish a critical examination of the previous research works.
• To present the research issues about the current investigation.
• To convince the audience about the importance of your research in the relevant domain.

Need help you with your literature review? Try SciSpace Discover and get barrier-free access to scientific knowledge.

Discover millions of peer-reviewed research articles and their full-text PDFs here. The articles can be compiled in one place and saved for later use to conduct a Hassel-free literature review.

5. Research Methodology

Research design and methods is the section where you explain how you will be conducting the proposed research. Ensure that you provide and include a sufficient explanation for the chosen methods. Additionally, include some points explaining how your chosen methods will help you get the desired or expected results.

Provide ample information to the readers about your research procedures so that they can easily comprehend the methodology and its expected results. Through your research methodology, you can easily show your audience whether the results you are promising can be achieved or not.

Most importantly, make sure the methodology you choose—whether qualitative or quantitative—is the best fit for your research. You should also be able to justify your choice.

Additionally, you should properly explain both the quantitative and qualitative components of your research if they are both used. For a qualitative approach, you must offer more elaborate and in-depth theoretical-based evidence. On the other hand, for the quantitative approach, you must describe the survey or lab setup, sample size, tools, and data collection methods.

Make sure you have plenty of explanations for the research methodology to support how you approached the research problem.

6. Expected Research Results

The expected research results section is where the researcher states what they expect to find in their research. The purpose of this section is to provide a summary of the study's goals, as well as give an overview of what the researcher expects will be found out. These results must orient the reader in sync with the methodology section and provide the answers to the research questions.

7. Limitations

The limitations section of an academic research paper is a section in which the writers of the paper discuss the weaknesses of their study. They do this by identifying problems with their methods, design, and implementation. This section should also discuss any other factors that may have affected the results or accuracy of the study. This section allows readers to understand how much confidence they can place in the findings, and how applicable they are to other contexts.

Furthermore, it will also showcase your honesty and complete understanding of the topic. Your research proposal’s limitations can include:

• Reasons for the chosen sample size.
• Justifications for the availability of resources at hand.
• Any unexpected error that might occur in the course of research as well.

8. Reference and Bibliography

If you don’t want your efforts to be tagged as plagiarized, ensure that you include the reference section at the end of the research proposal and follow the appropriate citation guidelines while citing different scholarly sources and various other researchers’ work.

For references, use both the in-text and footnote citations. List all the literature you have used to gather the information. However, in the bibliography, apart from including the references you have cited, you should include the sources that you didn't cite.

Reasons why research proposals get rejected

Research proposals often get rejected due to the smallest of mistakes. To keep the chances of getting your research proposal rejection at bay or a minimum, you should be aware of what grounds committees or supervisors often decide on rejection.

Follow through to understand the common reasons why research papers get rejected:

• The proposal stated a flawed hypothesis.
• The readers or the audience don't get convinced that the expected results will be anything new or unique.
• The research methodology lacks the details and may appear unrealistic.
• The research proposal lacks coherence in the problem statement, methodology, and results.
• Inadequate literature review.
• Inaccurate interpretation of expected results from the methodology.
• Plagiarized or copied sections of the research proposal.

Common mistakes to avoid

You must stay aware of the research proposal guidelines and best writing manners. To maximize the approval chances of your research proposal, you should try to avoid some common pitfalls like:

• Making it verbose

Try explaining the various sections of the research proposal economically. Ideally, you should strive to keep your writing as a concise, brief, and to the point as possible. The more concisely you explain the purpose and goal of your research proposal, the better.

• Focusing on minor issues than tackling the core

While writing the research proposal, you may feel every issue is important, and you should provide an explanatory note for that. However, stay wiser while selecting the importance of issues. Avoid falling into the trap of trivial issues, as it may distract your readers from the core issues.

• Failure to put a strong research argument

The easiest way your readers can undermine your research proposal is by stating it is far more subjective and sounds unrealistic. A potent research argument describing the gaps in the current field, its importance, significance, and contributions to your research is the foremost requirement of a good research proposal.

Remember, even though you are proposing the objective, academic way, the goal is to persuade the audience to provide you with the required research approval.

• Not citing correctly

Understand that when you are going for some research, its outcome will contribute to the existing pool of knowledge. Therefore, always cite some landmark works of your chosen research domain and connect your proposed work with it.

Providing such intricate details will establish your research's importance, relevance, and familiarity with the domain knowledge.

Before You Go,

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• How to Develop a Research Question
• Writing a Research Proposal
• Popular vs. Scholarly Resources
• Annotated Bibliography
• Citing Your Sources

Tips on Preparing a Research Proposal

Common mistakes to avoid.

• Failure to be concise.  A research proposal must be focused and not be "all over the map" or diverge into  on unrelated tangents without a clear sense of purpose.
• Failure to cite landmark works in your literature review.  Proposals should be grounded in foundational research that lays a foundation for understanding the development and scope of the issue.
• Failure to delimit the contextual boundaries of your research  [e.g., time, place, people, etc.]. As with any research paper, your proposed study must inform the reader how and in what ways the study will examine the problem.
• Failure to develop a coherent and persuasive argument for the proposed research . This is critical. In many workplace settings, the research proposal is intended to argue for why a study should be funded.
• Sloppy or imprecise writing, or poor grammar.  Although a research proposal does not represent a completed research study, there is still an expectation that it is well-written and follows the style and rules of good academic writing.
• Too much detail on minor issues, but not enough detail on major issues.  Your proposal should focus on only a few key research questions in order to support the argument that the research needs to be conducted. Minor issues, even if valid, can be mentioned but they should not dominate the overall narrative.

--------------------------------------

Adapted from "Organizing Your Social Sciences Research Paper," USC Libraries, University of Southern California, <https://libguides.usc.edu/writingguide/researchproposal>, accessed 4 Feb.. 2022.

Research Proposals

What is a Research Proposal

A research proposal is simply a structured, formal document that explains  what  you plan to research (i.e. your research topic),  why  it’s worth r esearching (i.e. your justification), and  how  you plan to investigate it (i.e. your practical approach). 

The purpose of the research proposal (it’s job, so to speak) is to  convince  your research supervisor, committee or university that your research is  suitable  (for the requirements of the degree program) and  manageable  (given the time and resource constraints you will face). 

The most important word here is “ convince ” – in other words, your research proposal needs to  sell  your research idea (to whoever is going to approve it). If it doesn’t convince them (of its suitability and manageability), you’ll need to revise and resubmit. This will cost you valuable time, which will either delay the start of your research or eat into its time allowance (which is bad news). 

Research proposals generally follow the same format as a research paper, with an introduction, a literature review, a discussion of research methodology and goals, and a conclusion.

From: Wong, Paul T. P.  How to Write a Research Proposal . International Network on Personal Meaning. Trinity Western University

Components of a Research Proposal

Introduction.

The first part of your proposal is the initial pitch for your project, so make sure it succinctly explains what you want to do and why. It should:

• Introduce the topic
• Give background and context
• Outline your  t problem statement and research question(s)

Some important questions to guide your introduction include:

• Who has an interest in the topic (e.g. scientists, practitioners, policymakers, particular members of society)?
• How much is already known about the problem?
• What is missing from current knowledge?
• What new insights will your research contribute?
• Why is this research worth doing?

If your proposal is very long, you might include separate sections with more detailed information on the background and context, problem statement, aims and objectives, and importance of the research.

Literature review

It’s important to show that you’re familiar with the most important research on your topic. A strong  literature review  convinces the reader that your project has a solid foundation in existing knowledge or theory. It also shows that you’re not simply repeating what other people have already done or said.

In this section, aim to demonstrate exactly how your project will contribute to conversations in the field.

• Compare and contrast: what are the main theories, methods, debates and controversies?
• Be critical: what are the strengths and weaknesses of different approaches?
• Show how your research fits in: how will you build on, challenge, or synthesize the work of others?

The literature review serves several important functions:

• Ensures that you are not "reinventing the wheel".
• Gives credits to those who have laid the groundwork for your research.
• Demonstrates your knowledge of the research problem.
• Demonstrates your understanding of the theoretical and research issues related to your research question.
• Shows your ability to critically evaluate relevant literature information.
• Indicates your ability to integrate and synthesize the existing literature.
• Provides new theoretical insights or develops a new model as the conceptual framework for your research.
• Convinces your reader that your proposed research will make a significant and substantial contribution to the literature (i.e., resolving an important theoretical issue or filling a major gap in the literature).

The purpose of the discussion is to interpret and describe the significance of your findings in light of what was already known about the research problem being investigated, and to explain any new understanding or fresh insights about the problem after you've taken the findings into consideration. The discussion will always connect to the introduction by way of the research questions or hypotheses you posed and the literature you reviewed, but it does not simply repeat or rearrange the introduction; the discussion should always explain how your study has moved the reader's understanding of the research problem forward from where you left them at the end of the introduction.

This section is often considered the most important part of a research paper  because it most effectively demonstrates your ability as a researcher to think critically about an issue, to develop creative solutions to problems based on the findings, and to formulate a deeper, more profound understanding of the research problem you are studying.

The discussion section is where you explore the underlying meaning of your research , its possible implications in other areas of study, and the possible improvements that can be made in order to further develop the concerns of your research.

This is the section where you need to present the importance of your study  and how it may be able to contribute to and/or fill existing gaps in the field. If appropriate, the discussion section is also where you state how the findings from your study revealed new gaps in the literature that had not been previously exposed or adequately described.

This part of the paper is not strictly governed by objective reporting of information  but, rather, it is where you can engage in creative thinking about issues through evidence-based interpretation of findings. This is where you infuse your results with meaning.

Kretchmer, Paul.  Fourteen Steps to Writing to Writing an Effective Discussion Section . San Francisco Edit, 2003-2008.

The conclusion is intended to help the reader understand why your research should matter to them after they have finished reading the paper. A conclusion is not merely a summary of your points or a re-statement of your research problem but a synthesis of key points. For most essays, one well-developed paragraph is sufficient for a conclusion, although in some cases, a two-or-three paragraph conclusion may be required.

