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How to write slide action titles like mckinsey (with examples).

Table of contents

What is an action title, why are action titles important, how to write an action title, best practices for writing action titles.

When it comes to conveying impactful messages in a business context, PowerPoint slides are often the go-to medium. While the content of your slides is undoubtedly important, one often overlooked element that can elevate your presentation to new heights is the effective use of action titles. 

As former McKinsey and BCG consultants, we have witnessed firsthand the power of action titles in conveying a clear message, elevating a slide from ‘blah’ to ‘great’, and tying a presentation into a persuasive, cohesive story. 

In this blog post, we will explore what action titles are, why they are crucial for successful presentations, and provide you with practical tips on crafting compelling action titles.

An action title is the most important point of the slide, formulated as a short, simple sentence. It should ideally be the main takeaway or ‘so what’ of the slide, and – if done right – allows the audience to only read the title to understand the primary message of the slide.

It's called an ‘action’ title because it actively tells the audience what the key takeaway is. In contrast, conventional slide titles simply summarize the content of a slide. For example, look at the two slides in the figure below. The slide on the left is a conventional title that correctly summarizes what is on the slide but doesn’t add any insight. The slide on the right is an action title, which immediately tells the audience what the main message of the slide is.

Action title vs conventional slide title (example)

Spending so much time on the title of a slide may seem like a nice-to-have last-minute task, but in reality action titles are one of the most important skills that management consultants are taught and lay the groundwork for creating top-tier presentations .

Action titles are important for several reasons:

• Clear communication: An action title allows the audience to immediately understand what the slide is about and why it’s important. This makes it easier for them to digest the full slide, and in turn makes it easier for you to get your main messages across.  
• Cohesive storyline: Action titles help tie the whole presentation together in a cohesive story. They form the backbone and roadmap of your presentation and help both you and your audience follow the core logic and arguments, and ultimately better understand the suggested recommendations or next steps that you may present.  
• Forcing function: Finally, action titles serve the crucial role as a forcing function to trim and improve your slides. If you are having trouble formulating a good action title or placing the slide in a series of slides, it more often than not means the slide is either not clear enough or is not necessary.  A classic example is when you feel there are too many good points for it all to fit into one title. The wrong way to handle this is to shrink the title font size. The right way is to either divide that one slide into several slides with their own key takeaways, or to delete the data and information on the slide that is not contributing to the key takeaway.

See the same three slides below with conventional titles and action titles to get a sense of the power of action titles.

Crafting action titles may seem like an art form, but it is a skill that can be mastered with practice. Here are some steps to guide you in creating compelling action titles:

If you have already created your slide(s):

• Identify the core message Before attempting to write an action title, clearly define the main message of your slide or section. What is the key takeaway you want your audience to remember? The one thing they should know when reading this slide?  
• Formulate the title Think about that core message. How would you say that if you had to do a voice-over? Write that voice-over down as the action title.  
• Refine the title Now refine the title you just wrote. Make sure it is understandable as a stand-alone sentence, and that the words you use are active and convey an insight. See the end of this article for examples and best practices on action titles.  
• Trim the content Finally, look at the content of the slide. Does it support that one main message? If there is any content on the slide that does not directly contribute to the core message, either delete it or cut-and-paste it into a new slide. Reformat the remaining content so the slide is once again complete. See more on the anatomy of a slide here .

If you are starting on a new presentation:

Best practice when crafting action titles is to write them as the first step of creating a presentation. By writing them as the first step you are ensuring your presentation is cohesive and clear from the beginning, and you often avoid a lot of unnecessary work with creating slides you end up not using.

• Pick an overarching framework for your storyline     Your entire deck should narrate an engaging story. Many consulting decks follow the SCQA framework: Situation > Complication > Question > Answer Other successful frameworks might be Past → Present → Future or Problem → Solution → Evidence. See more on storylines and the vertical and horizontal flow of presentations here .   
• Draft slide titles      Divide each A4 page into four sections, each representing a slide. Craft a concise action title of less than 15 words for each slide which becomes the slide's title. This can also be done as a text document or similar. The goal is to be able to read the titles and from that alone understand the gist of the deck.  
• Outline supporting data for each slide      Would a graph or a table be helpful? Or perhaps a few bullet points in large font? Sketch out your first best guess of what type of data (numbers, text, images etc.) that you think is needed to support the slide title and that is plausible to get. This is likely to change during your project, but it provides you with a solid starting point to understand which data and analyses you should prioritize.  
• Create a draft presentation Create the blank slides in PowerPoint with just the titles and potentially a sticker or text box describing the supporting data and content of the slide. Tweak the slide titles as you put them into PowerPoint following the best practices outlined below.  
• Read through your entire storyline Once you’ve outlined your entire presentation, zoom out again and read only the slide titles. Does the story make sense and create a compelling case? Are there are slides that feel ‘off’ compared to the story? Slides that feel redundant? Anywhere there are holes in the story or logical jumps? Add empty slides with just titles to fill the holes, and move any slides that don’t feel strictly necessary to the back of the presentation or a separate document. The goal is a cohesive, clear presentation in as few slides as possible.

See more tips and tricks for accelerating your presentation creation here .

Although it can seem like a last thing, nice-to-have thing to have action titles this is actually one of the core parts of creating top-quality presentations and one of the easiest ‘hacks’ to taking your presentation up a notch.

• Be specific and concrete: Vague or generic action titles can dilute your message and fail to clearly get the main messages across. Instead, aim for specificity and concreteness, ideally including the most important quantitative takeaways. Your titles should provide a clear direction and measurable outcome, leaving no room for ambiguity. Generic : Supply chain processes can be optimized Specific : Optimize supply chain processes to reduce costs by 20%  
• Keep it concise: Action titles should be concise and to the point. Ideally, they should fit within one or max two lines, up to 15 words. Strive for brevity without sacrificing clarity and impact. NEVER have a title that is longer than two lines.  Too wordy : The analysis conducted shows that profits can potentially be increased by up to 15% by end of 2027 Concise : Analysis shows potential for up to 15% increase in profits by 2027  
• Focus on takeaways not just summaries: Your audience is interested in conclusions, not processes or descriptions. Make sure your title reflects the takeaway.  Summary : We interviewed experts and key internal stakeholders to identify potential cost-reduction levers Conclusion : 8 potential high-impact cost reduction levers identified Caveat: There may be slides where you explicitly want to summarize a process. This is fine, just make sure the slide focuses only on the process, and the results are included in a separate slide.  
• Be insightful: …and in line with the point above, make sure your takeaway is actually insightful. Don’t write an action title that is so obviously true it provides no new information. Not insightful : Focus on sales will help increase revenues Insightful : Direct outreach is main driver of revenue growth – added focus here can increase revenues 10-15%  
• Use an active voice: Opt for words that invoke a sense of action and avoid passive statements or verbs. This makes your titles more engaging for your audience. Passive : The structure and timeline of the project is determined by the Steering Group Active : Steering Group determines project structure and timeline  
• Prioritize simplicity: The primary purpose of an action title is to communicate effectively. Focus on crafting titles that convey your message with precision and always err on the side of simple. Complex : Through implementation of efficiency levers, 7.4 M USD in costs per year can potentially be saved Simple : Implementation of efficiency levers can potentially save 7.4 M USD  
• And finally, consistency is key: Maintain consistency in your action titles throughout your presentation, both in terms of narrative style and font size. This creates a sense of cohesion and reinforces your main story.

Creating compelling action titles is a powerful technique that can significantly enhance the impact of your PowerPoint presentations. By capturing attention, fostering clear communication, and inspiring action, action titles have the potential to transform your presentation from ordinary to extraordinary. 

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How to write a presentation title that gets people flocking to your session

by Olivia Mitchell | 31 comments

Get inspiration for your presentation title from magazines. Photo credit: bravenewtraveler

You might not give much thought to your presentation title for a conference presentation. The conference organizers will have asked you to provide a title and an abstract for the conference programme and you manage to slap something together just before the deadline.

But your presentation title can determine whether you have a smattering of people attending, or standing room only.

The good news is that it’s not that hard to craft a presentation title. There are a number of tried and tested formats which are easy to adapt to your topic. This is the way professional copywriters write headlines. They don’t start from scratch. They have a collection of previously used headlines (called a swipefile) and then they simply work out which type of headline will work best for their current topic. Next time you’re in the store, check out magazines like Cosmo. You’ll see the same alluring headlines time and time again.

I’ll show you how this can work by taking one topic and generating a number of possible presentation titles by applying the different formats.

The topic is teaching bioethics in secondary schools. I have a good friend who’s an expert on this topic and gives presentations at conferences around the world.

1. Promise benefits

Dale Carnegie’s famous book “How to Win Friends and Influence People” is still one of the best-selling communications books on Amazon. The title of the book is a big part of it’s success. That title works because it promises benefits. It’s not enough to say:

How to teach bioethics

That’s ho-hum. Adding benefits to the title makes it sing:

How to teach a bioethics class that makes students think How to be an inspiring bioethics teacher How to engage and inspire your students through teaching bioethics

“How to” is the most common way of starting a benefit title. To explore the “How to” format more deeply check out this post on writing headlines for blog posts. It’s applicable to writing presentation titles too How to write a Killer How To Article that gets Attention

2. Promise a story

We love stories. You probably already know that telling stories is a powerful presentation technique. But you can also use the power of the story in your presentation title. For example:

How a poor school turned delinquent teenagers into philosophers How a burnt-out teacher reconnected with the love of teaching through bioethics

If you’re presenting a case-study, this format is ideal for your presentation title. Here’s the format “How A got to B”. Make “A” and “B” as far as part as possible by adding adjectives.

3. Put the number three at the front

Consider this title:

Critical concepts for teaching bioethics

Sounds kind of boring and academic, but what if you put a number in front of it:

Three critical concepts for teaching bioethics

Now your prospective audience member is thinking “I better know what those three critical concepts are”. Even if they’re an expert in teaching bioethics they’ll want to find out the three concepts a fellow expert considers critical.

Three is the ideal number of major points to cover in a presentation, and five at the outside. If you try and cover more you won’t be able to do justice to each point . It’s better to go deep, rather than wide. See my post When is it OK to break the rule of three-part structure .

4. Provoke curiosity

If you’re revealing new research in your presentation make the most of it. People want to hear what’s new. They come to conferences to be at the cutting-edge.

New classroom research reveals the bioethics teaching methodology that gets the best results

If you’re a teacher of bioethics how could you resist going to that session?

That title works because of the curiosity that it evokes. You can exploit the natural attraction power of curiosity even if you don’t have cutting-edge research to reveal. For example:

The #1 strategy for teaching bioethics in the classroom

5. Evoke concern

This type of presentation title makes people want to to come to your presentation to check that they’re not making big mistakes. It’s a powerful strategy. For example:

The common mistakes bioethics teachers make The flaws in current bioethics teaching methodology

or take some ownership with this version:

The mistakes I’ve made teaching bioethics and how you can learn from them

Mix ‘n’ Match Presentation Titles

You can use elements from these different types of title and mix them up. For example, many titles can be improved by adding the number 3. For example:

The common mistakes bioethics teachers make

The three common mistakes bioethics teachers make

Add contrast to your titles

Adding contrast adds the element of surprise to your title. For example, I can improve this title:

How to teach a bioethics class that makes students think

by changing ‘students’ to ‘teenagers’:

How to teach a bioethics class that makes teenagers think

Putting the words “students” and “think” next to each other doesn’t generate any surprise. But put the word “think” next to “teenagers” does.

So simply by applying these formats I’ve generated eleven possible titles. You can do the same. Once you’ve generated some titles, choose the one that resonates best with you and then plan your presentation to fulfill the promise that you’re making to your audience in the title.

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31 Comments

Olivia, another technique is to imply privileged information: “Secrets of bioethics teaching” or “Bioethics teaching techniques of the pros”

Hi, On which topic should i make presentation

Thanks for adding that technique. Olivia

Thanks for posting this Olivia. I definitely have “title challenge.” Seems like by the time I get to naming my presentations, my creativity is shot. Specifically I like the fact that you give examples! This really helped to clarify the topic.

Olivia A very useful post. I always put a lot of effort into trying to pull together a good presentation, but thinking of a title that will catch the interest is always Ichallenging.

Olivia, I really enjoyed this article and will read it each week for inspiration creating titles for my blogs. When I create presentations, blogs, and articles I use a working title until I am finished. It keeps me on track. Then I create my real title. I have read others that promote creating your title, then the content. Which do you prefer and why?

Thank you for this information. I am definitely title challenged. My colleagues recently told me that they decided not to attend my presentation as it did have any relevance to their courses. I will be sure to utilize these suggestions next time.

Ouch! Of course if it’s correct that it wasn’t relevant then that’s fine. But if it’s because the title didn’t attract them and show the relevance then that’s disappointing. Good luck with your next title.

Excellent ideas, Olivia, and well expressed! I’ve linked to this (and some of your other posts) from my blog.

Also came up with a simple 3-word model for involving the audience through the presentation title: Question, Action, Mention. (See http://remotepossibilities.wordpress.com/2011/11/23/answer-peoples-key-question-first-framework-part-1a/#involve_people )

I’m happy to read this write up, @ olivia you’re indeed an inspiring character. I’m working on my magazine please I need your sopports And contrIbutions. Please Olivia need your support…

I have been writing blogs and articles for years and need ideas of how to create some new titles. This has been extremely educational and helpful for me to create better titles. Thanks

As a fellow speaker, I just wanted to say a hearty thank you. We all need fresh ways at looking at old stuff and to continuously think creatively regarding how we communicate to get the best outcomes.

Many Thanks Olivia for your post, Your techniques have helped me think differently from the ways I have always titled my presentations

That’s great to hear Bernard!

oh ! great you are right !!

I know you’ve said there’s no need to grab attention at the start of a talk, but the title’s one place you definitely need to! So you might also like this 4-part method I just posted for attention-grabbing titles.

(It uses an “ABCD” mnemonic, meaning the title includes an Action, Benefit, “Conversation” and/or Digit. For example, one title might be “Smash your class target – top 5 bioethics teaching tips”.)

Love it, thanks Craig!

You’re very welcome! Also, comments (and links) are always welcome on my blog. 🙂

Hi I am still having a problem of formulating a title. please help

I do not even know how I ended up right here, but I thought this publish was once good. I do not recognise who you are however certainly you’re going to a well-known blogger for those who are not already. Cheers!

I use your tips in presenting a title that is very helpful for me Thanks http://khelopcgames.com

IM STILL HAVING A PROBLEM GETTING STARTED WITH MY PRESENTATION PLEASE HELP! IWANT TO DO IT ON MY PAST BUT I HAVE NO IDEA HOW TO BEGIN.

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@barry: Thanks for that clarification … or are those the Before & After titles of your presentation after reading this excellent article?

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• Public Speaking Tips and Techniques [2010-06-05] - [...] Mitchell reflects on how to write your presentation title to attract a larger audience. But your presentation title [...]
• Intrigue people (FiRST framework – part 1I) | Remote Possibilities - [...] are several places you can find bright ideas for titles that draw people to your talk. One is Olivia…
• Título de Presentación en PowerPoint | plantillas-powerpoint.com - [...] baja calidad. Es recomendable preparar un título que llame la atención. Un título adecuado puede prometer beneficios, una historia…
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• Presentation Hacks

Types of Presentation Titles to Attract a Larger Audience

• By: Gabrielle Reed

Harold Crick wakes up, gets out of bed, and proceeds to his bathroom. He picks up his toothbrush and begins to vigorously clean his teeth for what seems like hours.

I remember the time I attempted to watch Will Ferrell in Stranger than Fiction. I remember the first 7 minutes of the movie because the opening scenes did not enthrall me in the slightest. The introduction of any content is the creator’s opportunity to set the stage for the events to come and to snag the attention of the audience. In a presentation, the title serves as your first impression to listeners. And if your presentation titles are boring to your audiences, you will know. A Journal of Vision study revealed the predisposition of our brains to put together a fairly accurate picture of the emotional state of a crowd with a cursory glance. Although Ferrell couldn’t see me sleeping during his love affair with toothpaste, you will get front row seats to your audience’s reactions. A thoughtfully-crafted presentation title allows presenters to start off their speech on the right foot.

How to Create a Title

Oftentimes, people mistake topics for titles. They are different, yet closely-related entities. A topic is a general category of content or subject matter. A presenter could take a topic and write hundreds of presentation titles based off of it. A title, on the other hand, is more specific and targeted to a subset of information.

For example, a presentation topic might be “growing a vegetable garden.” From there, a presenter could create a deck with any of the following titles, and more:

The Best Tools for Growing Your Vegetable Garden

A Busy Professional’s Guide to Promoting Plant Growth

7 Recipes to Make Using the Vegetables of Your Labor

The specificity of the titles separate them from the vagueness of the topic. With the distinction between topics and titles top of mind, here are a few best practices for creating your presentation titles:

1. Shorten the length of presentation titles. 2. Provide an accurate description of the rest of your presentation content. 3. Use language that is relevant to your target audience.

Types of Presentation Titles

While many variations on common titles for works exist, the tried and true structures are used over and over again.

The Question

Ask a probing question through your presentation title. Encourage your audience to think through an issue you will discuss prior to beginning your speech. This is effective when coupled with an interactive segment at the start of your presentation. Andrew McAfee used The Question format for the title of his recent TED Talk, “What will future jobs look like?” Through the use of this particular title, McAfee forces listeners to adopt a forward-thinking mindset – priming their minds for an exercise in imagination of possible future outcomes.

The Promise

Next week, I will be joining a LinkedIn webinar with the title, “Solving for ROI on LinkedIn.” The title encompasses every vital aspect of The Promise presentation title format. Not only is it specific and targeted to marketers like myself, but it also let’s me know exactly what I can expect to learn from the event.

The Transformation

With this presentation title, you hint at a future outcome or a possible change. Maybe you use it to convey growth from Q1 to Q2. Maybe you use it to illustrate a vision of what could be with your product or service. An example of

A presenter could also go with a more cryptic title that creates suspense for their audience members. Learn from a couple of history’s greatest orators, Theodore Roosevelt and John F. Kennedy. One of Roosevelt’s most famous speeches is titled “Duties of American Citizenship.” When you read this title, you know the general topic but are left to guess the duties Roosevelt is teasing.  Kennedy’s speech title, “The Decision to Go to the Moon,” employs the same techniques.

Related Posts:

The Complete Guide to Opening a Presentation

The Science Behind the Perfect Presentation Opening

How to Create an Audience-Focused Presentation

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How to Write the Perfect Titles for Your Slides

8 Effective Ways to Introduce Yourself in a Presentation

How to write a problem statement slide, pro tips to create an impactful employee induction presentation, powerful endings: how to conclude a presentation for maximum impact.

When it comes to presentations, the first thing your audience sees is the title of each slide. A well-crafted title not only grabs attention but also gives your audience a clear idea of what to expect from each slide. Contrary to this, a poorly-written title can leave your audience confused or disinterested. 

Even though slide titles are simple, they are an effective addition to your presentations. However, they are often missed or ignored by the presenters, and eventually, their presentations fail to grab the attention of the audience.

In this article, we’ll delve into the art of creating the perfect titles for each of your slides. Whether you’re giving a presentation for work, school, or a personal project, these tips will help you effectively communicate your message and keep your audience engaged.

1. An Action

One of the most important aspects of an effective slide title is what it tells the audience. Basic slide titles, such as “introduction” or “progress report,” disappear into the background when you add them on top of a slide.