A well-written conclusion provides you with several important opportunities to demonstrate your overall understanding of the research problem to the reader. These include:

• Presenting the last word on the issues you raised in your paper . Just as the introduction gives a first impression to your reader, the conclusion offers a chance to leave a lasting impression. Do this, for example, by highlighting key points in your analysis or findings.
• Summarizing your thoughts and conveying the larger implications of your study . The conclusion is an opportunity to succinctly answer the "so what?" question by placing the study within the context of past research about the topic you've investigated.
• Demonstrating the importance of your ideas . Don't be shy. The conclusion offers you a chance to elaborate on the significance of your findings.
• Introducing possible new or expanded ways of thinking about the research problem . This does not refer to introducing new information [which should be avoided], but to offer new insight and creative approaches for framing/contextualizing the research problem based on the results of your study.

Conclusions . The Writing Center. University of North Carolina; Kretchmer, Paul.  Twelve Steps to Writing an Effective Conclusion . San Francisco Edit, 2003-2008.

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How to write a research proposal

Advice and guidance on writing a proposal for a student research project.

Purpose of a Research Proposal

A research proposal should describe what you will investigate, why it is important to the discipline and how you will conduct your research.

Simply put, it is your plan for the research you intend to conduct. All research proposals are designed to persuade someone about how and why your intended project is worthwhile. 

In your proposal you will need to explain and defend your choices. Always think about the exact reasons why you are making specific choices and why they are the best options available to you and your project. 

Your research proposal aims should be centred on: 

• Relevance - You want to convince the reader how and why your research is relevant and significant to your field and how it is original. This is typically done in parts of the introduction and the literature review.
• Context - You should demonstrate that you are familiar with the field, you understand the current state of research on the topic and your ideas have a strong academic basis (i.e., not simply based on your instincts or personal views). This will be the focus of your introduction and literature review. 
• Approach - You need to make a case for your methodology, showing that you have carefully thought about the data, tools and procedures you will need to conduct the research. You need to explicitly defend all of your choices. This will be presented in the research design section. 
• Feasibility - You need to demonstrate clearly that your project is both reasonable and feasible within the practical constraints of the course, timescales, institution or funding. You need to make sure you have the time and access to resources to complete the project in a reasonable period. 

301 Recommends:

Our Research Writing workshop will look at some of the main writing challenges associated with writing a large-scale research project and look at strategies to manage your writing on a day-to-day basis. It will identify ways to plan, organise and map out the structure of your writing to allow you to develop an effective writing schedule and make continuous progress on your dissertation project.

Proposal format

The format of a research proposal varies between fields and levels of study but most proposals should contain at least these elements: introduction, literature review, research design and reference list.

Generally, research proposals can range from 500-1500 words or one to a few pages long. Typically, proposals for larger projects such as a PhD dissertation or funding requests, are longer and much more detailed.

Remember, the goal of your research proposal is to outline clearly and concisely exactly what your research will entail and accomplish, how it will do so and why it is important. If you are writing to a strictly enforced word count, a research proposal can be a great test of your ability to express yourself concisely!

Introduction

The first part of your proposal is the initial pitch for your project, so make sure it succinctly explains what you want to do and why. In other words, this is where you answer the reader’s “so what?” It should typically include: introducing the topic , outlining your problem statement and research question(s) and giving background and context. Some important questions to shape your introduction include: 

• Who has an interest in the topic (e.g. scientists, practitioners, policymakers, particular members of society)?
• How much is already known about the problem and why is it important?
• What is missing from current knowledge and why?
• What new insights will your research contribute?
• Why is this research worth doing?

If your proposal is very long, you might include separate sections with more detailed information on the background and context, problem statement, aims and objectives, and importance of the research.

Literature Review 

It’s important to show that you’re familiar with the most important research on your topic. A strong literature review convinces the reader that your project has a solid foundation in existing knowledge or theory (i.e. how it relates to established research in the field).

Your literature review will also show that you’re not simply repeating what other people have already done or said. This is also where you explain why your research is necessary. You might want to consider some of the following prompts:

• Comparing and contrasting: what are the main theories, methods, debates and controversies?
• Being critical: what are the strengths and weaknesses of different approaches?
• Showing how your research fits in: how will you build on, challenge or synthesise the work of others? 
• Filling a gap in the existing body of research: why is your idea innovative? 

Research design and methods

Following the literature review, it is a good idea to restate your main objectives, bringing the focus back to your own project. The research design/ methodology section should describe the overall approach and practical steps you will take to answer your research questions. You also need to demonstrate the feasibility of the project keeping in mind time and other constraints. 

You should definitely include:

• Qualitative vs quantitative research? Combination? 
• Will you collect original data or work with primary/secondary sources? 
• Is your research design descriptive, correlational or experimental? Something completely different?
• If you are undertaking your own study, when and where will you collect the data? How will you select subjects or sources? Ethics review? Exactly what or who will you study?
• What tools and procedures will you use (e.g. systematic reviews, surveys, interviews, observation, experiments, bibliographic data) to collect your data? 
• What tools/methods will you use to analyse your data? 
• Why are these the best methods to answer your research question(s)? This is where you should justify your choices. 
• How much time will you need to collect the data? 
• How will you gain access to participants and sources?
• Do you foresee any potential obstacles and if so, how will you address them?

Make sure you are not simply compiling a list of methods. Instead, aim to make an argument for why this is the most appropriate, valid and reliable way to approach answering your question. Remember you should always be defending your choices! 

Implications and Contributions to Knowledge

To ensure you finish your proposal on a strong note, it is a good idea to explore and/or emphasise the potential implications of the research. This means: what do you intend to contribute to existing knowledge on the topic?

Although you cannot know the results of your research until you have actually done the work, you should be going into the project with a clear idea of how your work will contribute to your field. This section might even be considered the most critical to your research proposal’s argument because it expresses exactly why your research is necessary. 

You should consider covering at least some of the following topics:

• Ways in which your work can challenge existing theories and assumptions in your field. 
• How your work will create the foundation for future research and theory. 
• The practical value your findings will provide to practitioners, educators and other academics in your field. 
• The problems or issues your work can potentially help to resolve. 
• Policies that could be impacted by your findings. 
• How your findings can be implemented in academia or other settings and how this will improve or otherwise transform these settings. 

This part is not about stating the specific results that you expect to obtain but rather, this is the section where you explicitly state how your findings will be valuable. 

This section is where you want to wrap it all up in a nice pretty bow. It is just like the concluding paragraph that you would structure and craft for a typical essay, see our essay planning template  for guidance. You should briefly summarise your research proposal and reinforce your research purpose. 

Reference List or Bibliography

Your research proposal MUST include proper citations for every source you have used and full references. Please consult your departmental referencing styles to ensure you are citing and referencing in an appropriate way. 

Common mistakes to avoid 

Try and avoid these common pitfalls when you are writing your research proposal: 

• Being too wordy: Remember formal does not mean flowery or pretentious. In fact, you should really aim to keep your writing as concise and accessible as possible. The more economically you can express your goals and ideas, the better. 
• Failing to cite relevant information/sources: You are adding to the existing body of knowledge on the subject you are covering. Therefore, your research proposal should reference the main research pieces in your field (while referencing them correctly!) and connect your proposal to these works in some way. This does not mean just communicating the relevance of your work, it should explicitly demonstrate your familiarity with the field. 
• Focusing too much on minor issues: Your research is most likely important for so many great reasons. However, they do not all need to be listed in your research proposal. Generally, including too many questions and issues in your research proposal can serve as a red flag and detract from your main purpose(s). This will in turn weaken your proposal. Only involve the main/key issues you plan to address. 
• Failing to make a strong argument for your research: This is the simplest way to undermine your proposal. Your proposal is a piece of persuasive and critical writing . This means that, although you are presenting your proposal in an academic and hopefully objective manner, the goal is to get the reader to say ‘yes’ to your work. 
• Not polishing your writing : If your proposal has spelling or grammatical errors, an inconsistent or inappropriate tone or even just awkward phrasing it can undermine your credibility. Check out some of these resources to help guide you in the right direction: Manchester Academic Phrasebank , Proofreading Guide , Essay Checklist and Grammar Guide . Remember to double and triple check your work. 

Links and Resources

You might also need to include a schedule and/or a budget depending on your requirements. Some tools to help include: 

• Guidance for candidates
• Manchester University Academic Phrasebank
• Leeds Beckett Assignment Calculator
• Calendarpedia

For guidance regarding specific research proposals (including templates), please check with your specific departments.

Related information

Dissertation planning

Writing a literature review

Research methods

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How to write a research proposal?

Department of Anaesthesiology, Bangalore Medical College and Research Institute, Bengaluru, Karnataka, India

Devika Rani Duggappa

Writing the proposal of a research work in the present era is a challenging task due to the constantly evolving trends in the qualitative research design and the need to incorporate medical advances into the methodology. The proposal is a detailed plan or ‘blueprint’ for the intended study, and once it is completed, the research project should flow smoothly. Even today, many of the proposals at post-graduate evaluation committees and application proposals for funding are substandard. A search was conducted with keywords such as research proposal, writing proposal and qualitative using search engines, namely, PubMed and Google Scholar, and an attempt has been made to provide broad guidelines for writing a scientifically appropriate research proposal.

INTRODUCTION

A clean, well-thought-out proposal forms the backbone for the research itself and hence becomes the most important step in the process of conduct of research.[ 1 ] The objective of preparing a research proposal would be to obtain approvals from various committees including ethics committee [details under ‘Research methodology II’ section [ Table 1 ] in this issue of IJA) and to request for grants. However, there are very few universally accepted guidelines for preparation of a good quality research proposal. A search was performed with keywords such as research proposal, funding, qualitative and writing proposals using search engines, namely, PubMed, Google Scholar and Scopus.

Five ‘C’s while writing a literature review

BASIC REQUIREMENTS OF A RESEARCH PROPOSAL

A proposal needs to show how your work fits into what is already known about the topic and what new paradigm will it add to the literature, while specifying the question that the research will answer, establishing its significance, and the implications of the answer.[ 2 ] The proposal must be capable of convincing the evaluation committee about the credibility, achievability, practicality and reproducibility (repeatability) of the research design.[ 3 ] Four categories of audience with different expectations may be present in the evaluation committees, namely academic colleagues, policy-makers, practitioners and lay audiences who evaluate the research proposal. Tips for preparation of a good research proposal include; ‘be practical, be persuasive, make broader links, aim for crystal clarity and plan before you write’. A researcher must be balanced, with a realistic understanding of what can be achieved. Being persuasive implies that researcher must be able to convince other researchers, research funding agencies, educational institutions and supervisors that the research is worth getting approval. The aim of the researcher should be clearly stated in simple language that describes the research in a way that non-specialists can comprehend, without use of jargons. The proposal must not only demonstrate that it is based on an intelligent understanding of the existing literature but also show that the writer has thought about the time needed to conduct each stage of the research.[ 4 , 5 ]

CONTENTS OF A RESEARCH PROPOSAL

The contents or formats of a research proposal vary depending on the requirements of evaluation committee and are generally provided by the evaluation committee or the institution.

In general, a cover page should contain the (i) title of the proposal, (ii) name and affiliation of the researcher (principal investigator) and co-investigators, (iii) institutional affiliation (degree of the investigator and the name of institution where the study will be performed), details of contact such as phone numbers, E-mail id's and lines for signatures of investigators.

The main contents of the proposal may be presented under the following headings: (i) introduction, (ii) review of literature, (iii) aims and objectives, (iv) research design and methods, (v) ethical considerations, (vi) budget, (vii) appendices and (viii) citations.[ 4 ]

Introduction

It is also sometimes termed as ‘need for study’ or ‘abstract’. Introduction is an initial pitch of an idea; it sets the scene and puts the research in context.[ 6 ] The introduction should be designed to create interest in the reader about the topic and proposal. It should convey to the reader, what you want to do, what necessitates the study and your passion for the topic.[ 7 ] Some questions that can be used to assess the significance of the study are: (i) Who has an interest in the domain of inquiry? (ii) What do we already know about the topic? (iii) What has not been answered adequately in previous research and practice? (iv) How will this research add to knowledge, practice and policy in this area? Some of the evaluation committees, expect the last two questions, elaborated under a separate heading of ‘background and significance’.[ 8 ] Introduction should also contain the hypothesis behind the research design. If hypothesis cannot be constructed, the line of inquiry to be used in the research must be indicated.

Review of literature

It refers to all sources of scientific evidence pertaining to the topic in interest. In the present era of digitalisation and easy accessibility, there is an enormous amount of relevant data available, making it a challenge for the researcher to include all of it in his/her review.[ 9 ] It is crucial to structure this section intelligently so that the reader can grasp the argument related to your study in relation to that of other researchers, while still demonstrating to your readers that your work is original and innovative. It is preferable to summarise each article in a paragraph, highlighting the details pertinent to the topic of interest. The progression of review can move from the more general to the more focused studies, or a historical progression can be used to develop the story, without making it exhaustive.[ 1 ] Literature should include supporting data, disagreements and controversies. Five ‘C's may be kept in mind while writing a literature review[ 10 ] [ Table 1 ].

Aims and objectives

The research purpose (or goal or aim) gives a broad indication of what the researcher wishes to achieve in the research. The hypothesis to be tested can be the aim of the study. The objectives related to parameters or tools used to achieve the aim are generally categorised as primary and secondary objectives.

Research design and method

The objective here is to convince the reader that the overall research design and methods of analysis will correctly address the research problem and to impress upon the reader that the methodology/sources chosen are appropriate for the specific topic. It should be unmistakably tied to the specific aims of your study.

In this section, the methods and sources used to conduct the research must be discussed, including specific references to sites, databases, key texts or authors that will be indispensable to the project. There should be specific mention about the methodological approaches to be undertaken to gather information, about the techniques to be used to analyse it and about the tests of external validity to which researcher is committed.[ 10 , 11 ]

The components of this section include the following:[ 4 ]

Population and sample

Population refers to all the elements (individuals, objects or substances) that meet certain criteria for inclusion in a given universe,[ 12 ] and sample refers to subset of population which meets the inclusion criteria for enrolment into the study. The inclusion and exclusion criteria should be clearly defined. The details pertaining to sample size are discussed in the article “Sample size calculation: Basic priniciples” published in this issue of IJA.

Data collection

The researcher is expected to give a detailed account of the methodology adopted for collection of data, which include the time frame required for the research. The methodology should be tested for its validity and ensure that, in pursuit of achieving the results, the participant's life is not jeopardised. The author should anticipate and acknowledge any potential barrier and pitfall in carrying out the research design and explain plans to address them, thereby avoiding lacunae due to incomplete data collection. If the researcher is planning to acquire data through interviews or questionnaires, copy of the questions used for the same should be attached as an annexure with the proposal.

Rigor (soundness of the research)

This addresses the strength of the research with respect to its neutrality, consistency and applicability. Rigor must be reflected throughout the proposal.

It refers to the robustness of a research method against bias. The author should convey the measures taken to avoid bias, viz. blinding and randomisation, in an elaborate way, thus ensuring that the result obtained from the adopted method is purely as chance and not influenced by other confounding variables.

Consistency

Consistency considers whether the findings will be consistent if the inquiry was replicated with the same participants and in a similar context. This can be achieved by adopting standard and universally accepted methods and scales.

Applicability

Applicability refers to the degree to which the findings can be applied to different contexts and groups.[ 13 ]

Data analysis

This section deals with the reduction and reconstruction of data and its analysis including sample size calculation. The researcher is expected to explain the steps adopted for coding and sorting the data obtained. Various tests to be used to analyse the data for its robustness, significance should be clearly stated. Author should also mention the names of statistician and suitable software which will be used in due course of data analysis and their contribution to data analysis and sample calculation.[ 9 ]

Ethical considerations

Medical research introduces special moral and ethical problems that are not usually encountered by other researchers during data collection, and hence, the researcher should take special care in ensuring that ethical standards are met. Ethical considerations refer to the protection of the participants' rights (right to self-determination, right to privacy, right to autonomy and confidentiality, right to fair treatment and right to protection from discomfort and harm), obtaining informed consent and the institutional review process (ethical approval). The researcher needs to provide adequate information on each of these aspects.

Informed consent needs to be obtained from the participants (details discussed in further chapters), as well as the research site and the relevant authorities.

When the researcher prepares a research budget, he/she should predict and cost all aspects of the research and then add an additional allowance for unpredictable disasters, delays and rising costs. All items in the budget should be justified.

Appendices are documents that support the proposal and application. The appendices will be specific for each proposal but documents that are usually required include informed consent form, supporting documents, questionnaires, measurement tools and patient information of the study in layman's language.

As with any scholarly research paper, you must cite the sources you used in composing your proposal. Although the words ‘references and bibliography’ are different, they are used interchangeably. It refers to all references cited in the research proposal.

Successful, qualitative research proposals should communicate the researcher's knowledge of the field and method and convey the emergent nature of the qualitative design. The proposal should follow a discernible logic from the introduction to presentation of the appendices.

Financial support and sponsorship

Conflicts of interest.

There are no conflicts of interest.

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Home » Proposal – Types, Examples, and Writing Guide

Proposal – Types, Examples, and Writing Guide

Table of Contents

Definition:

Proposal is a formal document or presentation that outlines a plan, idea, or project and seeks to persuade others to support or adopt it. Proposals are commonly used in business, academia, and various other fields to propose new initiatives, solutions to problems, research studies, or business ventures.

Proposal Layout

While the specific layout of a proposal may vary depending on the requirements or guidelines provided by the recipient, there are some common sections that are typically included in a standard proposal. Here’s a typical layout for a proposal:

• The title of the proposal.
• Your name or the name of your organization.
• Date of submission.
• A list of sections or headings with corresponding page numbers for easy navigation.
• An overview of the proposal, highlighting its key points and benefits.
• Summarize the problem or opportunity.
• Outline the proposed solution or project.
• Mention the expected outcomes or deliverables.
• Keep it concise and compelling.
• Provide background information about the issue or context.
• Explain the purpose and objectives of the proposal.
• Clarify the problem statement or opportunity that the proposal aims to address.
• Describe in detail the methodology , approach , or plan to achieve the objectives.
• Outline the steps or tasks involved in implementing the proposal.
• Explain how the proposed solution or project will be executed.
• Include a timeline or schedule to demonstrate the project’s timeline.
• Define the specific activities, tasks, or services to be provided.
• Clarify the deliverables and expected outcomes.
• Mention any limitations or exclusions, if applicable.
• Provide a detailed breakdown of the costs associated with the proposal.
• Include itemized expenses such as personnel, materials, equipment, and any other relevant costs.
• If applicable, include a justification for each cost.
• Introduce the individuals or team members involved in the proposal.
• Highlight their qualifications, expertise, and experience relevant to the project.
• Include their roles and responsibilities.
• Specify how the success of the proposal will be measured.
• Define evaluation criteria and metrics to assess the outcomes.
• Explain how progress will be tracked and reported.
• Recap the main points of the proposal.
• Reiterate the benefits and advantages of the proposed solution.
• Emphasize the value and importance of supporting or adopting the proposal.
• Include any additional documents, references, charts, graphs, or data that support your proposal.
• These can include resumes, letters of support, financial projections, or relevant research materials.

Types of Types of Proposals

When it comes to proposals, there are various types depending on the context and purpose. Here are some common types of proposals:

Business Proposal

This type of proposal is used in the business world to present a plan, idea, or project to potential clients, investors, or partners. It typically includes an executive summary, problem statement, proposed solution, timeline, budget, and anticipated outcomes.

Project Proposal

A project proposal is a detailed document that outlines the objectives, scope, methodology, deliverables, and budget of a specific project. It is used to seek approval and funding from stakeholders or clients.