Titles for your slides should ideally describe the actions or tasks that your audience will be taking on each slide. This will be a much better guide than just telling them the contents of the slide. Examples of this can be, “get to know the team” or crafting a title for reporting progress like “our efforts paid off!” and more.

2. Create a Title, not a Description

It is well-known that a powerful title is the most effective way to hook the audience. This does not just refer to the content or intention of the title, but rather, how you display the title. The most basic rule here is to make it look apart. You can do so by increasing the size of the text and making it bold. You can also use a serif font (optional). Another way is to use contrasting colors for the title, making it pop.

A simple act of making this visual shift will have a major impact on how people perceive your slide titles. 

3. Make it Succinct and Simple to Understand

A slide title, like a title for an article or blog, needs to be simple, clear, concise, and easy to understand. As its main purpose is to help the audience understand the point of the slide, a simple and crisp title works best. It does not take the audience away from the essential information.

A perfect slide title fits in one line and is not too wordy. You can achieve this by removing any extra words. If you need help, take inspiration from the titles of your favorite blogs and see how they form their titles.

4. Consider the Context and Tone

Titles set the tone; you know that. What you might miss is how much impact a fitting title can have and how catastrophic an out-of-place title can be. 

Picture this; you are giving a regular update in a corporate meeting room. You begin your professionally created presentation with the slide titles in funky fonts, emoticons, and clichéd puns. It will make your audience disinterested right from the beginning. On the other hand, formal and solemn titles would fail to grab the attention and interest of students in a classroom. Thus, your slide titles must be perfectly crafted to fit your particular use case.

Keeping these tips in mind when deciding on slide titles is sure to help you ace your presentation. However, there might be some cases where you might have to let go of one or more of these rules. That may be required where the content of the slide is either too crucial to add a title, which may be distracting, or if the slide is part of a sequence and does not require a separate title.

In a nutshell, crafting the perfect titles for your slides is an important aspect of giving a successful presentation. By following the tips outlined in this article, you can set the stage for each slide. Remember to keep your titles concise and to the point, use strong action verbs, and avoid using jargon or cliches. 

We hope this article was informative and helped you improve your slide titles. 

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Blog > 10 creative Ideas for your Title- and End-Slides in Presentations

10 creative Ideas for your Title- and End-Slides in Presentations

11.13.19   •  #powerpointtips #presentation.

Of all the slides in a PowerPoint presentation, the ones that are without a doubt the most important ones are the first and the last one. It makes perfect sense – the title slide sets the general tone. Make it boring and you’ll loose your audience’s attention within the first few minutes. If you’re making it exciting and innovative on the other hand, you’re taking a big step towards giving an amazing presentation and having an engaged audience. It is very similar with the final slide. It will be the one that people are going to remember most, the one that is supposed to make people leave the room thinking ‘Wow! What a great presentation!’ A bad ending could even mess up what would otherwise be a good performance overall (just think of a good TV show with a bad ending…).

The most common mistakes for title and final slides

If you asked 100 people what belongs on your PowerPoint’s title slide, the majority would answer ‘The title, maybe a subtitle, the presenter’s name and company, the date’. That kind of title slide is alright, but you usually say all of these things in the beginning of a presentation anyway. Also, it is very likely that most of your attendees know these things – they usually signed up for it after all. So what’s the point in listing all of that information on your title slide, when you could also use it for making a stunning first impression? Not only the title slide is commonly designed in an uncreative and conventional way. Too often, you can see PowerPoint presentations ending with the ‘Any Questions?’ or even worse – the ‘Thank you for your attention’ slide. ‘Thank you for your attention’ is a set phrase that has been said so many times it can’t possibly be delivered in an authentic way anymore. Therefore, it’s better to think of something else for your grand final. Finding an unconventional ending that suits your presentation style makes you seem much more charismatic and authentic than using an empty phrase.

1. An inspiring quote

An inspiring quote on your slide is a perfect way to both start and finish your presentation. Well, it does not have to be inspiring. It could be any quote that is somehow connected to your presented topic. Just have fun looking through books and the internet to find interesting quotes that you want your audience to hear. Good pages to look at for inspiration are goodreads and brainyquotes.com .

2. A blank slide

This might seem strange to some people, but a blank slide can be really powerful if you want to have your audience’s full attention. You can use the advantage of blank slides by incorporating them at the beginning, in the end or even in between your regular slides. You can either use a blank slide of your regular template (so there will still be some design elements on it) or go all in and make the slide completely black (or white).

3. A call to action

If the goal of your presentation is to really make your audience act in some kind of way, there is no better way to start – or better yet end your presentation than with a call to action. This can be literally anything from little trivial things like “Drink enough water during the presentation so your brain stays intact!” – which will lighten up the mood – to more serious calls like “Help reducing waste by recycling whenever possible!”.

4. A question

Usually, it is the audience that asks questions after a presentation. However, you can also turn that around and ask your attendees instead. However, it’s important to ask a question that can be answered easily and individually – the best questions involve previous experiences and personal opinions (asking about facts or questions that are hard to understand can often lead to silence and no one wanting to answer).

5. An interactive poll

Nothing engages the audience like a live poll. Conduct one right at the beginning to get everybody envolved, and/or wait until the end to get your audience’s opinion on something. Icebreaker polls are the perfect way to start, as they lighten the mood. You can easily create polls for free with interactive software tools such as SlideLizard .

6. A funny picture, meme, or quote

I’m pretty sure that every student nowadays has that teacher that just tries a little too hard to be cool by throwing in a meme on literally every single slide. That may be a bit too much. But just a little comedy at the beginning or in the end can make you seem very charismatic and entertaining and catch the attention of your listeners. Open (or close) with a joke, a funny picture or a quote – whichever you feel comfortable with. It is usually best if it has something to do with the topic you’re presenting.

7. An interesting fact

Catch the audience’s attention by putting an interesting fact concerning the topic on one of your slides – ideally at the beginning, but maybe also in the end (to keep up the audience’s interest even after the presentation is done).

8. The title, but with a twist

If you feel like you need to put the presentations name/topic on the front slide, but still want that little creative twist, just change the title slightly. According to what I’m proposing, rather dull presentation titles like e.g. “Marine Biology – An Introduction to Organisms in the sea” can be transformed to “Marine Biology – Diving Deep” (or something less cheesy if you prefer). Make it either funny or over-the-top spectacular and catch the audience’s attention!

9. A bold statement, opinion, or piece of information

This is probably the best way to capture your audience from the beginning on. Start with a radical, crazy opinion or statement and then get your attendees hooked by telling them that during the presentation, they will learn why you’re right. It could be anything, really, as long as it goes well with your presented topic – from the statement “Everybody has the time to read 5 books a month” to “Going to college is a waste of time” or “The human species is not the most intelligent on earth” – Take whatever crazy, unpopular theory or opinion you have, throw it out there and (very important!) explain why you’re right. You’ll have your audience’s attention for sure and might even change some of their opinions about certain things.

10. No title and end slide at all

Yes, that’s a possibility as well. If you absolutely can’t think of any creative or otherwise good way to start and end your presentation – even after reading the tips mentioned above – then simply don’t. That’s right - no title and end slide at all. You can pull that of by simply introducing yourself in the beginning, then getting right into the topic (which makes a good impression, long introductions are usually rather tedious) and when you’re at your last slide just saying a simple ‘Goodbye, thank you and feel free to ask questions’.

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About the author.

Pia Lehner-Mittermaier

Pia works in Marketing as a graphic designer and writer at SlideLizard. She uses her vivid imagination and creativity to produce good content.

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Catchy Presentation Titles Are the Start of a Great Presentation

A Catchy Presentation Title is Important for Audience Satisfaction

Think about the last time you went to a conference that has multiple breakout sessions going at the same time. If you are like most people, you first scanned the list of titles. Almost instantly, you eliminated a few based solely on the topic or title. The titles that you looked at created an impression of the speech. Once you narrowed down your choices, only then do you move on to the description, etc. In that instant where you were scanning the titles, though, you probably had this inner monologue going. “Hhhmmmm… Nope. Not worth my time. Nope. Sounds boring. Nope. That one is unrelated to anything of interest to me. Aaahhh… That one might be okay.”

One of the real, closely-held, public speaking secrets is that every audience member has this inner monologue . This inner monologue occurs before every single meeting and every single presentation that we attend. In most cases, just as when we looked at the breakout session list, the answer we receive is, “Nope. This seems like a waste of my time.”

Examples of Presentation Titles that Make People Yawn

Here are a few titles that tell the audience that your presentation will be a snoozefest.

• Quarterly Financial Report
• Software Update
• Project Report
• Goals for 20__ [Fill in Your Own Year]
• Why We Need to Make Changes in Our Internal Processes

It is our job as the presentation designer (or deliverer) to make people want to pay attention to us. If you start with a great title, you are more likely to accomplish this task.

Presentation Title Generator

Follow this step-by-step approach, and your audience will want to hear you speak.

Create a One-Sentence Statement of What Your Topic is About.

• We Exceeded Our Corporate Goals and Increased Profit Last Quarter.
• The New Software Update Closed a Few Security Risks for Our Customers.
• The ABC Building Project is Behind Schedule.
• This Year, We Will Increase Revenue by $200,000 by Focusing on Repeat Business.
• Department Heads Need to Communicate Team Activities Better.

Just by forcing yourself to make your title into a complete sentence, you will narrow the topic down dramatically. If you look at the difference between the first list and the second, the second is more interesting already.

Identify Why the Audience Would Care About this Topic?

• Your Quarterly Bonus Has Increased.
• Your Customers are Less Likely to Experience a Data Breach.
• If We Adjust Our Plan, We Can Get Back on Schedule without Incurring Overruns.
• Your Commissions Will Also Increase.
• You Can Reduce Your Overall Department Costs.

Although we like to think that department heads care deeply about company revenue and profit, in reality, most of us are pretty self-centered. However, the department heads care very deeply about their bonuses. Outside of the tech folks, no one really cares about website security. However, if a company has a data breach, the entire company will have new challenges to deal with.

Combine the Sentence in Step #1 With the Benefit in Step #2.

Now that you have the two pieces, just put them together. When you do, you will create a series of catchy presentation titles .

• We Exceeded Our Corporate Goals and Increased Profit Last Quarter, So Your Quarterly Bonus Has Also Increased.
• Your Customers are Less Likely to Experience a Data Breach Because We Closed a Few Security Risks in the Recent Update.
• If We Adjust the Project Plan on the ABC Building, We Can Get Back on Schedule without Incurring Overruns.
• This Year, We Will Increase Revenue by $200,000 (And Commissions by $25,000) by Focusing on Repeat Business.
• If We as Department Heads Can Communicate Our Team’s Activities Better, We Should Be Able to Reduce Department Cost Significantly.

Maybe these presentation titles aren’t perfect, but you have to admit, they are dramatically better, now.

Compare the Two Titles

Originally, we had, “Quarterly Financial Report.” We ended up with, We Exceeded Our Corporate Goals and Increased Profit Last Quarter, So Your Quarterly Bonus Has Also Increased.” Which would you rather sit through? Guess what? Your audience thinks the same way. So, if you want to catch the attention of your audience right away, realize that catch presentation titles can help.

By the way, once you have a great title, the post called How to Design a Presentation Quickly is a good second step. In addition, we have a free Online Speech Creator that walks you through the entire process step-by-step. Also, make sure to visit our 101 public speaking tips blog post.

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9 Ways to Write a Catchy Presentation Title

What’s the first thing the audience sees about your presentation before you begin the speech? The title! 

Before starting your presentation, you must grab your audience's attention from the first moment. With a bland title, your audience will likely lose interest before you start.

One of the best ways to engage your audience from the beginning is by using a catchy title.

After all, it is the first thing your audience will see before the presentation commences. The title informs your audience about what your presentation entails; hence, it must be appealing. It must ensure that your listeners find the presentation interesting. 

So, if you want your presentation title to stand out, here are some tips on how to write a catchy presentation title.

9 Tips for Writing a Catchy Presentation Title

Utilize the tricks below to create the perfect presentation title according to your audience.

1. Provide Relevant Information

People typically seek to gain answers to their questions from presentations. One way they can confirm if a presentation holds information relevant to their question is with the title.

"How-to" titles usually do the trick if you want to attract your viewers and let them know that you can solve their problems.

You usually do not need to create lengthy titles to explain your content, and a simple yet informative title would suffice. Your title should inform your listeners what they stand to gain and make them curious about what your presentation entails.

Examples of this include:

• How to engage an audience and keep their attention
• How to create a presentation worth listening to

2. Tell a Story

People love to hear stories . However, you do not need to limit your storytelling to the actual presentation. You can also include the power of a story in your title.

The story you tell does not necessarily need to be your own but should be relevant to your presentation and resonate with your audience.

This format works best if you plan on presenting a case study. Remember that this format demands that you create a story that tells viewers how someone or something got from one point to another.

For example, 'How A got to B." Ensure to use adjectives to showcase the transformation from point A to point B truly.

Example titles include:

• How a low-income household started earning significantly
• How a charitable organization created opportunities for uneducated children

3. Make Use of Numbers

Adding numbers to your presentation title can attract even those well-versed in the topic you plan on discussing.

For instance, "three tips on how to teach kindergartners" sounds better than "how to teach kindergarteners."

Even the best kindergarten teachers would be intrigued and want to find out what these three tips are.

The number you decide to use depends on your presentation. However, it is best to keep the number at a minimum. Typically, it would be best to aim for three, but you can go as high as five.

Using fewer points allows you to go into detail on each point explicitly. This way, you can fully explain each concept to allow your viewers to grasp each.

It also shows them that you know what you are talking about. Remember, it is best to present your topic more deeply than to discuss numerous concepts widely.

4. Keep Your Audience Wanting More

Another way to grab your viewers' attention is to pique their interest. Provoke their curiosity, and you can keep them hooked until the end of your presentation.

This format works best when you want to reveal a new research study. After all, people attend seminars, workshops, and conferences to learn about the latest discoveries in their fields. An example of this is:

• New research shows that the most optimal method to teach kindergarteners

This title suggests there is a new trick that kindergarten teachers can use in their classrooms to improve the teaching and learning experience. If you were a kindergarten teacher, wouldn't you be intrigued to find out what this presentation is all about?

Alternatively, you can use this format even if you do not have recent research results to reveal. All you need to do is evoke curiosity. Here is an example:

• The best strategy to teach a classroom full of kindergarteners

This title does not discuss any research information, but it would still make the viewer wonder what the "best strategy is.

5. Use Questions in the Title

You can use questions in your headline to attract listeners.

However, ensure that the questions are related to something they care about. Otherwise, you risk losing your audience's interest. The trick is to relate your question to the benefit of listening to your presentation. Examples of this include:

• Do you want to know the five things you are doing wrong as a blogger?
• Are you ready to start exercising? Start the right way

The question in your header does not always need to be a question. You can simply hint or imply it. An example of this is:

• That's right! Skincare products produce better results than you expect

6. Command Your Audience

Sometimes, the best way to grab and keep your viewer's attention is to be direct. As a professional, you should tell them the action to make or to act a certain way. Tell your viewers what these actions can lead to.

This format's point is to ask your audience "why," so this curiosity would make them want to hear what you have to say. Some examples titles include:

• Stop wasting time on things that do not matter
• Throw that negativity away and embrace positive change

7. Imply Privileged Information

We all love secrets and want to feel like we are in on something private. This is why creating titles that imply that you are providing information that only a few people know can draw attention to your presentation. Examples include:

• Secrets of teaching kindergartners
• Teaching techniques that only pros know

8. Offer Easy Solutions

You can attract people when you tell them they can easily learn to do something or do it in a short amount of time.

In your title, ensure not to mention the process because it would seem like a lot of work. Instead, focus on the viewer's motivation. Talk about the result of listening to your presentation. For example, you can use:

• Learn to stop procrastinating right now
• Best way to cook chicken in less than 30 minutes

People get excited when they know they can learn something new that would instantly show significant improvements in their lives.

9. Create a Cause for Concern

This title format is a powerful technique to make people come to your presentation. This is because the title makes them wonder if they are making mistakes.

Hence, they would be interested to know if they are truly making mistakes and how they can fix or learn from them. For example:

• Common mistakes kindergarten teachers make
• Currents flaw in biology teaching techniques

The titles do not have to be general, and you can base the title on your experience. In some cases, these titles work best because it makes you more relatable, and the audience would be more receptive to what you have to say. Here is an example:

• Three mistakes I made while teaching kindergarteners and how you can learn from them

Conclusion: Writing an Interesting Speech Title

After creating informative and thought-provoking content for their presentation, some people find it hard to title their work properly. However, writing a catchy presentation title is quite easy.

The best presentation titles do not have to be complex, but they should not be simple either. All you need to do is ensure that the title is catchy.

You want to be able to grab your viewers' attention and hold it till the end of your presentation . Hopefully, you can now do so using one of the tips in this article.

How to write a catchy presentation title

Sep 15, 2022

Posted by: Gemma King

Title writing.

It’s not as easy as you might think.

Take this article, for example. Can we really call an article about writing catchy titles “How to write a catchy title”? It’s hardly… well, catchy.

Fortunately for you, your presentation title doesn’t need to be anywhere near as functional. You don’t have to be easy to find when people google advice. You’ve got (almost) free rein to come up with something truly catchy.

That comes with its own challenges too, of course.

So I’ve gathered together some top tips from Steve Rawling of Storyteller Tactics , and the internet at large.

Let’s get to work!

Why do you need to write a catchy presentation title?

For optional-attendance events, your title needs to catch the attention of your audience enough for them to consider attending. It doesn’t matter how good anything else you have prepared is, if they don’t like the title, they’ll never get to see any of that stuff.

Of course, for many work-related presentations, your audience is pretty much guaranteed. It’s a work thing, so the people who need to be there, will be. Even then, a catchy title is important to set the tone of the session. And you don’t want that tone to be boring, do you?

We want attendees who feel anticipation, not dread or (worse) indifference.

That’s the Why; here are some Hows.

Techniques for writing catchy presentation titles

Buckle up, we’re starting with… worms!

Our community recently explored Mindworms in a live session to discover why some ideas stick in our minds and our memories while others fade into obscurity. Here are some key points you can apply to writing titles. If you include a handful of these things, you’re on the right track:

• Simplicity : is it easy to understand and repeat?
• Unexpectedness : is it surprising in some way?
• Concreteness : does it paint a clear picture?
• Emotionality : does it evoke hopes and/or fears or engage our sense of identity ?
• Storyness : does it describe some sort of causal chain (cause and effect)?
• Sensory : does it include elements like touch, smell or taste?
• Repetitiveness : are any elements or words repeated to help it stick?
• Rhyme : do you have any rhyming words that will help people recall it easily?
• Metaphors : can you use a metaphor to simplify the message?

I’d also consider adding alliteration and humour to this list; the latter particularly if it’s an internal-facing presentation with a known audience.

For example, you might not be particularly enthused about joining a session called: ‘ First-quarter Financial Report on Product X ’ (although it does use concreteness in mentioning ‘first quarter’ and is easy to understand).

You might be slightly more enthusiastic about ‘ Breakeven and beyond; Project X’s first quarter ’, and positively excited about ‘ Product X; the cash cow whose milk smells like success ’. The first employs hope (‘breakeven and beyond’), which is an emotion, as well as being simple and concrete. The second uses a metaphor (cow/milk), sensory words (smell), emotions are evoked (success) and is unexpected. Perhaps too unexpected, but it takes all kinds!

Story approaches

Every good story needs a title, so it’s no surprise that Steve Rawling, Author of Storyteller Tactics, has also covered this topic.

We can start off with the Secrets and Puzzles Storyteller Tactic - a fantastic way to format your presentation, by the way. But even if you don’t use it throughout your talk, you can use it in your title. People love secrets and puzzles. And you can create the sense of a secret about to be shared, or a puzzle to be solved, by using specific ‘keywords’:

• Secret, confidential, insider, exclusive, hidden, restricted, banned, untold, forgotten.
• Puzzle, riddle, odd, bizarre, unexpected, ironic, paradox, peculiar, mystery.

But remember - and this is important - if you promise a secret or something puzzling, you must deliver. As Steve says, the use of these words without any type of secret is just clickbait.

So let’s try the exercise again. Can you think of a better way to phrase this title? ‘ Exit interview data: 2022 learnings ’.

The presentation sounds like it’ll talk through the findings of HR’s interviews with team members who have left since the start of the year. This is prime material for a secret-inspired headline (what secrets did the interviews hold?) or a puzzle (how can the data be used to inspire change?).

Something like “ Famous last words; what secrets do 2022’s exit interviews hold? ” or “ Unexpected push factors: can 2022’s exit interviews catalyse change? ”. Both of these are concrete (giving a specific time frame), simple enough for the specialised audience to understand and promise something secretive or surprising.

If there doesn’t seem to be an appropriate secret or puzzle, there are lots of other Storyteller Tactics cards you can use to inspire an intriguing title. For example, Order & Chaos , Good & Evil and Curious Tales .

Another great Storyteller Tactic to use when searching for the perfect title is That’s Funny . It has you pick out something about your presentation/story that is a bit odd and makes you go “ Hmm, that’s funny… ”, or perhaps a person that is acting unusually. Something a little bit out of the ordinary (and unexpected) is a good way to reel people in. And talking of reeling people in…

Finally, Story Hooks is a fantastic tool. Steve looked at 1,000 TED talks to look for story hooks in their titles. He found a tonne of useful approaches: questions, surprises, ironies, relatability, superlatives and of course - knowledge. The promise that you will impart your hard-earned experience, in simple language, so that others may benefit from it, is a powerful one.

Other title-writing tricks to try

The internet is full of suggestions, some great and some utterly absurd. This list sticks to the former category! Pick a couple that are relevant to your presentation and give them a whirl.

• Use your title to create a knowledge vacuum. Is the content of your talk going to change something big? "This talk could change the way we talk to customers forever" - it lets people know that they'll be missing out on something important if they don't pay attention.
• Look for inspiration elsewhere. Probably not in your own calendar - catchy titles are still not the norm in most industries! Look at events online - or local newspaper headlines. They are rife with creativity (a little too much of it, sometimes!).
• Ask a question ; it gets people thinking about the answer straight away! And once they have started wondering, they'll be invested in finding out what the real answer is.

And we might be biased here, but the Pip Club newsletter (Pip's Practical Prompts) is a goldmine if you're looking for catchy titles and punchy, shorthand content inspiration. 

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91 Awesome Headline Formulas To Make Your Presentations Instantly Attractive

Obvious fact of the day: If you have a boring headline, your audience will think your entire presentation is boring. Yes, that goes for your videos, email and every other medium you use to engage with your audience and tribe.

Which then leads to the second obvious fact of the day: The most important part of your presentation is the headline you choose. Which is why I’m so excited to give you this uber-valuable resource to use in your presentations and videos. In fact, this is something you can come back to every time you create a new presentation.

Before we get started, let me share the backstory why I created all this. It began a few months ago, when out of nowhere — something wild happened. We started to get several THOUSANDS of people signing up for our live trainings on how to ‘awesome-ize’ their presentations and videos. We were showing people how to write better scripts, tell more addictive stories, how to have automatic ‘wow-factors’ with their presentations, and a whole lot more.

After analyzing several thousand videos and presentations — I began to notice a not-very-cool pattern in our tribe. That is that in virtually every single presentation or video — the headlines people choose were not awesome and sometimes even boring . At Powtoon , we live, breathe and fight to make your presentations awesome. So when we saw how many presentations were using boring headlines — we knew it was time. It was time to release the ultimate list of awesome headline formulas.

Meaning that from now on, you’ll never have to worry about what headline to come up with for your video or presentation. So anytime you need a headline – just go back to this page and use the plug-n-play formulas below. And boom, you have an instantly attractive headline.

This List of Headline Formulas is For You, Whether You’re a Professional Copywriter or Not

If you’re a professional copywriter, you’ve probably seen tons of examples of the ‘best headlines ever written’ – but not the headline formulas . And if you’re NOT a professional copywriter, it’s extremely difficult to understand how to apply those winning headlines in YOUR presentations. So here’s the exciting news.

I’ve taken the most effective headlines ever written – and broke them down for you to use as headline formulas in your presentations, whenever you need. And I gave you specific examples with each formula. Ranging from sleeping babies to SaaS CEO’s to men’s fashion to piano players to investors to cooks to hand models to Jack Black and yes, even 82-year-old HTML coders. Oh — and even Batman. So yes, you can use ANY of these for your specific presentation, topic, and niche.

Plus, I’ve added a whole bunch of headline formulas that are brand spanking new. So get ready for a damn good time today.

For you to get the most out of this resource, here’s how to use it. Start with the 5 principles to make a headline effective:

Winning Headline Formulas: The 5 Principles of an Effective Headline

1. Address Your Specific Audience (Being vague or general = boring university)

2. Highlight the Specific Benefit or Outcome They Desire

3. Highlight the Specific Pain They Most Want to Avoid

4. Create Curiosity

5. Add Urgency

The term I chose for ‘Niche’ or ‘Audience’ is ‘Avatar’. An Avatar means the identity of your target market or tribe. So let’s say your tribe consists of university students — then anytime you see the word ‘Avatar’ below, just put in the title of your Avatar. That could be ‘University Students’ or even mention the specific university you’re addressing. Of course, this applies to ANY tribe — and it absolutely applies to YOUR tribe.

Caveat: these are not black and white formulas, so feel free to play around a little. You might want to add certain elements within some of the formulas. The main thing is being specific to your tribe and leveraging the 5 principles above.

Remember, the secret to making your headlines ridiculously attractive is by deeply understanding what your tribe WANTS. The more clarity you have on what your audience wants, the easier it’ll be for you to use these formulas with power.

Also — you can use some of these together. One of the formulas might be a great headline and another would be a perfect supporting headline for you. Mix it up!

As you’ll see below, for some of these headline formulas I gave specific examples. Now as a fun bonus — I’m here to help you get the most out of this list. So if you’d like some extra help making your headline irresistibly awesome — choose one of the formulas below, use it to craft your own headline and write it in the comment section below. If you’re curious about how to make it even more awesome — just ask, and I’ll help you make it even better.

Introducing: The 91 Awesome Headline Formulas

• The World was engrossed/ obsessed by [Person’s] [Action] in/at [Place] (i.e. ‘The world was engrossed by Dr. Christine Blasey Ford’s testimony in the Brett Kavanaugh hearings.’)
• How I Made a [Gain] With a [Simple/Crazy/Wild Idea ] (i.e. ‘How I Got My Newborn to Sleep With a Cherry Red Gibson Guitar’)
• Are You Still [Painful/Embarrassing Things ]? (i.e. ‘Are You Still Biting Your Nails?’)
• There Are Only/Always [Number] Types of [Avatar] You Ever Want To [Result] – Which Group Are You In? (i.e. ‘There Are Only 4 Types of Employees You Ever Want To Hire – Which Group Are Your Employees In?’)
• To People Who Want To [Avatar’s Action] – but Can’t Get Started (i.e. ‘To Young Mothers Who Want To Have Their Own Business While Raising Their Kids – But Can’t Get Started’)
• The Crimes We Commit Against Our [Avatar] (i.e. ‘The Food Crimes We Commit Against Our Body’ or ‘The Creativity Crimes We Commit Against Our Employees’)
• These [Number] of [Avatar] Messed With [Product], See What Happened (i.e. ‘These 5 New Piano Players Messed With Piano-Hero, See What Happened’)
• The Death of [Avatar’s Niche] (i.e. ‘The Death of Old School Social Media’)
• How One Word Can Get You [Avatar’s Worry] (i.e. ‘How One Word Can Get You Fired’)
• Add This One _____ To Your _____ To Get a [Wild Result] (i.e. ‘Add This One Word In Your Menu To Get Your Customers To Order It, Every Single Time’)
• The Greatest Reason in The World To Start [What Avatar Wants To Achieve] (i.e. ‘The Greatest Reason In The World To Start Playing Chess’)
• The [Avatar] in the [Your Product/Service] (i.e. ‘The WalMart Cashier in the Ferrari’)
• How [Your Product] Is Making [Avatar’s Niche] History (i.e. ‘How My Newest Court Case Is Making Legal History’ or ‘How GM Dynamic Keyboards are Making PC History’)
• How To [Crime in Avatar’s Niche], Legally (i.e. ‘How To Get Cuban Cigars, Legally’)
• A Startling Fact About [Avatar’s Desired Gain] (i.e. ‘A Startling Fact About Your Doctors’ Success Rate’)
• [Celebrity] Is a [What They’re a Celebrity For]. S/He’s Also [Your Niche]. See How [Your Niche/Product] Helped Him/She Change The World (i.e. ‘Mark Zuckerburg Founded Facebook. He’s Also a Taurus. See How His Horoscope Helped Him Change The World’ or ‘Warren Buffet Is One of the Wealthiest People Alive. He’s Also From Omaha. See How Growing Up In Omaha Helped Him Become So Successful’)
• How To Write a [Avatar’s Needed Action] (i.e. ‘How To Write a Resume’)
• The Secrets of Making [Avatar’s Target Audience] [Gain Desired Benefit] (i.e. ‘The Secrets of Making The Dentists Office Fun Again’)
• Advice to [Avatar] Whose [Avatar’s Challenging Person] Won’t [Avatar’s Needed Action] (i.e. ‘Advice To Single Mothers Whose Families Won’t Help Them’ or ‘Advice to CEO’s Whose Employees Won’t Listen To Them.’)
• How a New [Discovery/App] Made a Plain/Ugly [Avatar] [Avatar’s Desired Gain] (i.e. ‘How My New Software Made an Ugly Website Beautiful…In 24 Minutes’ or’How a New Organic Supplement Made a Headache Disappear…Fast’)
• How to Get/Win [Avatar’s Desired Benefit] and [Avatar’s Secondary Benefit] (i.e. ‘How To Get Your Child To Respect & Listen To You…And Still Be a Cool Parent’)
• How to [Avatar’s Action] without [Avatar’s #1 Worry] (i.e. ‘How to Get a Flood of New Chiropractor Clients Without Paying a Penny In Advertising’)
• Think [Avatar’s Niche] Is Just For _____? Meet This [Surprising Person] Who Might Disagree With You On That (i.e. ‘Think HTML Is Just For Young Coders? Meet This 82-Year-Old Grandma Who Might Just Disagree With You On That’)
• A New Kind of [Avatar’s Niche] Encourages [Avatar] To [Desired Result] (i.e. ‘A New Kind of Office Design Encourages Employees To Stay Longer At Work’)
• You Can Laugh at [Avatar’s Niche] Worries – if You Follow This Simple Plan (i.e. ‘You Can Laugh at Your Money Worries – If You Follow This Simple Plan’)

[Number] Known [X] Troubles – Which do You Want to Overcome? (i.e. ’10 Known Health Troubles – Which do you Want To Overcome?’)

• How I Improved My [X] in One [Time] (i.e. ‘How I Improved My Cooking Skills For My Family In One Afternoon’)
• Use/Do [Avatar’s Niche]? You Need This [Numbered Content] of [Avatar’s Resources] (i.e. ‘Exercise Much? You Need This List of 10 Post Workout Recipes’)
• New Free [Resource] Tells You [Number] Secrets of Better [Benefit] (i.e. ‘New Free Webinar Shows You The 12 Secrets of Better Family Vacations’)
• The Secret to Being [Avatar’s Desired Outcome] (i.e. ‘The Secret To Being a Woman That Every Man Wants’)
• To [Avatar] Who Want to Quit [What Avatar Wants to Avoid] While [X] (i.e. ‘To Loving Fathers Who Want To Quit Their Cubicle-Job While Their Kids Are Still Young’)

Imagine [Avatar’s Big Desire] for/in [Short Amount of Time] (i.e. ‘Imagine Being Able To Protect Yourself Like Batman, In Just 62 Days’)

• We Analyzed [Big Number] The Most Successful [Avatar’s Niche] of All Time & Discovered This Secret to [Avatar’s Desired Result] (i.e. ‘We Analyzed 174 of The Most Successful High Schools In American History to Discover The Secret to Successful Education’)
• Thousands Now [X] Who Never Thought They Could (i.e. ‘Thousands of Senior Citizens Now Create iPhone Apps – Who Never Thought They Could’)
• [Avatar’s Desired Action] for [Short Amount of Time] Will [Achieve Desired Result]. Here’s How (i.e. ‘Being Lazy for 45 Minutes a Day Will Make You More Productive. Here’s How’)
• Get the Kind of [X] You Want (i.e. ‘Get the Kind of S.A.T Score You Want’)
• Why [Your Product Consumers] Live Better (i.e. ‘Why Beer Drinkers Live Better’)

“Dear [Your Name Here]: You Saved My Life” (i.e. ‘Dear Uber Driver: You Saved My Life’)

• [Avatar]! Want Quick [X]? (i.e. ‘English Teachers! Want Extra Income on the Side?’)
• You May Be [Doing X] More [Avatar’s Enemy] Than You Should (i.e. ‘You May Be Working Harder Than You Should’)
• Get Rid of That [Avatar’s Enemy]! (i.e. ‘Get Rid of That Crack In Your iPhone’)
• How You can Get a Quick [X] of [Desired Outcome] – By [Using Your Product] (i.e. ‘How You Can Get a Quick, Lasting Burst of Energy In Your Day – By Snacking on This Vegetable’)
• Become a [Desired Benefit] [Avatar Title] With [Your Product/Resource] (i.e. ‘Look Like James Bond With These 5 Style Hacks’)
• How To Get More [Desired Benefit] From The [X] You [Already Take This Action] (i.e. ‘How To Get More Money From The Job You Already Have’)
• See How [Avatar]’s Life/Career Changed When They Started [Using Your Product] (i.e. ‘See How One Stylist’s Career Changed When They Started Using Johnson & Johnson’s New Conditioner)
• Wow! [Celebrity Name] [Doing Surprising Action] In [Surprising Location/Publication] (i.e. ‘Wow! Jack Black Does Bikram Yoga On Set Before Any Shoot’)
• See [Your Product] In Action (i.e. ‘See #Slides In Action’)
• How I [Achieved Result] in [Short Amount of Time] (i.e. ‘How I Got a 6-Pack In 32 Days’)
• You Can [Achieve Desired Result] Easily – Just Like [Person] (i.e. ‘You Can Learn Spanish Easily – Just Like David’)
• Get Rid of [Avatar’s] Worries for Good (i.e. ‘Get Rid of Blood Pressure Worries For Good’)

Keep Your [X] safe This [Current/Upcoming Season]! (i.e. ‘Keep Your School Safe This Summer Vacation’)

• Free to [Avatar]. [Action] for [Major Media/Publications/Company] You Want. (i.e. ‘Free to Members of our Gym. Be Featured In Any Fitness Magazine You Want’)
• The [Avatar’s Tool] of the [Avatar’s Desired Title] (i.e. ‘The Only Watch of YPO Presidents’)

For [Avatars] Who Don’t Have [Resource] for [X] (i.e. ‘For Bloggers Who Don’t Have Time for SEO’)

• How To Avoid [X] Hazards (i.e. ‘How To Avoid Employee Lawsuits’)
• Break Out/Stop of [Bad Habit]! (i.e. ‘Stop Overeating’)
• Free Yourself From [X] With [Number] of these [Avatar’s Niche] Secrets (i.e. ‘Free Yourself From Anger With 4 of these Meditation Techniques’)
• What Sort of [Avatar] [Takes Action With Your Product]? (i.e. ‘What Sort of Driver Reads Road & Track’)
• Will You Help me [X]? (i.e. ‘Will You Help Me Rebuild Our Community?’)
• Don’t Even Think About [X] Without Reading This Report! (i.e. ‘Don’t Even Think About Suicide Without First Reading This Letter’)
• Why [Avatar] [Achieves Exciting Result] (i.e. ‘Why Grammar School Teachers Live Longer’)
• The Secret of Having [X] (i.e. ‘The Secret of Having a Business That Runs Without You’)
• How To [Benefit] by just [Doing Simple Actions] (i.e. ‘How To Swim Like an Olympian By Just Doing This One Stretch Before Going In The Pool’)
• How To [Desired Outcome] Without [X] for [Minimal Output] (i.e. ‘How To Write Perfect Headlines Without Breaking Your Teeth In Just 90 Seconds’)
• [Number] Steps to [Outcome] (i.e. ‘4 Steps to a Passionate Marriage’)
• How To [Action] a [Desired Outcome] and [Extra Benefit] ( i.e. How To Win at Poker & Make Extra Money on The Side’)
• Who is [Getting Desired Outcome] and How (i.e. ‘Who Always Feels Like They’re In Zen At Work…and How’)
• How The Experts [Actions] (i.e. ‘How The Experts Do Sit-Ups’)
• Want to Be a [Avatar Title]? (i.e. ‘Want To Be a Hand Model?’)
• How To [Action] a Good [Outcome] (i.e. ‘How To Cook a Great Dinner In Just 15 Minutes’)
• But What if You Could [Desired Benefit]? (i.e. ‘But What if You Could Get Dry Cleaning at Home?’)
• Meet The [Avatar] Who [Achieved The Impossible] (i.e. ‘Meet The Homeless Man Who Became an Expert Investor’)
• How To [Achieve Desired Result], Hour-by-Hour (i.e. ‘How To Meditate Like a Buddhist Monk, Minute-By-Minute’)
• Is Your [Location] [ ‘X’] Poor? (i.e. ‘Is Your Neighborhood Park-Benches Poor?’)
• Why Some [Avatars] Almost Always [Achieve Desired Outcome] in [Location]? (i.e. ‘Why These Salons Almost Always Make More Money In Detroit’)
• How Much is Your [Thing You Wish Was Gone] Costing Your [X]? (i.e. ‘How Much Is Your Extra Fat Costing Your Grocery Budget Every Month?’)
• [Number] New Ways to a [X’s] Heart – in This fascinating Presentation/Report/Book/Review (i.e. ’10 New Ways To a Man’s Heart – In This Fascinating Presentation’)
• How To Give Your [Avatar] Extra [Desired Benefit] – 3 [Surprising Word] Ways (i.e. ‘How To Give Your Grandaughter Extra Savings For College – 3 Simple Ways’)
• Little [Problem] That Keep [Avatars] [Pain] (i.e. ‘Little WordPress Bugs That Keep Your Blog From Being Found’)
• This is a [Avatar] – [Action] To Her Death (i.e. ‘This is a CEO – Working To Their Death’)
• Take This One Minute Test!
• Here Is a Quick way to [Remove Pain] (i.e. ‘Here is a Quick Way to Relieve Stress’)
• “I lost my [Pain] – and [Got Benefit] too!” (i.e. ‘I got rid of all my debt – and made $42,000 too!’)