Research Proposal

Research proposals are commonly used in academic or scientific settings. They outline the research objectives, methodology, timeline, expected outcomes, and potential significance of a research study. These proposals are submitted to funding agencies, universities, or research institutions.

Grant Proposal

Non-profit organizations, researchers, or individuals seeking funding for a project or program often write grant proposals. These proposals provide a detailed plan of the project, including goals, methods, budget, and expected outcomes, to convince grant-making bodies to provide financial support.

Sales Proposal

Sales proposals are used by businesses to pitch their products or services to potential customers. They typically include information about the product/service, pricing, features, benefits, and a persuasive argument to encourage the recipient to make a purchase.

Sponsorship Proposal

When seeking sponsorship for an event, sports team, or individual, a sponsorship proposal is created. It outlines the benefits for the sponsor, the exposure they will receive, and the financial or in-kind support required.

Marketing Proposal

A marketing proposal is developed by marketing agencies or professionals to present their strategies and tactics to potential clients. It includes an analysis of the target market, proposed marketing activities, budget, and expected results.

Policy Proposal

In the realm of government or public policy, individuals or organizations may create policy proposals to suggest new laws, regulations, or changes to existing policies. These proposals typically provide an overview of the issue, the proposed solution, supporting evidence, and potential impacts.

Training Proposal

Organizations often create training proposals to propose a training program for their employees. These proposals outline the training objectives, topics to be covered, training methods, resources required, and anticipated outcomes.

Partnership Proposal

When two or more organizations or individuals wish to collaborate or form a partnership, a partnership proposal is used to present the benefits, shared goals, responsibilities, and terms of the proposed partnership.

Event Proposal

Event planners or individuals organizing an event, such as a conference, concert, or wedding, may create an event proposal. It includes details about the event concept, venue, logistics, budget, marketing plan, and anticipated attendee experience.

Technology Proposal

Technology proposals are used to present new technological solutions, system upgrades, or IT projects to stakeholders or decision-makers. These proposals outline the technology requirements, implementation plan, costs, and anticipated benefits.

Construction Proposal

Contractors or construction companies create construction proposals to bid on construction projects. These proposals include project specifications, cost estimates, timelines, materials, and construction methodologies.

Book Proposal

Authors or aspiring authors create book proposals to pitch their book ideas to literary agents or publishers. These proposals include a synopsis of the book, target audience, marketing plan, author’s credentials, and sample chapters.

Social Media Proposal

Social media professionals or agencies create social media proposals to present their strategies for managing social media accounts, creating content, and growing online presence. These proposals include an analysis of the current social media presence, proposed tactics, metrics for success, and pricing.

Training and Development Proposal

Similar to training proposals, these proposals focus on the overall development and growth of employees within an organization. They may include plans for leadership development, skill enhancement, or professional certification programs.

Consulting Proposal

Consultants create consulting proposals to present their services and expertise to potential clients. These proposals outline the problem statement, proposed approach, scope of work, timeline, deliverables, and fees.

Policy Advocacy Proposal

Organizations or individuals seeking to influence public policy or advocate for a particular cause create policy advocacy proposals. These proposals present research, evidence, and arguments to support a specific policy change or reform.

Website Design Proposal

Web designers or agencies create website design proposals to pitch their services to clients. These proposals outline the project scope, design concepts, development process, timeline, and pricing.

Environmental Proposal

Environmental proposals are created to address environmental issues or propose conservation initiatives. These proposals may include strategies for renewable energy, waste management, biodiversity preservation, or sustainable practices.

Health and Wellness Proposal

Proposals related to health and wellness can cover a range of topics, such as wellness programs, community health initiatives, healthcare system improvements, or health education campaigns.

Human Resources (HR) Proposal

HR professionals may create HR proposals to introduce new policies, employee benefits programs, performance evaluation systems, or employee training initiatives within an organization.

Nonprofit Program Proposal

Nonprofit organizations seeking funding or support for a specific program or project create nonprofit program proposals. These proposals outline the program’s objectives, activities, target beneficiaries, budget, and expected outcomes.

Government Contract Proposal

When bidding for government contracts, businesses or contractors create government contract proposals. These proposals include details about the project, compliance with regulations, cost estimates, and qualifications.

Product Development Proposal

Businesses or individuals seeking to develop and launch a new product present product development proposals. These proposals outline the product concept, market analysis, development process, production costs, and marketing strategies.

Feasibility Study Proposal

Feasibility study proposals are used to assess the viability and potential success of a project or business idea. These proposals include market research, financial analysis, risk assessment, and recommendations for implementation.

Educational Program Proposal

Educational institutions or organizations create educational program proposals to introduce new courses, curricula, or educational initiatives. These proposals outline the program objectives, learning outcomes, curriculum design, and resource requirements.

Social Service Proposal

Organizations involved in social services, such as healthcare, community development, or social welfare, create social service proposals to seek funding, support, or partnerships. These proposals outline the social issue, proposed interventions, anticipated impacts, and sustainability plans.

Proposal Writing Guide

Here’s a step-by-step guide to help you with proposal writing:

• Understand the Requirements: Before you begin writing your proposal, carefully review any guidelines, instructions, or requirements provided by the recipient or organization. This will ensure that you meet their expectations and include all necessary information.
• Research and Gather Information: Conduct thorough research on the topic or project you are proposing. Collect relevant data, statistics, case studies, and any supporting evidence that strengthens your proposal. This will demonstrate your knowledge and credibility.
• Define the Problem or Opportunity: Clearly identify and articulate the problem or opportunity that your proposal aims to address. Provide a concise and compelling explanation of why it is important and relevant.
• State Your Objectives: Outline the specific objectives or goals of your proposal. What do you hope to achieve? Make sure your objectives are clear, measurable, and aligned with the needs of the recipient.
• Present Your Solution: Propose your solution or approach to the problem. Describe how your solution is unique, innovative, and effective. Provide a step-by-step plan or methodology, highlighting key activities, deliverables, and timelines.
• Demonstrate Benefits and Impact: Clearly outline the benefits and impact of your proposal. Explain how it will add value, solve the problem, or create positive change. Use evidence and examples to support your claims.
• Develop a Budget: If applicable, include a detailed budget that outlines the costs associated with implementing your proposal. Be transparent and realistic about expenses, and clearly explain how the funding will be allocated.
• Address Potential Risks and Mitigation Strategies: Identify any potential risks, challenges, or obstacles that may arise during the implementation of your proposal. Offer strategies or contingency plans to mitigate these risks and ensure the success of your project.
• Provide Supporting Documentation: Include any supporting documents that add credibility to your proposal. This may include resumes or bios of key team members, letters of support or partnership, relevant certifications, or past success stories.
• Write Clearly and Concisely: Use clear and concise language to communicate your ideas effectively. Avoid jargon or technical terms that may confuse or alienate the reader. Structure your proposal with headings, subheadings, and bullet points to enhance readability.
• Proofread and Edit: Carefully review your proposal for grammar, spelling, and formatting errors. Ensure that it is well-organized, coherent, and flows logically. Consider asking someone else to review it for feedback and suggestions.
• Include a Professional Cover Letter: If appropriate, attach a cover letter introducing your proposal. This letter should summarize the key points, express your enthusiasm, and provide contact information for further discussion.
• Follow Submission Instructions: Follow the specific instructions for submitting your proposal. This may include submitting it electronically, mailing it, or delivering it in person. Pay attention to submission deadlines and any additional requirements.
• Follow Up: After submitting your proposal, consider following up with the recipient to ensure they received it and address any questions or concerns they may have. This shows your commitment and professionalism.

Purpose of Proposal

The purpose of a proposal is to present a plan, idea, project, or solution to a specific audience in a persuasive and compelling manner. Proposals are typically written documents that aim to:

• Convince and Persuade: The primary purpose of a proposal is to convince the recipient or decision-makers to accept and support the proposed plan or idea. It is important to present a strong case, providing evidence, logical reasoning, and clear benefits to demonstrate why the proposal should be approved.
• Seek Approval or Funding: Proposals often seek approval or funding for a project, program, research study, business venture, or initiative. The purpose is to secure the necessary resources, whether financial, human, or technical, to implement the proposed endeavor.
• Solve Problems or Address Opportunities: Proposals are often developed in response to a problem, challenge, or opportunity. The purpose is to provide a well-thought-out solution or approach that effectively addresses the issue or leverages the opportunity for positive outcomes.
• Present a Comprehensive Plan : Proposals outline a comprehensive plan, including objectives, strategies, methodologies, timelines, budgets, and anticipated outcomes. The purpose is to demonstrate the feasibility, practicality, and potential success of the proposed plan.
• Inform and Educate: Proposals provide detailed information and analysis to educate the audience about the subject matter. They offer a thorough understanding of the problem or opportunity, the proposed solution, and the potential impact.
• Establish Credibility: Proposals aim to establish the credibility and expertise of the individual or organization presenting the proposal. They demonstrate the knowledge, experience, qualifications, and track record that make the proposer capable of successfully executing the proposed plan.
• I nitiate Collaboration or Partnerships: Proposals may serve as a means to initiate collaboration, partnerships, or contractual agreements. They present an opportunity for individuals, organizations, or entities to work together towards a common goal or project.
• Provide a Basis for Decision-Making: Proposals offer the information and analysis necessary for decision-makers to evaluate the merits and feasibility of the proposed plan. They provide a framework for informed decision-making, allowing stakeholders to assess the risks, benefits, and potential outcomes.