The Truth About Getting [Benefit] (i.e. ‘The Truth About Owning Your Own Restaurant’)

• The Most [Pain] Mistake of Your Life (i.e. ‘The Most Expensive Mistake of Your Life’)
• [Number] ways to [X] Your [Thing Avatar is Avoiding] (i.e. ’21 Ways to Kill Your Procrastination’)
• Need More [Desired Outcome]? (i.e. ‘Need More Passion In Your Marriage?’)
• What Your [X] Doesn’t Want You to Know (i.e. ‘What Your Bank Doesn’t Want You to Know’)
• [X] scandal reveals that more than [Number] of [Avatar’s] [What’s Valuable to Avatar] was [Bad Consequence] (i.e. Facebook’s Cambridge Analytica scandal revealed that more than 50 million people’s personal information was compromised for “research”‘)
• [Gain] Hiding In Your [Avatar’s Location] (i.e. ‘5 Optimization Secrets Hiding In Your YouTube Analytics’)
• A Little Mistake That Cost a [Title of Avatar] [Painful Loss] a [Time] (i.e. ‘A Little Mistake That Cost a SaaS CEO $50,000 a Month’)

BONUS HEADLINE: FINALLY! Here’s How To Get [Benefit A] & [Benefit B]…without [Pain] (i.e. ‘FINALLY! Here’s How To Get More Omega 3 & Calcium…Without Buying Expensive Supplements!’)

Awesomesauce… Now Tell Me, Which Of These Headline Formulas Is Your Favorite?

Use this page as a resource anytime you need some ridiculously attractive headline formulas for your presentations. This goes for your email subject lines, videos, blog posts, and even proposals. So let me know, which of these 91 headline formulas is your favorite? Which do you plan on using…this week?

The fun thing is that you can be as creative as you want with these bad boys — and they work every time. As long as you use the 5 principles above, your audience is going to fall in love with you all over again. My favorite part is how creative I can be with any one of these. It’s not difficult because it boils down to following the process I laid out for you. So go ahead and WOW your audience with these puppies. Using these headline formulas with Powtoon is almost too powerful — so don’t say I didn’t warn you. Use these headlines with a Powtoon template and your audience will be calling you a creative genius.

Bonus Round: Use These 11 Rocking Resources To Find Even More Explosive Headline Formulas

Here are a few resources to use along with this page to find winning headline formulas anytime you need:

1. UpWorthy (Yes, it’s their headlines which took them viral, so pay close attention to them)

2. Swiped (Love Mike, he’s doing what no one else is doing. Check his site out for genius swipe files of winning headlines)

3. Buffer (Here’s a great post they did on headline formulas)

4. CopyBlogger (Here’s their great post on headline formulas)

5. Unbounce + CopyHacker’s Joanna Weibe (This is advanced and awesome. Some ‘meta-strategies’ on headline formulas)

6. KISSmetrics (Love their ‘SHINE’ principle for headlines)

7. Digital Marketer (Russ Henneberry dedicated an entire post to headline formulas for social media. And yes, notice his killer headline for it!)

8. Greatist – (An ultimate health and wellness website with a plethora of genius headlines to learn from)

9. OkDork – (Noah Kagan founded AppSumo & SumoMe. He’s awesome. Here’s what was learned after analyzing 1 Million Headlines)

10. Buffer Wins Again ( Courtney Seiter from Buffer explains 8 winning headline formulas and the psychology why they work)

11. QuickSprout (We love Neil Patel and so will you after reading his post on the ‘perfect headline formula’)

As our final and fun bonus – I’m here to help you get the most out of this list. So if you’d like some extra help making your headline irresistible — choose one of the formulas above, use it to craft your own headline, and write it in the comment section below. If you’re curious about how to make it even more awesome — just ask, and I’ll help you make it even better.

You’re awesome!

P.S.  Then again, sometimes a headline can just be two words. This was voted the best ad of the 20th century . With a simple Headline: ‘Think Small’.

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20 Snappy Irresistible Speaking Presentation Title Ideas

the speaking title formulaS that will get you booked!

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One of the most under-rated factors in how often and where leaders get booked to speak is the quality of their presentation title! You can be a stellar speaker, but if your title isn’t compelling, you’ll find it hard to get booked… You must capture the essence of your message, while still leaving the audience (or booker) wanting more. You must impart some persuasive reason why they must hear what you have to say (urgency, warning, problem-solving, ease, improved outcome, filling a knowledge void.) And you must keep it short!

Grab these 20 Snappy Irresistible Speaking Presentation Title Ideas and stop wracking your brain for a title that will excite the booker and the audience!

20 Snappy Irresistible Speaking Presentation Title Ideas  ($397 Value)

Have you  struggled with writing titles? Crafting a great talk title is an art! But anyone can do it with these 20 simple speaking title formulas to pick from!

Your guide includes:

• 20 specific title formulas that you can easily use and repurpose.
• Specific examples within each formula that give you a starting point to craft your perfect title.
• Proven starting points that have been used by successful speakers and presenters to get booked consistently.

Your perfect title is one step away!

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Presentation Guru

Rethinking title slides.

The title slide is prime presentation real estate. You can either choose to invest in it or miss a great opportunity to grab you audience’s attention from the start. Here John Zimmer makes the case for rethinking the potential of the title slide and gives ideas on how to make the most impact when opening your next presentation.

The title slide

The gateway to your presentation.

The sign that tells your audience where they’re going and who’s going to take them on the journey.

Titles slides often contain such details as the date of the presentation, the name and location of the event, the logo of the speaker’s company, contact details and more. In fact, it is not unusual to see a title slide like the example below or some variation of it.

Now, there is nothing inherently wrong, per se , in having a title slide like this. It conveys important information about what is to come. But it is bland and all too common.

What’s worse, what often happens, is that this slide is projected on the screen before the speaker takes the stage. The speaker is then introduced and proceeds to say something along the lines of the following:

“Good morning / afternoon. My name is [name on the slide] . I am the [speaker’s title on the slide] at [company whose logo is on the slide] . I am very happy to be at [name of the event on the slide] . Today I am going to talk to you about [presentation title on the slide and perhaps some variation of the subtitle] .”

In other words, the speaker starts by telling the audience things that they already know because they have already read the title slide. Not a great way to begin. In fact, by beginning this way, many speakers waste one of the most important parts of their presentations, the opening.

Psychologists talk about the learning principles of primacy and recency. People tend to remember the first thing they hear and the last thing. So the openings (and closings) of your presentation are important. You don’t want to waste them.

This post is not about designing a good title slide – there’s plenty of information elsewhere about design principles ; rather, it’s about thinking differently about title slides and how to use them.

I’d like to share three ideas for you to consider with regard to title slides. These ideas might seem unconventional – and to the extent that most presenters don’t follow them, they are – but whenever I have seen them used, the results have always been positive.

Idea No. 1 – You don’t always need a title slide

There is no rule that you need a title slide for every presentation that you make. This is especially so if there is an agenda for the event that clearly states your name and the subject of your talk.

Instead, make your first slide black and have it showing before you are introduced. The audience won’t even know it’s a slide: they’ll just see a black screen.

When you are introduced, walk on stage and begin speaking while the screen is black. The audience will be 100% focused on you because there is nothing on the screen to distract them. At the appropriate point, transition to your first substantive slide and continue the talk.

When participants in my corporate trainings try this approach, the feedback from their peers is overwhelmingly positive. The audience feels more connected with the speaker and a solid foundation has been laid for the rest of the talk.

Notwithstanding the above, if you distribute copies of your slides after the presentation, I recommend that you do include a title slide so that people have the name of your presentation, your personal details, the date of the presentation, etc. There is no rule that says that the copies you distribute have to be exactly the same as what you showed on the screen.

Idea No. 2 – You can start talking and transition into the title slide

This idea is a variation on Idea No. 1.

As above, you begin your talk with a black slide. You open, for example, by telling an interesting fact or making a bold statement or telling a story . Of course, whatever you say, it should be related to your talk.

Once you have completed your opening comments and have grabbed your audience’s attention, you click into the title slide and tell them where you are going to take them.

This type of opening reminds me of the opening to a James Bond movie. If you have never seen a Bond movie, they usually open with a riveting scene involving high drama: a high speed car chase; skiing down a mountain; jumping out of a plane; or some other adrenalin-pumping activity. Once the scene is over, things calm down and we find out what the plotline of the film will be.

The good news is that you do not have to be James Bond on stage. (Though if you are, I for one will be pleased to buy a ticket.) But you can use the technique of a powerful opening and transition into the title slide to achieve a similar effect.

Idea No. 3 – Start with a substantive slide and click into the title slide

This idea is a variation on Idea No. 2. However, instead of a black slide, you begin your talk with a substantive slide on the screen and then transition to the title slide.

A few months ago, I was working with a young start-up company that has created an incredible device to help people who have been injured regain the use of their legs. Their device has been featured on CNN as part of an exposé examining the incredible technological breakthroughs that are being made in this field. I was helping them with their pitch.

They began with the usual, title slide and explained who they were and what they did. They then transitioned to their second slide, which was an amazing full screen image, and they told the amazing story behind it.

During the feedback discussion, I said, “Let’s try something. Let’s start with the image and put the title slide second.” I then reversed the two slides in the PowerPoint. “OK,” I told them, “go right into the story and then click to the title slide and tell me who you are and what you do.”

So they did, and they were almost jumping up and down with excitement over how much better it was. Now, they began with a compelling story that hooked you from the outset. After their story was completed, they clicked into the title slide and said, “ We are [Company X] and our passion is to help people like [the person in the above-mentioned story] . ”

And as I told them, I had not done much; just swapped two slides. But little changes can make a big impact.

So there you have it. Three ideas to consider when it comes to title slides; three ideas that can give the opening of your next presentation a shot in the arm.

If you liked this, you might also like:

Ideas for ending your presentation: Rethinking Final Slides

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Harley G King

30th August 2017 at 9:32 pm

I love the flipping of the slides idea, John. Brilliant. I would also suggest not introducing yourself. Have someone else introduce you. Also, don’t reintroduce yourself as I have seen many speakers do.

1st September 2017 at 8:54 am

Thanks for the comment. I agree that it is always best to have someone introduce you whenever possible. And, in such cases, I tell people to write out a short introduction for them so that they say the most relevant things for that particular audience. When there is no one to introduce you, you should introduce yourself briefly. But it does not have to be the first thing you say.

Rashid N Kapadia

30th August 2017 at 9:39 pm

May I offer an alternate thought: 1st slide of deck = title slide. 2nd slide = black slide. 3rd slide = speakers opening slide/beginning of content. Last slide (closing / thank you) to contain main elements of 1st slide thereby acknowledging event and organizers.

Have the title slide displayed during the pre-talk period. (unless organizers have a auto slide deck playing. This is common) As soon as the introducer / organizer rises to introduce the speaker- switch to 2nd / black slide. The screen should be black before the introducer reaches the lectern. All attention is transferred to introducer. After speaker takes stage, grounds (connecting to yourself) and connects (receives audience attention) with audience (should take minimum 10 seconds), then switch to slide 3 and begin delivering content. Last slide to be left on for post-speech period. Unless organizer want to go to different auto play slide deck Just some thoughts. GOOD LUCK!

2nd September 2017 at 9:25 am

Thanks for the comment, Rashid. Your approach would work nicely. In such a case, if I were the speaker, I would be the one controlling the image on the screen at all times. It would ensure that I kept control over the slides and would avoid having a complicated procedure with other people. And, if there is a detailed programme that the audience members already have, you could dispense with the title slide or even go with a simple transition slide: “Next speaker: ***”.

One other point, given that you touched on it. For a final slide, I tell people never to write “Thank You!” For me it is a waste of premium space on an important slide. If you want to thank your audience, look at them and thank them sincerely. From the heart. Not from some slide that you typed out three days earlier.

Craig Hadden (@RemotePoss)

31st August 2017 at 2:12 am

I really like #3, and it sounds like your client loved it!

It ties in with a technique I call “start strong” , meaning to open with a scenario (“Imagine if…”), a startling statistic, or a story. (Grab people at the gut level, and they’ll listen for sure!)

For #1, here’s a tip for people who struggle a bit with PPT: An easy way to skip the title slide during the slideshow (yet still have it there for when you share your slides) is to choose Hide Slide from the Slide Show tab.

Thanks for thinking outside the box, John, and I hope to see more presenters following suit!

2nd September 2017 at 9:29 am

Thanks for the comment, Craig and thanks for sharing your post. You only get one shot at making a good first impression, so starting strong is fundamental. Those are good tips on your post. Thanks also for the handy reminder about hiding slides. I fully agree that if you distribute your slides, there should be a title slide with all of the relevant information (speaker, date, title, event, company logo, etc.)

Linda Kundell

7th November 2017 at 6:29 pm

Food for thought.

8th November 2017 at 10:09 am

Indeed, Linda. So often what we think of as a “rule” of public speaking is nothing more than a bad practice that has been repeated over and over again. This is not to say that title slides are inherently bad; rather, if we step back and think creatively, we see that there are different ways to use them.

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What It Takes to Give a Great Presentation

• Carmine Gallo

Five tips to set yourself apart.

Never underestimate the power of great communication. It can help you land the job of your dreams, attract investors to back your idea, or elevate your stature within your organization. But while there are plenty of good speakers in the world, you can set yourself apart out by being the person who can deliver something great over and over. Here are a few tips for business professionals who want to move from being good speakers to great ones: be concise (the fewer words, the better); never use bullet points (photos and images paired together are more memorable); don’t underestimate the power of your voice (raise and lower it for emphasis); give your audience something extra (unexpected moments will grab their attention); rehearse (the best speakers are the best because they practice — a lot).

I was sitting across the table from a Silicon Valley CEO who had pioneered a technology that touches many of our lives — the flash memory that stores data on smartphones, digital cameras, and computers. He was a frequent guest on CNBC and had been delivering business presentations for at least 20 years before we met. And yet, the CEO wanted to sharpen his public speaking skills.

• Carmine Gallo is a Harvard University instructor, keynote speaker, and author of 10 books translated into 40 languages. Gallo is the author of The Bezos Blueprint: Communication Secrets of the World’s Greatest Salesman  (St. Martin’s Press).

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• Communication

Guide to Making Great Presentations (Free eBook Download)

Also, download our Free eBook: The Complete Guide to Making Great Presentations . It's the deepest resource for learning effective presentation skills for a PPT.

This eBook covers the complete presentation process. It takes the PowerPoint tips and tricks you learn in this article further. Learn how to write your presentation, design it like a pro, and prepare it to present powerfully. It's another great source for presentation design tips.

Jump to content in this tip:

• Know Your Stuff
• Write It Out
• Highlight What’s Most Important
• Know Your Audience
• Rehearse! (Yes, Already)
• Rewrite After You Rehearse
• Share With a Friend
• Keep Your Slides Simple
• Limit Words on Your Slides
• Use High-Quality Photos and Graphics
• Use Accurate and Relevant Charts and Graphs
• Use High-Quality, Fresh Templates
• Choose Appropriate Fonts
• Choose Color Well
• Clean + Simple Formatting Makes All the Difference!
• Make Sure All Objects Are Aligned
• Limit Punctuation
• Avoid Over-Formatting Your Points
• Combine Information With Graphics in PowerPoint
• I’ll Say It Again - Rehearse
• Practice With a Timer
• Slow It Down
• Pause More Often
• Record Yourself
• Choose Three Focal Points in the Room
• Vary Your Sentence Length
• Practice in Front of a Mirror
• Use “Present Mode” When Rehearsing
• Practice With New Audiences!
• Engage the Audience by Asking Questions
• Take a Deep Breath
• Lighten Up Your Mood
• Remind Yourself to Take It Slow
• Read the Room
• Fake It ‘Til You Make It!
• Stop With the Sound Effects
• Don’t Use Flashy Slide Transitions
• Beware of Clip Art
• Don't Be Afraid to Be Afraid
• Don't Read Directly During Your PowerPoint Presentation
• Don't Miss Out on PowerPoint Customizations
• Use the Visual Guides
• Use a Few Animations (Tastefully)
• Stage Key Content With Animations
• Add a Video to Your PowerPoint
• Add Charts & Graphs
• Build Your Own Infographics With SmartArt
• Use Presenter View
• Track Your PowerPoint Changes
• Engage With an Interactive Quiz
• Illustrate With Custom Image Masks
• Print Handouts With Extra Notes
• Make Bulk Edits With Master Slides
• Shrink File Sizes for Sharing
• Map Processes With Flowcharts
• Use Brand-Specific Colors
• Build Social Media Posts in PPT
• Be Industry-Specific
• Design for Online (Virtual) Sharing

Master PowerPoint (Free Course): 15 Essential Tips 

This article is full of helpful tips so you can build a powerful presentation. You can also find more PowerPoint tips in this video lesson:

What Makes a PowerPoint Presentation Effective?

Knowing how to use PowerPoint and work within it quickly is helpful. But more important is making a good presentation that hits all your presentation goals. A great PowerPoint presentation is:

• Prepared to Win . Research, plan and prepare your presentation professionally. It helps you deliver an effective message to your target audience.
• Designed Correctly . Your visual points should stand out without overwhelming your audience. A good PowerPoint presentation visual shouldn't complicate your message.
• Practiced to Perfection . Rehearse your timing and delivery so that your points land as practiced with a live audience.
• Delivered with Poise . Present with a relaxed inner-calm and confident outward projection. Give your audience warmth, excitement, and energy.
• Free from Mistakes . Avoid typos, cheesy clip art, and miscues like reading directly from your slides.

Consider this your all-inclusive guide of how to make a good presentation PPT. We’ll look at preparing your presentation, how to design it in PowerPoint. Plus, we'll explore how to practice and nail your delivery successfully come presentation time. 

We’ll also address what not to do in these tips for PowerPoint presentations—so you can sidestep any big mistakes. Effective presentation skills PPT tips are all you need to become a great presenter.

If you're struggling with making a well-designed presentation, then a  great PPT theme  can help you achieve the creative and  professional results you're looking for . 

Now let's dig into these tips for effective PowerPoint presentations.

Killer Presentation Preparation Tips - To Get Started Right

Before even opening PowerPoint, start by addressing these things. These Microsoft PowerPoint tips and tricks will ensure that you're prepared for your presentation:

1. Know Your Stuff

Your presentation isn’t about your slides alone. It’s about the message you want to get across. Before filling in stats, facts and figures, think about the narrative that'll be discussed, why and in what order. It's a must as you learn how to give a good presentation PPT.

2. Write It Out

Start on a Word or Google doc. Storyboard or script the entire presentation. This will give you an idea of how the information presented will flow, and how viewers will see it in sequence. Learn the complete writing process: 

3. Highlight What’s Most Important

A presentation covers the most crucial pieces only. Whatever you’ve been working on that lead to this—a paper, a work project, a new product design—doesn’t need to be shared in its entirety. Pick key points and put the rest in an “Appendix” to refer to during the Q&A session at the end.

4. Know Your Audience

How you talk to a room full of medical professionals should be different from the way you address a room full of young entrepreneurs. Everything, in fact, is different. Your topic selection, the language you use, the examples you give to illustrate points. The little bits of humor included should be tailored specifically with your target audience in mind. 

Understand your audience's needs to create a successful PowerPoint presentation. Customize your content to meet their specific requirements : 

5. Rehearse! (Yes, Already)

It’s never too early to get used to the rhythm of your presentation and take note of points you want to emphasize. While saying it out loud, you’ll start to develop a “feel” for the material. You'll notice that some things work well, while others don’t and might need to be worked around.