When to write a Proposal

Proposals are typically written in various situations when you need to present a plan, idea, or project to a specific audience. Here are some common scenarios when you may need to write a proposal:

• Business Opportunities: When you identify a business opportunity, such as a potential client or partnership, you may write a proposal to pitch your products, services, or collaboration ideas.
• Funding or Grants: If you require financial support for a project, research study, non-profit program, or any initiative, you may need to write a proposal to seek funding from government agencies, foundations, or philanthropic organizations.
• Project Planning: When you plan to undertake a project, whether it’s a construction project, software development, event organization, or any other endeavor, writing a project proposal helps outline the objectives, deliverables, timelines, and resource requirements.
• Research Studies: In academic or scientific settings, researchers write research proposals to present their study objectives, research questions, methodology, anticipated outcomes, and potential significance to funding bodies, universities, or research institutions.
• Business Development: If you’re expanding your business, launching a new product or service, or entering a new market, writing a business proposal helps outline your plans, strategies, market analysis, and financial projections to potential investors or partners.
• Partnerships and Collaborations: When seeking partnerships, collaborations, or joint ventures with other organizations or individuals, writing a partnership proposal helps communicate the benefits, shared goals, responsibilities, and terms of the proposed partnership.
• Policy or Advocacy Initiatives: When advocating for a particular cause, addressing public policy issues, or proposing policy changes, writing a policy proposal helps outline the problem, proposed solutions, supporting evidence, and potential impacts.
• Contract Bidding: If you’re bidding for contracts, whether in government or private sectors, writing a proposal is necessary to present your capabilities, expertise, resources, and pricing to potential clients or procurement departments.
• Consulting or Service Contracts: If you offer consulting services, professional expertise, or specialized services, writing a proposal helps outline your approach, deliverables, fees, and timeline to potential clients.

Importance of Proposal

Proposals play a significant role in numerous areas and have several important benefits. Here are some key reasons why proposals are important:

• Communication and Clarity: Proposals serve as a formal means of communication, allowing you to clearly articulate your plan, idea, or project to others. By presenting your proposal in a structured format, you ensure that your message is conveyed effectively, minimizing misunderstandings and confusion.
• Decision-Making Tool: Proposals provide decision-makers with the necessary information and analysis to make informed choices. They offer a comprehensive overview of the proposal, including objectives, strategies, timelines, budgets, and anticipated outcomes. This enables stakeholders to evaluate the proposal’s feasibility, alignment with goals, and potential return on investment.
• Accountability and Documentation: Proposals serve as a written record of commitments, responsibilities, and expectations. Once a proposal is approved, it becomes a reference point for all parties involved, ensuring that everyone is on the same page and accountable for their roles and obligations.
• Planning and Organization: Writing a proposal requires thorough planning and organization. It compels you to define objectives, outline strategies, consider potential risks, and create a timeline. This process helps you think critically about the proposal, identifying strengths, weaknesses, and areas that require further refinement.
• Persuasion and Influence: Proposals are persuasive documents that aim to convince others to support or approve your plan. By presenting a well-constructed proposal, supported by evidence, logical reasoning, and benefits, you enhance your ability to influence decision-makers and stakeholders.
• Resource Allocation and Funding: Many proposals are written to secure resources, whether financial, human, or technical. A compelling proposal can increase the likelihood of obtaining funding, grants, or other resources needed to execute a project or initiative successfully.
• Partnership and Collaboration Opportunities: Proposals enable you to seek partnerships, collaborations, or joint ventures with other organizations or individuals. By presenting a clear proposal that outlines the benefits, shared goals, responsibilities, and terms, you increase the likelihood of forming mutually beneficial relationships.
• Professionalism and Credibility: A well-written proposal demonstrates professionalism, expertise, and credibility. It showcases your ability to analyze complex issues, develop effective strategies, and present ideas in a concise and persuasive manner. This can enhance your reputation and increase trust among stakeholders.
• Continual Improvement: The process of writing proposals encourages you to refine your ideas, explore alternatives, and seek feedback. It provides an opportunity for reflection and refinement, ultimately leading to continuous improvement in your plans and approaches.

About the author

Muhammad Hassan

Researcher, Academic Writer, Web developer

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Blog Business How to Write a Research Proposal: A Step-by-Step

How to Write a Research Proposal: A Step-by-Step

Written by: Danesh Ramuthi Nov 29, 2023

A research proposal is a structured outline for a planned study on a specific topic. It serves as a roadmap, guiding researchers through the process of converting their research idea into a feasible project. 

The aim of a research proposal is multifold: it articulates the research problem, establishes a theoretical framework, outlines the research methodology and highlights the potential significance of the study. Importantly, it’s a critical tool for scholars seeking grant funding or approval for their research projects.

Crafting a good research proposal requires not only understanding your research topic and methodological approaches but also the ability to present your ideas clearly and persuasively. Explore Venngage’s Proposal Maker and Research Proposals Templates to begin your journey in writing a compelling research proposal.

What to include in a research proposal?

In a research proposal, include a clear statement of your research question or problem, along with an explanation of its significance. This should be followed by a literature review that situates your proposed study within the context of existing research. 

Your proposal should also outline the research methodology, detailing how you plan to conduct your study, including data collection and analysis methods.

Additionally, include a theoretical framework that guides your research approach, a timeline or research schedule, and a budget if applicable. It’s important to also address the anticipated outcomes and potential implications of your study. A well-structured research proposal will clearly communicate your research objectives, methods and significance to the readers.

How to format a research proposal?

Formatting a research proposal involves adhering to a structured outline to ensure clarity and coherence. While specific requirements may vary, a standard research proposal typically includes the following elements:

• Title Page: Must include the title of your research proposal, your name and affiliations. The title should be concise and descriptive of your proposed research.
• Abstract: A brief summary of your proposal, usually not exceeding 250 words. It should highlight the research question, methodology and the potential impact of the study.
• Introduction: Introduces your research question or problem, explains its significance, and states the objectives of your study.
• Literature review: Here, you contextualize your research within existing scholarship, demonstrating your knowledge of the field and how your research will contribute to it.
• Methodology: Outline your research methods, including how you will collect and analyze data. This section should be detailed enough to show the feasibility and thoughtfulness of your approach.
• Timeline: Provide an estimated schedule for your research, breaking down the process into stages with a realistic timeline for each.
• Budget (if applicable): If your research requires funding, include a detailed budget outlining expected cost.
• References/Bibliography: List all sources referenced in your proposal in a consistent citation style.

How to write a research proposal in 11 steps?

Writing a research proposal template in structured steps ensures a comprehensive and coherent presentation of your research project. Let’s look at the explanation for each of the steps here:  

Step 1: Title and Abstract Step 2: Introduction Step 3: Research objectives Step 4: Literature review Step 5: Methodology Step 6: Timeline Step 7: Resources Step 8: Ethical considerations Step 9: Expected outcomes and significance Step 10: References Step 11: Appendices

Step 1: title and abstract.

Select a concise, descriptive title and write an abstract summarizing your research question, objectives, methodology and expected outcomes​​. The abstract should include your research question, the objectives you aim to achieve, the methodology you plan to employ and the anticipated outcomes. 

Step 2: Introduction

In this section, introduce the topic of your research, emphasizing its significance and relevance to the field. Articulate the research problem or question in clear terms and provide background context, which should include an overview of previous research in the field.

Step 3: Research objectives

Here, you’ll need to outline specific, clear and achievable objectives that align with your research problem. These objectives should be well-defined, focused and measurable, serving as the guiding pillars for your study. They help in establishing what you intend to accomplish through your research and provide a clear direction for your investigation.

Step 4: Literature review

In this part, conduct a thorough review of existing literature related to your research topic. This involves a detailed summary of key findings and major contributions from previous research. Identify existing gaps in the literature and articulate how your research aims to fill these gaps. The literature review not only shows your grasp of the subject matter but also how your research will contribute new insights or perspectives to the field.

Step 5: Methodology

Describe the design of your research and the methodologies you will employ. This should include detailed information on data collection methods, instruments to be used and analysis techniques. Justify the appropriateness of these methods for your research​​.

Step 6: Timeline

Construct a detailed timeline that maps out the major milestones and activities of your research project. Break the entire research process into smaller, manageable tasks and assign realistic time frames to each. This timeline should cover everything from the initial research phase to the final submission, including periods for data collection, analysis and report writing. 

It helps in ensuring your project stays on track and demonstrates to reviewers that you have a well-thought-out plan for completing your research efficiently.

Step 7: Resources

Identify all the resources that will be required for your research, such as specific databases, laboratory equipment, software or funding. Provide details on how these resources will be accessed or acquired. 

If your research requires funding, explain how it will be utilized effectively to support various aspects of the project. 

Step 8: Ethical considerations

Address any ethical issues that may arise during your research. This is particularly important for research involving human subjects. Describe the measures you will take to ensure ethical standards are maintained, such as obtaining informed consent, ensuring participant privacy, and adhering to data protection regulations. 

Here, in this section you should reassure reviewers that you are committed to conducting your research responsibly and ethically.

Step 9: Expected outcomes and significance

Articulate the expected outcomes or results of your research. Explain the potential impact and significance of these outcomes, whether in advancing academic knowledge, influencing policy or addressing specific societal or practical issues. 

Step 10: References

Compile a comprehensive list of all the references cited in your proposal. Adhere to a consistent citation style (like APA or MLA) throughout your document. The reference section not only gives credit to the original authors of your sourced information but also strengthens the credibility of your proposal.

Step 11: Appendices

Include additional supporting materials that are pertinent to your research proposal. This can be survey questionnaires, interview guides, detailed data analysis plans or any supplementary information that supports the main text. 

Appendices provide further depth to your proposal, showcasing the thoroughness of your preparation.

Research proposal FAQs

1. how long should a research proposal be.

The length of a research proposal can vary depending on the requirements of the academic institution, funding body or specific guidelines provided. Generally, research proposals range from 500 to 1500 words or about one to a few pages long. It’s important to provide enough detail to clearly convey your research idea, objectives and methodology, while being concise. Always check

2. Why is the research plan pivotal to a research project?

The research plan is pivotal to a research project because it acts as a blueprint, guiding every phase of the study. It outlines the objectives, methodology, timeline and expected outcomes, providing a structured approach and ensuring that the research is systematically conducted. 