6. Rewrite After You Rehearse

As you're rehearsing your presentation, you're bound to stumble over sections that don't quite flow naturally. Instead of reworking your delivery, it might be time to consider the content and rewriting the areas that served as stumbling blocks.

"Editing is hard. 'It's good enough,' is a phrase wannabes use. Leaders take editing seriously." - Anthony Trendl

The most important part of creating a great presentation is the writing stage. The second most important stage is  rewriting.

7. Share With a Friend

If the stakes are high for your presentation, it's never too early to get feedback from those that you trust.

Here's an article that helps you collaborate as a team on a PowerPoint presentation. Get PowerPoint design tips from those that you trust when you collaborate.

Simple Tips to Design Your PowerPoint Presentation Better

Second only to you (the information you bring and how you present it) is your PowerPoint slides. If not designed well, a PowerPoint can be disengaging or distracting (regardless of the content quality). Here are some presentation design tips to make sure this doesn’t happen to you:

8.  Keep Your Slides Simple

This is one of the most important PowerPoint presentation tips to follow when designing your slides. Keep in mind that less is more (effective.) A cluttered slide is distracting. It causes confusion for an audience: Which part of the slide should I focus on? Should I read the slide or pay attention to the presenter? 

But, a simple, visually appealing slide will engage your audience, keeping them on track with your main points. Here's an example of a simple slide that serves its purpose perfectly:

9. Limit Words on Your Slides

Piggybacking on the last point—less is more effective. If possible, avoid bullets altogether. Otherwise cut them to just a few simple words. The audience should be listening, not reading.

10. Use High-Quality Photos and Graphics

One of the more important tips for quality PowerPoint presentations is to use high-quality photos and graphics.

Earlier in this tutorial, you saw Envato Elements, an all-you-can-download service with PPT tips inside of templates. Those pre-built designs are a beginner's best friend. They're even better when paired with Elements' unlimited library of stock photos .

People are more likely to take you seriously if your presentation is visually appealing. Users view attractive design as more usable. Similarly, they'll view a more attractive PowerPoint as more effective. 

11. Use Accurate and Relevant Charts and Graphs

Charts and graphs can also be distracting if they’re not used right. Make sure your information design is simple and clean so that the audience doesn’t spend the entire time trying to decipher what your X axis says. Learn more about PPT data presentation in the following article:

12. Use High-Quality, Fresh Templates

Have you seen the old PowerPoint template that looks like worn paper and uses ink splashes? Yeah, so has your audience. Templates can be distracting if they're too basic or if the design feels dated. You need one with great design options. 

Costs are always a concern. But when you use Envato Elements, you've got everything you need to create a great PowerPoint presentation . That's thanks to the incredible all-you-can-download subscription package.

On Envato Elements, there are thousands of PowerPoint design templates that are ready to use. Instead of designing a presentation from scratch, start with a template! Just add your specifics to the placeholders.

The best PowerPoint design tips save you time. And there's no tip more powerful than this one: use a pre-built template . It helps you master how to present a PowerPoint without spending all your time in the app.

Learn how to make a good PowerPoint presentation attractive with the help of the best templates below. You'll see PowerPoint tips packaged inside of templates by talented designers.

13. Choose Appropriate Fonts

Fonts are an important part of engaging your audience. Fonts and typography choices have a subconscious effect on viewers. They can characterize your company's presentation and brand either positively or negatively. Make sure that you're choosing fonts that are professional and modern!

14. Choose Color Well

Like font choice, colors cause specific subconscious reactions from viewers. Choosing an outdated color combination for your presentation will render it ineffective. 

Below is an example of the Popsicle PowerPoint template , which has a modern presentation color choice:

15. Clean + Simple Formatting Makes All the Difference!

We've got a full tutorial on how to make a good presentation slide . Give it a read through and review the accompanying video. Just remember less is more. The focus is you and  your message , not your slides.

16. Make Sure All Objects Are Aligned

A simple way to create a well-designed presentation is to make sure all items on a slide are intentionally aligned. To do this hold down Shift + select all the objects you want to include. Then choose Arrange in the options bar and apply  Alignment Type .

17. Limit Punctuation

This isn't the place for exclamation points. Emphasize your points (while speaking). Don’t enlist punctuation to do this for you. (Leave these at home!!!)

18. Avoid Over-Formatting Your Points

This PowerPoint presentation tip is simple. There’s no need to have every word of every bullet point capitalized, or to have all your bullet points in title case. If possible, drop bullets altogether. Again, the simpler the better!

19. Combine Information With Graphics in PowerPoint

One of the most powerful presentation skills for PPT is using infographics. With the right type of visuals, slides come to life and reduce the text in favor of graphics.

Infographics  help combine information with graphics. It's easier to explain complex ideas when you use visual formats that are intuitive. Learn how with the help of 30 templates in the article below:

Practice Presentation Tips: Rehearse, Rehearse, Rehearse!

Delivery is probably more important than the actual content. Here's how to become more aware of your own unique ticks, and how to present like a polished pro:

20. I’ll Say It Again - Rehearse

Just do it. Again and again. Experiment with pauses, gestures, and body language. Practice around one hour for every minute of your speech.

21. Practice With a Timer

Consistency is key to an effective PowerPoint presentation. Timing should be similar (ideally the same) each time you rehearse. This one will especially pay off when it’s time to present in front of your audience!

22. Slow It Down

Many of the best speakers today intentionally speak slowly. You’ll have the chance to emphasize, appear more thoughtful, and make your information easier to digest.

23. Pause More Often

Like the prior tip. Pausing more often, allows main points to be emphasized and for information to sink in. You need to let key points breathe a little before rushing into the next section.

24. Record Yourself

Use your phone’s voice recorder. Assess and critique yourself. Consider: 

• Are your pauses too short or too long? 
• Are you speaking slowly enough? Too slow? 
• When you’re nervous does your voice get high like the mice in Cinderella? 

It’s always weird to hear your own voice recorded; don’t stress it. Use this as a time to adjust.

25. Choose Three Focal Points in the Room

If you stare at the same spot (or even creepier, the same person) the entire time, your presentation will be ineffective (and awkward.) People will be distracted by you, wondering what you're staring at. 

Try this: pick three points in the room (typically: left, center, right). Take time to direct your delivery toward each physical focal point in the room. Also, focus on the center when making your primary points.

26. Vary Your Sentence Length

This makes you sound more interesting and it's easier for your audience to follow. Think short and punchy. Or go long and complex for dramatic effect.

27. Modulate!

Don't speak in monotone for your whole presentation. Be conscious to raise and lower your voice tone. Otherwise, people will tune you out, and you'll come across like the teacher in Charlie Brown.

28. Practice in Front of a Mirror

What you look like is as important as how you sound. Pretend as though you're having a normal conversation and allow your hands to move with your speech—emphasizing your points. Just don’t get carried away! (I’m thinking Brene Brown or President Obama , not your Aunt Jamie after a few gin and tonics.)

29. Use “Present Mode” When Rehearsing

When you finally are ready to hit the Present button in PowerPoint, make sure you use the Present Mode option. This allows for you (and only you) to view extra notes about each slide—just in case you forget something!

30. Practice With New Audiences!

If possible, try doing a few real live test runs as a webinar or even at a local Toastmasters organization to get some feedback from a live audience.

31. Engage the Audience by Asking Questions

There's no reason that a presentation should be one-sided. Why not invert the format and ask your audience a question?

To learn how to create a slide that kicks off a Q&A, use our article below. These PowerPoint design tips help you create an engaging and exciting discussion.

Helpful Tips to Step Up and Deliver Come Presentation Time

When the actual day arrives, there are only a few last PowerPoint presentation tips and guidelines to keep in mind:

32. Take a Deep Breath

Deep breathing is  proven to relieve stress. (Source: the NHS Website) It’s simple and it'll help you remain calm, and in the moment, as well. Even up to the last minute before starting.

33. Lighten Up Your Mood

Tell yourself a joke or watch a funny video clip. Do this before the presentation, of course. Research concludes that happy people were more productive. (Source: Fast Company) More productive is more focused and able to perform better.

34. Remind Yourself to Take It Slow

When we're stressed or nervous (or both), we tend to speak faster. Consciously, take yet another deep breath and remind yourself to take it slow!

35. Read the Room

Every presentation room has a temperature. It's your job as a speaker to gauge it and tailor your presentation to it.

Here's a great example. Layoffs are coming at a company, and you're asked to speak to an audience. Even if the audience isn't personally impacted by the actions, you've got to consider the morale of the workforce.

The  last  thing that group will want to hear is how strong the economy is and why the company is the best place to work. That doesn't mean that you've got to align to their uncertainty, but don't go too far against the grain while presenting.

Robert Kennedy III is a master of bringing energy and aligning a speech to the audience. Here's his advice for adjusting:

"It can be hard to wake up a "dead" crowd but go for it. Most of all, don't take their energy personally. Focus on serving them with every bit of your fiber then leave empty."

36. Fake It ‘Til You Make It!

Go forward with confidence. If you act confident, you'll start to feel more confident. Move slowly with grace, speak clearly, smile, wear something nice. You’ll appear confident to all attendees (no matter how you feel internally). 

Learn more about how to overcome your fears, reduce your anxiety, and become a more confident speaker in these Envato Tuts+ tutorials: 

PowerPoint Presentation Tips and Tricks to Help Avoid Mistakes (What Not to Do)

Most importantly, focus on what you can do to make your presentation better. There are a few important things not to do that we've got to address. Here are a handful of PowerPoint presentation tips and tricks to help you avoid missteps.

37. Stop With the Sound Effects

Sound effects are distracting and outdated. In most cases avoid it.

Add audio or music  into your presentation to inject interest or highlight an important point, but it's something to take extra care with. If you insert audio, then make sure your use really connects with your audience and has a fresh approach. Otherwise, it's best to leave it out.

38. Don’t Use Flashy Slide Transitions

Again, this is distracting and outdated. Use transitions and subtle animations in your PowerPoint presentation. But you need to take care and do it right: 

39. Beware of Clip Art

This PowerPoint presentation tip shouldn’t even have to be said. But please, please don't use clip art. Use professional graphics instead.

40. Don't Be Afraid to Be Afraid

The fear of public speaking is a real one. Many beginners think that if they're feeling nervous that a presentation won't go well or succeed. That might lead them to cancel the presentation.

Many of the best PowerPoint tricks don't use the app at all! Here's a tip from expert Sandra Zimmer who leads The Self-Expression Center on conquering your fears before you take stage:

"Get out of your head and into your body. I do this through a grounding exercise that really works to calm nerves and bring you present in the moment."

If you think that public speaking fears aren't normal, you might never give your award-winning presentation. So, don't be afraid to be afraid and acknowledge it's part of the process!

41. Don't Read Directly During Your PowerPoint Presentation

If you spend your entire presentation looking at the screen or your note cards, you're sure to lose your audience's attention. They'll disengage from what you're saying, and your presentation will fall flat.

Reading from your paper or screen also makes it look like you’re not prepared. Many people do it, but no one should. As a general rule, only present something you know well and have, at least mostly, memorized the main points of.

42. Don't Miss Out on PowerPoint Customizations

Many new PowerPoint users often make significant mistakes when using Envato Elements designs.

The best way to see how to make a good presentation PPT is to start with designs from others. That means using a template, but that doesn't mean you can't customize them!

Don't skip PowerPoint templates as you learn how to use PowerPoint effectively. Think of those templates as guides with built-in presentation design tips.

Be careful with the visuals you insert, or with adding flashy effects. Here are some great uses of creative ideas that you can pack your PowerPoint presentation with to be more effective: 

To see more presentation tips that show you what  not  to do, make sure to check out our guide below.

Work in PowerPoint More Effectively (Tips & Tricks to Level-Up Your PPT Skills)

These PowerPoint tips will take you directly inside of PowerPoint. They'll help you level up your next PowerPoint presentation. Discover useful tips to enhance the success of your Microsoft PowerPoint presentations . Let's dive in.

43. Use the Visual Guides

When you're designing your next PowerPoint presentation, it helps to create a sense of visual rhythm . Slides that have objects aligned and centered are more likely to resonate with an audience .

44. Use a Few Animations (Tastefully)

Animations in effective PowerPoint presentations are a slippery slope. We've all sat through presentations where there were so many objects in motion that it was easy to lose focus on the key ideas in the presentation.

But that's why animations get an unfairly bad reputation. Use animations to create motion and hold an audience's attention. Use them sparingly and on key elements on your slide and you'll capture that attention properly. 

45. Stage Key Content With Animations

You just learned that animations should avoid being distracting. But there's an important principle to using animations properly. It's called staging content.

Staging content means that the content appears step-by-step. There's nothing worse than overwhelming an audience with all your content at once. But when you stage content, bring it on step-by-step.

Take it from presentation pro Suzannah Baum :

"If you’re sharing a slide with lots of different points on it, using the animation to reveal those points one at a time is a way to keep the presenter’s content flowing smoothly."

For more animation presentation tips and tricks, follow our guide:

46. Add a Video to Your PowerPoint

When you're sharing a big idea in your presentation, it helps to share your perspective from a few different angles. Adding a video to supplement your content can do just that. Luckily, it's easy to add and embed a YouTube video in your next PowerPoint presentation.

Learn how to add a video to your presentation in the quick tutorial below:

47. Add Charts & Graphs

Charts and graphs can help you tell stories with data. It's easy for an audience to zone out when you throw a big data table or set of statistics at them. 

instead, convert those to charts and graphs. Try out the tutorial below to learn how to edit those graphs.

48. Build Your Own Infographics With SmartArt

Earlier in this tutorial, we gave you one of my favorite PowerPoint design tips: use infographic templates.

Here's another. One of my favorite PowerPoint features is SmartArt, which allows you to build infographics right inside the app.

You don't have to use another graphic design app like Photoshop or Illustrator to add visuals. Instead, try out SmartArt to help you build graphics that are easy to update. 

49. Use Presenter View

Remember that when you use the PowerPoint,  you' re the presentation. The slides are just there to reinforce what you've got to say and support your speaking points.

That's why I always recommend using Presenter view. More often than not, you're going to have several displays. Presenter view shows your content on your screen while your presentation is displayed on another screen .

50. Track Your PowerPoint Changes

One of my favorite PowerPoint design tips is to collaborate. Those who know you best will suggest compelling changes that are sure to help you succeed.

As you start collaborating on your presentation, it helps to keep track of proposed and included PowerPoint changes. Use the article to track changes made by others with the help of this tutorial:

10 More Advanced PowerPoint Tips & Tricks

Really need to wow an audience with a good PowerPoint presentation? Give these tips a try to make an unforgettable impression:

51. Engage With an Interactive Quiz

A good PowerPoint presentation gets your audience involved. One of the best PowerPoint tricks is to do that with a quiz. By engaging audiences, a quiz makes your slides memorable.

By adding trivia, you'll see how to present a PowerPoint in a way that people will love. Channel your inner game-show host today.

52. Illustrate With Custom Image Masks

One of the top PowerPoint tips is to illustrate your slides. But you can go beyond simple, rectangular images on each slide.

Image masks shape photos into unique works of art. And thanks to premium templates, you can style photos just like this. Masks overlay your photos onto geometric shapes, instantly elevating your style.

53. Print Handouts With Extra Notes

Wonder how to give a good presentation PPT that audiences will remember? Give them a piece of it to take home.

PowerPoint makes it easy to print handouts with room for notes on the page. This way, audiences can keep copies of your slides, along with their own notes. This is the perfect way to ensure everyone engages with and retains your content.

54. Make Bulk Edits With Master Slides

When you think about how to present a PowerPoint, consider your branding. That means keeping your logo front and center in the eyes of an audience. But if you’re working with a lengthy slide deck, this could seem daunting.

That’s where master slides come in. They’re common in premium layouts, and they’re a leading example of presentation skills for PPT. Master slides let you make bulk edits fast. You can make a change to a master slide, and see it reflected throughout your slide deck. Learn how with our full tutorial:

55. Shrink File Sizes for Sharing

Many of the top presentation tips involve making your slides more accessible. Often, that involves sharing them with audiences online. 

You’ll often find that email clients and cloud services limit the size of files that you share. This can be a problem with large PPT slide decks. But there are a few quick steps you can take to reduce PPT file size. Cut graphics, scale down photos, and more.

56. Map Processes With Flowcharts

As you consider how to do a good PowerPoint presentation, think of ease of understanding. After all, you’re trying to explain something to your audience.

A flowchart maps out a process in a visual way. Instead of resorting to endless narration, try a quick illustration like this. It saves you time and effort, and your audience is sure to thank you.

57. Use Brand-Specific Colors

Using presentation skills for PPT helps form an association between your message and branding. There’s no better way to do that than with your brand colors.

PowerPoint makes it easy to change color themes, adding your brand colors and logo to each slide. This is one of the top PowerPoint tricks for marketing presentations.

58. Build Social Media Posts in PPT

A good PowerPoint presentation doesn’t have to be shared through a projector. Use the app and templates to build amazing illustrations to use anywhere.

Try using PowerPoint to create social media posts. It helps you engage with your audience, with no need to design custom layouts from scratch.

59. Be Industry-Specific

One of the top presentation tips in 2024 is to be industry-specific. That means avoiding generic layouts and choosing something more customized.

This offers two key advantages. First, you save time by having layouts built for you. Second, you gain design inspiration for your specific topic. Themed templates are truly the best of both worlds.

60. Design for Online (Virtual) Sharing

Last but not least in our list of PowerPoint tips comes virtual presenting. More and more often, slides will be shared with online audiences around the globe.

Why not design your slides for that very purpose? And then learn how to share flawlessly with a global team? It’s one of the top presentation tips for 2024. Embrace it today.

Where Can You Find the Best PowerPoint PPT Templates for 2024?

Want to make a good PowerPoint presentation? This article has so many PowerPoint presentation tips and tricks that you're sure to succeed. Before we dive into our massive list of presentation tips, we want to share our favorite resource. They show you how to do a good PowerPoint presentation with less work.

On Envato Elements, you'll find thousands of designs that show you how to present a PowerPoint . That's because they're built with the best designs that already have the work done for you. They're sure to show you how to use PowerPoint effectively.

Find Presentation Templates

If you're a rookie presenter learning effective presentation skills for PPT, a template is the best resource. They give you ideas for how to present your content with pre-built designs. Build a good PowerPoint presentation with less work than ever before.

Best of all, Envato Elements gives you more resources for good PowerPoint presentations with stock photos, graphics, and more. These help you use our top PowerPoint tricks at no extra cost. Effective presentation skills PPT designs help you race up the learning curve. Learn how to create with Envato Elements .

More Great PowerPoint Tutorial Resources

We've built a resource for Microsoft PowerPoint that you're sure to want to try. It includes countless PowerPoint tips and tricks. It's called  How to Use PowerPoint (Ultimate Tutorial Guide)   and has all the PowerPoint design tips you need.

These tutorials will help you get started quickly. Start mastering PowerPoint's powerful presentation design tools today: 

Discover More Top PowerPoint Template Designs From Envato Elements for 2024

You've just seen our favorite powerful PowerPoint presentation tips and guidelines to help you improve your speaking. We've also mentioned Envato Elements, an incredible all-you-can-download source for top PowerPoint designs .

Here are five of the best PowerPoint templates that you can use to create your best presentation yet:

1. Galaxi PowerPoint Template

Blast off to success with the help of this PowerPoint template! Think of the pre-built slide designs as pro PowerPoint design tips. They're built by professional graphic designers. All the popular and modern slide styles that are perfect for your next presentation. Use Galaxi's five styles and 30 designs to create a great presentation.

2. Masmax PowerPoint Template

We selected templates for this article that match the PowerPoint tips and tricks provided . Masmax fits the bill perfectly across its 234 unique slide designs. These slide designs are sure to align with the latest in design expectations.

3.   STYLE - Multipurpose PowerPoint Template V50

Style is subjective, but we can all agree that this template is stunning! The light and airy slide designs are built with fashion-focused designs in mind. But that doesn't mean that it's not perfect for most presentations. When learning to present a PowerPoint, remember that templates can be customized to suit your purpose .

4.  Peachme Creative PowerPoint Template

Peachme has image-focused slides with splashy designs. The slides are colorful and perfect for a modern presentation. Don't worry about remembering all the PowerPoint design tips because they're included in the pre-built slides. Use Peachme's designs for your presentation today.

5. Buizi - Office Building Rent PowerPoint Template

Buizi markets itself as a real estate focused template. It's ideal for that purpose because of the minimal, image-focused slide designs. But that also makes it a perfect choice for presentations in many fields.

We've just scratched the surface of PowerPoint design tips with these five options. Here are many more, bundled inside of the best roundups on Envato Tuts+: 

How to Build a Good PowerPoint Presentation Quickly (In 2024)

You’ve already seen effective presentation skills PPT techniques. But you may be wondering exactly how to do a good PowerPoint presentation. It only takes a few clicks. Let’s learn how in just five steps.

For this mini-tutorial, we’ll use the Enjoy PowerPoint Template from Envato Elements. You'll see that it's a beautiful template that helps you learn how to present a PowerPoint by giving you every object and layout you need.

Let's get started:

1. Choose Your Slides

As you can see, a template like Enjoy has dozens of unique slides inside. The key to how to give a good presentation PPT is to choose only the slides that you need.

In PowerPoint, scroll through the sidebar on the left to view different slide layouts. Right-click and choose Delete to remove unwanted designs. Plus, you can click and drag slide thumbnails to reorder them in the deck.

2. Add Text

Consider how to do a good PowerPoint presentation without investing a ton of time. That’s where premium templates come in.

To add custom text, simply click and select the contents of any text box on your slide. Then, type in your own words. Repeat as needed throughout your slide deck.

3. Customize Fonts

With text selected, it’s easy to customize fonts on each slide. Find the Font section on PowerPoint’s Home tab. From there, you've got a variety of dropdown options.

Click to change the font, font size, and more. You can also use the buttons on the left to add bolds, italics, and more.

Need more custom font styles? As an Envato Elements subscriber, you've got instant access to thousands of custom fonts . Use them in your presentation with ease.

4. Insert Images

Slides like this one contain an image placeholder. That’s another advantage found only with premium templates. These make adding images a breeze.

To get started, find an image file stored on your computer. Then, drag and drop it over the placeholder. PowerPoint will import it, sized and scaled for a perfect fit.

5. Change Colors

One of the top effective presentation skills PPT ideas is changing shape colors. This helps you control the look and feel of each slide.

With a shape selected, find the Shape Format tab on PowerPoint’s ribbon. Then, click on the Shape Fill dropdown. You’ll see a color chooser menu appear. Click on any thumbnail to apply it to the shape or browse through the Gradient and Texture options.

Learn How to Make Great Presentations (Download This Free eBook)

Take the PowerPoint tips you learned in this article further with our eBook: The Complete Guide to Making Great Presentations ( grab it now for FREE ) . 

It'll help walk you through the complete presentation process. Learn how to write your presentation, design it like a pro, and prepare it to present powerfully.

Start Putting These PowerPoint Presentation Tips & Tricks Into Use Today!

Learning to write, design, and present a PowerPoint presentation is an invaluable skill, no matter where you use it. If you’re a good communicator of important messages, you’ll never go hungry.

Luckily, improving PowerPoint presentations isn't as hard as it seems. Follow these tips for PowerPoint presentations to design and deliver with greater confidence.

Remember: Less is more (effective) . Use  PowerPoint Presentation Templates  for better design and more effective visual impact. And you can customize a PPT template quickly , with the right workflow. 

Here's a showcase of simple, modern PowerPoint templates to start with:

Again, one of the most important tips for using PowerPoint is to focus your time on the content.   To do that, you'll want to outsource the work of designing your PowerPoint slides to the talented designers at Envato Elements. Go check out  top templates from Envato Elements  to explore options.

Editorial Note:  This post was originally published in December of 2015. It's been comprehensively revised to make it current, accurate, and up to date by our staff-- with special help from Andrew Childress and Sarah Joy .

20 Great Examples of PowerPoint Presentation Design [+ Templates]

Published: January 17, 2024

When it comes to PowerPoint presentation design, there's no shortage of avenues you can take.

While all that choice — colors, formats, visuals, fonts — can feel liberating, it‘s important that you’re careful in your selection as not all design combinations add up to success.

In this blog post, I’m sharing some of my favorite PowerPoint tips and templates to help you nail your next presentation.

Table of Contents

What makes a good PowerPoint presentation?

Powerpoint design ideas, best powerpoint presentation slides, good examples of powerpoint presentation design.

In my opinion, a great PowerPoint presentation gets the point across succinctly while using a design that doesn't detract from it.

Here are some of the elements I like to keep in mind when I’m building my own.

1. Minimal Animations and Transitions

Believe it or not, animations and transitions can take away from your PowerPoint presentation. Why? Well, they distract from the content you worked so hard on.

A good PowerPoint presentation keeps the focus on your argument by keeping animations and transitions to a minimum. I suggest using them tastefully and sparingly to emphasize a point or bring attention to a certain part of an image.

2. Cohesive Color Palette

I like to refresh my memory on color theory when creating a new PowerPoint presentation.

A cohesive color palette uses complementary and analogous colors to draw the audience’s attention and help emphasize certain aspects at the right time.

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It‘s impossible for me to tell you the specific design ideas you should go after in your next PowerPoint, because, well, I don’t know what the goal of your presentation is.

Luckily, new versions of PowerPoint actually suggest ideas for you based on the content you're presenting. This can help you keep up with the latest trends in presentation design .

PowerPoint is filled with interesting boilerplate designs you can start with. To find these suggestions, open PowerPoint and click the “Design” tab in your top navigation bar. Then, on the far right side, you'll see the following choices:

This simplistic presentation example employs several different colors and font weights, but instead of coming off as disconnected, the varied colors work with one another to create contrast and call out specific concepts.

What I like: The big, bold numbers help set the reader's expectations, as they clearly signify how far along the viewer is in the list of tips.

10. “Pixar's 22 Rules to Phenomenal Storytelling,” Gavin McMahon

This presentation by Gavin McMahon features color in all the right places. While each of the background images boasts a bright, spotlight-like design, all the characters are intentionally blacked out.

What I like: This helps keep the focus on the tips, while still incorporating visuals. Not to mention, it's still easy for me to identify each character without the details. (I found you on slide eight, Nemo.)

11. “Facebook Engagement and Activity Report,” We Are Social

Here's another great example of data visualization in the wild.

What I like: Rather than displaying numbers and statistics straight up, this presentation calls upon interesting, colorful graphs, and charts to present the information in a way that just makes sense.

12. “The GaryVee Content Model,” Gary Vaynerchuk

This wouldn‘t be a true Gary Vaynerchuk presentation if it wasn’t a little loud, am I right?

What I like: Aside from the fact that I love the eye-catching, bright yellow background, Vaynerchuk does a great job of incorporating screenshots on each slide to create a visual tutorial that coincides with the tips. He also does a great job including a visual table of contents that shows your progress as you go .

13. “20 Tweetable Quotes to Inspire Marketing & Design Creative Genius,” IMPACT Branding & Design

We‘ve all seen our fair share of quote-chronicling presentations but that isn’t to say they were all done well. Often the background images are poor quality, the text is too small, or there isn't enough contrast.

Well, this professional presentation from IMPACT Branding & Design suffers from none of said challenges.

What I like: The colorful filters over each background image create just enough contrast for the quotes to stand out.

14. “The Great State of Design,” Stacy Kvernmo

This presentation offers up a lot of information in a way that doesn't feel overwhelming.

What I like: The contrasting colors create visual interest and “pop,” and the comic images (slides 6 through 12) are used to make the information seem less buttoned-up and overwhelming.

15. “Clickbait: A Guide To Writing Un-Ignorable Headlines,” Ethos3

Not going to lie, it was the title that convinced me to click through to this presentation but the awesome design kept me there once I arrived.

What I like: This simple design adheres to a consistent color pattern and leverages bullet points and varied fonts to break up the text nicely.

16. “Digital Transformation in 50 Soundbites,” Julie Dodd

This design highlights a great alternative to the “text-over-image” display we've grown used to seeing.

What I like: By leveraging a split-screen approach to each presentation slide, Julie Dodd was able to serve up a clean, legible quote without sacrificing the power of a strong visual.

17. “Fix Your Really Bad PowerPoint,” Slide Comet

When you‘re creating a PowerPoint about how everyone’s PowerPoints stink, yours had better be terrific. The one above, based on the ebook by Seth Godin, keeps it simple without boring its audience.

What I like: Its clever combinations of fonts, together with consistent color across each slide, ensure you're neither overwhelmed nor unengaged.

18. “How Google Works,” Eric Schmidt

Simple, clever doodles tell the story of Google in a fun and creative way. This presentation reads almost like a storybook, making it easy to move from one slide to the next.

What I like: This uncluttered approach provides viewers with an easy-to-understand explanation of a complicated topic.

19. “What Really Differentiates the Best Content Marketers From The Rest,” Ross Simmonds

Let‘s be honest: These graphics are hard not to love. I especially appreciate the author’s cartoonified self-portrait that closes out the presentation. Well played, Ross Simmonds.

What I like: Rather than employing the same old stock photos, this unique design serves as a refreshing way to present information that's both valuable and fun.

20. “Be A Great Product Leader,” Adam Nash

This presentation by Adam Nash immediately draws attention by putting the company's logo first — a great move if your company is well known.

What I like: He uses popular images, such as ones of Megatron and Pinocchio, to drive his points home. In the same way, you can take advantage of popular images and media to keep your audience engaged.

PowerPoint Presentation Examples for the Best Slide Presentation

Mastering a PowerPoint presentation begins with the design itself.

Get inspired by my ideas above to create a presentation that engages your audience, builds upon your point, and helps you generate leads for your brand.

Editor's note: This post was originally published in March 2013 and has been updated for comprehensiveness. This article was written by a human, but our team uses AI in our editorial process. Check out our full disclosure to learn more about how we use AI.

Don't forget to share this post!

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Home Blog Presentation Ideas 10+ Outstanding PowerPoint Presentation Examples and Templates

10+ Outstanding PowerPoint Presentation Examples and Templates

Nobody said it’s easy to make a PowerPoint presentation . There are multiple design decisions to consider, like which layout is appropriate for the content you have to present, font pairing, color schemes, and whether to use animated elements or not. 

Making these choices when working under the clock is overwhelming for most people, especially if you only intend to make a report more visually appealing. For this very reason, we curated a selection of 11 good PowerPoint presentation examples categories in different niches to give you insights into what’s valued and how to take your presentations to a professional quality. All the templates used on each case will be linked for easy access.

Table of Contents

General Guidelines for Professional-Quality PowerPoint Presentations

Business pitch powerpoint presentation examples, marketing plan powerpoint presentation examples, company profile powerpoint presentation examples, quarterly/annual results presentation examples, project proposal presentation examples, training presentation examples, change management presentation examples, industry analysis presentation examples, financial planning examples, inspirational presentation examples, academic presentation examples, final words.

Before introducing our presentation slide examples, we need to discuss a list of factors that transform an average slide into a professional-quality one. 

Design Principles

For any professional-level slide deck, a consistent layout, color scheme, and font pairing are required throughout the presentation. The slides should remain uncluttered, with proper care of white balance across their composition, and stick to the 10-20-30 rule of presentations ’s concept of one concept per slide. 

Contrast between text and background color must comply with web design accessibility standards , meaning to work with a 4.5:1 contrast ratio for normal text, with exceptions for larger text. You can find more information in our article on accessibility for presentations .

A general rule in any graphic design project is to stick with fonts with ample legibility, like Arial, Helvetica, or Calibri. These are known as sans-serif fonts, and they work better than serif ones (i.e., Times New Roman) for larger text blocks.

Avoid using more than two different font families in your presentation; otherwise, the overall design will lose cohesion. Since you ought to ensure readability, the minimum size for body text should be 18pt, opting for larger variations and/or bold text for titles.

Using a combination of font pairing and font sizing helps create a hierarchy in your slides’ written content. For more insights on this topic, browse our article on fonts for presentations .

Color Scheme

Sticking to a color palette selection is one of the first design decisions to make when creating a custom slide deck . Colors have their own psychological impact on presentations, as explained in our article on color theory , so presenters must stick to 3-4 colors to avoid mixing up content in the slides. That being said, the colors have to be carefully selected according to the typical color scheme configurations, and using contrast to highlight key points on presentation slides.

Slide Layout

We can apply multiple graphic design guidelines to create professional-quality presentation slides, but in order to simplify the process, here are the key points to take into account:

• Grids and Guides: Divide your slide into sections using guides in PowerPoint or Google Slides. Then, you can build a grid that helps place elements and catch the viewer’s interest as they follow a logical flow while looking at the slide.
• Whitespace : Empty space is not your enemy. Slides shouldn’t be dense or feel hard on the eyes to read; therefore, work with a minimum of 30% whitespace.

Multimedia Elements

According to our expertise, video presentations and animation effects certainly increase the retention rate of the content you present. This is because they reduce the tiresome 2D presentation layout and add dynamism to the slides. Testing their functionality across different devices is a must to incorporate these elements into your presentation, especially if we consider that not all PowerPoint animation effects are compatible with Google Slides animations . 

Sound can be distracting in many scenarios unless you opt for an interactive presentation and require an audio track for an exercise. Action buttons in the form of quizzes or multiple-choice questions are fine examples of how we can integrate hyperlinks in interactive presentations.

The first professional PowerPoint example we will cover is when creating a problem slide business pitch. This selected business pitch PPT template has a 50/50 image-to-content balance that allows us to add images from our organization (or stick to the corporate placeholder image design) and quickly summarize the issue or need that our business aims to solve.

Remember that the selected colors for the text background area and text color are not 100% pure values—they are slight variations to reduce eye strain, making this slide a perfect choice for any kind of meeting room. Ideally, you can present up to three different problems to solve; otherwise, the text will look too small.

Another fine example of a PowerPoint presentation comes at the time of delivering an elevator pitch . As we all know, this concise presentation format requires a considerable amount of presentation aids to briefly expose each point in the speech under the allotted time frame. In this Revenue Model slide, we can find the answers to typical questions that help us shape the speech, all of them with icons and cues to remember from which areas the information comes.

If we aim to create a sponsorship pitch deck , it is important to bring proof of past sponsorship experiences to build our credibility in front of prospective sponsors. With this best PPT template tailored for sponsorship pitch presentations, we can display such data in an attractive visual format. The neat layout balances whitespace with content, with three distinctive KPI areas to talk about your history in sponsorship experiences. 

Talk about the market segmentation strategies of your marketing plan with this creative infographic template. This slide clearly illustrates that not all examples of PowerPoint presentations follow the same structure in terms of graphics-to-text balance. You can introduce data on how purchasing habits, user status, and brand loyalty influence buying decisions. Present key information about demographic & geographic segmentation and how psychographic information can provide deeper insights into consumer motivations to purchase.

Another PowerPoint example comes in the format of presenting market opportunities in marketing plans . You can list up to four points, which can be extracted from the outcomes of a SWOT analysis or from retrieved data from polls or stakeholders’ insights. The icons are entirely editable, and the crisp layout makes readability much easier.

Marketing agencies can benefit from this presentation PowerPoint example, which illustrates how easy it is to customize the content and repurpose slides for different client meetings. This and the other slides of this marketing plan slide deck allow professionals to discuss their expertise, past projects, and proposals for their target clients. In this case, the agency in question is offering insights on their work ethics through a clean slide layout with icons to flag key areas.

Our next PPT presentation example is suited for a Company Profile presentation in which we have to disclose key financial data. Thanks to the pie chart, presenters can segment revenue streams or do a balance between investments and profit. Additionally, the box placeholders allow us to deepen our knowledge of precise areas of interest.

Organizations who are looking to create a company profile can opt for a one-page arrangement to introduce the team members in charge, the overall services or products, the business model, the market, competitors, and relevant strategy information. The text boxes placed in the right area are a perfect opportunity to highlight KPIs.

In any company profile presentation, we have to introduce the organization’s Mission and Vision Statements. This presentation sample slide allows us to creatively discuss those topics. Including icons, users can summarize the primary aspects of their mission statement in one single, professionally styled slide.

Quarterly reports don’t need to be depicted as boring PDF files. We can work with clean layouts that provide information in an easy-to-follow format that focuses on the core elements of the report. This quarterly report presentation example is perfect for detailed reports as we cover all essentials in a one-page format for an employee’s performance review.

If, instead, you opt for a department-by-department approach, this slide presentation example illustrates two out of four quarters in the annual report. You can compare the product’s performance by production, allowing room to perform further optimizations based on sales behavior.

The construction industry requires a detailed presentation that covers all planned and contingency strategies for a project. Such an approach builds trust in the client, and that’s why we believe this PPT template for contractors is an essential tool for securing business deals. This presentation example template shows how to deliver a project proposal in style with accurate cost estimates.

A generic PPT project proposal template allows us to repurpose the slide for many projects—ideal for agencies, consultants, and academics. With this visual project proposal timeline, you can discuss the different stages of a project, plan for resources (both material and workforce), seek funding, or prepare for contingencies.

Once the project proposal’s core aspects are approved, teams must align efforts for project deliverables, acceptance criteria, and delivery format. This PPT presentation example illustrates a slide in a multi-team meeting to fine-tune aspects of the project deliverables, with an accurate representation of the due date and expected products.

Team training requires a framework in which the objectives of the workshop, coaching, or mentoring programs are laid out for management. HR teams can benefit from this presentation example by summarizing the objectives about missed business opportunities or expansion plans for the organization.

Before even delivering a training program, HR teams discuss the content to cover with the head of each department, mainly to spot any missing area of knowledge required for optimal operations. Presenters can repurpose this slide for that kind of training proposal presentation or the training presentation itself.

Intended for the early planning stages of a training program, this diagram is a well-rounded presentation example of how to discuss all points in one single slide, from the training budget to how to process employee feedback. We can expand each of these six topics in companionship slides.

Companies undergoing change management processes can opt to apply the DMAIC or the ADKAR frameworks to orient the workforce. This presentation slide allows management to compare both methodologies and pick the one best suited for their organization.

Since data sharing is delicate in charge management situations, implementing an information flow diagram is a good practice to orient your team, get the new owners or management the required information, and exchange information between departments.

For change management directed at process optimization, this example slide allows management to stress the importance between the current situation and the expected improved state. This PPT template can also introduce the different milestones per stage and involve the management parties per area.

Startups often present their industry analysis to procure investment from venture capitalists. This industry analysis presentation example showcases a typical FinTech segmentation. Presenters can describe the different types of crowdfunding, credit, and factoring services and provide examples of companies or platforms in each subcategory. They can discuss areas like asset management, payments, and other relevant aspects in detail, with successful stories from referents that helped shape their business model.