A well-crafted plan helps in identifying potential challenges, allocating resources efficiently and maintaining focus on the research goals. It is also essential for communicating the project’s feasibility and importance to stakeholders, such as funding bodies or academic supervisors.

Mastering how to write a research proposal is an essential skill for any scholar, whether in social and behavioral sciences, academic writing or any field requiring scholarly research. From this article, you have learned key components, from the literature review to the research design, helping you develop a persuasive and well-structured proposal.

Remember, a good research proposal not only highlights your proposed research and methodology but also demonstrates its relevance and potential impact.

For additional support, consider utilizing Venngage’s Proposal Maker and Research Proposals Templates , valuable tools in crafting a compelling proposal that stands out.

Whether it’s for grant funding, a research paper or a dissertation proposal, these resources can assist in transforming your research idea into a successful submission.

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How to Write a Research Proposal

Writing a research proposal is a key skill for higher education as well as for any kind of research work. A well-written proposal can be the difference between getting into the University of your dreams and doing a project that really fulfills you or spending months on something that you don't really want to do. A research proposal is very different from typical types of academic writing assignments. They have a strict structure and multiple mandatory sections. Don't worry though, this article will teach you everything you need to know about how to write a research proposal that will improve your chances of achieving your goal.         

What is a Research Proposal?

A research proposal is a paper that describes in detail all the key elements of the topic you want to research. This of course includes the topic of research, but also why the research is important or interesting, what kind of methodologies you will be using, what kind of budget you might need, and more. Let's start broad and then move on to each individual section in depth. 

In short, these are the main things your research proposal should aim to do.

• Explain in detail the topic you want to study
• Explain why the topic or the research question is important and adds to existing knowledge about the topic
• Show the practical benefits that may come out of the research
• Show through a literature review that you have a theoretical understanding of important concepts and similar past research
• Outline your research methodology and explain why you chose that specific methodology
• Give a timeline for key steps in the research project
• Assess the costs of the project
• Show that you have the credentials and expertise to conduct the research

A well-written research proposal Isn't just important to get approval, it also guides the actual research and makes it easier. A proposal is a vital part of any research project. It helps visualize the many stages and gives an opportunity to refine things beforehand rather than at crucial times in the future. 

A good research proposal shows that you understand a topic well, you have the critical thinking abilities to analyze and interpret data, and the skills to communicate information effectively. It should have all the elements of the actual research study just without the actual findings of the proposed research. It may not require an in-depth literature review, but you must show that you understand the subject area of the research topic well.    

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7 Steps to Writing a Research Proposal

Before you jump into the actual writing there are a few things you have to figure out. Ask yourself these questions when trying to find a topic you want to research. 

• What topics within the field of study do you find interesting
• Why is a topic that you may be interested in important?
• Is there a gap in knowledge that can be fulfilled with an interesting research question?
• How would you design a research project that would answer those gaps in knowledge?
• Do you have the expertise to do said project?
• Is what you are envisioning achievable within a realistic budget and time frame?

A couple of things to keep in mind. Make sure that you are truly and genuinely interested in the research question you want to explore. It will make the literature review, designing, and essentially everything, not just more enjoyable, but will affect the writing style of the final paper. Secondly, make sure you choose a topic that is not too broad. Even if you are really excited about an idea, think about the time and resources you have on hand.  

How long should a research proposal be? Anywhere from 800 to over 4000 words, but usually around 2500. Make sure you check the requirements of the proposal and try to be as close to the word count as possible. A proposal with a word count of 800 is most likely interested in the importance of the research question and your qualifications as a researcher. On the other hand, a proposal of over 2500 words most likely cares more about the theoretical framework and the proposed research methodology.  

How to write a research proposal outline and why is that an important step? An outline is a great way of fleshing out the overall research proposal structure. It helps categorize information that you come across as well as visualize the eventual look and flow of the paper. Here's a general example of a research proposal outline. 

• Title of the paper
• A short abstract
• Introduction paragraph
• An overview of the main research questions and goals
• A literature review
• Details of the research study (Methodology)
• Timeline and budget
• The significance of the outcomes (Conclusion)
• Bibliography 

Don't worry if you don't know how to write an abstract for a research proposal. It's exactly the same as an abstract for anything else, just a short summary of the goals of the research along with why the question is important and how the results may be significant. Abstracts are not always a requirement when writing a research proposal example, so make sure to check any guidelines or ask your professor.

Okay, now with all the prep work done, let's go over the specific sections of writing a research proposal! 

Step 1. The introduction

Remember, one of the goals is to convince the reader that your research project is worth devoting resources to. So start your introduction with a catchy hook that instantly engages the reader and makes them curious to find out more. Make sure you clearly state your research question and give some background information about it in the first few lines of your introduction. Next, briefly explain why your research is significant, how it would expand on pre-existing knowledge, explore something more in-depth, address a gap in existing knowledge, or open up avenues for further research. End your introductory section with a clear thesis statement so that readers know what to expect from the rest of the paper. 

By the end of your introductory section, readers should have a clear idea of what your main research question is and why it is important. They should also be curious to discover how you are going to answer the question. This is why the introduction is so important. Make sure you spend time writing it and try to infuse your enthusiasm about the project into the writing style.   

Step 2. The research aims and questions

Depending on how many research questions you have or the goals of the research you may have to include a specific research aims and question section. You should have briefly gone over the research aims and questions in the introduction, but this is an opportunity to elaborate on them and include all the minor aims and questions. This section is especially important if the word count for your research proposal is relatively low. It is an opportunity to convince readers that your research study is interesting and important, that it addresses an important question, or that it addresses several questions. 

Having a clear and concise main research question is vitally important when writing a proposal for a research paper. The main research question should be well defined and not too broad. There should be a clear connection between it and the topic being studied. It also needs to be original, not just a repetition of questions that have been answered in the past. 

Any secondary research questions should derive from the main research question itself. If you have secondary questions that are drastically different from the main question then the scope of your research is probably too broad. Think about how realistic it is to answer all the questions in just one study and consider how much time it will take.

Step 3. The literature review

A good literature review shows the reader that you have a deep understanding of the important theories and past research about your topic. This doesn't mean that you should include everything you find though. Identify and state the main theories that directly relate to the subject you are studying. Too much information in the literature review can give the reader the impression that you do not understand your research question properly, or that you have failed to do in-depth research. 

Include landmark research about the topic and explain why they were important and how they expanded knowledge about the topic. A good rule of thumb to follow is to start with giving general background about the topic overall, and then move on to specific theories and past research. 

Look at a ‘how to write a research proposal’ example, especially their literature review section to get an idea of how to structure yours. You can structure a literature review by grouping studies with similar themes or structure it by tracing the development of information chronologically. Think about the best way to clearly present information in a way that relates to your research questions.

Since a research proposal is usually either written for higher education purposes or for grants, the literature review sources must be of high quality. Stick to books, journals, databases, and published research. A good tip to find sources is to go over previous research on similar topics and get inspiration from their literature review and bibliographies. 

Step 4. The study design

In this part, you will learn how to write a methods section for a research proposal. Even though you will not be conducting the research, by the end of this section the reader should have a clear idea of how you are going to conduct your research. This includes what kind of literature sources you will be analyzing as well as the framework for any studies you may want to conduct. 

Clearly state the sources that you will be using, how you're going to use the information in those sources, and what methods you're going to use to analyze the sources. Make sure you don't just list sources and methodologies, rather explain why you have chosen the specific sources and methodologies. A good place to start is to go over previous research proposal examples and research papers and analyze what kind of sources they used, how they analyzed them,  and what kind of studies they ran. 

If you are going to conduct a study, focus group, or interviews, come up with a list of questions or a specific research methodology. Consider your target group and how to get a representative sample. This is also an opportunity to consider any potential shortcomings in your research design and explain how you plan to overcome them or why they do not matter in your particular case.

End this section by clearly explaining why you believe that the methodology you chose is the best way of answering the research question. Be sure to go over other possible ways the research question could have been answered and highlight the pros and cons of each one. This shows that you have deeply considered why you chose the methodology you did.

Step 5. The planning 

The purpose of a timeline is to show the readers that you have clearly thought out every step of the research project. Every main step of the project needs to have a specific deadline, with the key deliverables clearly mentioned. Make sure that the deadlines you set yourself are realistic considering the amount of work you need to do. It may seem impressive if you have a sped-up timeline, but it can give readers the impression that you have not properly considered the amount of time each step may require. 

If your research proposal is accepted, you will most likely have to stick to your timeline as closely as possible, as well as provide updates regularly.  Keep in mind though that timetables aren't completely set in stone. As you do your research, if you have a good explanation for why a deadline should be pushed back, you can always make a case for it. 

This is also the section where you state your budgetary requirements. If the research proposal is for University or depends mainly on literary analysis then you may not require a budget. If you are going to conduct longer-term studies then you will have to present a budget. Your budget should consist of the cost of materials, the cost of hiring people, any costs you may incur based on the amount of time you spend, travel costs if applicable, the cost for renting a venue to run studies or interviews, etc. By the end of the section, you should have a specific number that you believe the entire project will cost, as well as an explanation justifying each expenditure. 

Depending on the kind of research you want to do you may have to include a section on how you comply with ethical principles. You must make sure that you respect people's intellectual property and correctly cite all the references you have used. You must also ensure that any participants in interviews or studies are well taken care of. And you must ensure that you do not purposefully manipulate data to suit your own needs. 

Step 6. The expected outcomes & impact

In a research paper, this is where you analyze and draw conclusions from the results and data from your research. In a research proposal, you only suggest research methodologies, so this section is about what the possible outcomes of the study may be. It is understood that you may not be able to answer this completely accurately, so based on your literature review,  state what some of the likely outcomes are and what each outcome may mean. 

This section is important because it shows the readers what practical benefits may come out of your research, which is very important when they consider whether to accept it or not. Ask yourself and answer the following questions. 