STEEPLE stands for Social, Technological, Economic, Ethical, Political, Legal, and Environmental factors. This framework allows us to perform a multidimensional industry analysis in which stakeholders can evaluate the appropriate approaches for venturing into a new business niche, renewing their overall strategy, or pursuing new goals based on recent industry changes, even those we don’t initially acknowledge.

The Gap Analysis concept compares a company’s current status to a desired future state. By doing so, organizations can identify deficits or areas that require improvement in alignment with the future state. Presenters can work with this metaphorical gap analysis template and express the need for a plan that bridges such a gap.

The next example of a PowerPoint presentation is oriented to the financial area, in which a consultant can refer to an organization’s asset management. By Scope, we imply the extent and boundaries of the asset management activities within an organization. It outlines what will be included in the asset management plan and what will not. On the other hand, Inventory points to a comprehensive and detailed list of all the assets owned by an organization. It includes essential information about each asset to facilitate effective management.

In financial presentations, the information must be clearly arranged so decisions can be made easily. In this case, we observe how a financial dashboard template can represent an organization’s relevant KPIs.

Think about TEDx presentations or Pecha-Kucha . They all have one factor in common: quality graphics to talk about inspirational stories. Graphics can feel overwhelming for some presenters, which ends in picking low-quality pictures or stock images unsuitable for the context of your slide deck. For this reason, we highly recommend you implement vector illustrations into your motivational presentation slides. Easy to customize, they are a valuable asset to mix & match PPT templates and create your custom deck.

Aligning efforts toward a common goal requires a powerful visual communication language. Images are easier to retain than words, so imagine adding a storytelling factor and turning a goal into a mountain to conquer. Presenters can work with this mountain PPT template and signal the different milestones to reach prior to fulfilling a significant goal for the company/organization.

Another take in inspirational presentations is when we need to share our success stories with investors or in networking environments to inspire others. With this roadmap PPT template, presenters can go stage by stage and present the key stages that made them reach their success, or even project for expected goals to achieve.

Academic presentations don’t have to look dull or excessively formal. We can incorporate a sleek layout into our slides and use icons to highlight key points. In this case, we observe a project overview for a research project, and the icons represent the main aspects to cover in this research.

A thesis presentation requires properly introducing the methodology to demonstrate the hypothesis. Rather than adding complex figures, we can work with a minimalistic slide design and briefly describe the research methods. This slide deck is suitable for thesis presentations as well as academic projects, research papers , and more.

As we can see, counting with a professionally designed slide deck makes a difference in how your presentation is perceived by the audience. By working with SlideModel PowerPoint templates, we can reuse and repurpose our slide templates as often as required or mix elements from different slides seen in these PowerPoint presentation examples to create uniquely styled slide decks.

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6 words for powerful presentation titles

Insights People always want to know more about whatever they are interested in. Can you give them some insights into the topic? Then make sure they know that up front!

• 5 Insights Into the Mind of Your Dog
• Research-Based Insights for More Effective Selling
• How to Gain Better Insights Into Your Clients’ Buying Habits

Answers They’ve got questions … you’ve got answers! Let them know in your titles:

• Answers to Top Questions Women Have About Dating Men
• How To Get Answers to Your Sales Inquiries Fast
• 5 Answers to Your Most Pressing Diabetes Questions

Questions As you can probably see from that last word, questions and answers often go hand in hand. Questions raise curiosity … so you can use the word or the action to get people curious about your presentation.

• Top 5 Questions About the Law of Attraction Answered
• Prepare for the Questions Your Tween Will Ask You About Dating and Sex
• Have Questions About Training Parrots? Top 5 Techniques Covered

Why Ever have a conversation with a kid where each time you provide an answer you get a “Why?” in response (possibly to the point of wanting to say, “Because I said so!)? Well, of the 5 W’s and an H people can ask, they usually want to know why most of all. So pique their interest by including it in your presentation title.

• Why You Should Own a Chinchilla
• Why Men Are Like Mars
• Why Your Clients Will Buy More from You

Top Everyone wants the best they can get, right? Well, when you can share the top whatevers with them, they’ll want to listen in.

• Top Techniques for Potty Training Your Toddler
• Top Ways to Banish Your Fear of Public Speaking
• Top 10 Tips for Using Facebook to Build Buzz About Your Business

Best Just like “Top” … “Best” attracts an audience.

• Best Ways to Get Him to Chase You
• Best Fashion Tips for Business Networking Meetings
• Best Methods for Reducing Your Taxes Next Year

Bonus tip: Use a number You might have noticed that many of the sample presentation titles listed above used a number. There is something about a list that makes people pay attention. And, because the brain is wired to understand odd numbers, especially 3, 5 and 7, those numbers are even more effective when used in the title of your speech.

• 3 Ways to Attract Ideal Clients with Facebook
• 5 Tips for Writing Effective Copy for Your Website
• 7 Techniques for Attracting the Man of Your Dreams

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About the author

Carma Spence, is author of Public Speaking Super Powers. She is fiercely committed to guiding women to Owning their Superpowers and turning their knowledge and interests into a profitable business. She is masterful at helping her clients see what is possible for them and supporting them on the journey from where they are to where they want to be, releasing the Mind Goblins of self-doubt, self-sabotage and second-guessing that keep them stuck.

With 20+ years experience in marketing communications and public relations, natural intuitive skills and certification in using some of the most effective transformational coaching tools available, Carma’s mission and commitment is to unleash the inner power every woman entrepreneur possesses so they can boldly go out into the world, transforming the fabric of people’s lives in meaningful and positive ways.

You can find her on Facebook , Twitter , Google+ and LinkedIn . Her website is CarmaSpence.com .

Microsoft 365 Life Hacks > Presentations > How to create an inspirational PowerPoint presentation

How to create an inspirational PowerPoint presentation

Creating an inspirational PowerPoint presentation involves more than just putting together slides; it’s about crafting a moving story that resonates with your audience and leaves a lasting impact. See how you can elevate your material to truly call your audience to agree with you or ask for action.

What is an inspirational presentation?

Easy and effective PowerPoint tools make it simple to assemble a compelling slideshow. You can choose from creative templates , make animated shorts , or implement video clips via Clipchamp .

However, PowerPoint works the best when you imbue it with a narrative that has the power to captivate. Whether you’re trying to motivate and uplift your audience, offer encouraging advice, or ask them to act or change their perspective, an inspirational presentation carries the same motivational speaking skills as a sales pitch.

Therefore, the key to a successful inspirational presentation is to deliver a clear, impactful message that is both engaging and memorable. Structure your presentation as a narrative, with a clear beginning, middle, and end. To elevate the storytelling qualities of your presentation, introduce a conflict or challenge and describe the journey of overcoming it. While not every topic that you choose to inspire others will involve a conflict, an inspirational presentation will nonetheless conclude with a resolution that leaves your audience inspired.

Tell your story with captivating presentations

Powerpoint empowers you to develop well-designed content across all your devices

How to inspire others with your presentational skills

Any good presentation begins with a strong outline . The outline of your presentation should adhere to your goals:

• To persuade people to share your point of view.
• To present something new or give a new perspective on something old.
• To inspire, motivate, and call for action or change.

Keep these goals in mind when you begin outlining. Start your outline with a strong theme that aligns with the message you want to convey. This should be relevant to your audience and your objectives and serve as the backbone of your presentation in guiding the narrative and supporting your message.

Use motivational quotes and visuals

Sprinkle your presentation with quotes from leaders and famous thinkers that align you’re your theme. Pair these quotes with compelling visuals to enhance their impact. Keep in mind that in a presentation that uses visual aids, these quotes are the “icing on the cake” of the message you’re trying to convey; they can serve as powerful reminders of the key points you want your audience to remember.

Share success stories

Incorporating success stories that are related to your topic can convey a sense of success to your audience. Stories of achievable potential can provide examples on how the concepts or strategies you’re sharing can help benefit your audience. This can make otherwise abstract ideas more tangible—and therefore achievable.

Engage your audience

Audience interaction—in the form of quizzes, can make your presentation more memorable. Include questions to ponder, prompt discussions, or incorporate quick activities that reinforce the message. This engagement makes the experience more dynamic and personal for the audience, increasing the impact of your presentation.

Brush up on presentation skills

The key to an inspirational presentation is to balance the use of visual aids and public speaking skills. This can be easier said than done, of course—which is why it’s vital to learn how to practice your presentations , incorporate humor and wit into your speech, or overcome the fear of public speaking that plagues an estimated 73% of the population.

Creating an inspirational presentation requires thoughtful preparation, a balance of visual aids and speaking, as well as a creative approach. By following these guidelines, you can develop a presentation that not only informs but also inspires and motivates your audience.

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How to Create a Multimedia Presentation (& Tools to Use)

Written by: Orana Velarde

A multimedia presentation can help you stand out, grab attention and leave a stronger impact on the audience. If you're wondering how to create a multimedia presentation without having to spend hours editing on PowerPoint, you're at the right place.

In this guide, you’re going to learn about:

• What a multimedia presentation is.
• The steps to creating a visually appealing multimedia presentation.
• Some good examples of multimedia presentations and why they work.
• The best multimedia presentation tools you can use to get started.

Sounds good? Let’s get started.

Table of Contents

What is a multimedia presentation, how to create a multimedia presentation in 5 steps.

• 7 Examples of Multimedia Presentations
• The 5 Best Multimedia Presentation Software to Help You Get Started

If you prefer watching over reading, here’s the video version of this article on how to create a multimedia presentation.

A multimedia presentation is a type of presentation that uses several different forms of digital communication, such as video, interactive slides , audio clips, music and more, to get the message across.

In short, multimedia presentations go beyond the use of text and images. Including digital media like animation, video, audio, or interactive features like forms, popups and more can help enrich your presentations both visually and content-wise.

While you can create basic multimedia presentations with Microsoft PowerPoint, there are much more innovative and modern tools out there to help you create even better presentations, like Visme .

Visme's presentation software offers plenty of tools to create multimedia presentations. From video embeds to voiceovers to interactivity animated features, you'll find it all in one, robust platform.

Keep reading to find out how you can create an unforgettable multimedia experience with Visme.

Creating a multimedia presentation isn’t difficult, you just need the right tools. In fact, it’s as easy as the six steps in the tutorial below.

Step #1: Define the purpose of your multimedia presentation.

Before you can start creating a multimedia presentation, you need to know exactly what you’ll be presenting about and why.

Jot down some ideas about what you want to achieve with your presentation.

• Want to add value to an evergreen landing page?
• Hope to get more people interested in your content or services?
• Wish to impart knowledge to your readers in a meaningful way?
• Need to create a pitch deck that inspires investors in your project?
• Want to report sales or business results in a unique way?
• Need to present survey results that don’t bore your audience?

You can achieve all of the above with a multimedia presentation.

Just make sure to have all the information you need to present in an orderly fashion so it’s easier when it’s time to create.

Step #2: Outline the content with visualization ideas.

Now that you have everything planned out and all your content is ready to be put into a slide deck, it's time to create an outline.

While creating the outline, think of ways that you can improve the story using different mediums.

For example:

• Explainer videos
• Video clips
• Animated GIFs
• Interactivity between slides
• Color-coded maps
• Google Maps
• Animated charts
• Loom videos
• Sound effects
• Embedded third-party content
• Background music
• Ted Talk video embeds

Create a stunning presentation in less time

• Hundreds of premade slides available
• Add animation and interactivity to your slides
• Choose from various presentation options

Sign up. It’s free.

Step #3: Select a presentation template and add your content.

Now, log into your Visme dashboard and find a presentation template that will be perfect for your project. There are lots of choices, from pre-designed presentations to customizable slide libraries in different styles.

In the case of a multimedia presentation, we recommend you go with one of the slide libraries. Slide libraries can also be referred to as presentation themes.

Visme has three presentation themes:

• Modern: Sleek and unique
• Simple: Clean cut and no-frills
• Creative: Off the cuff and interesting

Each theme comes with a large slide library with hundreds of different options. You can mix-and-match slides to create your own, unique multimedia presentation.

The slides in Visme's presentation themes are organized into groups, such as:

• Introduction
• Comparisons
• Testimonials
• ...and more.

We suggest you add all the blank slides you need by following the outline you made in the previous step. Then, input the general content, images, backgrounds and design assets.

Next, add your logo, brand colors, fonts and branded imagery. When you have a Visme Brand Kit, that step can’t be any easier. The fonts are already set up in your editor as are the colors.

Use Dynamic Field to ensure your important data is consistent and updated across all your slides and projects. Once you place your information in the custom field , it will automatically appear on other slides containing the value.

Alternatively, create your presentation from scratch by starting with a blank canvas. Visme also offers content blocks and element groups to help you create a good presentation.

Presentation Templates

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PixelGo Marketing Plan Presentation

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Work+Biz Pitch Deck - Presentation

Create your presentation View more templates

Step #4: Add multimedia content.

At this stage, your presentation probably looks good-looking, but static. Let’s make it interactive by adding unique multimedia presentation tools.

Start adding multimedia content to the slides that need it. Follow your outline and visualization idea notes.

You don’t need to add a different type of media on each slide — that’s overwhelming. Aim for two or three types of media spread throughout the presentation to keep a balance.

• A narration can cover all the slides and it should flow seamlessly.
• Interactive slides with links to the main slide or other sections need to be well-organized and easy to navigate.
• Videos shouldn’t be on every slide. There needs to be breathing space between videos so it's not overwhelming.
• Animated charts don’t need to be surrounded by too much content. Let them shine on their own.
• Surveys should have their own slide with a previous slide explaining why there’s a survey in the first place.
• Embed content on any slide and make it fit visually with the rest of the content.

Step #5: Review, download and share.

When you’ve added all your content, both regular and multimedia, it’s time to revise. Click on the “present” button on the top-right of your editor and take a look at your presentation as if you were a viewer.

As you go through every slide, take notes if you spot anything that looks off or unfinished. Then, go back and edit those slides until the presentation is just right.

Multimedia presentations can be presented or shared in several ways. For interactive presentations that include clicking or filling in forms, give your audience the best experience by:

• Embedding the presentation into a website
• Sharing the presentation with a live link
• Downloading the presentation as an HTML5 file

Presentations that don’t require your audience to interact can be downloaded as videos and even editable PowerPoint files.

When you share a Visme multimedia presentation via a live link, you can track the analytics of who watched it, for how long and where. This adds another level to your team’s content creation.

Another option is to upload your presentation to SlideShare where other people can see your work. SlideShare presentations can easily be shared on social media as well.

Examples of Multimedia Presentations

Are you ready to create your own multimedia presentation?

Before you get to it, let’s look at some inspiring examples. Below, you’ll find some stunning Visme presentations, some of which are templates that you can customize for your own use.

We have also included some examples of presentations from other sources that we found interesting.

Example #1: Presentation with GIFs

You can quickly create simple and beautiful multimedia presentations with GIFs. At Visme, we regularly create multimedia presentations with GIFs to present new features and updates.

Check out one of our recent ones:

Made with Visme Presentation Maker

We create our custom GIFs, which you can also do using our GIF maker !

If you don’t have the time or resources for that, Visme has a GIPHY integration, which lets you search through millions of GIFs in lots of different styles inside the editor.

Integrate GIFs with content that complements, not competes with it.

Also, don’t overload your presentation with GIFs, especially if they are all different. Stick to one style of GIF throughout to maintain visual consistency.

Example #2: Animations and Narration

This is an example of a multimedia presentation that uses animations to liven up the story and the slides.

This is the type of presentation that can be easily turned into a video.  Each slide can have animated objects, illustrations, text and design assets.

Impact Radius from Fab Design on Vimeo .

You can create a presentation like this with Visme quite easily.

Simply record your voiceover on each slide and download it as a video. If you already have a voiceover from a project, upload it into your presentation project and trim the audio as needed.

Example #3: Narrators and Video

This presentation is on the shorter side. This narrated presentation includes a balanced amount of media, such as images, videos, annotations and animation and charts.

It’s also presented as a video for easy viewing. A multimedia presentation video like this one takes more work than others, as it has a large amount of content.

Example #4: Interactive Charts and Music

Multimedia presentations for business reports are more engaging with interactive charts. Visme charts are animated by default but you can add more interactivity with popups and links .

Top it all off with a music clip that doesn’t overwhelm or distract from the content of the presentation.

Example #5: Video

Adding video to presentations is one of the easiest ways to create a multimedia video presentation. Here's an example of a slide created in Visme that includes a YouTube video. Go ahead and press play to see it in action!

Embed YouTube videos or Vimeo videos easily by simply inputting the video URL.

Upload your own video, use the Visme video editing tools to trim the clip to how you need it. Select from our gallery of video clips to add as backgrounds behind other content.

Example #6: Zoomable Presentation with Video

This is a Prezi multimedia presentation about The Red Bull Stratosphere Jump.

It has a classic Prezi feel and navigation plus videos of the event. Not every presentation warrants this level of multimedia or interactivity but for a brand like Red Bull, it makes sense.

This style of presentation can be created with Prezi quite easily. They have a number of templates that you can use to create a multimedia presentation with a zoomable navigation style.

Example #7: Survey and Embedded PDF

The last example is a little different. It includes an integrated survey and embedded PDF. This is the perfect multimedia presentation to include in a blog post or on a website.

Take a look below at how a survey works inside a presentation and how an embedded PDF can be integrated with other content.

The 4 Best Multimedia Presentation Software to Get You Started

To create multimedia presentations, you need the right tools.

Below are four tools to help you create engaging multimedia presentations.

Software #1: Visme

The first software on the list is Visme. The varied collection of integrations in our editor is just the right combination to create a multimedia presentation that will make an impact.

Usually, you need more than one software to create an engaging multimedia presentation. But if you're looking for a software that does it all, Visme's presentation maker is a great option.

Users have always been able to create multimedia presentations with Visme, especially with videos, animations and voiceovers.

But recently, we've added new features and AI-powered tools, including the Visme AI Designer . This tool will help you to create unique multimedia presentations in a matter of minutes rather than hours. 

Create complete or customizable designs by answering questions or using a single prompt concerning your topic. Once your presentation is generated, edit images, add interactive elements like links, GIFs, surveys,   interactive maps , and animation, plus integrate your current tech pack and tools if needed. 

Software #2: Wistia

Wistia is a video hosting, management and marketing software for businesses who want to have more control over their video content.

Embedding video is one of the quickest ways to create a multimedia presentation. If you're creating your presentation in Visme, you can easily embed Wistia videos in your slides.

You can also add videos into your presentation from YouTube, Vimeo and Vidyard. Check out the full list of Visme integrations here .

Note: When sharing videos that aren’t yours, make sure to add a description with the name of the creator and why you chose to share it.

Software #3: Typeform

Multimedia presentations with surveys add an unprecedented level of interactivity.

Use the Typeform or Jotform integration to add surveys to your informative presentations or market research projects.

When you include a survey in a multimedia presentation, you’ll have to share it as a link or embed it on a site. This way, your audience can input the answers straight into the survey inside the slide instead of opening a separate link.

Software #4: Loom

If you're not presenting your multimedia presentation in person, recording a Loom video and embedding it in your slides can be a great alternative for adding a personal touch.

Walk your audience through a tutorial, give a brief overview about a topic, shed light on your company and services, or simply introduce yourself. Loom videos offer tons of opportunities to make your multimedia presentation more interactive.