• What are the expected outcomes based on current understanding of the topic?
• Is the outcome you expect in line with current research?
• If so, why is your research important and how does it deepen understanding in the field?
• Are the outcomes you expect different than what current research would imply?
• If so, then why do you expect unique results?
• What gaps in knowledge are you identifying and filling?
• What avenues for further research can your study open up?
• What are the real-world implications of your study?
• Will it impact the day-to-day working of people?
• Will it affect a theoretical framework?
• Will it affect safety measures or the way life-saving procedures are practiced?
• Will it affect the policies of either business, government, or other organizations?
• How will the outcome affect the population at large?
• Do the outcomes address a problem in society?
• Will the results impact important technology? 

This section doubles as your conclusion as well since it goes over the main research question,  restates the thesis and asks questions about why the research is important. The last paragraph of this section, and therefore the last paragraph of your paper overall can include reasons why you are particularly well suited to conduct research on the topic or why it may be personally important to you. This is your chance to show your enthusiasm for the project and give it a personal touch. 

Step 7. The bibliography

The citation style you use depends on the field of study as well as guidelines from either your University or your professor. In general MLA (Modern Language Association) is used for subjects in the humanities, APA (American Psychological Association) is used for the social sciences and education, and Chicago style is used for business, history, and art. Make sure that you know exactly which citation style you need to use by asking your professor or advisor. This not only affects in-text citations but can also impact the overall format of the research proposal. 

The bibliography of a research proposal is essentially the same as any literature review or research project. It can be called work cited, references, or bibliography based on the conventions in your fields or professors’ preferences. Make sure that you cite every piece of information that you use in the paper to avoid plagiarism. 

Did you like our Research Proposal Guide?

For more help, tap into our pool of professional writers and get expert essay editing services!

No paper is complete without a thorough review of your work. After spending hours on a project losing a few grades because of silly mistakes is both painful and easy to avoid. Make sure that you go through your paper checking for spelling mistakes, improper grammar usage, punctuation, and formatting. The goal of a research proposal is to convince the readers that your proposed research topic is worth investigating, you have given it proper consideration, your proposed research methodology is sound, and that you are the right person to do it. 

This is your chance to make sure of the following:

Each section to make sure that everything is clear and concise. 

Confirm that the paper answers the main and secondary research questions. 

That the literature review is not too broad but gives enough background information for the topic to be understood as well as identifies theories and previous research that is directly relevant to your specific area of interest. 

The methodology section should clearly answer the main research question and you have defended why you chose that methodology.

That your timeline and budgets are reasonable.

That your expected outcomes highlight the potential benefits of your study.

The overall research proposal has a good flow with each paragraph leading to the next. 

You should now know how to write a proposal for a research paper! Writing a research proposal can seem like a challenge, but if you think of it as an easier version of a research paper and follow the steps outlined in this article, you will end up with a research proposal that will get you a good grade, can potentially get you into the program of your dreams, or get you funding for a research project that you will love. If you need any help with a research proposal, the experts at Studyfy can give you a hand. In fact, check out their website for all kinds of academic help, including write my sociology paper , argumentative essay writer , write my thesis , and write my college essay . Their team of experts is well-versed in various academic disciplines and can provide you with the necessary assistance to excel in your academic endeavors. So, don't hesitate to reach out to them for any writing or academic support you may need!

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How Should I Shape and Defend My Proposal?

• First Online: 28 June 2019

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• Ray Cooksey 3 &
• Gael McDonald 4  

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This chapter discusses considerations surrounding the production of your research proposal. Your proposal will be required in the early stages of your candidature and is, essentially, a detailed plan of your anticipated postgraduate research journey in the context of the degree program you are enrolled in. In your proposal, you detail ‘ what ’ you intend to study in the form of the topic and research questions and ‘ why ’ (contextualisation and positioning, anticipated contribution(s), potential limitations), and ‘ how ’ (guiding assumptions, research frame, research configuration, sampling and data gathering and analysis strategies) you will obtain the answers to your questions. Your goal is to convince relevant stakeholders that your planned research has a high likelihood of achieving its goals, will add value as an original contribution, will demonstrate your capabilities as a competent researcher, and, most importantly, will likely lead to successful completion of the postgraduate program in which you are enrolled.

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Cooksey, R. W. (2008). Paradigm-independent meta-criteria for social & behavioural research. Proceedings of the 2nd Annual Postgraduate Research Conference , University of New England, Armidale, NSW, pp. 4–17.

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Appendix: Research Proposal Check List

To recap, the intention of your research proposal is to cover a number of key questions, including:

What are the purpose and aims of the research?

What is your broad research problem?

What are your specific research questions/hypotheses?

What prior research is relevant to the area of study?

What areas of theory inform those research questions?

What is the underlying epistemology and guiding assumptions?

How are you positioning your research?

What is the theoretical or conceptual framework (where appropriate to have one)?

What data gathering strategies are you are going to use (and do you have a Plan B)?

How will you pilot test or trial your research approach?

How will you go about addressing each research question?

How will you approach the sampling of data sources, including how you will negotiate access via relevant gatekeepers (and do you have a Plan B)?

How will you address any ethical concerns and expectations?

What form of analysis and data displays are you considering?

What do you think are the intended outcomes?

What are the potential strengths and weaknesses of the data sources and what does this mean for your research plan?

What might be the benefit or value of this research and for whom?

What do you anticipate might be the limitations of the research plan?

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Cooksey, R., McDonald, G. (2019). How Should I Shape and Defend My Proposal?. In: Surviving and Thriving in Postgraduate Research. Springer, Singapore. https://doi.org/10.1007/978-981-13-7747-1_16

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How to Write a Compelling Research Proposal

The goal of a research proposal is to justify a research project you'd like to complete: including what you plan to accomplish, why it would benefit the larger community, and how you plan to do it.

According to Dr. Francis Collins , former Director of the NIH, So many worthwhile research ideas get put into the unfunded category in reviews because the proposals are not written clearly and don't present the importance of the research forcefully enough.

Let's discuss how to write a compelling research proposal.

Why write a research proposal?

Students may need to write a research proposal for class, a thesis proposal for a Master's degree program, or a dissertation proposal for a PhD program. Postdoctoral fellows often need to write fellowship proposals to secure funding for their salary and expenses, and professional researchers constantly need to write grant proposals to secure funding for research projects. Small grants may provide hundreds of dollars for travel expenses or a few thousand dollars for research supplies. Larger grants can provide tens of thousands to upwards of a million dollars to cover major equipment and multiple salaries.

People who are not researchers may also find themselves writing grant proposals. The grant money might be used to support after school activities for underprivileged students, provide seed money for a grocery store in a food desert, or develop a community program to help senior citizens use new technologies. While these grant proposals are not research proposals, the goal of the proposal is the same: Convince the reader that the project is immensely worthwhile, that you (and your colleagues) are extremely knowledgeable about the requirements and possible pitfalls, and that you are prepared and enthusiastic about completing the project for the benefit of the larger community.

Before writing anything, you must consider your audience. Whether you are a graduate student submitting a thesis proposal, or a faculty member applying for an external research grant, your reviewers will likely be multiple faculty members who have varying degrees of familiarity with your proposed area of research. Therefore, you must include enough background information to enable an intelligent reader to understand your proposed work.

Reviewers are busy people who essentially volunteer their time to benefit the academic community, and they all have substantial experience identifying weaknesses and discrepancies within research plans. Therefore, make sure your research proposal is concise, well organized, and convincing.

For most funding agencies, the number of good applications will greatly exceed the number of grants that can be awarded, so your proposal needs to really shine in order to be successful.

Many universities have an internal review process that must be completed before an application can be submitted for an external grant. As part of the internal review process, your proposal will be reviewed to identify weaknesses and discrepancies, and to provide editorial assistance to improve clarity and to ensure that all guidelines are meant. If these services are not offered by your institution, I strongly recommend seeking feedback from multiple readers, such as faculty advisors, senior graduate students, post-docs, or a professional editor.

Getting started

The process of selecting a topic is discussed in my earlier blog post on Writing Your Thesis Proposal Like a Pro , so here I will focus on how to make your proposal as persuasive as possible.

It's a good idea to start with an outline for each section of your research proposal (see the guidelines provided by your professor or funding agency). This will help you identify any areas that may be problematic, so you can focus your reading and otherwise work to resolve potential problems. Include citations for all relevant information at this early stage, so you can avoid the nightmare of trying to track them down later. Also note the resources you have available to help complete your research. These may include university resources such as equipment, technical support, knowledgeable experts, and useful sample populations, as well as resources within the larger community (e.g. at a neighboring institution). Make a note of any other resources you may need, such as online databases or specific equipment.

For your research proposal, carefully follow the specific guidelines of your graduate program or funding agency. The length of the proposal may range from 10-15 pages for a graduate research proposal, to over 25 pages for a large government grant. Citations, figures, and indexes are not included in the word count.