Software #5: Google Maps

Include maps in your multimedia presentations to visualize geographic data or location information. Visme has two map creation options, the Map Maker and the Google Maps integration .

The Map Maker lets you create custom maps with color-coding and interactive popups that match the design of your project. Import map data from a google sheet or input it manually.

Add a navigable Google Map in all the default styles. Show specific location coordinates in a box that you can customize.

Create Your Multimedia Presentation With Visme

Now, you’re ready!

It’s time to start creating the best multimedia presentation for your audience.

When you sign up for our presentation software , you’ll find all the tools you need to create an engaging multimedia presentation your audience is likely to remember for a long time.

Create a Brand Kit to stay on brand easier and faster by uploading your logos, color palettes and fonts. Organize your assets and projects into folders to make them easier to find.

At Visme, we're always adding new features and integrations. You can keep an eye on our What's New page to stay updated with all the new cool, new stuff.

If you have a PowerPoint presentation that you'd like to enhance, import the PPTX file into Visme and add multimedia there. The PowerPoint slides will import as editable slides so you have full control of how the final project looks.

Sign up for our presentation software today and start creating slides that nobody can look away from.

Create beautiful presentations faster with Visme.

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About the Author

Orana is a multi-faceted creative. She is a content writer, artist, and designer. She travels the world with her family and is currently in Istanbul. Find out more about her work at oranavelarde.com

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MediaTek surprises with powerful partnerships at Computex 2024

The interconnectedness of tech: mediatek, arm, and nvidia.

The big picture: MediaTek, a native Taiwanese company, is the least known of all the major semiconductor vendors that presented at Computex 2024, but like the country itself, their influence is significantly larger than it may first appear. As the top provider of chips for consumer electronics such as smart TVs, Amazon Alexa devices, and much more. They also happen to ship more chips for smartphones than any company in the world.

The approach most big companies take for keynote presentations at tech events is to provide a bit of context and strategy and then dive deep into the inevitable flurry of new product introductions.

Sometimes, however, organizations use the opportunity to talk more about partnerships and overall capabilities than specific products. MediaTek's Rick Tsai followed the latter approach and provided an appropriately Taiwanese book end to this historic slate of Computex presentations this year.

Leveraging their influence and heritage in the mobile market, Tsai spent a fair amount of time talking about the capabilities of their Dimensity smartphone SoCs, including their latest Dimensity 9300+ which was released about a month ago. He showed several demos of on-device AI capabilities for things like image generation, using the NPU that's built into the Dimensity chips.

Though the company did not talk about AI PC applications, Tsai did make the point that the NPU performance of the 9300+ in smartphones was higher than the TOPs requirements for Copilot+ PCs .

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Tsai also discussed the company's little-known but impressive capabilities across an array of essential technologies including compute, wireless connectivity, high-speed SERDES (Serialization-Deserialization – a critical technology for applications such as interconnect across datacenter GPUs) and more.

The most intriguing parts of the presentation, however, were when he brought out CEOs from two of their key partners – Rene Haas from Arm and Jensen Huang from Nvidia – to chat with him onstage. Both of them had their own keynotes earlier in the conference, though no specific product news came out of the onstage banter, it was still interesting to hear the discussions from a long-term strategic industry perspective.

More than anything, seeing and hearing about the partnerships highlighted in a visceral way the interconnectedness of the tech industry and semiconductor supply chain. While that's something that many people understand intellectually, the appearances together of these leading tech CEOs did provide an interesting and somehow very appropriate way of tying it all together.

The conversation between Haas and Tsai focused on the long-term partnership between the companies and hinted at the depth of interactions between them. MediaTek is one of Arm's largest customers and has a long history of bringing Arm's latest technologies to market sooner than anyone.

In the case of Nvidia's Huang, the conversation covered a broader range of topics. They started with the two companies previously announced collaboration in the automotive space – where MediaTek provides the digital cockpit functionality and Nvidia the ADAS portion – and then moved onto a discussion about potential future collaborations in creating cloud GenAI accelerator products using both companies' intellectual property.

As the week of keynotes comes to an end, I'm happy to say it's proven to be the incredibly information-packed adventure I thought and hoped it would be. There may not be another Computex or other major tech event with this kind of speaker lineup in quite some time, so I feel privileged to have had the opportunity to document it. I hope you enjoyed it.

Bob O'Donnell is the president and chief analyst of TECHnalysis Research, LLC , a market research firm that provides strategic consulting and market research services to the technology industry and professional financial community. You can follow Bob on Twitter @bobodtech

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OU Softball: Oklahoma Makes History, Captures Fourth Consecutive National Title

Ryan chapman | jun 7, 2024.

OKLAHOMA CITY — There is a new standard for dominance in softball. 

Patty Gasso needed to use every corner of her roster, but Oklahoma overcame Texas 8-4 to win its fourth-straight national title. 

Neither UCLA nor Arizona have accomplished that feat, as OU’s senior class broke one more record on the way out the door at Devon Park on Thursday night. 

Cydney Sanders put Oklahoma in front with the decisive swing, a three-RBI double in the fifth inning, to put the Sooners up 5-3.

Cyd Strikes 💥 📺 ESPN #ChampionshipMindset | @SandersCydney pic.twitter.com/pWe45GOBOp — Oklahoma Softball (@OU_Softball) June 7, 2024

The champions never looked back. 

Nicole May threw 1 2/3 innings starting in the fifth, and then Gasso brought Kelly Maxwell in to record the final four outs of the game. 

Gasso is now tied with a pair of legends, UCLA coach Sharon Backus and Arizona coach Mike Candrea, by winning eight national titles, and seven of those crowns have come since 2013.

The Sooners finished the season 59-7 overall, and Texas ended 55-10.

After Maxwell threw 267 combined pitches in the last two days, Gasso declined to start Maxwell, instead opting for Karlie Keeney . 

The Liberty transfer issued a leadoff walk in each of the first two innings, and Texas made her pay in the second. 

Kayden Henry brought Reese Atwood home with a softly-hit single into right field, giving Texas a 1-0 advantage. 

Kasidi Pickering erased that lead immediately. 

She hammered the first pitch she saw in the second inning, putting OU on top 2-1 with her second long ball in as many games. 

FIVE home runs for @PickeringKasidi in her debut NCAA Tournament 💪 ↓2 | OU 2, UT 1 #ChampionshipMindset | @espn pic.twitter.com/JrWcRMIzTa — Oklahoma Softball (@OU_Softball) June 7, 2024

Alyssa Washington tied the game back up in the third, and Keeney’s fourth walk of the night loaded the bases with two outs. 

Gasso then inserted Paytn Monticelli , who hadn’t pitched since May 9, but the right-handed hurler got the out to end the threat. 

Texas would take the lead again in the fourth. 

Kierston Deal became OU’s third pitcher of the night, and she glared in home to take on Mia Scott with Henry on third. 

Scott belted one toward second base, but Avery Hodge appeared to trip as she moved toward the ball, allowing the Longhorns to take a 3-2 lead on the error. 

Oklahoma’s offense proved to be biding its time, and it struck in the bottom of the fourth. 

Back-to-back-to-back singles loaded the bases for Sanders with one out. 

The OU first baseman fouled off a pair of pitches before lifting a double into right-center field, clearing the bases and putting the Sooners back on top 5-3.

Back on top, Gasso handed the ball to senior right-hander May. 

May retired Texas in order in the fifth, and recorded the first two outs of the sixth before turning the game over to Maxwell with a pair of runners in scoring position. 

Maxwell threw two strikes before Mia Scott bounced a dribbler at Hodge, who couldn’t handle the ball, which gave Texas enough time to score a run. 

But Scott rounded first, and Hodge flipped the ball over to Sanders who tagged the Texas third baseman out to end the inning with OU up 5-4.

Jayda Coleman added an insurance run with a one-out single in the sixth, and Ella Parker added another pair with a double. 

Maxwell returned to the circle up 8-4.

Eleven pitches later, the Sooners were champions again.

RYAN CHAPMAN

Ryan is deputy editor at AllSooners and covers a number of sports in and around Norman and Oklahoma City. Working both as a journalist and a sports talk radio host, Ryan has covered the Oklahoma Sooners, the Oklahoma City Thunder, the United States Men’s National Soccer Team, the Oklahoma City Energy and more. Since 2019, Ryan has simultaneously pursued a career as both a writer and a sports talk radio host, working for the Flagship for Oklahoma sports, 107.7 The Franchise, as well as AllSooners.com. Ryan serves as a contributor to The Franchise’s website, TheFranchiseOK.com, which was recognized as having the “Best Website” in 2022 by the Oklahoma Association of Broadcasters. Ryan holds an associate’s degree in Journalism from Oklahoma City Community College in Oklahoma City, OK. 

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Iga Swiatek Handily Wins Her Fourth French Open Title

On a sunny but temperate afternoon at the Stade Roland Garros in Paris, Poland’s Iga Swiatek breezed to her fourth French Open championship title, defeating 12th seed Jasmine Paolini of Italy 6-2, 6-1. The match was over in just 68 minutes.

With her victory, Swiatek—who entered today’s final on a hot streak, having won 18 consecutive matches on clay and 20 consecutive matches at Roland-Garros—has become only the fourth woman in history, after Chris Evert, Steffi Graff, and Justine Henin, to win the French four times. She also becomes the first woman to win any major three times in a row since Serena Williams’s 2012-2014 run at the US Open.

World number one Swiatek, 23, and Paolini, 28, had played each other twice before—most recently, in the first round of the 2022 US Open—with Swiatek winning both times. “We played a long time ago, so I need to prepare tactically and find out where her game is now,” Swiatek told reporters before the final. And indeed, Paolini had enjoyed a strong tournament in Paris, cruising into her first major final with a 6-3, 6-1 win against Russia’s Mirra Andreeva in the semifinals.

Early in the first set of the final, it seemed like we might have a match: after Swiatek held her opening game, Paolini got up a break, taking a 2-1 lead. But it wasn’t to last; Swiatek would win the next five games, ending that set in just 35 minutes, before proving utterly indomitable in the match’s 30-minute second set.

Jasmine Paolini during the women‘s final on Saturday.

At the trophy presentation, which also celebrated the legacies of Evert (who won the first of her seven French Open singles titles 50 years ago) and Martina Navratilova (who, in 1984, trounced Evert here 6-3, 6-1, becoming the first woman to win four consecutive major titles since Margaret Court in 1970), both Swiatek and Paolini offered brief remarks.

First up was Paolini, who readily acknowledged that playing Swiatek at the French “is the toughest challenge in this sport.” She went on to thank her family, thank her team, and call the last two weeks “the best days of my life.” And besides, she added, “They’re still going, because tomorrow I have the doubles final!” (That’s right: Tune back in on Sunday to see Paolini and fellow Italian Sara Errani face off against America’s sweetheart Coco Gauff and her doubles partner, Kateřina Siniaková of the Czech Republic.)

Paolini and Swiatek during the trophy presentation.

Then, it was Swiatek’s time to wield the Coupe Suzanne Lenglen. “Congrats for an amazing tournament,” she told Paolini. “With your game I think you can do a lot on clay. I think we’re going to have many more matches in final rounds.” She then thanked her own family and team before acknowledging the fans in the stands, who stayed behind her even after Naomi Osaka nearly knocked Swiatek out in the second round . “It’s been a really emotional tournament, so thank you for supporting me,” Swiatek said.

By Alexandra Macon

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Next up for her? The 2024 Olympic Games—also at the Stade Roland Garros—where Swiatek will be eyeing Poland‘s first gold medal in tennis. How is she feeling about her chances? “It’s going to be exciting,” she said, smiling.

Introducing Microsoft 365 Copilot – your copilot for work

Mar 16, 2023 | Jared Spataro - CVP, AI at Work

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Humans are hard-wired to dream, to create, to innovate. Each of us seeks to do work that gives us purpose — to write a great novel, to make a discovery, to build strong communities, to care for the sick. The urge to connect to the core of our work lives in all of us. But today, we spend too much time consumed by the drudgery of work on tasks that zap our time, creativity and energy. To reconnect to the soul of our work, we don’t just need a better way of doing the same things. We need a whole new way to work.

Today, we are bringing the power of next-generation AI to work. Introducing Microsoft 365 Copilot — your copilot for work . It combines the power of large language models (LLMs) with your data in the Microsoft Graph and the Microsoft 365 apps to turn your words into the most powerful productivity tool on the planet.

“Today marks the next major step in the evolution of how we interact with computing, which will fundamentally change the way we work and unlock a new wave of productivity growth,” said Satya Nadella, Chairman and CEO, Microsoft. “With our new copilot for work, we’re giving people more agency and making technology more accessible through the most universal interface — natural language.”

Copilot is integrated into Microsoft 365 in two ways. It works alongside you, embedded in the Microsoft 365 apps you use every day — Word, Excel, PowerPoint, Outlook, Teams and more — to unleash creativity, unlock productivity and uplevel skills. Today we’re also announcing an entirely new experience: Business Chat . Business Chat works across the LLM, the Microsoft 365 apps, and your data — your calendar, emails, chats, documents, meetings and contacts — to do things you’ve never been able to do before. You can give it natural language prompts like “Tell my team how we updated the product strategy,” and it will generate a status update based on the morning’s meetings, emails and chat threads.

With Copilot, you’re always in control. You decide what to keep, modify or discard. Now, you can be more creative in Word, more analytical in Excel, more expressive in PowerPoint, more productive in Outlook and more collaborative in Teams.

Microsoft 365 Copilot transforms work in three ways:

Unleash creativity. With Copilot in Word, you can jump-start the creative process so you never start with a blank slate again. Copilot gives you a first draft to edit and iterate on — saving hours in writing, sourcing, and editing time. Sometimes Copilot will be right, other times usefully wrong — but it will always put you further ahead. You’re always in control as the author, driving your unique ideas forward, prompting Copilot to shorten, rewrite or give feedback. Copilot in PowerPoint helps you create beautiful presentations with a simple prompt, adding relevant content from a document you made last week or last year. And with Copilot in Excel, you can analyze trends and create professional-looking data visualizations in seconds.

Unlock productivity. We all want to focus on the 20% of our work that really matters, but 80% of our time is consumed with busywork that bogs us down. Copilot lightens the load. From summarizing long email threads to quickly drafting suggested replies, Copilot in Outlook helps you clear your inbox in minutes, not hours. And every meeting is a productive meeting with Copilot in Teams. It can summarize key discussion points — including who said what and where people are aligned and where they disagree — and suggest action items, all in real time during a meeting. And with Copilot in Power Platform, anyone can automate repetitive tasks, create chatbots and go from idea to working app in minutes.

GitHub data shows that Copilot promises to unlock productivity for everyone. Among developers who use GitHub Copilot, 88% say they are more productive, 74% say that they can focus on more satisfying work, and 77% say it helps them spend less time searching for information or examples.

But Copilot doesn’t just supercharge individual productivity. It creates a new knowledge model for every organization — harnessing the massive reservoir of data and insights that lies largely inaccessible and untapped today. Business Chat works across all your business data and apps to surface the information and insights you need from a sea of data — so knowledge flows freely across the organization, saving you valuable time searching for answers. You will be able to access Business Chat from Microsoft 365.com, from Bing when you’re signed in with your work account, or from Teams.

Uplevel skills. Copilot makes you better at what you’re good at and lets you quickly master what you’ve yet to learn. The average person uses only a handful of commands — such as “animate a slide” or “insert a table” — from the thousands available across Microsoft 365. Now, all that rich functionality is unlocked using just natural language. And this is only the beginning.

Copilot will fundamentally change how people work with AI and how AI works with people. As with any new pattern of work, there’s a learning curve — but those who embrace this new way of working will quickly gain an edge.

The Copilot System: Enterprise-ready AI

Microsoft is uniquely positioned to deliver enterprise-ready AI with the Copilot System . Copilot is more than OpenAI’s ChatGPT embedded into Microsoft 365. It’s a sophisticated processing and orchestration engine working behind the scenes to combine the power of LLMs, including GPT-4, with the Microsoft 365 apps and your business data in the Microsoft Graph — now accessible to everyone through natural language.

Grounded in your business data. AI-powered LLMs are trained on a large but limited corpus of data. The key to unlocking productivity in business lies in connecting LLMs to your business data — in a secure, compliant, privacy-preserving way. Microsoft 365 Copilot has real-time access to both your content and context in the Microsoft Graph. This means it generates answers anchored in your business content — your documents, emails, calendar, chats, meetings, contacts and other business data — and combines them with your working context — the meeting you’re in now, the email exchanges you’ve had on a topic, the chat conversations you had last week — to deliver accurate, relevant, contextual responses.

Built on Microsoft’s comprehensive approach to security, compliance and privacy. Copilot is integrated into Microsoft 365 and automatically inherits all your company’s valuable security, compliance, and privacy policies and processes. Two-factor authentication, compliance boundaries, privacy protections, and more make Copilot the AI solution you can trust.

Architected to protect tenant, group and individual data. We know data leakage is a concern for customers. Copilot LLMs are not trained on your tenant data or your prompts. Within your tenant, our time-tested permissioning model ensures that data won’t leak across user groups. And on an individual level, Copilot presents only data you can access using the same technology that we’ve been using for years to secure customer data.

Integrated into the apps millions use every day. Microsoft 365 Copilot is integrated in the productivity apps millions of people use and rely on every day for work and life — Word, Excel, PowerPoint, Outlook, Teams and more. An intuitive and consistent user experience ensures it looks, feels and behaves the same way in Teams as it does in Outlook, with a shared design language for prompts, refinements and commands.

Designed to learn new skills.  Microsoft 365 Copilot’s foundational skills are a game changer for productivity: It can already create, summarize, analyze, collaborate and automate using your specific business content and context. But it doesn’t stop there. Copilot knows how to command apps (e.g., “animate this slide”) and work across apps, translating a Word document into a PowerPoint presentation. And Copilot is designed to learn new skills. For example, with Viva Sales, Copilot can learn how to connect to CRM systems of record to pull customer data — like interaction and order histories — into communications. As Copilot learns about new domains and processes, it will be able to perform even more sophisticated tasks and queries.

Committed to building responsibly

At Microsoft, we are guided by our AI principles and Responsible AI Standard and decades of research on AI, grounding and privacy-preserving machine learning. A multidisciplinary team of researchers, engineers and policy experts reviews our AI systems for potential harms and mitigations — refining training data, filtering to limit harmful content, query- and result-blocking sensitive topics, and applying Microsoft technologies like InterpretML and Fairlearn to help detect and correct data bias. We make it clear how the system makes decisions by noting limitations, linking to sources, and prompting users to review, fact-check and adjust content based on subject-matter expertise.

Moving boldly as we learn  

In the months ahead, we’re bringing Copilot to all our productivity apps—Word, Excel, PowerPoint, Outlook, Teams, Viva, Power Platform, and more. We’ll share more on pricing and licensing soon. Earlier this month we announced Dynamics 365 Copilot as the world’s first AI Copilot in both CRM and ERP to bring the next-generation AI to every line of business.

Everyone deserves to find purpose and meaning in their work — and Microsoft 365 Copilot can help. To serve the unmet needs of our customers, we must move quickly and responsibly, learning as we go. We’re testing Copilot with a small group of customers to get feedback and improve our models as we scale, and we will expand to more soon.

Learn more on the Microsoft 365 blog and visit WorkLab to get expert insights on how AI will create a brighter future of work for everyone.

And for all the blogs, videos and assets related to today’s announcements, please visit our microsite .

Tags: AI , Microsoft 365 , Microsoft 365 Copilot

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