A typical format includes the following sections:

• Title: Clearly and concisely state the goal of your research, in a way that gets the reader excited about reading your proposal.
• Introduction: A brief summary of one to three paragraphs. Include the rationale for the study, the research question and hypothesis , the major method(s) to be used, and the potential significance of the findings. Depending on the field, the research methods may be difficult for non-specialists to understand. However, the rationale and potential significance should be clear to any educated reader. It is often useful to start with a broad rationale for the study (e.g. "Obesity is a major problem in the United States."). Then discuss why you are well-positioned and highly motivated to conduct research in this area (e.g. "At City Hospital in Springfield, we treat many patients who struggle with obesity and its life-threatening effects."). Be optimistic but realistic when discussing the potential benefits of your research (e.g. "Developing a more effective strategy to support obese individuals as they make lifestyle changes will improve long-term weight control and overall health.").
• Background and Significance: Present a more detailed explanation of your proposed research. Discuss the useful resources that are readily available to you (e.g. previous experience, access to sample populations, equipment, colleagues, etc.), and resources that can be obtained with appropriate financial support (e.g. reagents, travel to a specific research location, etc.) Set clear boundaries for your research to show that you understand what can realistically be accomplished with the available time and resources.
• Literature Review: Discuss the previous research that has led to your research question and methodology. You should discuss the significance of previous work, as well as the important unanswered questions that your work aims to address. Highlight aspects of previous work that you plan to adapt to your research, and aspects of previous work that now seem flawed or incomplete. You need to highlight your deep understanding of the research field, and your ability to imagine how the field can move forward—partially through your own efforts. Knowledgeable reviewers will judge you harshly if you show an incomplete understanding of seminal work, or if you fail to mention important recent work. All readers should be able to take away a positive impression of your knowledge and passion for the field.
• Research Design and Methods: Describe the methods you will use to collect data and analyze it. As appropriate, discuss sample size, statistical tests, and why one method was chosen over others. Be sure to discuss potential problems that could arise, and how you plan to work around them.
• Limitations: Every study has limitations, so point out some of the limitations of your study. Then emphasize that your research has valuable benefits in spite of the limitations.
• Ethical Considerations: When using human or animal subjects, be sure to carefully consider the ethics of your research and obtain all necessary approvals to conduct your research. For human subjects, think carefully about how you will protect their privacy.
• Conclusion: Use one or two paragraphs to reiterate why your proposed research will make a meaningful contribution to the field, and why you are an ideal candidate to conduct this important work. This will be your closing argument, so make it accessible and convincing for all readers.

Additional suggestions

Aim for about five major points in your proposal. Less than five may seem insubstantial, and more than five may make the proposal seem unfocused. Present your most important points first. Use subheadings to help organize your research proposal. When possible, use active voice (e.g. "We will identify mutations.") rather than passive voice (e.g. "Mutations will be identified."). The focus of your proposal should always be your planned research (i.e. "identify mutations that make kidney cancer more aggressive") and not the general topic (e.g. "the genetics of kidney cancer").

Value your reader's time. Write clearly and concisely so that someone unfamiliar with your area of research can understand the main points of your proposal.

Remember that your reviewers are passionate about research. Give them something they can be excited to support.

Closing thoughts

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Even if your research project doesn't go as planned, and you have to revamp major portions or change course entirely, the process of preparing a proposal makes you a stronger researcher. This is why students are asked to write research proposals that they will not carry out. Finally, dissertation committees and grant agencies don't keep a checklist of research you must complete, and are typically satisfied if you conduct well-informed research that produces meaningful results.

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JSmol Viewer

A holistic and multidimensional methodology proposal for a persona with total visual impairment archetype on the web.

1. Introduction

2. materials and methodology, 3. theorical context, 3.1. web accessibility and people with disabilities, people with visual impairment: total visual impairment and the web.

• Age-related macular degeneration;
• Corneal opacity;
• Diabetic retinopathy;
• Refractive error; and

3.2. User Experience (UX) and Usability

3.3. biometrics/neuroscience, galvanic skin response (gsr), 3.4. persona archetype and disabled persona, disabled persona, 4. research methodology proposal for a persona with total visual impairment, 4.1. research phase, instrumentation and stimuli.

• Sociodemographic data: gender, age, years of experience as accessibility consultant.
• Internet Usage data: frequency of use, devices, screen reader, operating system.
• Internet Experiences and Goals as internet user data: objectives on the web, needs on the web, satisfaction, achievement of goals, frustrations, relievers.
• Internet Expertise as accessibility expert data: levels of accessibility and conformance on the web, errors and barriers, facilitators, accessibility needs, improvements, WCAG: implementation, efficiency, and coverage.
• A sample expert questionnaire is included in Appendix A .
• Sociodemographic data: gender, age, city, visual impairment.
• Internet Usage data: years of internet usage, frequency of use, devices, screen reader, operating system, browser, level of expertise on the web, reasons, and motivations of usage.
• Internet Experiences and Goals data: objectives on the web, needs on the web, satisfaction, achievement of goals, obstacles, frustrations, relievers, accessibility, improvements.
• A sample user questionnaire is included in Appendix B .
• Manual expert audit;
• Automatic web accessibility tools (such as WAVE (available online: https://wave.webaim.org/ (accessed on 25 March 2024)), aXe Tools (available online: https://www.deque.com/axe/ (accessed on 25 March 2024)), Accessibility Insights (available online: https://accessibilityinsights.io/docs/web/overview/ (accessed on 25 March 2024)), etc.)
• Declaration of conformance with WCAG on the website.
• Task completion times;
• Task success (considering a task completed when it is successfully performed within the provided time frame);
• Perceived difficulty/efficiency;
• Perceived workload;
• Level of frustration;
• Satisfaction;
• Emotions, positive or negative affect;
• Comments and keywords relevant to the investigation.

4.2. Persona Design Phase

• Sociodemographic data : includes an inspiring photograph or image, a fictitious name, age, city, assistive technologies, occupation or background, and other personal relevant information.
• This information responds to a representative target user, which is invented but realistic, as mentioned in Section 3.4 .
• Biography: includes a brief realistic description of the user.
• Preferences and Motivations: describes what drives the user’s decisions on the web.
• Goals and Needs: includes the specific user’s objectives and needs to be reach on the web and general goals or needs related to them.
• Frustration: identifies specific frustrations encountered by users when interacting with the web.
• Problems and Barriers : issues that the user faces on the web more frequently.
• Quote: provides a brief quote summarizing the essence of this persona.
• Social and technological habits : offers context to the persona ’s social and technological behaviors.

5. Discussion and Conclusions

• More effective and accessible designs that consider the needs of all users regardless of their abilities and skills that improve their user experience and better meet their expectations.
• Provide designers, developers, and stakeholders with a tool that allows them to know and empathize with users to develop universally usable products and/or services from which all people benefit.
• Facilitate the development of websites that are not only accessible from a technical point of view but also providing and guaranteeing a satisfactory experience for people with visual impairments that allows them to achieve their objectives, complementing the current international accessibility standards (WCAG).
• Increase companies’ results thanks to the increase in the target audience and due to the increase in the efficiency of the design processes, reducing costs derived from support and redesigning and also reaching more legal compliance.
• And finally, reach more open and inclusive societies toward universal accessibility.

6. Limitations of the Study

Author contributions, institutional review board statement, informed consent statement, data availability statement, conflicts of interest, appendix a. expert questionnaire.

• Less than 1 year
• More than 5 years
• Internet Usage:
• Little or nothing
• Somewhat frequent
• Neither much nor little
• Very frequent (Likert scale from 1 to 5)
• Personal Computer
• Others: Which ones?
• Administrative Procedures
• Thank you very much, your participation contributes to building a better world for all.

Appendix B. Users Questionnaire

• Sociodemographic:
• Between 1 year–5 years
• Quite a bit
• Intermediate
• Social media
• Never or almost never
• Almost always

Appendix C. Post-Questionnaire

• From 1 to 5, what is the level of difficulty encountered on this website?
• From 1 to 5, what is the perceived level of accessibility on this website?
• From 1 to 5, how appealing did you find the pages of this website?
• From 1 to 5, how quickly did you find what you were looking for on this site?
• From 1 to 5, what is your satisfaction level with the use of this website?
• From 1 to 5, what is the level of obstacles or barriers on this website?
• From 1 to 5, how much did you feel you had control over this website?
• From 1 to 5, what is the level of elements that facilitated your navigation on this website?
• From 1 to 5, are the contents of this website easy to understand?
• From 1 to 5, when I perform an action, does it produce the expected outcome?
• From 1 to 5, did you feel you knew exactly where you were always on the website?
• From 1 to 5, do you consider that you have achieved the pursued objectives?
• From 1 to 5, did you feel autonomous/self-sufficient when using this website?
• From 1 to 5, how much did you like this website?
• From 1 to 5, is the structure of this website simple/easy to understand?
• From 1 to 5, is it easy to navigate this website?
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Marin-Alvarez, E.; Carcelen-Garcia, S.; Galmes-Cerezo, M. A Holistic and Multidimensional Methodology Proposal for a Persona with Total Visual Impairment Archetype on the Web. Societies 2024 , 14 , 102. https://doi.org/10.3390/soc14070102

Marin-Alvarez E, Carcelen-Garcia S, Galmes-Cerezo M. A Holistic and Multidimensional Methodology Proposal for a Persona with Total Visual Impairment Archetype on the Web. Societies . 2024; 14(7):102. https://doi.org/10.3390/soc14070102

Marin-Alvarez, Esther, Sonia Carcelen-Garcia, and María Galmes-Cerezo. 2024. "A Holistic and Multidimensional Methodology Proposal for a Persona with Total Visual Impairment Archetype on the Web" Societies 14, no. 7: 102. https://doi.org/10.3390/soc14070102

The European Green Deal

• Find out what progress the von der Leyen Commission has made so far with the European Green Deal towards becoming climate-neutral by 2050.

Striving to be the first climate-neutral continent

Climate change and environmental degradation are an existential threat to Europe and the world. To overcome these challenges, the European Green Deal will transform the EU into a modern, resource-efficient and competitive economy, ensuring:

• no net emissions of greenhouse gases by 2050
• economic growth decoupled from resource use
• no person and no place left behind

The European Green Deal is also our lifeline out of the COVID-19 pandemic. One third of the €1.8 trillion  investments from the NextGenerationEU Recovery Plan, and the EU’s seven-year budget will finance the European Green Deal.

The European Commission has adopted a set of proposals to make the EU's climate, energy, transport and taxation  policies fit for reducing net greenhouse gas emissions by at least 55% by 2030 , compared to 1990 levels. More information on  Delivering the European Green Deal .

Discover the European Green Deal visual story

12 March 2024 - The Commission has published a Communication on managing climate risks in Europe that sets out how the EU and its countries can implement policies that save lives, cut costs, and protect prosperity. It comes as a direct response to the first-ever European Climate Risk Assessment by the European Environment Agency. It also addresses the concerns that many Europeans have following last’s year record temperatures and extreme weather events. The Commission is calling for action from all levels of government, the private sector and civil society to improve governance and tools for climate risk owners, manage risks across sectors and set the right preconditions to finance climate resilience.

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